BMIE Market 78543
Hidalgo County, Texas · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 8,400 2020–2024 ACS 5-year estimate ±1,097 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 2,834 2020–2024 ACS 5-year estimate ±411 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 8,447 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 2,635 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $44,527 2020–2024 ACS 5-year estimate ±10,318 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 33.2 2020–2024 ACS 5-year estimate ±7 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $844 2020–2024 ACS 5-year estimate ±239 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $87,800 2020–2024 ACS 5-year estimate ±23,511 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 6.4 sq mi Census Gazetteer 2020 |
| Restaurants | 18 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78543 |
| Restaurants per 10,000 residents | 15.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +20.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +38.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +100.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +157.1% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 19 (range 16–22) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.74) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 55 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 44 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 51 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 78 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 78543. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.74, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Texas and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 44.2 | 44 | 40% | +17.7 |
| Restaurant Opportunity Score | 50.7 | 51 | 35% | +17.8 |
| Market Momentum Score | 78.1 | 78 | 25% | +19.5 |
Consumer Market Score: 44 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 8,400 | 68 | 40% | +27.3 |
| Median household income (ACS) | 44,527 | 9 | 40% | +3.7 |
| Households (ACS) | 2,834 | 66 | 20% | +13.2 |
Restaurant Opportunity Score: 51 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 38.5 | 76 | 35% | +26.8 |
| Restaurants per 10,000 residents (lower = more room) | 21.4 | 34 | 25% | +8.5 |
| Population (ACS) | 8,400 | 68 | 20% | +13.6 |
| Median household income (ACS) | 44,527 | 9 | 20% | +1.9 |
Market Momentum Score: 78 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 20 | 77 | 50% | +38.7 |
| 10-year restaurant growth | 38.5 | 76 | 30% | +22.9 |
| 20-year restaurant growth | 100 | 82 | 20% | +16.5 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (61)
By cuisine
Mexican 18 · American 7 · Coffee 6 · Juice / smoothies 6 · Latin American (other) 6 · Southwestern / Tex-Mex 6 · Bakery 5 · Burgers 5 · Dessert 5 · Ice cream / frozen desserts 4 · Chicken / wings 3 · Sandwiches 3 · Breakfast 2 · Pizza 2 · Asian 1 · BBQ 1 · Chinese 1 · Hot dogs 1 · Italian 1 · Japanese 1 · Seafood 1 · Sushi 1
By type
Restaurant (service type not stated) 34 · Quick service 22 · Dessert 10 · Café 6 · Juice, smoothie, tea 6 · Bakery 5 · Casual dining 5 · Bar 4 · Coffee shop 4 · Food truck 4 · Delivery-focused 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Abel garcia jr | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 330 | open |
| Alameda Restaurant | Restaurant (service type not stated) | Southwestern / Tex-Mex · Mexican · Burgers | 106 W Edinburg Ave | open |
| Angela's Cakes by Karla | Bakery · Dessert | Dessert · Bakery | open | |
| Antojeria Santa Rosa TX | Restaurant (service type not stated) | 410 W Edinburg Ave | open | |
| Beijing Express Beijing sushi & chinese | Restaurant (service type not stated) | Chinese · Sushi · Japanese · Asian | 311 W Edinburg Ave | open |
| Betuzas Coffee Cafe | Café · Coffee shop | Coffee · Breakfast | 423 W Edinburg Ave | open |
| Bri Bri's Grill | Casual dining · Restaurant (service type not stated) · Bar | American | 107 E Edinburg Ave | open |
| Broadway St. Scooter's Coffee | Coffee shop · Café | Coffee | 402 N Broadway St. | open |
| Buzz Bee's Texas Bar & Grill | Casual dining · Bar | Burgers | 12205 N FM 88, Ste K | open |
| Cadereyta Restaurant | Restaurant (service type not stated) · Quick service | Mexican | open | |
| Caribe Snack Bar | Quick service · Restaurant (service type not stated) · Bar | 616 TX-107 | open | |
| Carmelita’s Restaurant | Restaurant (service type not stated) · Casual dining | Mexican · American | 720 E Edinburg Ave | open |
| Church's Texas Chicken Church's Chicken | Quick service · Restaurant (service type not stated) | Chicken / wings | 130 E Edinburg Ave | open |
| Dairy Queen Dairy Queen | Quick service · Dessert | Ice cream / frozen desserts · Dessert | 102 E Edinburg 102 E Edinburg | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 512 East Edinburg Ave Ste G | open |
| DQ Grill & Chill DQ Grill & Chill | Quick service | 102 E Edinburg | open | |
| Edinburg Ave & Broadway St Whataburger | Quick service | 100 E EDINBURG AVE | open | |
| El Molcajete Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 408 S Broadway St | open |
| Fina's Family Restaurant | Restaurant (service type not stated) | Mexican | 902 East Broadway St | open |
| Full Court Entertainment | Bar · Casual dining | American | 1800 N Broadway St | open |
| Hacienda Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 204 Laureles Dr | open |
| HIT the SPOT TACOS de Birria | Restaurant (service type not stated) · Food truck | Mexican | 506 W Edinburg Ave | open |
| Jack in the Box | Quick service | 409 E Edinburg Ave | open | |
| Joesfatboybbq | Restaurant (service type not stated) | BBQ | open | |
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 505 E. Edinburg Ave | open |
| La avispa drive Thru | Restaurant (service type not stated) · Food truck | 405 W 9th Ave | open | |
| La Mexicana Bakery and Cake Shop La Mexicana bakery / cake shop | Bakery | Bakery · Mexican | 514 N Broadway St | open |
| La Mexico 6 | Restaurant (service type not stated) | Mexican | 140 E Edinburg Ave | open |
| La Raspadora | Restaurant (service type not stated) | Latin American (other) | 220 N Broadway St | open |
| La Reynera Supreme Bakery | Bakery · Juice, smoothie, tea · Dessert | Bakery · Juice / smoothies · Dessert | 121 S Broadway St | open |
| La Silla Tortilleria | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 513 W Edinburg Ave | open |
| Laredo Taco Company | Restaurant (service type not stated) | 911 W Edinburg Ave | open | |
| Lupitas taqueria y panaderia | Restaurant (service type not stated) · Café | Breakfast · Coffee | 1005 N Broadway St | open |
| Macy's Kitchen and Cafe | Café | Mexican · Coffee · American | 517 W Edinburg Ave | open |
| Mangonadas Lokas | Juice, smoothie, tea · Dessert | Juice / smoothies · Ice cream / frozen desserts · Hot dogs | 513 W Edinburg Ave | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 112 E Edinburg Ave | open |
| Messy Popcorn & Treats | Quick service · Restaurant (service type not stated) · Dessert | 306 N Broadway St | open | |
| Mr Burrito and more | Casual dining | Mexican · Latin American (other) · American | 103 Hidalgo St | open |
| Mr. Gs Italian Ices- King of Raspas. | Dessert · Juice, smoothie, tea | Ice cream / frozen desserts · Juice / smoothies · Italian | 206 W Edinburg Ave | open |
| Obee's Mexican and Seafood Restaurant | Restaurant (service type not stated) | Mexican · Seafood · Latin American (other) | 305 W Edinburg Ave | open |
| Pizza Hut Pizza Hut | Restaurant (service type not stated) · Quick service | Pizza | 709 E Edinburg Ave Hidalgo | open |
| Restaurant Yireh | Quick service | 300 E Edinburg Ave | open | |
| RGV Snacks | Food truck · Quick service | Sandwiches | 103 S Diana St | open |
| Scooter's Coffee Scooter's Coffee | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 402 N Broadway St | open |
| Sip & Shop Coffee & Gift Shoppe | Coffee shop · Café | Coffee | 104 W Ciro Caceres Ave | open |
| Stars Drive-in Stars Drive-In | Quick service · Restaurant (service type not stated) | Burgers | 601 E Edinburg Ave | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 411 South Broadway Street | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 305 W Edinburg Suite A | open |
| Summer Delights | Juice, smoothie, tea · Food truck | Juice / smoothies | 710 E Edinburg Ave | open |
| Sweet amariss cupcakery | Bakery · Dessert | Dessert · Bakery | 516 N Broadway St | open |
| Taco Bell Taco Bell | Quick service | Mexican | 404 S Broadway St | open |
| Tacos la pasadita | Restaurant (service type not stated) | 103 Hidalgo St | open | |
| Taqueria Don Juan | Restaurant (service type not stated) | Mexican | 204 W Edinburg Ave | open |
| Taqueria Jalisco | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 603 N Broadway St | open |
| Taqueria Zamora | Restaurant (service type not stated) | Mexican · Latin American (other) | 201 W Edinburg Ave | open |
| Texas Snow | Juice, smoothie, tea · Dessert · Bakery | Juice / smoothies · Bakery | 220 N Broadway St | open |
| Texas Snowiz | Dessert | Dessert | 301 W Edinburg Ave | open |
| Tropical Snow Wiz | Quick service · Restaurant (service type not stated) · Dessert | Ice cream / frozen desserts | 118 N Bowie St | open |
| Whataburger Whataburger | Quick service · Restaurant (service type not stated) | Burgers · American | 623 E Edinburg Ave | open |
| Wingstop Wingstop | Quick service | Chicken / wings · American | 512 E Edinburg Ave | open |
| Wingstop Wingstop | Quick service | 512 E Edinburg Ave | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 7 | 7 | — | — | — | — | SIC1987 |
| 1995 | 9 | 9 | — | — | — | — | SIC1987 |
| 1996 | 11 | 11 | — | — | — | — | SIC1987 |
| 1997 | 8 | 8 | — | — | — | — | SIC1987 |
| 1998 | 9 | 9 | 5 | 4 | — | — | NAICS1997 |
| 1999 | 9 | 9 | 5 | 4 | — | — | NAICS1997 |
| 2000 | 9 | 9 | 5 | 4 | — | — | NAICS1997 |
| 2001 | 9 | 9 | 5 | 4 | — | — | NAICS1997 |
| 2002 | 9 | 9 | 6 | 3 | — | — | NAICS1997 |
| 2003 | 9 | 9 | 6 | 3 | — | — | NAICS2002 |
| 2004 | 7 | 7 | 5 | 2 | — | — | NAICS2002 |
| 2005 | 9 | 9 | 5 | 4 | — | — | NAICS2002 |
| 2006 | 9 | 9 | 5 | 4 | — | — | NAICS2002 |
| 2007 | 13 | 12 | 6 | 6 | — | 1 | NAICS2002 |
| 2008 | 11 | 11 | 5 | 6 | — | — | NAICS2007 |
| 2009 | 13 | 12 | 5 | 7 | — | 1 | NAICS2007 |
| 2010 | 14 | 13 | 6 | 7 | — | 1 | NAICS2007 |
| 2011 | 11 | 11 | 3 | 8 | — | — | NAICS2007 |
| 2012 | 12 | 11 | 4 | 7 | — | 1 | NAICS2012 |
| 2013 | 13 | 13 | 6 | 7 | — | — | NAICS2012 |
| 2014 | 13 | 13 | 7 | 6 | — | — | NAICS2012 |
| 2015 | 12 | 12 | 6 | 6 | — | — | NAICS2012 |
| 2016 | 11 | 11 | 6 | 5 | — | — | NAICS2012 |
| 2017 | 14 | 14 | 7 | 7 | — | — | NAICS2017 |
| 2018 | 15 | 15 | 7 | 8 | — | — | NAICS2017 |
| 2019 | 15 | 14 | 5 | 9 | — | — | NAICS2017 |
| 2020 | 16 | 16 | 5 | 10 | — | — | NAICS2017 |
| 2021 | 16 | 15 | 4 | 10 | — | — | NAICS2017 |
| 2022 | 18 | 17 | 5 | 10 | — | — | NAICS2022 |
| 2023 | 19 | 18 | 3 | 11 | 4 | — | NAICS2022 |