BMIE Market 49048
Kalamazoo County, Michigan · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 22,791 2020–2024 ACS 5-year estimate ±975 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 9,493 2020–2024 ACS 5-year estimate ±527 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 25,432 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 11,090 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $60,454 2020–2024 ACS 5-year estimate ±6,152 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 36.1 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,074 2020–2024 ACS 5-year estimate ±56 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $177,200 2020–2024 ACS 5-year estimate ±12,682 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 35.1 sq mi Census Gazetteer 2020 |
| Restaurants | 41 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 49048 |
| Restaurants per 10,000 residents | 11.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +2.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +20.6% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +127.8% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +272.7% DERIVED: 2000 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 44 (range 39–49) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.6 per year, r² 0.46) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 61 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 62 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 56 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 66 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 49048. Projection: linear trend v1, fitted 2013–2023, +0.6 restaurants per year, r² 0.46, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Michigan and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 887, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 61 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 62.5 | 62 | 40% | +25.0 |
| Restaurant Opportunity Score | 55.8 | 56 | 35% | +19.5 |
| Market Momentum Score | 66.0 | 66 | 25% | +16.5 |
Consumer Market Score: 62 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 22,791 | 84 | 40% | +33.4 |
| Median household income (ACS) | 60,454 | 30 | 40% | +12.1 |
| Households (ACS) | 9,493 | 85 | 20% | +16.9 |
Restaurant Opportunity Score: 56 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 20.6 | 64 | 35% | +22.3 |
| Restaurants per 10,000 residents (lower = more room) | 18.0 | 43 | 25% | +10.7 |
| Population (ACS) | 22,791 | 84 | 20% | +16.7 |
| Median household income (ACS) | 60,454 | 30 | 20% | +6.1 |
Market Momentum Score: 66 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 2.5 | 59 | 50% | +29.4 |
| 10-year restaurant growth | 20.6 | 64 | 30% | +19.2 |
| 20-year restaurant growth | 127.8 | 87 | 20% | +17.4 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (97)
By cuisine
American 13 · Sandwiches 11 · Pizza 9 · Bakery 8 · Coffee 8 · Mexican 6 · Chicken / wings 5 · Dessert 5 · Asian 4 · Breakfast 4 · Burgers 4 · Chinese 4 · Latin American (other) 4 · BBQ 3 · Ice cream / frozen desserts 3 · British / Irish pub food 2 · Italian 2 · Japanese 2 · Juice / smoothies 2 · Seafood 2 · Southwestern / Tex-Mex 2 · Sushi 2 · Tea / bubble tea 2 · Cajun, Creole, Southern 1 · Healthy / salads / bowls 1 · Thai 1
By type
Restaurant (service type not stated) 51 · Quick service 21 · Bar 15 · Casual dining 10 · Bakery 9 · Dessert 9 · Café 8 · Juice, smoothie, tea 4 · Other 4 · Brewery / taproom 3 · Coffee shop 3 · Buffet 1 · Delivery-focused 1 · Specialty food shop 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Applebee's Applebee's Grill & Bar | Casual dining · Restaurant (service type not stated) · Bar | American | 5990 Gull Road | open |
| Arby's Arby's | Quick service | Sandwiches · American | 5900 Gull Rd | open |
| Aroma cafe | Café | Coffee | 5015 E Michigan Ave | open |
| Baldy's Poolside Bar | Bar · Casual dining | 5755 Forest Harbor Dr | open | |
| Bangkok Flavor | Restaurant (service type not stated) | Thai · Asian | 5455 Gull Rd | open |
| Beale Street BBQ | Restaurant (service type not stated) | BBQ | 701 Riverview Dr | open |
| Ben's Soft Pretzels | Other · Dessert · Quick service | Dessert | 5800 Gull Rd | open |
| Berries Famous Pancake House Gull Road | Restaurant (service type not stated) | Breakfast · American | 5585 Gull Rd Ste 117 | open |
| Bert's Bakery | Bakery · Dessert | Bakery · Dessert | 309 River St | open |
| Big Boy | Restaurant (service type not stated) | American | 5480 Gull Rd | open |
| Big Moe's BBQ Express | Restaurant (service type not stated) | BBQ | 1928 Gull Rd | open |
| Biggby Coffee Biggby | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 5015 E Michigan Ave | open |
| Biggby Coffee Biggby | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 5913 Gull Rd | open |
| Bimbo Bakeries USA Bimbo Bakeries USA | Bakery · Quick service | Bakery | 5111 E Ml Ave | open |
| Burger Bros Restaurant Group Llc | Restaurant (service type not stated) | 806 Riverview Dr Ste B | open | |
| Burger King Burger King | Quick service | Burgers · American | 5798 Gull Rd | open |
| Chick-fil-A Chick-fil-A | Quick service | 5802 Gull Road | open | |
| Chicken Coop | Restaurant (service type not stated) | Chicken / wings | 2500 Nazareth Rd | open |
| Cottage Inn Gourmet Pizza Kazoopy's Pizza and Grinders | Restaurant (service type not stated) · Dessert | Pizza · Ice cream / frozen desserts · Sandwiches | 5030 Gull Rd | open |
| Crafty Crab Kalamazoo | Restaurant (service type not stated) | Seafood | 5802 Gull Rd | open |
| Culver's Culver's | Quick service | Burgers · American | 6097 Gull Road | open |
| Dairy Queen Dairy Queen | Quick service · Dessert | Ice cream / frozen desserts · Burgers | Dairy Queen Store 3300 Gull Rd | open |
| Dirty Vegan | Restaurant (service type not stated) | 3501 Lake St | open | |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 5585 Gull Road #108 | open |
| DQ Grill & Chill DQ Grill & Chill | Quick service | 3300 Gull Rd | open | |
| Duck Inn-Waddle Out Lounge | Bar | 3214 Brookfield Ave | open | |
| Eek Pizza, Inc | Restaurant (service type not stated) | 5151 Gull Rd | open | |
| Ema Enterprises | Restaurant (service type not stated) | 4010 Gull Rd | open | |
| Fish Express | Quick service | British / Irish pub food · Seafood | 620 Riverview Dr | open |
| Great Wall Express | Restaurant (service type not stated) | Chinese | 3899 Gull Rd | open |
| Grub N Stuff | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 701 Riverview Dr | open |
| Hungarian Hands Bakery | Bakery · Dessert | Bakery · Dessert | 545 Ira Ave | open |
| J & T Restaurants, Llc | Restaurant (service type not stated) | 5190 Gull Rd | open | |
| J&Rs Breezeway Bar | Bar | 6118 Plainfield Ave | open | |
| Jaddin's Precious Soul Cafe | Café | Coffee | 701 Riverview Dr | open |
| Jaspare's Pizza and Italian Foods | Restaurant (service type not stated) | Pizza · Italian | 5190 Gull Rd | open |
| Jet's Pizza Jet's Pizza | Restaurant (service type not stated) | Pizza · Italian | 5151 Gull Rd | open |
| Jimmy John's Jimmy John's | Quick service · Specialty food shop | Sandwiches | 5585 Gull Rd Ste. 99 | open |
| Kfc | Restaurant (service type not stated) | Chicken / wings | 5650 Gull Rd | open |
| Kwn Properties, Llc | Restaurant (service type not stated) | 5585 Gull Rd Ste 117 | open | |
| Kzoo Pizza Co., Inc | Restaurant (service type not stated) | 5455 Gull Rd | open | |
| Lamplighter | Bar · Casual dining | 5301 Comstock Ave | open | |
| Lee's Famous Recipe Chicken Lee's Famous Recipe Chicken | Quick service | Chicken / wings · American | 820 Riverview Dr | open |
| Little Caesars Pizza | Restaurant (service type not stated) | Pizza | 3500 E Main St | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 5460 Gull Rd | open |
| Loco's Tacos | Restaurant (service type not stated) | Mexican · Latin American (other) | 2307 E Main St | open |
| Los Amigos Mexican Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 5480 Gull Rd | open |
| Louie's Restaurant & Bar | Bar · Restaurant (service type not stated) | American | 6270 Ormada Dr | open |
| Main St. Pub Main St. Pub Allendale | Bar · Casual dining | 5462 Gull Rd #5 | open | |
| McDonald's McDonald's | Quick service | Burgers · American | 5530 Gull Rd | open |
| McGonigle's Irish Pub | Bar | British / Irish pub food | 3512 E Main St | open |
| Mi Pueblo Mexican Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 3420 Gull Rd | open |
| Midnight Bakery | Bakery · Restaurant (service type not stated) · Dessert | Bakery · Dessert | 1519 Olmstead Rd | open |
| Mochinut Kalamazoo | Juice, smoothie, tea · Dessert · Bakery | Asian · Tea / bubble tea · Dessert | 5585 Gull Rd Ste 118 | open |
| Niko's Express | Restaurant (service type not stated) · Casual dining | American · Breakfast | 5876 King Hwy | open |
| North 11 | Restaurant (service type not stated) · Casual dining · Bar | 5585 Gull Rd | open | |
| NYC chicken and burgers | Quick service | 806 Riverview Dr | open | |
| Oya Sushi & Asian Bistro | Restaurant (service type not stated) | Japanese · Sushi · Asian | 5585 Gull Rd #106 | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 5627 Gull Rd | open |
| Papa John's Pizza | Restaurant (service type not stated) | Pizza | 5585 Gull Rd Ste 108 | open |
| Penn Station East Coast Subs Penn Station East Coast Subs | Quick service · Restaurant (service type not stated) | Sandwiches | 5909 Gull Rd | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 5625 Gull Rd | open |
| Popeyes Louisiana Kitchen | Restaurant (service type not stated) | Chicken / wings | 3800 Gull Rd | open |
| Priority One Brew House | Brewery / taproom · Bar | 911 TBD st | open | |
| Qdoba Mexican Grill Qdoba | Quick service | Mexican · Southwestern / Tex-Mex | 5901 Gull Rd | open |
| Red Room | Bar · Restaurant (service type not stated) | 5301 Comstock Ave | open | |
| Riverview Cafe | Café | Coffee | 351 River St | open |
| Riverview Grill Kalamazoo | Casual dining · Restaurant (service type not stated) · Bar | 806 Riverview Dr | open | |
| Rollup Ice Cream & Eatery - Gull Road Rollup Ice Cream & Tea | Dessert · Juice, smoothie, tea | Ice cream / frozen desserts · Tea / bubble tea · Sandwiches | 5907 Gull Rd | open |
| Roxie's Breakfast and Lunch | Restaurant (service type not stated) | Breakfast · American | 4010 Gull Rd | open |
| Sama Foods | Other | Sandwiches | 3501 Lake St | open |
| Samuel Mancino Italian Eatery | Restaurant (service type not stated) | Pizza | 3833 Gull Rd | open |
| Sno Shack | Dessert | 2626 E Main St | open | |
| South China Restaurant | Restaurant (service type not stated) | Chinese · Asian | 811 Riverview Dr | open |
| Specialty Cheesecake And Dessert Company | Bakery | Bakery | 3501 Lake St | open |
| Starbucks Coffee Company Starbucks | Coffee shop · Café · Bakery | Coffee · Bakery | 5623 Gull Rd | open |
| Stellas House | Restaurant (service type not stated) | Chinese | 6582 Celery St | open |
| Subway | Other | Sandwiches | 6145 Woodlea Dr | open |
| Subway | Restaurant (service type not stated) | Sandwiches | 1717 Schaffer Street, Suite 105 | open |
| Subway | Other | Sandwiches | 6065 Gull Rd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 5460 Gull Rd Suite D | open |
| Taco Bell Taco Bell | Quick service | Mexican | 6035 Gull Rd | open |
| Taste Of Soul By Dips | Restaurant (service type not stated) | 2500 Nazareth Rd | open | |
| Ten Ten Buffet Grill & Sushi | Restaurant (service type not stated) · Buffet | Japanese · Chinese · Sushi | 5282 Gull Rd | open |
| The GIRT-Gull Road Tavern | Casual dining · Bar | 5031 Gull Rd | open | |
| The Rooster's Call | Restaurant (service type not stated) · Casual dining | Breakfast · American | 6050 Gull Rd | open |
| Trak Houz | Casual dining · Bar | 5003 Park Circle Dr | open | |
| Trigo Hospitality | Restaurant (service type not stated) | 5625 Gull Rd | open | |
| Tropical Smoothie Cafe Tropical Smoothie Cafe | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | 5455 Gull Rd | open |
| Two Fellas Grill | Restaurant (service type not stated) | 5585 Gull Rd Ste 106 | open | |
| Valentina's Mexican Grill | Restaurant (service type not stated) | Mexican · Latin American (other) | 351 River St | open |
| Walmart Bakery | Bakery | Bakery | 6065 Gull Rd | open |
| Wax Wings Brewing Company | Brewery / taproom | 3480 Gull Rd | open | |
| Wax Wings Brewing Company | Brewery / taproom · Bar | 3480 Gull Rd | open | |
| Wendy's | Quick service | 5796 Gull Rd | open | |
| Wingstop | Restaurant (service type not stated) | Chicken / wings | 5911 Gull Rd | open |
| Joshua J Enterprises | Restaurant (service type not stated) | 3215 King Hwy | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 2000 | 17 | 11 | 8 | 3 | — | 5 | NAICS1997 |
| 2001 | 19 | 14 | 8 | 6 | — | 3 | NAICS1997 |
| 2002 | 25 | 20 | 12 | 8 | — | 3 | NAICS1997 |
| 2003 | 23 | 18 | 12 | 5 | 1 | 3 | NAICS2002 |
| 2004 | 21 | 16 | 9 | 6 | — | 2 | NAICS2002 |
| 2005 | 28 | 22 | 13 | 8 | — | 3 | NAICS2002 |
| 2006 | 29 | 24 | 14 | 8 | 1 | 2 | NAICS2002 |
| 2007 | 34 | 26 | 14 | 10 | 2 | 3 | NAICS2002 |
| 2008 | 34 | 29 | 17 | 9 | 3 | 2 | NAICS2007 |
| 2009 | 36 | 31 | 16 | 13 | 2 | 2 | NAICS2007 |
| 2010 | 36 | 29 | 15 | 13 | 1 | 3 | NAICS2007 |
| 2011 | 36 | 30 | 15 | 13 | 2 | 2 | NAICS2007 |
| 2012 | 46 | 34 | 11 | 21 | 2 | 3 | NAICS2012 |
| 2013 | 45 | 34 | 11 | 21 | 2 | 3 | NAICS2012 |
| 2014 | 43 | 34 | 12 | 20 | 2 | 2 | NAICS2012 |
| 2015 | 43 | 34 | 11 | 20 | 3 | 2 | NAICS2012 |
| 2016 | 49 | 40 | 14 | 22 | 4 | 2 | NAICS2012 |
| 2017 | 53 | 43 | 16 | 23 | 3 | — | NAICS2017 |
| 2018 | 48 | 40 | 14 | 23 | — | — | NAICS2017 |
| 2019 | 50 | 40 | 14 | 23 | — | — | NAICS2017 |
| 2020 | 48 | 39 | 15 | 21 | — | — | NAICS2017 |
| 2021 | 50 | 41 | 18 | 21 | — | — | NAICS2017 |
| 2022 | 46 | 39 | 17 | 20 | — | — | NAICS2022 |
| 2023 | 48 | 41 | 17 | 21 | — | — | NAICS2022 |