BMIE Market 78731

Travis County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	27,507 2020–2024 ACS 5-year estimate ±1,384 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	14,343 2020–2024 ACS 5-year estimate ±873 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	24,614 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	12,984 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$105,494 2020–2024 ACS 5-year estimate ±7,747 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.3 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,737 2020–2024 ACS 5-year estimate ±62 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$903,200 2020–2024 ACS 5-year estimate ±47,865 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	8.7 sq mi Census Gazetteer 2020
Restaurants	51 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78731
Restaurants per 10,000 residents	16.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+27.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+21.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+18.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+50.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	46 (range 36–55) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	76 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	87 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	67 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	69 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78731. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.08, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	87.1	87	40%	+34.8
Restaurant Opportunity Score	67.1	67	35%	+23.5
Market Momentum Score	69.4	69	25%	+17.3

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 87 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	27,507	87	40%	+34.8
Median household income (ACS)	105,494	84	40%	+33.7
Households (ACS)	14,343	93	20%	+18.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 67 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	21.4	64	35%	+22.6
Restaurants per 10,000 residents (lower = more room)	18.5	41	25%	+10.3
Population (ACS)	27,507	87	20%	+17.4
Median household income (ACS)	105,494	84	20%	+16.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	27.5	82	50%	+41.1
10-year restaurant growth	21.4	64	30%	+19.3
20-year restaurant growth	18.6	45	20%	+8.9

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (113)

By cuisine

Coffee 14 · American 12 · Mexican 12 · Bakery 11 · Dessert 7 · Pizza 6 · Sandwiches 6 · Southwestern / Tex-Mex 6 · BBQ 5 · Asian 4 · Italian 4 · Latin American (other) 4 · Breakfast 3 · Burgers 3 · Cajun, Creole, Southern 3 · Juice / smoothies 3 · Chinese 2 · Greek 2 · Ice cream / frozen desserts 2 · Japanese 2 · Sushi 2 · European 1 · Filipino 1 · Healthy / salads / bowls 1 · Indian 1 · Mediterranean 1 · Middle Eastern 1 · Seafood 1 · Steakhouse 1 · Tea / bubble tea 1 · Vegetarian 1

By type

Restaurant (service type not stated) 57 · Bakery 13 · Café 13 · Quick service 10 · Bar 9 · Coffee shop 9 · Dessert 9 · Casual dining 5 · Juice, smoothie, tea 4 · Other 3 · Food truck 2 · Specialty food shop 2 · Buffet 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
360 Pizza	Restaurant (service type not stated)	Pizza	6203 N Capital of Texas Hwy	open
5280 Burger and Taphouse 5280 Burger Bar	Bar	Burgers · American	7032 Wood Hollow Dr	open
American Professional Dog Trainers Association	Restaurant (service type not stated)		7000 N Mopac Expy	open
Anderson's Coffee Company	Coffee shop · Juice, smoothie, tea · Café	Coffee · Tea / bubble tea	1601 W 38th St	open
Another Broken Egg Cafe Another Broken Egg Cafe	Café	Breakfast · Coffee · American	8012 Mesa Dr	open
Antojitos El Flaco	Quick service · Restaurant (service type not stated)	Mexican	7028 Wood Hollow Dr Ste 100	open
Austin's Pizza Greystone Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	3435 Greystone Dr	open
Azul Tequila	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	3815 Dry Creek Dr	open
Balcones JuiceLand	Quick service		5521 Balcones Drive	open
Berry Austin	Dessert	Ice cream / frozen desserts	5523 Balcones Dr # A	open
Bert's BBQ	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	3563 Far W Blvd #109	open
Biderman's Deli	Specialty food shop · Quick service	Sandwiches	3742 Far West Blvd Ste 101	open
Bijou Wine Cellars	Winery / distillery / taproom		5900 Balcones Dr Ste 100	open
Boulevard Bar and Grill	Casual dining · Bar	American	3616 Far W Blvd #116	open
Cafe Americano	Café	Coffee	3900 Jackson Ave Bldg 2	open
CARVE American Grille - Central Austin	Casual dining · Bar	Steakhouse · American	2613 Perseverance Dr	open
Chez Zee American Bistro	Restaurant (service type not stated)	American · Cajun, Creole, Southern	5406 Balcones Dr	open
Chinatown North	Restaurant (service type not stated)	Chinese	3407 Greystone Dr	open
County Line on the Lake County Line Produce	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	5204 Ranch Road 2222	open
CraigO's Pizza and Pastaria CraigO's	Restaurant (service type not stated)	Italian · Pizza	5501 Balcones Dr	open
Culinary Innovations	Restaurant (service type not stated)		3415 Greystone Dr	open
Daily Juice Cafe	Juice, smoothie, tea	Juice / smoothies	3720 Far West Blvd Ste 105	open
Dead Mamas	Dessert	Dessert	5511 Parkcrest Dr Ste 207 Pmb 260	open
El Arroyo - Wood Hollow	Restaurant (service type not stated)	Mexican	7032 Wood Hollow Dr	open
Epoch Coffee - Far West Epoch Coffee	Coffee shop · Café	Coffee	3900 Far W Blvd	open
Fajita Pete's Fajita Pete's	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	5523 Balcones Dr	open
Falafel Fusion	Restaurant (service type not stated)	Middle Eastern	3563 Far West Blvd	open
Far East Sports bar	Bar		3407 Greystone Dr	open
Fara Coffee	Coffee shop · Café	Coffee	3724 Jefferson St	open
Freights247	Restaurant (service type not stated)		Austin Tree Specialists, 5900 Balcones Dr	open
Gamsa.IO Kiosk	Restaurant (service type not stated) · Café	Coffee	5900 Balcones Dr	open
GO_Atomico	Restaurant (service type not stated) · Other			open
Grab A Bite	Food truck		3424 Greystone Dr	open
Grove Wine Bar & Kitchen - Northwest Hills The Grove Wine Bar & Kitchen	Bar · Casual dining		7719 Wood Hollow Dr #100	open
Jacob's Bread Co	Bakery	Bakery	6011 Bon Terra Dr	open
Jamkazam	Bar		5813 Lookout Mountain Dr	open
JoeBob's BBQ	Restaurant (service type not stated)	BBQ	7300 Hart Ln	open
JuiceLand JuiceLand	Juice, smoothie, tea	Juice / smoothies · Vegetarian · Healthy / salads / bowls	5521 Balcones Dr	open
KAPATAD Kitchen and Cafe	Restaurant (service type not stated) · Café	Asian · Filipino · Coffee	3742 Far West Blvd	open
Kerbey Lane Cafe Kerbey Lane Cafe	Restaurant (service type not stated)	American · Breakfast	3704 Kerbey Ln	open
Kitchen Door	Bakery	Bakery	3742 Far West Blvd	open
Kneaded Pleasures	Bakery	Bakery	3573 Far West Blvd	open
Kreative Treats	Dessert	Dessert	5900 Balcones Dr Ste 100	open
Lady Elaine Coffee Trailer	Coffee shop · Café · Bar	Coffee	5617 Parkcrest Dr	open
Lana’s Cafe	Café · Restaurant (service type not stated)	Coffee · American	2620 Perseverance Dr	open
Lbm, Inc	Restaurant (service type not stated)		1601 W 38th St Ste 12	open
Lucky's BBQ	Restaurant (service type not stated)	BBQ	4812 Mount Bonnell Rd	open
Mangia Pizza	Restaurant (service type not stated)	Pizza	8012 Mesa Dr	open
Maudie's Tex Mex	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican		open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	5762 Mopac Expy N	open
Mr Gatti's Pizza Mr Gatti's Pizza	Restaurant (service type not stated)	Pizza · Italian	3720 Far W Blvd Ste 114	open
Mr. Pickles Candy	Dessert	Dessert	3703 Kerbey Ln	open
Musashino Sushi Dokoro	Restaurant (service type not stated)		3407 Greystone Dr	open
Nekter Juice Bar	Juice, smoothie, tea	Juice / smoothies	3637 Far West Blvd Ste B	open
Neworld Cafe	Specialty food shop · Quick service	Sandwiches	3742 Far West Blvd #101	open
NW Hills Nutrition	Restaurant (service type not stated) · Coffee shop	Coffee	3720 Far West Blvd	open
Pasta & Co.	Restaurant (service type not stated)	Italian	3502 Kerbey Ln	open
Peony	Restaurant (service type not stated)	Japanese · Asian · Sushi	5308 Balcones Dr	open
Pisces Foods	Restaurant (service type not stated)		5407 Parkcrest Dr Ste 200	open
Pizza Hut	Restaurant (service type not stated)	Pizza	3435 Greystone Dr Ste 101	open
Que Divino Cocina Mexicana	Restaurant (service type not stated)	Mexican	3435 Greystone Dr Ste 112	open
Quiznos	Other	Sandwiches	3637 Far West Blvd Ste C	open
Quiznos	Quick service		6203 N Capital of Texas Hwy	open
Russell's Bakery & Coffee Bar	Bakery · Coffee shop · Café	Bakery · Coffee	3339 Hancock Dr	open
Russell's Bistro	Bakery	Bakery	1601 W 38th St	open
Saffron Indian Fusion	Restaurant (service type not stated)	Indian · Asian	3616 Far West Blvd	open
Shipley Do-Nuts Shipley Do-Nuts	Bakery · Dessert	Dessert	3401 Northland Dr	open
Shoal Creek Cafeteria	Buffet		3501 Mills Ave	open
Sicola's Catering & Pvt Dining	Restaurant (service type not stated)		5416 Parkcrest Dr Ste 700	open
Siena Ristorante Toscana	Restaurant (service type not stated) · Casual dining	Italian · American	6203 N Capital of Texas Hwy	open
Sisters SnoShack	Dessert · Restaurant (service type not stated)	Dessert	8012 Mesa Dr	open
Skinny Limits	Restaurant (service type not stated)		3720 Far West Blvd Ste 105	open
Spicy Szechuan	Restaurant (service type not stated)	Seafood · Chinese	3706 Jefferson St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	3317 Northland Dr	open
Starbucks Starbucks	Coffee shop · Café	Coffee	8040 Mesa Dr	open
Starbucks Coffee Company Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	3637 Far W Blvd	open
Stevie Nicks' Fajita Roundup	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	2612 Fiset Dr	open
Street Restaurant	Restaurant (service type not stated)	Asian	3407 Greystone Dr	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	3710 Crawford Ave	open
Subway	Other	Sandwiches	8023 Mesa Dr	open
Sweet Caroline's Snowballs	Dessert	Ice cream / frozen desserts	8012 Mesa Dr	open
Sweetness Bakery	Bakery · Dessert	Dessert	3742 Far West Blvd	open
T&j's Treat Shop	Bakery	Bakery	5900 Balcones Dr	open
Taco Fresco	Restaurant (service type not stated)	Mexican	3310 Northland Dr	open
Tacos Ivan	Restaurant (service type not stated)	Mexican · Latin American (other)	7007 Village Center Dr	open
Tancho	Restaurant (service type not stated)	Japanese · Sushi	2621 Perseverance Dr	open
Teddy's	Casual dining · Bar	Southwestern / Tex-Mex	1601 W 38th St	open
Tee's Donuts	Bakery · Dessert	Dessert · Breakfast · Bakery	3742 Far W Blvd #112	open
The Restaurants Exchange	Restaurant (service type not stated)		7700 N Capital Of Texas Hwy Ste 218	open
The Soup Peddler	Restaurant (service type not stated)		3720 Far West Blvd Ste 101	open
Tickle Me Sweet Cupcakery	Bakery	Bakery	5900 Balcones Dr Ste 6516	open
Tinney Barbecue	Food truck · Restaurant (service type not stated)	BBQ	8000 Mesa Dr	open
Tino's Greek Cafe	Restaurant (service type not stated)	Greek	5501 Balcones Dr	open
Val Morgan Cinema Advertising	Restaurant (service type not stated)		3636 Executive Center Dr	open
VERDAD True Modern Mexican	Restaurant (service type not stated)	Mexican · Latin American (other)	2701 Perseverance Dr	open
Waterloo Ice House 360 & 2222 Waterloo Ice House	Restaurant (service type not stated)	American	6203 N Capital of Texas Hwy	open
Wendy's Wendy's	Quick service	Burgers · American	3596 Far West Blvd	open
Wholy Bagel	Bakery	Bakery · Sandwiches	3637 Far W Blvd	open
Wild Taco	Restaurant (service type not stated)	Mexican · Latin American (other)	3800 Fm 2222	open
Wine For The People	Bar		1601 W 38th St Ste 1	open
Yamas Greek Restaurant	Restaurant (service type not stated)	Greek · Mediterranean · European	5308 Balcones Dr	open
Zenith Cafe Corp	Restaurant (service type not stated)		5406 Balcones Dr	open
Zenny Foods	Quick service		5900 Balcones Dr Ste 100	open
ZuZu Handmade Mexican Food	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	5770 N Mo Pac Expy	open
Austin Terrier	Restaurant (service type not stated)	Pizza	3435 Greystone Dr	closed
Cajun Brain Freeze	Dessert	Dessert	7025 Village Center Dr	closed
Casserole Queens	Restaurant (service type not stated)		2823 Hancock Dr	closed
Eat Dessert First Cafe	Café	Coffee	7000 N Mopac Expy	closed
Kerbey Lane Doll Shoppe	Restaurant (service type not stated)		3706 Kerbey Ln	closed
Medusa Hospitality Group Llc	Restaurant (service type not stated)		5308 Balcones Dr	closed
Mr Gatti's Lp	Restaurant (service type not stated)		5912 Balcones Dr	closed
The Coffee Shop 5th & O'neal Llc	Coffee shop	Coffee	5900 Balcones Dr Ste 100	closed
Victoria Provisions	Restaurant (service type not stated)		1510 W 35th St Cutoff	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	34	34	—	—	—	—	SIC1987
1995	33	33	—	—	—	—	SIC1987
1996	35	35	—	—	—	—	SIC1987
1997	42	42	—	—	—	—	SIC1987
1998	44	43	18	16	9	—	NAICS1997
1999	42	40	20	13	7	—	NAICS1997
2000	41	40	17	15	8	—	NAICS1997
2001	43	41	19	13	9	1	NAICS1997
2002	41	38	20	11	6	1	NAICS1997
2003	46	43	21	16	5	1	NAICS2002
2004	48	44	22	16	5	1	NAICS2002
2005	41	38	19	12	6	1	NAICS2002
2006	47	44	18	15	10	1	NAICS2002
2007	48	44	22	13	7	—	NAICS2002
2008	48	43	23	14	5	—	NAICS2007
2009	46	40	20	14	5	—	NAICS2007
2010	44	40	19	14	6	—	NAICS2007
2011	44	40	20	14	5	—	NAICS2007
2012	51	46	24	15	7	—	NAICS2012
2013	49	42	21	17	4	1	NAICS2012
2014	47	38	19	16	3	2	NAICS2012
2015	55	45	24	17	4	2	NAICS2012
2016	50	41	20	18	3	2	NAICS2012
2017	50	43	20	19	4	—	NAICS2017
2018	46	40	17	19	4	—	NAICS2017
2019	41	35	16	15	4	—	NAICS2017
2020	42	35	17	13	5	—	NAICS2017
2021	57	42	20	16	6	—	NAICS2017
2022	62	45	22	17	5	4	NAICS2022
2023	67	51	25	16	9	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78731. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
78757	2.1 mi	92	2023
78756	2.5 mi	49	2023
78751	3.7 mi	66	2023
78759	3.8 mi	114	2023
78703	3.8 mi	72	2023
78752	4.0 mi	74	2023
78705	4.1 mi	88	2023
78746	4.3 mi	91	2023
78730	4.4 mi	11	2023
78758	4.6 mi	138	2023
78712	4.9 mi	11	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.