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BMIE Market 48335

Oakland County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)25,077
2020–2024 ACS 5-year estimate ±1,274 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households11,174
2020–2024 ACS 5-year estimate ±556 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count22,398
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units11,309
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$99,439
2020–2024 ACS 5-year estimate ±7,660 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age35.5
2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,502
2020–2024 ACS 5-year estimate ±53 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$391,500
2020–2024 ACS 5-year estimate ±20,841 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area7.2 sq mi
Census Gazetteer 2020
Restaurants35
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 48335
Restaurants per 10,000 residents13.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+6.1%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+20.7%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+6.1%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+20.7%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202836 (range 32–39)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.39) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score72 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score84 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score58 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 72 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score83.98440%+33.6
Restaurant Opportunity Score69.77035%+24.4
Market Momentum Score58.05825%+14.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 84 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)25,0778540%+34.1
Median household income (ACS)99,4398140%+32.2
Households (ACS)11,1748820%+17.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth20.76435%+22.4
Restaurants per 10,000 residents (lower = more room)14.05725%+14.2
Population (ACS)25,0778520%+17.1
Median household income (ACS)99,4398120%+16.1
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 58 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth6.16350%+31.3
10-year restaurant growth20.76430%+19.2
20-year restaurant growth6.13820%+7.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (66)

By cuisine

American 14 · Pizza 9 · Indian 8 · Sandwiches 6 · Coffee 5 · Asian 4 · Bakery 3 · Burgers 3 · Italian 3 · Middle Eastern 3 · BBQ 2 · Chicken / wings 2 · Dessert 2 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · Mexican 2 · Breakfast 1 · Chinese 1 · European 1 · Halal / kosher 1 · Healthy / salads / bowls 1 · Japanese 1 · Latin American (other) 1 · Mediterranean 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Sushi 1 · Thai 1 · Vegetarian 1

By type

Restaurant (service type not stated) 46 · Quick service 12 · Casual dining 10 · Bar 7 · Bakery 4 · Coffee shop 4 · Dessert 4 · Café 3 · Juice, smoothie, tea 2 · Buffet 1 · Fast casual 1 · Food truck 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
2booli IncRestaurant (service type not stated)23925 Industrial Park Dropen
Aahar Cafe & Kwality Ice Cream - Farmington HillsJuice, smoothie, teaIndian · Juice / smoothies35562 Grand River Aveopen
Aahar Indian CuisineRestaurant (service type not stated) · Casual diningIndian · American35564 Grand River Aveopen
AlfoccinoRestaurant (service type not stated)Italian39205 Grand River Aveopen
Ansara Restaurant Group IncRestaurant (service type not stated)23925 Industrial Park Dropen
Arby'sQuick service · Restaurant (service type not stated)Sandwiches24700 Haggerty Rdopen
Beirut InnRestaurant (service type not stated)Middle Eastern38479 W 10 Mile Rdopen
Bheema's Indian CuisineRestaurant (service type not stated)Indian24305 Halsted Rdopen
Breakfast ClubRestaurant (service type not stated)Breakfast · American38467 W 10 Mile Rdopen
Browndog Creamery Browndog CreameryDessertIce cream / frozen desserts24445 Drake Rdopen
Bunchy's Chicken & Pizza Papa John's PizzaRestaurant (service type not stated)Pizza · Chicken / wings34527 Grand River Aveopen
Capitol Cigar - WholesaleBar24625 Halsted Rdopen
Chutneys Indian Vegetarian CuisineRestaurant (service type not stated)Indian · Vegetarian38259 W 10 Mile Rdopen
Dairy Queen Dairy QueenQuick service · DessertIce cream / frozen desserts · Burgers34414 8 Mile Rdopen
El patio mexican restaurantRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)39241 Grand River Aveopen
Farmington DeliSpecialty food shop · Quick serviceSandwiches34453 Grand River Aveopen
Gift of India RestaurantCoffee shop · Restaurant (service type not stated) · Casual diningIndian · Coffee · American34425 Grand River Aveopen
Gigi's ShawarmaRestaurant (service type not stated)Middle Eastern24311 Halsted Rdopen
Grand Tavern - FarmingtonCasual dining · BarAmerican35450 Grand River Aveopen
Great Lakes Coney IslandCasual dining · Restaurant (service type not stated)American38425 Grand River Aveopen
Greek IslandsCasual dining · Bar · Restaurant (service type not stated)American37777 11 Mile Ctopen
House of LeeRestaurant (service type not stated)Chinese · Asian34757 Grand River Aveopen
Hungry Howie's Pizza Hungry Howie'sQuick service · Restaurant (service type not stated)Pizza35103 Grand River Aveopen
Iowa SteakRestaurant (service type not stated)Steakhouse24619 Halsted Rdopen
Ken Ken Sushi Asian CuisineRestaurant (service type not stated)Japanese · Sushi · Asian38479 W 10 Mile Rdopen
KurrysRestaurant (service type not stated) · Casual diningIndian · American24361 Halsted Rdopen
Kyma Greek GrillRestaurant (service type not stated)34635 Grand River Aveopen
L Georges Coney IslandCasual dining · Restaurant (service type not stated)American24250 Sinacola Ctopen
La Marsa La Marsa BrightonRestaurant (service type not stated)Mediterranean · European35558 Grand River Aveopen
Loft Cigar LoungeBar33419 Grand River Aveopen
M & S Bar & Grille CorpRestaurant (service type not stated)37777 11 Mile Ctopen
MamaeatzRestaurant (service type not stated)American · Asian35203 Grand River Aveopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers35242 Grand River Aveopen
McDonald'sQuick service38400 W 10 Mile Rdopen
Namaste FlavoursRestaurant (service type not stated)Indian · Asian34749 Grand River Aveopen
NYC Halal Eats NYC Halal EatsRestaurant (service type not stated)Halal / kosher · Sandwiches · Middle Eastern24311 Halsted Rdopen
Panera BreadCoffee shop · Restaurant (service type not stated) · Fast casual · CaféCoffee · Sandwiches · Healthy / salads / bowls34635 Grand River Aveopen
Papa Romano's EnterprisesRestaurant (service type not stated)Pizza24387 Halsted Rdopen
PappaRotiBakery · Coffee shop · CaféBakery · Coffee35572 Grand River Aveopen
Pine tree grillRestaurant (service type not stated)BBQ37777 11 Mile Ctopen
Pizza HutRestaurant (service type not stated)Pizza38300 W 10 Mile Rdopen
Quality Express Towing LLC The Captain's TableRestaurant (service type not stated)American · Seafood38410 Grand River Aveopen
R & E Pizza People, IncRestaurant (service type not stated)38253 W 10 Mile Rdopen
Rao gari Vindu Indian Cuisine, Bar & BanquetBuffet · BarIndian37085 Grand River Aveopen
Recipes RestaurantRestaurant (service type not stated)39297 Grand River Aveopen
Saroki's Crispy Chicken & Pizza Saroki's Crispy Chicken & PizzaRestaurant (service type not stated)Pizza · Chicken / wings37375 Grand River Aveopen
SIPS Sports BarBar · Casual dining35223 Grand River Aveopen
Smoke Ring BBQFood truckBBQ · AmericanFood Truckopen
Sri Sai Foods LlcRestaurant (service type not stated)37085 Grand River Ave Ste Aopen
Strike Zone Coney Island and PizzeriaRestaurant (service type not stated)Pizza · American35000 Grand River Aveopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches35171 Grand River Aveopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches38433 Grand River Aveopen
Supreme Cheesecake CompanyBakeryBakery23090 Halsted Rdopen
Sweet Timez USABakery · DessertBakery · Dessert34767 Grand River Aveopen
Tabla DetroitRestaurant (service type not stated)38245 W 10 Mile Rdopen
Taco Bell Taco BellQuick serviceMexican38330 W 10 Mile Rdopen
Thai Chef Inc Dba Bangkok KitchenRestaurant (service type not stated)34731 Grand River Aveopen
Thai Princess (Farmington)Restaurant (service type not stated) · Casual diningThai · American34731 Grand River Aveopen
Tim Hortons Tim Hortons Cafe and Bake ShopCoffee shop · Quick service · Dessert · BakeryCoffee · Dessert38200 W 10 Mile Rdopen
Tomatoes APIZZA Tomatoes APIZZARestaurant (service type not stated)Pizza · Italian24369 Halsted Rdopen
Tropical Smoothie Cafe Tropical Smoothie CafeJuice, smoothie, tea · Quick service · CaféJuice / smoothies · Coffee34675 Grand River Aveopen
Trotside Restaurant IncRestaurant (service type not stated)23925 Industrial Park Dropen
Tweeny's Liquor and PizzaRestaurant (service type not stated)Pizza34707 Grand River Aveopen
Uno Pizzeria and Grill Uno Pizzeria & GrillCasual dining · BarPizza · Italian37529 Grand River Aveopen
Wendy's Wendy'sQuick serviceBurgers · American38177 10 Mile Roadopen
Courtside Restaurant And BarBar38503 W 10 Mile Rdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199430291SIC1987
19952020SIC1987
19963232SIC1987
199743421SIC1987
19984441192112NAICS1997
19994137171912NAICS1997
2000443816222NAICS1997
20014337151933NAICS1997
20023731131441NAICS1997
20033533161341NAICS2002
20043633141541NAICS2002
20053935131841NAICS2002
20063430101731NAICS2002
20073531151511NAICS2002
20084137171731NAICS2007
20094238142131NAICS2007
20103329121431NAICS2007
20113632141531NAICS2007
20123229131421NAICS2012
20133129131421NAICS2012
20143330151321NAICS2012
20153431151421NAICS2012
20163329141231NAICS2012
2017373218113NAICS2017
201837331912NAICS2017
201936332012NAICS2017
202038341914NAICS2017
202133301613NAICS2017
202233311713NAICS2022
202336351914NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 48335. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
483312.7 mi162023
483362.9 mi692023
483753.0 mi852023
481523.1 mi1002023
483344.1 mi612023
483774.6 mi522023
481544.8 mi552023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.