BMIE Market 84081

Salt Lake County, Utah · ZCTA boundaries as of 2020

Profile

Population (current estimate)	52,314 2020–2024 ACS 5-year estimate ±2,276 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	15,173 2020–2024 ACS 5-year estimate ±727 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	40,732 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	11,425 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$119,970 2020–2024 ACS 5-year estimate ±7,762 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	31.4 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$2,049 2020–2024 ACS 5-year estimate ±121 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$546,400 2020–2024 ACS 5-year estimate ±16,966 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	15.5 sq mi Census Gazetteer 2020
Restaurants	12 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 84081
Restaurants per 10,000 residents	0.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+100.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+500.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+500.0% DERIVED: 2007 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	15 (range 13–16) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.9 per year, r² 0.94) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	96 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	94 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	97 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	97 / 100 MODELED · market_momentum_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 84081. Projection: linear trend v1, fitted 2013–2023, +0.9 restaurants per year, r² 0.94, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Utah and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 191, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 96 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	93.8	94	40%	+37.5
Restaurant Opportunity Score	97.1	97	35%	+34.0
Market Momentum Score	97.5	97	25%	+24.4

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 94 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	52,314	97	40%	+38.9
Median household income (ACS)	119,970	90	40%	+36.1
Households (ACS)	15,173	94	20%	+18.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 97 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	500	100	35%	+34.9
Restaurants per 10,000 residents (lower = more room)	2.3	99	25%	+24.7
Population (ACS)	52,314	97	20%	+19.5
Median household income (ACS)	119,970	90	20%	+18.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 97 (Medium confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	100	96	50%	+60.0
10-year restaurant growth	500	100	30%	+37.4

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (39)

By cuisine

Bakery 7 · Burgers 4 · Coffee 4 · Dessert 4 · Pizza 4 · American 3 · Mexican 3 · Asian 1 · BBQ 1 · Breakfast 1 · Caribbean 1 · Chicken / wings 1 · Hawaiian / Pacific 1 · Ice cream / frozen desserts 1 · Juice / smoothies 1 · Latin American (other) 1 · Vietnamese 1

By type

Restaurant (service type not stated) 22 · Quick service 10 · Bakery 7 · Dessert 6 · Food truck 4 · Café 3 · Coffee shop 3 · Bar 1 · Casual dining 1 · Delivery-focused 1 · Juice, smoothie, tea 1

Name	Type	Cuisine	Address	Status
Arctic Circle	Quick service	Burgers · American	8677 S 5600 W	open
Beans & Brews Coffeehouse Beans & Brews Coffee House	Coffee shop · Restaurant (service type not stated) · Café	Coffee	5688 W 7800 S	open
Butler Station	Casual dining · Bar		9469 Echo Ridge Dr	open
Cafe Trang Bistro Cafe Trang Bistro-Midvale	Restaurant (service type not stated)	Vietnamese · Asian	5642 W 7800 S	open
Cinnabon Maverik - West Jordan 7800 South Cinnabon	Quick service		5701 West 7800 South	open
Cinnabon Maverik - West Jordan 9000 South Cinnabon	Quick service		5647 West 9000 South	open
Costa Vida Mexican Grill	Restaurant (service type not stated)	Mexican	5518 West 7800 South	open
Culver's Culver's	Quick service	Burgers · American	7697 5600 W	open
Dawn's Wild Berries	Dessert	Dessert	5983 W 8170 S	open
Del Taco	Quick service		5521 West 7800	open
Diego’s Jumpers	Restaurant (service type not stated) · Food truck	Mexican	5710 W 7800 S	open
Domino's Domino's Pizza	Delivery-focused · Quick service	Pizza	5642 West 7800 South	open
Einstein Bros. Bagels Einstein Bros. Bagels	Bakery · Restaurant (service type not stated) · Coffee shop	Bakery · Coffee	5542 W 7800 S Ste 104	open
Einstein Bros. Bagels coming Soon!	Restaurant (service type not stated)	Breakfast	5542 W 7800 S Ste 104	open
FiiZ Drinks	Juice, smoothie, tea · Restaurant (service type not stated) · Café	Juice / smoothies · Coffee	7724 S 5600 W	open
Flowers Baking Co. Of Utah	Bakery · Restaurant (service type not stated)	Bakery · Pizza	6208 W Dannon Way	open
Hungry Street	Restaurant (service type not stated)		6076 W 7885 S	open
JW's Bone Sauce	Restaurant (service type not stated)	BBQ	5000 Pawnee Dr	open
Los Tapia Kitchen	Food truck		5747 W 7800 S	open
Mandy's Custom Cakes	Dessert · Bakery	Dessert · Bakery	6147 W 8170 S	open
McDonald's McDonald's	Quick service	Burgers · American	5706 West 7800 South	open
Melissa’s Cake Mill	Bakery	Bakery	6698 W 7800 S	open
Mo' Bettahs Hawaiian Style Food Mo' Bettahs Hawaiian Style Food	Restaurant (service type not stated)	Hawaiian / Pacific	7862 5600 W #101	open
Nice Ice Baby Shave Ice	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts	5710 W 7800 S	open
Nothing Bundt Cakes	Dessert	Dessert	5639 W 7800 S Ste 102	open
Nutty Bavarian of Utah	Restaurant (service type not stated) · Food truck		7352 S Jade Hill Cv	open
Panda Express	Quick service · Restaurant (service type not stated)		5503 W 7800 S	open
Papito Moe's, West Jordan	Restaurant (service type not stated)	Caribbean	7786 S 5600 W Ste 101	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	5526 W 7800 S	open
Siliga’s Famous	Food truck		6740 S Villosa Cir	open
Squatch Pizza	Restaurant (service type not stated)	Pizza	3200 west 7800 south	open
Starbucks Starbucks	Café · Coffee shop · Bakery	Coffee · Bakery	5542 W 7800 S	open
Sweet For You	Bakery · Dessert	Bakery · Dessert	6644 W 7870 S	open
Taco Bell	Restaurant (service type not stated)	Mexican	5786 W 7800 S	open
Taffy Town Inc	Dessert · Restaurant (service type not stated)		9813 S Prosperity Rd	open
The Flour Box Bakery LLC	Bakery	Bakery	7103 W 8090 S	open
Wendy's Wendy's	Restaurant (service type not stated) · Quick service	Burgers	7914 S 5695 W	open
Wingstop	Restaurant (service type not stated)	Chicken / wings	5639 W 7800 S Ste 103	open
Yessenia's Pupuseria West Jordan	Restaurant (service type not stated)	Latin American (other)	8381 S Boulder Creek Rd	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
2007	2	2	—	—	2	—	NAICS2002
2008	1	1	—	—	1	—	NAICS2007
2009	2	2	—	—	2	—	NAICS2007
2010	3	3	—	1	2	—	NAICS2007
2011	2	2	—	1	1	—	NAICS2007
2012	1	1	—	1	—	—	NAICS2012
2013	2	2	—	2	—	—	NAICS2012
2014	2	2	—	2	—	—	NAICS2012
2015	5	4	1	3	—	—	NAICS2012
2016	5	4	1	3	—	—	NAICS2012
2017	5	4	—	3	—	—	NAICS2017
2018	6	6	—	5	—	—	NAICS2017
2019	8	7	—	6	—	—	NAICS2017
2020	8	7	—	5	—	—	NAICS2017
2021	10	8	—	5	—	—	NAICS2017
2022	12	9	3	5	—	—	NAICS2022
2023	16	12	4	6	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 84081. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
84009	3.6 mi	29	2023
84118	3.7 mi	54	2023
84084	4.0 mi	63	2023
84088	4.1 mi	73	2023
84006	4.5 mi	1	2013

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.