BMIE Market 84009
Salt Lake County, Utah · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 44,186 2020–2024 ACS 5-year estimate ±1,634 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 13,424 2020–2024 ACS 5-year estimate ±521 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | Data source not yet connected |
| Housing units | Data source not yet connected |
| Median household income | $137,922 2020–2024 ACS 5-year estimate ±8,085 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 33.8 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $2,296 2020–2024 ACS 5-year estimate ±193 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $606,500 2020–2024 ACS 5-year estimate ±14,937 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 10.7 sq mi Census Gazetteer 2020 |
| Restaurants | 29 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 84009 |
| Restaurants per 10,000 residents | Not yet derived |
| Restaurant growth, 5-year | +93.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +1,350.0% DERIVED: 2014 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 43 (range 38–48) FORECAST · linear trend v1 fitted to 2014–2023 (10 points, +3.0 per year, r² 0.95) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 93 / 100 MODELED · bmie_market_score v1 · confidence Medium · why? |
| Consumer Market Score | 94 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 92 / 100 MODELED · restaurant_opportunity_score v1 · confidence Medium · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 84009. Projection: linear trend v1, fitted 2014–2023, +3.0 restaurants per year, r² 0.95, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Utah and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 191, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 93 (Medium confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 94.3 | 94 | 40% | +50.3 |
| Restaurant Opportunity Score | 91.5 | 92 | 35% | +42.7 |
Consumer Market Score: 94 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 44,186 | 95 | 40% | +38.2 |
| Median household income (ACS) | 137,922 | 95 | 40% | +37.8 |
| Households (ACS) | 13,424 | 91 | 20% | +18.3 |
Restaurant Opportunity Score: 92 (Medium confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Restaurants per 10,000 residents (lower = more room) | 6.6 | 86 | 25% | +33.1 |
| Population (ACS) | 44,186 | 95 | 20% | +29.4 |
| Median household income (ACS) | 137,922 | 95 | 20% | +29.1 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (46)
By cuisine
Coffee 10 · American 9 · Bakery 5 · Dessert 5 · Asian 4 · Juice / smoothies 4 · Pizza 4 · Sandwiches 4 · Burgers 2 · Chinese 2 · Healthy / salads / bowls 2 · Mexican 2 · BBQ 1 · Chicken / wings 1 · French 1 · Hawaiian / Pacific 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Italian 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Vietnamese 1
By type
Restaurant (service type not stated) 22 · Café 10 · Quick service 7 · Bakery 5 · Casual dining 5 · Coffee shop 5 · Dessert 5 · Bar 4 · Juice, smoothie, tea 4 · Delivery-focused 2 · Catering 1 · Specialty food shop 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Arby's | Quick service · Restaurant (service type not stated) | Sandwiches | 5414 W Daybreak Pkwy | open |
| Beans and Brews Coffeehouse Beans & Brews Coffee House | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 5398 W Daybreak Pkwy Ste B6 | open |
| Café Bella Rue | Café | Coffee | 11259 S Kestrel Rise Rd | open |
| Cafe Trang | Restaurant (service type not stated) | Vietnamese | 5398 W Daybreak Pkwy | open |
| Cafe Yugo | Restaurant (service type not stated) | Asian | 11511 S 4000 W #101 | open |
| Chip Cookies Chip Cookies | Bakery · Dessert · Delivery-focused | Bakery · Dessert | 10455 Rubicon Rd | open |
| Costa Vida Mexican Grill | Restaurant (service type not stated) | Mexican | 5440 W Daybreak Parkway | open |
| Daybreak Information Center & Café | Café · Juice, smoothie, tea · Coffee shop | Coffee · Juice / smoothies | 6172 W Lake Ave | open |
| Denny's | Casual dining | American | 11511 S 4000 W Ste 102 | open |
| Domino's Pizza Domino's Pizza | Delivery-focused · Quick service | Pizza | 5554 W Daybreak Pkwy Suite 102 | open |
| Eclair French Cafe | Café | Coffee · French | 4690 Boardwalk Rd | open |
| Godfathers Pizza | Restaurant (service type not stated) | Pizza | 3664 W 9800 S | open |
| Ground To Earth | Coffee shop · Café · Bakery | Coffee · Bakery | 11248 S Kestrel Rise Rd #102 | open |
| Happy Teriyaki - Daybreak Pkwy - South Jordan, UT | Restaurant (service type not stated) | Asian | 5474 W Daybreak Pkwy | open |
| Ivie Juice Bar | Juice, smoothie, tea · Restaurant (service type not stated) | Healthy / salads / bowls · Juice / smoothies | 5398 W Daybreak Pkwy | open |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches · American | 5398 W Daybreak Parkway Suite B5 | open |
| Lake Break Restaurant at North Shore | Restaurant (service type not stated) · Casual dining · Bar | American | 4690 W Boardwalk Rd | open |
| Land of a Thousand Hills Coffee | Coffee shop · Café | Coffee | 10678 S Lake Run Rd | open |
| Love Baked by Callie | Bakery · Dessert | Bakery · Dessert | 3878 W Samoa Dune Dr | open |
| Marco's Pizza Marco's Pizza | Restaurant (service type not stated) | Pizza · Italian | 5414 W Daybreak Pkwy, Ste C1 | open |
| McDonald's McDonald's | Quick service | Burgers · American | 5434 W Daybreak Pkwy | open |
| Moena Cafe Daybreak | Café | Hawaiian / Pacific · Coffee | 11098 S Grandville Ave | open |
| Mountain Mike's Pizza Mountain Mike's Pizza | Restaurant (service type not stated) | Pizza · Sandwiches | 3785 S Jordan Pkwy W | open |
| Nielsen's Frozen Custard Nielsen's Frozen Custard, Las Vegas | Casual dining · Dessert | American · Ice cream / frozen desserts · Dessert | 3779 South Jordan Pkwy | open |
| Nomad Eatery | Bar | American | 5446 Center Field Dr Suite 120 | open |
| Panda Express Panda Express México | Quick service | Chinese · Asian | 11513 South 4000 West | open |
| Pizza Takeout & Delivery Papa Murphy's | Quick service | open | ||
| Potbelly Sandwich Shop | Other | Sandwiches | 11505 S 4000 W Ste 102 | open |
| Rice King Express | Restaurant (service type not stated) | Chinese · Asian | 3644 W 9800 S | open |
| Roxberry Juice Co Roxberry Juice Co. | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | 3721 S Jordan Pkwy W #100 | open |
| Salt Cake City | Bakery | Bakery | 10722 S Cedar Brook Pl | open |
| Stalling Capital Partners | Catering | BBQ · American | 10730 S Lake Run Rd | open |
| Starbucks Starbucks | Café · Restaurant (service type not stated) · Coffee shop · Bakery | Coffee · Bakery | 5448 W Daybreak Pkwy | open |
| Sweet Pea Enterprises Llc Paycheck Protection Program | Restaurant (service type not stated) | 11248 S Kestrel Rise Rd | open | |
| Swig Swig | Dessert · Juice, smoothie, tea | Dessert · Juice / smoothies | 11528 S 4000 W | open |
| Swig Swig | Dessert | Dessert | 5462 W Daybreak Pkwy | open |
| Swig Trail Crossing LL | Restaurant (service type not stated) | 4700 Daybreak View Pkwy | open | |
| The Break Cafe | Casual dining · Restaurant (service type not stated) · Café | American · Coffee | 11274 S Kestrel Rise Rd Ste E | open |
| The Break Sports Grill | Bar · Casual dining | 11274 Kestrel Rise Rd | open | |
| The Hub And Biscotts Cafe | Restaurant (service type not stated) | 6172 W Lake Ave | open | |
| Tio's Mexican Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 4709 W Daybreak Pkwy | open |
| Toro Steak and Cocktails | Bar · Restaurant (service type not stated) | Steakhouse | 11511 S 4000 W | open |
| Waffle Love - South Jordan | Restaurant (service type not stated) | 11505 S 4000 W | open | |
| Wendy's Wendy's | Quick service | Burgers · American | 11782 South Trail Crossing | open |
| Wingstop | Restaurant (service type not stated) | Chicken / wings | 5454 W Daybreak Pkwy | open |
| Wonderful World Doodles | Restaurant (service type not stated) | Hot dogs | Service Area | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 2014 | 3 | 2 | — | 1 | 1 | — | NAICS2012 |
| 2015 | 4 | 2 | 1 | — | 1 | — | NAICS2012 |
| 2016 | 9 | 7 | 3 | 2 | 2 | — | NAICS2012 |
| 2017 | 14 | 12 | — | 6 | 4 | — | NAICS2017 |
| 2018 | 19 | 15 | 3 | 8 | 4 | — | NAICS2017 |
| 2019 | 15 | 13 | 3 | 6 | 4 | — | NAICS2017 |
| 2020 | 16 | 15 | 3 | 7 | 5 | — | NAICS2017 |
| 2021 | 26 | 22 | 5 | 12 | 5 | — | NAICS2017 |
| 2022 | 31 | 26 | 7 | 14 | 5 | — | NAICS2022 |
| 2023 | 33 | 29 | 8 | 15 | 6 | — | NAICS2022 |