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BMIE Market 78721

Travis County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)10,997
2020–2024 ACS 5-year estimate ±1,053 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households4,973
2020–2024 ACS 5-year estimate ±346 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count11,425
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units4,153
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$84,573
2020–2024 ACS 5-year estimate ±23,003 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age33.8
2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,482
2020–2024 ACS 5-year estimate ±195 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$523,000
2020–2024 ACS 5-year estimate ±54,681 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area3.6 sq mi
Census Gazetteer 2020
Restaurants12
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78721
Restaurants per 10,000 residents2.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+200.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+140.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+100.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+500.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202816 (range 12–21)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.70) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score79 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score71 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score78 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score94 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 79 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score70.87140%+28.3
Restaurant Opportunity Score78.57835%+27.5
Market Momentum Score94.59425%+23.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 71 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)10,9977240%+28.9
Median household income (ACS)84,5736840%+27.0
Households (ACS)4,9737420%+14.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 78 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1409535%+33.3
Restaurants per 10,000 residents (lower = more room)10.96925%+17.2
Population (ACS)10,9977220%+14.4
Median household income (ACS)84,5736820%+13.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 94 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth2009950%+49.5
10-year restaurant growth1409530%+28.6
20-year restaurant growth1008220%+16.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (39)

By cuisine

American 7 · Mexican 5 · BBQ 4 · Cajun, Creole, Southern 4 · Coffee 4 · Seafood 4 · Asian 3 · Vietnamese 3 · Burgers 2 · Chicken / wings 2 · African 1 · Bakery 1 · Breakfast 1 · Dessert 1 · Healthy / salads / bowls 1 · Japanese 1 · Middle Eastern 1 · Pizza 1 · Sandwiches 1 · Sushi 1

By type

Restaurant (service type not stated) 26 · Quick service 5 · Coffee shop 4 · Food truck 4 · Casual dining 3 · Bar 2 · Brewery / taproom 2 · Bakery 1 · Delivery-focused 1 · Dessert 1

NameTypeCuisineAddressStatus
Antonio’s Snack ShackFood truck · Restaurant (service type not stated) · Casual diningAmerican1413 Webberville Rdopen
Beto's RestaurantRestaurant (service type not stated)Mexican3306 Oak Springs Dropen
Big Mama’s kitchenRestaurant (service type not stated)1189 Springdale Rdopen
Caffé MediciCoffee shopCoffee1023 Springdale Rdopen
Carter’s BBQ & SoulFoodRestaurant (service type not stated)BBQ · African1189 Springdale Rdopen
Celestial PizzaRestaurant (service type not stated)Pizza1413 Webberville Rdopen
Country Boyz FixinsRestaurant (service type not stated)Cajun, Creole, Southern4140 E 12th Stopen
Dagum TacosRestaurant (service type not stated) · Casual diningMexican · American1023 Springdale Rd Suite 1Aopen
Dave’s tacos # 2Food truckMexican4611 E Martin Luther King Jr Blvdopen
Delilah's Front PorchRestaurant (service type not stated)open
Fat Daddy's ChickenRestaurant (service type not stated)Chicken / wings · Seafood1075 Springdale Rdopen
George'sRestaurant (service type not stated)Asian1812 Adina Stopen
Hometown CoffeeCoffee shopCoffeeopen
Julie Myrtille BakeryBakery · Restaurant (service type not stated) · DessertBakery · Dessert1023 Springdale Rdopen
Kinfolk BBQRestaurant (service type not stated)BBQ · Mexican · Breakfast4611 E Martin Luther King Jr Blvdopen
Krispy Krunchy Chicken Krispy Krunchy ChickenQuick service4509 E Martin Luther King Jr Blvdopen
LE MealsRestaurant (service type not stated)American · Seafood · Cajun, Creole, Southern1023 Springdale Rdopen
Maine RootBrewery / taproom1406 Smith Rd Ste Fopen
Mam MamFood truckAsian · Vietnamese1023 Springdale Rd BLDG 1open
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers1143 1 2 Airport Blvdopen
Medici RoastingCoffee shopCoffee1023 Springdale Rd Ste 1Aopen
Micklethwait BarbecueRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American4602 Tanney Stopen
MLK & Airport WhataburgerQuick service3210 E MARTIN LUTHER KING JR BLVDopen
Palomino CoffeeCoffee shopCoffee4136 E 12th Stopen
Pho CraftRestaurant (service type not stated)Vietnamese3307 Oak Springs Dropen
Prep EatsRestaurant (service type not stated) · Delivery-focusedHealthy / salads / bowls1023 Springdale Rd BLDG 1open
Sharks Fish and ChickenRestaurant (service type not stated)Seafood · Chicken / wings1075 Springdale Rdopen
Solar FalafelRestaurant (service type not stated)Middle Eastern5305 Bolm Rd Ste 1open
SooliciousRestaurant (service type not stated)American · SeafoodDouble R Grocery, 4501 E Martin Luther King Jr Blvdopen
Southern Heights Brewing CompanyBrewery / taproom · Bar6014 Techni Center Dropen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches6105 Techni Center Dropen
Taco WeyFood truck6014 Techni Center Dropen
Tacos & Mariscos Chelito'sRestaurant (service type not stated)4509 E Martin Luther King Jr Blvdopen
The Front Page The Front PageBar · Casual dining1023 Springdale Rdopen
Trill TaqueriaRestaurant (service type not stated)Mexican3307 Oak Springs Dropen
UrokoRestaurant (service type not stated)Japanese · Sushi1023 Springdale Rdopen
Viet Delish BoxRestaurant (service type not stated)Vietnamese · Asian1023 Springdale Rd bldg 1open
Whataburger WhataburgerQuick serviceBurgers · American3210 E MARTIN LUTHER KING JR BLVDopen
Willie's BarRestaurant (service type not stated)BBQ · Cajun, Creole, Southern · American4505 E Martin Luther King Jr Blvdopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199422SIC1987
199511SIC1987
199633SIC1987
199744SIC1987
199832111NAICS1997
19995523NAICS1997
200066222NAICS1997
200166222NAICS1997
200276321NAICS1997
20037642NAICS2002
20046532NAICS2002
20056532NAICS2002
20064321NAICS2002
20076431NAICS2002
20085413NAICS2007
20095422NAICS2007
20106312NAICS2007
201173121NAICS2007
201273121NAICS2012
201385321NAICS2012
201463211NAICS2012
201552111NAICS2012
201662111NAICS2012
201783NAICS2017
2018104NAICS2017
2019125NAICS2017
20201263NAICS2017
2021151044NAICS2017
20222012435NAICS2022
202322123363NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78721. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
787021.9 mi1422023
787222.3 mi232023
787232.3 mi742023
787422.5 mi32018
787123.1 mi112023
787413.4 mi792023
787013.5 mi1882023
787513.6 mi662023
787053.7 mi882023
787244.2 mi102023
787524.3 mi742023
787564.9 mi492023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.