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BMIE Market 53170

Kenosha County, Wisconsin · ZCTA boundaries as of 2020

Profile

Population (current estimate)2,134
2020–2024 ACS 5-year estimate ±366 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households796
2020–2024 ACS 5-year estimate ±127 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,380
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,053
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$79,931
2020–2024 ACS 5-year estimate ±25,128 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age43.2
2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,119
2020–2024 ACS 5-year estimate ±191 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$284,400
2020–2024 ACS 5-year estimate ±28,793 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.0 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53170
Restaurants per 10,000 residents12.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+33.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+33.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20284 (range 3–6)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.20) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score62 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score52 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score64 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score76 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 62 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score52.25240%+20.9
Restaurant Opportunity Score64.06435%+22.4
Market Momentum Score75.77625%+18.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 52 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)2,1344640%+18.4
Median household income (ACS)79,9316240%+24.8
Households (ACS)7964520%+9.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 64 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)18.74125%+10.2
Population (ACS)2,1344620%+9.2
Median household income (ACS)79,9316220%+12.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 76 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth33.38550%+42.5
10-year restaurant growth1009230%+27.6
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (12)

By cuisine

American 4 · Ice cream / frozen desserts 2 · Dessert 1 · Italian 1 · Pizza 1

By type

Casual dining 5 · Restaurant (service type not stated) 5 · Bar 4 · Dessert 2 · Quick service 1

NameTypeCuisineAddressStatus
Benders Bar & GrillCasual dining · Bar409 E Northwater Stopen
Binanti's Taste of ItalyRestaurant (service type not stated)Pizza101 S 2nd Stopen
Blast From The Past PizzaRestaurant (service type not stated)101 S 2nd Stopen
Dairy Queen Grill & Chill Dairy QueenQuick service · Restaurant (service type not stated) · DessertIce cream / frozen desserts927 S Cogswell Dropen
Dini's Ice Cream ShoppeDessertIce cream / frozen desserts · Dessert226 E Lake Stopen
Scully's RestaurantCasual diningAmerican107 S Cogswell Dropen
Scullys Silver Lake GrillRestaurant (service type not stated)American107 S Cogswell Dropen
The New Taste of ItalyRestaurant (service type not stated)Italian101 S 2nd Stopen
The Packer InnCasual dining · Bar924 S Cogswell Dropen
The Village PubBar · Casual diningAmerican307 N Cogswell Dropen
Uncle George's Bar & GrillCasual dining · BarAmerican225 Railroad Stopen
Silver Spoon Gastropub & PizzeriaCasual dining · Bar101 S 2nd Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994633SIC1987
1995633SIC1987
1996853SIC1987
1997642SIC1987
199853212NAICS1997
199964222NAICS1997
200064222NAICS1997
200164222NAICS1997
200264312NAICS1997
200364311NAICS2002
200475411NAICS2002
200564311NAICS2002
200654311NAICS2002
20074431NAICS2002
2008555NAICS2007
20093312NAICS2007
20103312NAICS2007
201154221NAICS2007
201253122NAICS2012
201332111NAICS2012
201454221NAICS2012
201553212NAICS2012
201652113NAICS2012
201753NAICS2017
201853NAICS2017
201964NAICS2017
2020643NAICS2017
2021733NAICS2017
2022733NAICS2022
202374NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 53170. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
531682.1 mi142023
531923.1 mi32020
531793.2 mi42023
531815.0 mi112023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.