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BMIE Market 78712

Travis County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)201
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households0
2020–2024 ACS 5-year estimate ±15 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count860
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units0
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household incomeData source not yet connected
Median age19.4
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home valueData source not yet connected
Land area0.6 sq mi
Census Gazetteer 2020
Restaurants11
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78712
Restaurants per 10,000 residents11.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+175.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+450.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+1,000.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202816 (range 12–21)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.9 per year, r² 0.63) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score36 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score8 / 100
MODELED · consumer_market_score v1 · confidence Medium · why?
Restaurant Opportunity Score45 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?
Market Momentum Score69 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 36 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score7.9840%+3.2
Restaurant Opportunity Score44.94535%+15.7
Market Momentum Score69.36925%+17.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 8 (Medium confidence)

ComponentValueRankWeightAdds
Population (ACS)2011140%+7.4
Households (ACS)0120%+0.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 45 (Medium confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1759635%+42.0
Restaurants per 10,000 residents (lower = more room)547.3125%+0.2
Population (ACS)2011120%+2.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 69 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth1759630%+28.8
20-year restaurant growth4509820%+19.7
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (15)

By cuisine

Coffee 6 · American 4 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · Burgers 1 · Healthy / salads / bowls 1 · Mexican 1 · Spanish / tapas 1 · Steakhouse 1

By type

Restaurant (service type not stated) 8 · Café 4 · Quick service 4 · Coffee shop 3 · Bar 2 · Dessert 2 · Juice, smoothie, tea 2 · Casual dining 1 · Food truck 1

NameTypeCuisineAddressStatus
Boomerang's Handheld Aussie PiesRestaurant (service type not stated)405 E 23RD Stopen
Cheesecake Factory Cheesecake MiamiQuick service · DessertAmerican · Ice cream / frozen dessertsopen
Chick-fil-A Chick-fil-AQuick service · Restaurant (service type not stated)2201 Speedway, Student Activities Centeropen
KUT's Views and BrewsQuick service2247 Guadalupe Stopen
Littlefield Patio CafeCafé · Restaurant (service type not stated) · Casual diningCoffee · American2503 Whitis Aveopen
Longhorn Stadium South Zone LoungeBaropen
O's Campus Cafe and CateringCafé · Restaurant (service type not stated)Coffee · American201 E 24th Stopen
Panda ExpressRestaurant (service type not stated)2247 Guadalupe Stopen
Shake SmartJuice, smoothie, tea · CaféJuice / smoothies · Healthy / salads / bowls · CoffeeGregory Gymnasium, 2101 Speedwayopen
StarbucksQuick service · Coffee shop · Restaurant (service type not stated)Mexican · Coffee · Spanish / tapas2101 Speedwayopen
Steak 'n Shake Steak 'n ShakeRestaurant (service type not stated)Steakhouse · Burgers · American2247 Guadalupe Stopen
Steel City PopsDessert · Food truckIce cream / frozen desserts2247 Guadalupe Stopen
Texas Expresso Texas ExesCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies2110 San Jacinto Blvdopen
Texas Longhorns Nutrition CenterRestaurant (service type not stated) · Bar405 E 23rd Stopen
Union Coffee HouseCoffee shopCoffeeopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199611SIC1987
199711SIC1987
19981NAICS1997
19991NAICS1997
20001NAICS1997
2001211NAICS1997
2002222NAICS1997
2003221NAICS2002
2004221NAICS2002
2005421NAICS2002
2006421NAICS2002
20071NAICS2002
20081NAICS2007
20091NAICS2007
2010311NAICS2007
2011322NAICS2007
2012544NAICS2012
2013544NAICS2012
2014322NAICS2012
2015322NAICS2012
2016433NAICS2012
2017121010NAICS2017
2018131111NAICS2017
2019121010NAICS2017
2020121010NAICS2017
20211088NAICS2017
202212108NAICS2022
202312118NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78712. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
787050.8 mi882023
787011.1 mi1882023
787221.2 mi232023
787021.8 mi1422023
787512.0 mi662023
787032.1 mi722023
787562.7 mi492023
787213.1 mi122023
787233.1 mi742023
787043.4 mi2222023
787523.7 mi742023
787413.9 mi792023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.