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BMIE Market 78742

Travis County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)847
2020–2024 ACS 5-year estimate ±444 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households365
2020–2024 ACS 5-year estimate ±186 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count820
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units322
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household incomeData source not yet connected
Median age44.7
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,328
2020–2024 ACS 5-year estimate ±125 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home valueData source not yet connected
Land area5.9 sq mi
Census Gazetteer 2020
RestaurantsNot published for this ZIP
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78742
Restaurants per 10,000 residents12.2
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+200.0%
DERIVED: 2013 → 2018, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+200.0%
DERIVED: 2008 → 2018, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+200.0%
DERIVED: 1998 → 2018, ZIP Code Business Patterns restaurants
Projected restaurants, 20233 (range 1–4)
FORECAST · linear trend v1 fitted to 2007–2018 (11 points, +0.1 per year, r² 0.32) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score59 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score40 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score55 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score97 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 59 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score39.74040%+15.9
Restaurant Opportunity Score54.75535%+19.2
Market Momentum Score97.29725%+24.3
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 40 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)8472940%+11.7
Median household income (ACS)74,4535440%+21.7
Households (ACS)3653120%+6.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 55 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth2009735%+34.1
Restaurants per 10,000 residents (lower = more room)35.41625%+3.9
Population (ACS)8472920%+5.9
Median household income (ACS)74,4535420%+10.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 97 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth2009950%+49.5
10-year restaurant growth2009730%+29.2
20-year restaurant growth2009320%+18.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (7)

By cuisine

Pizza 2 · American 1 · Burgers 1 · Sandwiches 1

By type

Bar 2 · Quick service 2 · Restaurant (service type not stated) 2 · Casual dining 1 · Food truck 1

NameTypeCuisineAddressStatus
Airport (24 Hours) P. Terry'sQuick service1551 E Hwy 71open
Austin Alfresco: Carson Creek Ranch Culinary RetreatBar9507 Sherman Rdopen
Crow BarBar · Casual dining523 Thompson Lnopen
Gatti's PizzaRestaurant (service type not stated)Pizza1555 Bastrop Hwyopen
P. Terry's Burger Stand P. Terry's Burger StandQuick serviceBurgers · American1551 E Hwy 71open
P. Terry's Burger StandFood truck1551 TX-71open
Sonny Chubs Premium PiesRestaurant (service type not stated)Pizza · Sandwiches523 Thompson Lnopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199411SIC1987
199511SIC1987
199611SIC1987
199722SIC1987
1998211NAICS1997
1999211NAICS1997
2000211NAICS1997
2001211NAICS1997
2002211NAICS1997
20033111NAICS2002
20043111NAICS2002
20053111NAICS2002
20063111NAICS2002
20073111NAICS2002
20083111NAICS2007
20093111NAICS2007
20103111NAICS2007
20113111NAICS2007
20123111NAICS2012
20133111NAICS2012
20143111NAICS2012
20153111NAICS2012
20163111NAICS2012
20173NAICS2017
2018533NAICS2017
20195NAICS2017
20205NAICS2017
20214NAICS2017
20223NAICS2022
20233NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78742. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
787212.5 mi122023
787253.1 mi32023
787413.4 mi792023
787023.6 mi1422023
787244.3 mi102023
787234.6 mi742023
787224.7 mi232023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.