BMIE Market 68133

Sarpy County, Nebraska · ZCTA boundaries as of 2020

Profile

Population (current estimate)	14,729 2020–2024 ACS 5-year estimate ±995 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	5,507 2020–2024 ACS 5-year estimate ±430 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	9,703 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,275 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$134,426 2020–2024 ACS 5-year estimate ±12,701 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	39.7 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,465 2020–2024 ACS 5-year estimate ±224 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$388,300 2020–2024 ACS 5-year estimate ±15,767 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	15.4 sq mi Census Gazetteer 2020
Restaurants	20 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 68133
Restaurants per 10,000 residents	4.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+25.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+150.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+1,600.0% DERIVED: 2001 → 2021, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+900.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	25 (range 21–29) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.1 per year, r² 0.82) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	84 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	83 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	82 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	89 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 68133. Projection: linear trend v1, fitted 2013–2023, +1.1 restaurants per year, r² 0.82, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Nebraska and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 396, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 84 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	83.2	83	40%	+33.3
Restaurant Opportunity Score	82.0	82	35%	+28.7
Market Momentum Score	89.0	89	25%	+22.2

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	14,729	76	40%	+30.5
Median household income (ACS)	134,426	94	40%	+37.6
Households (ACS)	5,507	76	20%	+15.1

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 82 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	150	95	35%	+33.4
Restaurants per 10,000 residents (lower = more room)	13.6	58	25%	+14.5
Population (ACS)	14,729	76	20%	+15.3
Median household income (ACS)	134,426	94	20%	+18.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 89 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	25	81	50%	+40.4
10-year restaurant growth	150	95	30%	+28.6
20-year restaurant growth	1,600	100	20%	+20.0

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (36)

By cuisine

Sandwiches 7 · American 5 · Coffee 5 · Bakery 4 · Pizza 4 · Chinese 3 · Juice / smoothies 3 · Mexican 3 · Asian 2 · BBQ 2 · Chicken / wings 2 · Healthy / salads / bowls 2 · Southwestern / Tex-Mex 2 · Burgers 1 · Dessert 1 · Italian 1 · Thai 1

By type

Restaurant (service type not stated) 20 · Quick service 10 · Café 5 · Bakery 4 · Coffee shop 4 · Juice, smoothie, tea 3 · Delivery-focused 2 · Specialty food shop 2 · Other 2 · Buffet 1 · Dessert 1 · Fast casual 1

Name	Type	Cuisine	Address	Status
Arby's	Quick service · Restaurant (service type not stated)	Sandwiches	8570 S 71st Plz	open
Bridger Cottage	Juice, smoothie, tea · Fast casual	Healthy / salads / bowls · Juice / smoothies	1304 Red Fern Cir	open
Burger King	Quick service		8525 S 71st Plz	open
Caniglia's A Mano	Restaurant (service type not stated)	Italian · Pizza	11425 S 72nd St #101	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	8710 S 71st Plz	open
Chipotle Mexican Grill Chipotle Mexican Grill	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	9820 S 71st Plz Ste 117	open
Crumbl - Papillion	Dessert · Restaurant (service type not stated) · Bakery	Dessert · Bakery	8650 S 71st Plaza, Ste F	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	1449 Papillion Dr	open
El Muchacho Alegre	Restaurant (service type not stated)	Mexican	8810 S 71st Plz	open
Firehouse Subs Firehouse Subs	Restaurant (service type not stated)	Sandwiches · American	8920 S. 71st Plaza, Ste. 105	open
Five Guys Five Guys	Quick service	Burgers · American	8540 South 71 Street Plaza	open
Food Forest Golf	Restaurant (service type not stated) · Quick service		15822 S 63rd St	open
Golden Apple Buffet	Restaurant (service type not stated)	Chinese	9614 S 71st Plz	open
J's Smokehouse	Restaurant (service type not stated)	BBQ	1712 Charleston Dr	open
Jersey Mike's Jersey Mike's Subs	Quick service · Specialty food shop	Sandwiches	9820 S. 71st Plaza #105	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	9908 S 71st St	open
La Peep	Restaurant (service type not stated)	American	156	open
McDonald's	Quick service		8525 S 71st St Plaza	open
Millard Plaza Scooter's Coffee	Coffee shop · Café	Coffee	13951 S Plz	open
Panda Express	Quick service	Chinese · Asian	8760 S. 71st Plaza	open
Panera Bread Panera Bread	Bakery · Café	Bakery · Sandwiches · Coffee	8350 S 71st Plaza	open
Papillion Pr Llc	Restaurant (service type not stated)		8810 S 71st Plz	open
Pie Five Pizza	Restaurant (service type not stated)	Pizza	9820 S 71st Plz Ste 101	open
Pizza Ranch	Buffet · Restaurant (service type not stated)	Pizza	8810 S 71st Plz	open
Potbelly Sandwich Shop	Other	Sandwiches	8350 S. 71st Plaza, Ste. 107	open
Qdoba Mexican Grill Qdoba	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	8540 S 71st Plaza Papillion	open
Red Lotus Thai Express	Restaurant (service type not stated)	Thai	1449 Papillion Dr Ste 103	open
Scooter's Coffee Scooter's Coffee	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	13951 S Plaza	open
Smoothie King Smoothie King	Juice, smoothie, tea · Delivery-focused	Juice / smoothies · Healthy / salads / bowls	9820 S. 71st Plz Suite 107	open
Starbucks Starbucks	Coffee shop · Café · Restaurant (service type not stated) · Bakery	Coffee · Bakery	1423 Papillion Dr	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	9555 S 71st Plaza	open
Szechwan Bistro	Restaurant (service type not stated)	Asian · Chinese	9820 S 71st Plz	open
The Pit BBQ Lounge	Restaurant (service type not stated)	BBQ · American	1449 Papillion Dr #105	open
Walmart Bakery	Bakery	Bakery	8525 S 71st Plz	open
Which Wich	Other	Sandwiches	8650 S 71st Plz	open
Wingstop	Restaurant (service type not stated)	Chicken / wings	8650 S 71st Plaza, Unit 7	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	2	2	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
2001	1	1	—	1	—	—	NAICS1997
2007	1	1	—	1	—	—	NAICS2002
2008	3	3	1	1	1	—	NAICS2007
2009	3	3	1	1	1	—	NAICS2007
2010	4	4	—	3	1	—	NAICS2007
2011	3	3	—	3	—	—	NAICS2007
2012	6	6	1	5	—	—	NAICS2012
2013	8	8	2	5	1	—	NAICS2012
2014	7	7	1	6	—	—	NAICS2012
2015	11	11	1	10	—	—	NAICS2012
2016	15	15	1	12	2	—	NAICS2012
2017	15	15	—	12	—	—	NAICS2017
2018	16	16	—	13	—	—	NAICS2017
2019	15	15	—	12	—	—	NAICS2017
2020	19	19	3	13	3	—	NAICS2017
2021	18	17	—	12	3	—	NAICS2017
2022	18	17	—	11	4	—	NAICS2022
2023	21	20	4	11	5	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 68133. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
68123	2.7 mi	62	2023
68046	2.9 mi	46	2023
68157	4.6 mi	3	2020
68113	4.8 mi	1	2015
68147	4.9 mi	3	2020

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.