BMIE Market 63074
St. Louis County, Missouri · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 15,793 2020–2024 ACS 5-year estimate ±1,299 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 6,976 2020–2024 ACS 5-year estimate ±505 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 15,164 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 7,542 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $51,610 2020–2024 ACS 5-year estimate ±2,854 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 33.7 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,007 2020–2024 ACS 5-year estimate ±72 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $132,700 2020–2024 ACS 5-year estimate ±12,381 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 3.9 sq mi Census Gazetteer 2020 |
| Restaurants | 33 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 63074 |
| Restaurants per 10,000 residents | 17.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +17.9% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +37.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -13.2% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -5.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 33 (range 30–37) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.6 per year, r² 0.59) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 56 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 54 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 54 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 64 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 63074. Projection: linear trend v1, fitted 2013–2023, +0.6 restaurants per year, r² 0.59, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Missouri and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 668, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 56 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 53.6 | 54 | 40% | +21.4 |
| Restaurant Opportunity Score | 54.2 | 54 | 35% | +19.0 |
| Market Momentum Score | 63.8 | 64 | 25% | +15.9 |
Consumer Market Score: 54 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 15,793 | 77 | 40% | +31.0 |
| Median household income (ACS) | 51,610 | 17 | 40% | +6.8 |
| Households (ACS) | 6,976 | 79 | 20% | +15.9 |
Restaurant Opportunity Score: 54 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 37.5 | 76 | 35% | +26.6 |
| Restaurants per 10,000 residents (lower = more room) | 20.9 | 35 | 25% | +8.8 |
| Population (ACS) | 15,793 | 77 | 20% | +15.5 |
| Median household income (ACS) | 51,610 | 17 | 20% | +3.4 |
Market Momentum Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 17.9 | 76 | 50% | +37.8 |
| 10-year restaurant growth | 37.5 | 76 | 30% | +22.8 |
| 20-year restaurant growth | -13.2 | 16 | 20% | +3.2 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (66)
By cuisine
American 19 · Burgers 6 · Chicken / wings 6 · Bakery 5 · Mexican 5 · Sandwiches 5 · Chinese 4 · Pizza 4 · Breakfast 3 · Coffee 3 · Dessert 3 · Latin American (other) 3 · African 2 · Asian 2 · BBQ 2 · Cajun, Creole, Southern 2 · Indian 2 · Italian 2 · British / Irish pub food 1 · Halal / kosher 1 · Ice cream / frozen desserts 1 · Mediterranean 1 · Seafood 1
By type
Restaurant (service type not stated) 28 · Quick service 27 · Bar 8 · Casual dining 7 · Bakery 5 · Dessert 5 · Café 3 · Coffee shop 2 · Specialty food shop 2 · Delivery-focused 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| AC Food | Restaurant (service type not stated) | African · Mexican | 10114 Saint Charles Rock Rd | open |
| Acapulco Restaurant & Lounge | Restaurant (service type not stated) | Mexican · Latin American (other) | 10114 St Charles Rock Rd | open |
| Applebee's Applebee's Brasil | Quick service | American | open | |
| Ashby Inn | Bar | 3206 Ashby Rd | open | |
| Bandanas BBQ Bandanas BBQ | Restaurant (service type not stated) | BBQ · Cajun, Creole, Southern · American | 10800 Pear Tree Ln | open |
| Barcode and Grill | Casual dining · Bar | 10806 St Charles Rock Rd | open | |
| Blimpie | Other | Sandwiches | 10835 Saint Charles Rock Rd | open |
| Brew & Bites Café | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 3191 Ashby Rd | open |
| BS Bar & Grill | Bar · Casual dining | 10471 St Charles Rock Rd | open | |
| Burger King Burger King | Quick service | Burgers · American | 10458 St Charles Rock Rd | open |
| Burger King | Quick service | 306 Northwest Plz | open | |
| Bus Loop Burgers | Restaurant (service type not stated) | Burgers · American | 10462 St Charles Rock Rd | open |
| Captain D's Captain D's | Quick service | Seafood · American | 10522 St. Charles Rock Road | open |
| Chick-fil-A | Quick service | 10897 Saint Charles Rock Rd | open | |
| Chick-Fil-A | Quick service · Restaurant (service type not stated) | Chicken / wings | 307 NW Plaza Dr | open |
| Dairy Queen Dairy Queen | Quick service · Dessert | Ice cream / frozen desserts · American | 10593 St Charles Rock Rd | open |
| Dennys | Quick service · Restaurant (service type not stated) | American | 10409 St Charles Rock Rd | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 11124 Old St. Charles Road | open |
| Final Destination Bar & Cafe | Casual dining · Bar | 10660 St Charles Rock Rd | open | |
| First Watch First Watch | Restaurant (service type not stated) | Breakfast · American | 984 NW Plaza Dr | open |
| Foley's Fun and Drink | Bar | British / Irish pub food | 10654 St Charles Rock Rd | open |
| Freddy's Frozen Custard & Steakburgers Freddy's Frozen Custard & Steakburgers | Quick service | Burgers · American | 947 NW Plaza Dr | open |
| Gateway Grill | Restaurant (service type not stated) | American | 11188C Old Saint Charles Rd | open |
| Good Fruit Llc | Restaurant (service type not stated) | 10678 Saint Charles Rock Rd | open | |
| Great Steak | Restaurant (service type not stated) | 301 Northwest Plz | open | |
| Hardee's | Quick service | 10909 Saint Charles Rock Rd | open | |
| Hong Kong Wok | Restaurant (service type not stated) | Chinese | 11142 Old Saint Charles Rd | open |
| Imo's Pizza Imo's Fans | Restaurant (service type not stated) | Pizza · Italian | 10070 St Charles Rock Rd | open |
| Itacate Catering | Restaurant (service type not stated) | Mexican | 3324 N Lindbergh Blvd | open |
| Jack in the Box | Quick service | 11122 Saint Charles Rock Rd | open | |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches · American | 991 Northwest Plaza Dr | open |
| KFC | Restaurant (service type not stated) | Chicken / wings | 307 Northwest Plz | open |
| La Tejana Taqueria | Restaurant (service type not stated) | Mexican · Latin American (other) | 3149 N Lindbergh Blvd | open |
| Lee's Famous Recipe Chicken Lee's Famous Recipe Chicken | Quick service | Chicken / wings · American | 10645 St Charles Rock Rd | open |
| Maaji's Street Kitchen | Restaurant (service type not stated) · Casual dining | Indian · American | 3324 Lindbergh Blvd | open |
| Marco's Pizza Marco's Pizza | Restaurant (service type not stated) | Pizza · Italian | 10460 Saint Charles Rock Rd | open |
| McDonald's McDonald's | Quick service | Burgers · American | 10805 Saint Charles Rock Rd | open |
| Omar's Grill | Casual dining · Bar | Halal / kosher · Mediterranean | 10111 St Charles Rock Rd | open |
| Panda Chinese Restaurant | Restaurant (service type not stated) | Chinese · Asian | 10505 St Charles Rock Rd | open |
| Panda Express | Quick service | Chinese · Asian | 963 Northwest Plaza Dr | open |
| Penn Station East Coast Subs Penn Station East Coast Subs | Quick service · Restaurant (service type not stated) | Sandwiches | 10466 St Charles Rock Rd | open |
| Popeyes Popeyes Louisiana Kitchen | Quick service | Chicken / wings · Cajun, Creole, Southern | 953 Northwest Plaza Drive | open |
| Pretzel Time | Quick service | 615 NW Plaza Dr | open | |
| Q wings | Restaurant (service type not stated) · Quick service | Chicken / wings | 10479 St Charles Rock Rd | open |
| Quik Wok | Restaurant (service type not stated) · Quick service | Chinese | 10665 St Charles Rock Rd | open |
| R B Confections Llc | Dessert | 10700 Saint Charles Rock Rd | open | |
| Raising Cane's Raising Cane's Chicken Fingers | Quick service | Chicken / wings · American | 11080 Saint Charles Rock Rd | open |
| Rally's | Quick service | Burgers · American | 10650 St Charles Rock Rd St. Ann, MO | open |
| Rude Dog Enterprises, Llc | Restaurant (service type not stated) | 10593 Saint Charles Rock Rd | open | |
| Sabroso Cocina Mexicana | Restaurant (service type not stated) | Mexican · Latin American (other) | 11146 Old Saint Charles Rd | open |
| Schuncks | Restaurant (service type not stated) | African | open | |
| Seoul Garden Korean Restaurant | Restaurant (service type not stated) | BBQ | 10678 Saint Charles Rock Rd | open |
| Simply Sweet Sensations LLC | Bakery · Dessert | Bakery · Dessert | open | |
| St Louis Deli & Ice Cream | Specialty food shop · Quick service | Sandwiches | 3167 Ashby Rd | open |
| Starbucks Starbucks | Coffee shop · Café · Bakery | Coffee · Bakery | 995 NW Plz Dr | open |
| Steak 'n Shake Steak 'n Shake | Quick service | Burgers · American | 3549 N Lindbergh Blvd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 10917 St Charles Rock Rd | open |
| Sulaiman's Cafe | Restaurant (service type not stated) | Pizza · Indian | 3578 Adie Rd | open |
| Sunrise Family Restaurant | Casual dining | American · Breakfast | 3500 Lindbergh Blvd | open |
| Sweets by Sweet Waters | Bakery · Dessert | Dessert · Bakery | 10015 St Charles Rock Rd | open |
| The Great American Bagel | Bakery | Bakery | 10650 Saint Charles Rock Rd | open |
| The Sweet Spot Cafe | Café · Dessert · Bakery | Coffee · Dessert · Bakery | 3586 Adie Rd | open |
| The Waiting Room | Bar | 10419 Saint Charles Rock Rd | open | |
| TWISTERS lOUNGE | Bar | 3602 Adie Rd | open | |
| Waffle House Waffle House | Casual dining | Breakfast · American | 10635 St Charles Rock Rd | open |
| White Castle | Quick service | 3520 N Lindbergh Blvd | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 44 | 35 | — | — | — | 9 | SIC1987 |
| 1995 | 41 | 33 | — | — | — | 8 | SIC1987 |
| 1996 | 47 | 36 | — | — | — | 11 | SIC1987 |
| 1997 | 59 | 51 | — | — | — | 8 | SIC1987 |
| 1998 | 63 | 54 | 16 | 29 | 7 | 6 | NAICS1997 |
| 1999 | 56 | 45 | 16 | 24 | 4 | 7 | NAICS1997 |
| 2000 | 53 | 45 | 16 | 23 | 5 | 4 | NAICS1997 |
| 2001 | 45 | 36 | 10 | 20 | 5 | 6 | NAICS1997 |
| 2002 | 63 | 45 | 13 | 25 | 6 | 7 | NAICS1997 |
| 2003 | 56 | 38 | 7 | 23 | 6 | 7 | NAICS2002 |
| 2004 | 49 | 37 | 7 | 21 | 6 | 7 | NAICS2002 |
| 2005 | 43 | 31 | 4 | 21 | 3 | 7 | NAICS2002 |
| 2006 | 41 | 28 | 5 | 18 | 3 | 7 | NAICS2002 |
| 2007 | 42 | 31 | 6 | 18 | 5 | 6 | NAICS2002 |
| 2008 | 39 | 29 | 7 | 19 | 2 | 7 | NAICS2007 |
| 2009 | 38 | 29 | 8 | 19 | 1 | 6 | NAICS2007 |
| 2010 | 36 | 27 | 6 | 19 | 1 | 6 | NAICS2007 |
| 2011 | 34 | 26 | 7 | 17 | 1 | 5 | NAICS2007 |
| 2012 | 31 | 23 | 6 | 15 | 1 | 5 | NAICS2012 |
| 2013 | 31 | 24 | 7 | 16 | — | 4 | NAICS2012 |
| 2014 | 31 | 23 | 6 | 16 | 1 | 4 | NAICS2012 |
| 2015 | 34 | 27 | 7 | 18 | 2 | 4 | NAICS2012 |
| 2016 | 34 | 26 | 7 | 18 | 1 | 4 | NAICS2012 |
| 2017 | 36 | 29 | 7 | 20 | — | 4 | NAICS2017 |
| 2018 | 36 | 28 | 7 | 19 | — | 5 | NAICS2017 |
| 2019 | 34 | 26 | 7 | 17 | — | 4 | NAICS2017 |
| 2020 | 34 | 27 | 8 | 17 | — | 4 | NAICS2017 |
| 2021 | 33 | 28 | 7 | 19 | — | 4 | NAICS2017 |
| 2022 | 34 | 28 | 8 | 18 | — | 5 | NAICS2022 |
| 2023 | 39 | 33 | 11 | 20 | — | 5 | NAICS2022 |