BMIE Market 53177

Racine County, Wisconsin · ZCTA boundaries as of 2020

Profile

Population (current estimate)	8,489 2020–2024 ACS 5-year estimate ±611 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,610 2020–2024 ACS 5-year estimate ±227 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	8,329 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,807 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$90,769 2020–2024 ACS 5-year estimate ±14,194 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	38.0 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,257 2020–2024 ACS 5-year estimate ±661 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$250,000 2020–2024 ACS 5-year estimate ±22,423 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	27.6 sq mi Census Gazetteer 2020
Restaurants	21 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53177
Restaurants per 10,000 residents	28.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+31.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+16.7% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+23.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+31.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	22 (range 18–25) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.23) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	65 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	70 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	56 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	69 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 53177. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.23, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Wisconsin and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 685, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	69.9	70	40%	+28.0
Restaurant Opportunity Score	56.3	56	35%	+19.7
Market Momentum Score	69.5	69	25%	+17.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	8,489	68	40%	+27.3
Median household income (ACS)	90,769	74	40%	+29.5
Households (ACS)	2,610	65	20%	+13.0

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 56 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	16.7	60	35%	+21.1
Restaurants per 10,000 residents (lower = more room)	24.7	27	25%	+6.8
Population (ACS)	8,489	68	20%	+13.7
Median household income (ACS)	90,769	74	20%	+14.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	31.3	84	50%	+41.9
10-year restaurant growth	16.7	60	30%	+18.0
20-year restaurant growth	23.5	48	20%	+9.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (50)

By cuisine

American 10 · Sandwiches 8 · Coffee 7 · Bakery 5 · Burgers 5 · Dessert 5 · Mexican 3 · Juice / smoothies 2 · Asian 1 · BBQ 1 · Breakfast 1 · Chicken / wings 1 · Chinese 1 · Halal / kosher 1 · Indian 1 · Italian 1 · Latin American (other) 1 · Pizza 1 · Southwestern / Tex-Mex 1 · Vegetarian 1

By type

Restaurant (service type not stated) 23 · Quick service 13 · Bar 10 · Bakery 7 · Casual dining 7 · Café 5 · Dessert 5 · Coffee shop 4 · Specialty food shop 2 · Juice, smoothie, tea 2 · Other 2 · Food truck 1

Name	Type	Cuisine	Address	Status
Airport Inn	Bar		8832 Durand Ave	open
Annette's Cafe	Café	Coffee	8020 Durand Ave	open
Apple Farm Management	Restaurant (service type not stated)		5006 S Sylvania Ave	open
Arby's	Quick service · Restaurant (service type not stated)	Sandwiches	13329 Kilbourn Dr	open
Arby's Arby's	Quick service	Sandwiches · American	7141 Durand Ave	open
Baskin-Robbins™ Baskin-Robbins	Dessert · Bar	Dessert	9209 Durand Avenue	open
Black Bear Grill & Bar	Restaurant (service type not stated)		904 S Sylvania Ave	open
Blue Badger Bar & Grill TravelCenters-TA-Petro	Restaurant (service type not stated) · Casual dining · Bar	Chicken / wings · American	717 S Sylvania Ave	open
Burger King Burger King	Quick service	Burgers · American	13348 Washington Ave	open
Castlewood Restaurant	Restaurant (service type not stated)	Mexican	2811 Wisconsin St	open
Chef Kayla Marie	Restaurant (service type not stated)		7115 Durand Ave Ste D2	open
Cousins Subs of Sturtevant - Washington Ave.	Other	Sandwiches	13330 Washington Ave	open
Creation Coffee Creation Coffee	Coffee shop · Café	Coffee	10351 Washington Ave	open
Culver's Culver's	Quick service	Burgers · American	722 S. Sylvania	open
DJP Trucking, LLC	Restaurant (service type not stated)		2305 NE Frontage Rd	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	9209 Durand Ave	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	717 S Sylvania Ave	open
Hiawatha Bar and Grill	Casual dining · Restaurant (service type not stated) · Bar		9809 Durand Ave	open
Horizon Retail Construction	Restaurant (service type not stated)		1500 Horizon Dr	open
J Q Foxes	Casual dining · Bar		2835 Wisconsin St	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	13329 Kilbourn Dr	open
Junction Pub and Grill	Casual dining · Bar		2835 Wisconsin St	open
Kiss The Cook	Restaurant (service type not stated)	Breakfast	9225 Durand Ave	open
Lehmann's Bakery	Bakery · Dessert	Bakery · Dessert	9117 Durand Ave	open
McDonald's McDonald's	Quick service	Burgers · American	13343 Washington Ave	open
Meadows Family Resturaunt	Restaurant (service type not stated)	American	10165 hwy k	open
Milwaukee Coffee Hospitality Sturtevant Llc	Restaurant (service type not stated)		9209 Durand Ave	open
Mrs. Rivers Bakery & Smokehouse (Mrs. Rivers Pies & Catering)	Bakery · Café	Bakery · Coffee · BBQ	9604 Durand Ave	open
Nonna's Pizzeria and Pub	Bar	Pizza · Italian	8607 Durand Ave	open
O&H Danish Bakery O&H Danish Bakery	Bakery · Dessert	Bakery · Dessert	717 S Sylvania Ave	open
Panda chinese restaurant	Restaurant (service type not stated)	Chinese · Asian	8020 Durand Ave	open
PaPa P.s BBQ	Food truck · Restaurant (service type not stated) · Bar		9809 Durand Ave	open
Qdoba Mexican Grill Qdoba	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	13330 Washington Ave Mt. Pleasant	open
Route 20	Casual dining · Restaurant (service type not stated) · Bar	American	14001 Washington Ave	open
Saffron Grill House	Restaurant (service type not stated)	Halal / kosher · Indian	904 S Sylvania Ave	open
SCJ SJ Cafe 19323476	Quick service · Restaurant (service type not stated) · Café	Coffee	8310 16th St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	13330 Washington Ave	open
Subway	Other	Sandwiches	3049 Oakes Rd	open
Subway	Quick service · Restaurant (service type not stated)	Sandwiches	Hwy 20 & Hwy H	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	734 S Sylvania Ave	open
Taco Bell Taco Bell	Quick service		717 S. Sylvania Ave	open
Tequila Mexican-American Restaurant	Casual dining · Bar	Mexican · Latin American (other)	8609 Durand Ave	open
The 14K Kitchen	Restaurant (service type not stated) · Casual dining	American	13851 56th Rd	open
Village Food & Liquor Mart	Specialty food shop · Restaurant (service type not stated) · Quick service	Sandwiches	8929 Durand Ave	open
Wall of Greens Farmacy	Restaurant (service type not stated)	Vegetarian	2900 87th St	open
Walmart Bakery	Bakery	Bakery	3049 Oakes Rd	open
Wendy's Wendy's	Quick service	Burgers · American	7035 Durand Avenue	open
Wendy's Wendy's	Quick service	Burgers · American	611 S Sylvania Ave	open
Captain's Cove Seafood Bar & Grill	Bar		904 S Sylvania Ave	closed
Topper Manufacturing - Topper Racks	Restaurant (service type not stated)		1727 NE Frontage Rd	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	18	16	—	—	—	2	SIC1987
1995	15	14	—	—	—	1	SIC1987
1996	15	14	—	—	—	1	SIC1987
1997	21	19	—	—	—	2	SIC1987
1998	22	18	6	10	2	3	NAICS1997
1999	23	20	7	11	2	2	NAICS1997
2000	20	18	6	11	1	1	NAICS1997
2001	22	20	7	12	1	1	NAICS1997
2002	21	19	6	12	1	2	NAICS1997
2003	22	17	7	9	1	3	NAICS2002
2004	24	19	9	9	1	4	NAICS2002
2005	27	21	10	10	1	4	NAICS2002
2006	28	22	11	10	1	4	NAICS2002
2007	27	22	9	12	1	3	NAICS2002
2008	28	22	7	13	2	4	NAICS2007
2009	28	22	8	12	2	4	NAICS2007
2010	31	24	8	14	2	4	NAICS2007
2011	30	22	11	10	1	4	NAICS2007
2012	27	20	10	10	—	3	NAICS2012
2013	23	18	8	10	—	2	NAICS2012
2014	22	16	7	9	—	3	NAICS2012
2015	23	18	7	10	1	3	NAICS2012
2016	25	20	6	13	1	3	NAICS2012
2017	24	17	5	11	—	3	NAICS2017
2018	23	16	4	11	—	3	NAICS2017
2019	23	16	4	11	—	3	NAICS2017
2020	27	19	4	14	—	3	NAICS2017
2021	25	18	4	13	—	3	NAICS2017
2022	27	20	4	15	—	3	NAICS2022
2023	27	21	3	16	—	3	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 53177. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
53406	4.1 mi	60	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.