BMIE Market 77484

Waller County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	14,348 2020–2024 ACS 5-year estimate ±1,611 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,776 2020–2024 ACS 5-year estimate ±513 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	11,068 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,357 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$81,250 2020–2024 ACS 5-year estimate ±16,213 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	35.5 2020–2024 ACS 5-year estimate ±7 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,103 2020–2024 ACS 5-year estimate ±167 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$284,900 2020–2024 ACS 5-year estimate ±31,931 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	151.0 sq mi Census Gazetteer 2020
Restaurants	16 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 77484
Restaurants per 10,000 residents	9.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+33.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+45.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+60.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+128.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	20 (range 17–23) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.7 per year, r² 0.70) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	74 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	71 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	73 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	80 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 77484. Projection: linear trend v1, fitted 2013–2023, +0.7 restaurants per year, r² 0.70, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	70.6	71	40%	+28.2
Restaurant Opportunity Score	72.6	73	35%	+25.4
Market Momentum Score	80.4	80	25%	+20.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 71 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	14,348	76	40%	+30.4
Median household income (ACS)	81,250	64	40%	+25.5
Households (ACS)	4,776	74	20%	+14.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 73 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	45.5	79	35%	+27.7
Restaurants per 10,000 residents (lower = more room)	11.2	68	25%	+16.9
Population (ACS)	14,348	76	20%	+15.2
Median household income (ACS)	81,250	64	20%	+12.8

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 80 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	33.3	85	50%	+42.5
10-year restaurant growth	45.5	79	30%	+23.7
20-year restaurant growth	60	71	20%	+14.2

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (55)

By cuisine

American 9 · BBQ 9 · Mexican 7 · Dessert 6 · Burgers 5 · Cajun, Creole, Southern 4 · Bakery 3 · Chicken / wings 3 · Latin American (other) 3 · Pizza 3 · Sandwiches 3 · Southwestern / Tex-Mex 3 · Coffee 2 · Ice cream / frozen desserts 2 · Seafood 2 · Asian 1 · Chinese 1 · Filipino 1 · Juice / smoothies 1 · Tea / bubble tea 1 · Vietnamese 1

By type

Restaurant (service type not stated) 33 · Quick service 13 · Bar 7 · Dessert 6 · Bakery 4 · Food truck 4 · Casual dining 3 · Café 2 · Brewery / taproom 1 · Coffee shop 1 · Delivery-focused 1 · Juice, smoothie, tea 1 · Other 1

Name	Type	Cuisine	Address	Status
4 Sisters Ice Cream	Dessert	Ice cream / frozen desserts · Dessert	2323 Main St	open
Arby's Arby's	Quick service	Sandwiches · American	30711 Fm 2920	open
Big Daddy's Swamp Shack	Food truck	Seafood · Cajun, Creole, Southern	29460 FM 1488	open
Buckees 290 & Hwy 6	Quick service	Burgers		open
Buckshot's Roadhouse	Casual dining · Restaurant (service type not stated) · Bar		13519 Cochran Rd	open
Carl's BBQ Carl's Bar-B-Que	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	31315 Farm to Market 2920 ste 10	open
Carnitas ortiz	Restaurant (service type not stated)		42249 Janice Marie Prom	open
Cedar Creek Saloon	Restaurant (service type not stated) · Bar	BBQ · American	20727 FM 362	open
Cenas La Escondida	Restaurant (service type not stated)		20680 Ruby St	open
Checkers Checkers and Rally's	Quick service	Burgers · Chicken / wings	35515 Highway 290	open
Checkers	Quick service · Restaurant (service type not stated)		35515 US-290 BUS	open
Cielito Lindo Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	31303 FM 2920 Rd	open
Cream City Scoops	Dessert	Ice cream / frozen desserts · Dessert	2614 Washington St	open
Dickey's Barbecue Pit	Restaurant (service type not stated)	BBQ	35515 US-290 BUS	open
Dickey's Barbecue Pit	Restaurant (service type not stated)	BBQ	35515 US-290 BUS	open
Dickey's Barbecue Pit Dickey's Barbecue Pit	Restaurant (service type not stated)	BBQ	35515 Highway 290 Bypass	open
Dickey's Barbecue Pit Dickey's Barbecue Pit National	Quick service	BBQ	35515 Highway 290	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	31100 Fm 2920 Rd # B	open
Donuts Delight	Bakery · Restaurant (service type not stated) · Dessert	Dessert	31100 Farm to Market 2920	open
Eji's On Main	Restaurant (service type not stated)	American · BBQ	2322 Main St	open
El Rincon de Frida	Food truck	Mexican	18643 Mathis Rd	open
Emilio's Taqueria	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	30327 FM 1488	open
Fields Store Pit BBQ	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	30598 FM 1488	open
Fieldstore B.B.Q & Grill	Restaurant (service type not stated)	BBQ	40203 Hwy 290	open
Gabby's Grill Tex-Mex & Seafood	Restaurant (service type not stated) · Casual dining · Bar	Southwestern / Tex-Mex · Seafood	30312 FM 1488	open
GiGi's Place	Restaurant (service type not stated)	Burgers · Mexican	27409 Fields Store Rd	open
Hangar 54 Pizza	Restaurant (service type not stated)	Pizza	17123 FM 362	open
HedgeHog Grill	Restaurant (service type not stated)		40100 Highway 290 Business	open
InfuZion Bubble Tea Bar Infuzion Tea Bar	Juice, smoothie, tea	Tea / bubble tea · Juice / smoothies	2311 Main St	open
Jack in the Box	Quick service		31014 Fm 2920 Rd	open
La Cocina	Restaurant (service type not stated)	Mexican	40203 US 290	open
Las Abejitas	Restaurant (service type not stated)	Mexican · Latin American (other)	30292 FM 1488	open
Location Six Brewing	Brewery / taproom · Bar		2316 Main St	open
Pho Sho	Restaurant (service type not stated)	Vietnamese	2311 Main St	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	31315 FM 2920 Harris	open
PJ's Coffee of New Orleans PJ's Coffee of New Orleans	Coffee shop · Café	Coffee	2230 Field Store Rd Building 1	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	31100 FM 2920 Rd Suite A	open
Pupuseria y Taqueria San Miguel	Quick service		19800 FM 362 Rd	open
Rey Regio #3	Restaurant (service type not stated) · Quick service	Chicken / wings	31315 Farm to Market 2920 #22	open
Shipley Do-Nuts Shipley Do-Nuts	Bakery · Dessert · Café	Dessert · Coffee · Bakery	19757 Stokes Rd	open
Snowflake Donuts	Bakery · Dessert	Dessert · Bakery	30296 FM 1488	open
Snowflake Donuts	Bakery · Dessert	Dessert · Bakery · American	40320 Old Hempstead Hwy	open
SO PINOY HTX	Restaurant (service type not stated)	Filipino	2311 Main St	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	31122 Fm 2920	open
Stubby's Texas Thunder	Bar · Casual dining	American	29460 FM-1488	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	31100 FM 2920 Suite F	open
SUBWAY	Other	Sandwiches	Mason Rd	open
Swisher Eats - Jokers Joint	Food truck · Restaurant (service type not stated)		2306 Sledge St	open
The Beer Garden at Blue Heron Farm	Bar · Restaurant (service type not stated)		29625 Bunting Rd	open
The Ranchito Taqueria #6	Restaurant (service type not stated)	Mexican · Latin American (other)	31317 FM	open
Tortilleria Guerrero	Food truck		40320 US 290	open
Trump Burger	Bar	Burgers		open
Waller travel plaza	Restaurant (service type not stated)		40203 US 290	open
Yang's Kitchen	Restaurant (service type not stated)	Chinese · Asian	31315 Farm to Market 2920	open
Ziggy's Burger Bistro	Restaurant (service type not stated)	American · Burgers	2614 Washington St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	7	7	—	—	—	—	SIC1987
1995	4	4	—	—	—	—	SIC1987
1996	4	4	—	—	—	—	SIC1987
1997	6	6	—	—	—	—	SIC1987
1998	10	10	6	4	—	—	NAICS1997
1999	11	11	7	4	—	—	NAICS1997
2000	9	9	5	4	—	—	NAICS1997
2001	8	8	4	4	—	—	NAICS1997
2002	14	14	7	7	—	—	NAICS1997
2003	11	10	3	7	—	1	NAICS2002
2004	10	10	4	6	—	—	NAICS2002
2005	8	8	3	5	—	—	NAICS2002
2006	9	9	2	5	1	—	NAICS2002
2007	12	11	4	5	2	1	NAICS2002
2008	11	9	3	4	2	2	NAICS2007
2009	11	9	3	4	2	2	NAICS2007
2010	13	11	3	6	2	2	NAICS2007
2011	10	9	2	4	3	1	NAICS2007
2012	12	11	4	4	3	1	NAICS2012
2013	12	11	3	5	3	1	NAICS2012
2014	10	9	3	4	2	1	NAICS2012
2015	14	12	5	5	2	1	NAICS2012
2016	15	11	4	5	2	1	NAICS2012
2017	15	12	4	6	—	—	NAICS2017
2018	15	12	6	4	—	—	NAICS2017
2019	16	13	6	5	—	—	NAICS2017
2020	15	12	5	5	—	—	NAICS2017
2021	18	15	7	5	3	—	NAICS2017
2022	23	19	8	8	3	—	NAICS2022
2023	20	16	6	7	3	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 77484. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
77446	3.7 mi	1	2016

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.