BMIE Market 96822
Honolulu County, Hawaii · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 43,747 2020–2024 ACS 5-year estimate ±1,681 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 18,448 2020–2024 ACS 5-year estimate ±759 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 45,007 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 19,372 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $95,947 2020–2024 ACS 5-year estimate ±5,180 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 42.8 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,764 2020–2024 ACS 5-year estimate ±48 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $1,003,400 2020–2024 ACS 5-year estimate ±112,930 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 8.0 sq mi Census Gazetteer 2020 |
| Restaurants | 49 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 96822 |
| Restaurants per 10,000 residents | 8.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +6.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +6.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +36.1% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +122.7% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 51 (range 45–57) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.17) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 74 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 89 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 69 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 58 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 96822. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.17, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Hawaii and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 78, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 74 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 88.7 | 89 | 40% | +35.5 |
| Restaurant Opportunity Score | 69.4 | 69 | 35% | +24.3 |
| Market Momentum Score | 58.2 | 58 | 25% | +14.6 |
Consumer Market Score: 89 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 43,747 | 95 | 40% | +38.1 |
| Median household income (ACS) | 95,947 | 78 | 40% | +31.3 |
| Households (ACS) | 18,448 | 97 | 20% | +19.3 |
Restaurant Opportunity Score: 69 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 6.5 | 51 | 35% | +17.9 |
| Restaurants per 10,000 residents (lower = more room) | 11.2 | 68 | 25% | +16.9 |
| Population (ACS) | 43,747 | 95 | 20% | +19.1 |
| Median household income (ACS) | 95,947 | 78 | 20% | +15.6 |
Market Momentum Score: 58 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 6.5 | 63 | 50% | +31.6 |
| 10-year restaurant growth | 6.5 | 51 | 30% | +15.3 |
| 20-year restaurant growth | 36.1 | 56 | 20% | +11.3 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (83)
By cuisine
Coffee 17 · Asian 13 · Japanese 8 · Bakery 6 · Pizza 6 · Sandwiches 6 · American 5 · Sushi 5 · Dessert 4 · Juice / smoothies 4 · Chinese 3 · Korean 3 · Seafood 3 · Breakfast 2 · Burgers 2 · Hawaiian / Pacific 2 · Healthy / salads / bowls 2 · Italian 2 · Mexican 2 · Noodles / ramen / pho 2 · Tea / bubble tea 2 · Vietnamese 2 · BBQ 1 · Chicken / wings 1 · European 1 · French 1 · Ice cream / frozen desserts 1 · Steakhouse 1 · Thai 1
By type
Restaurant (service type not stated) 52 · Café 14 · Quick service 12 · Coffee shop 11 · Bakery 6 · Dessert 6 · Juice, smoothie, tea 6 · Food truck 3 · Buffet 2 · Other 2 · Casual dining 1 · Specialty food shop 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Andy's Sandwiches & Smoothies | Juice, smoothie, tea · Quick service · Specialty food shop | Sandwiches · Juice / smoothies | 2904 E Manoa Rd | open |
| Asia Manoa Chinese Restaurant | Restaurant (service type not stated) | Chinese · Asian | 2801 E Manoa Rd C | open |
| Ba-Le Sandwich Shop | Restaurant (service type not stated) | Vietnamese | 2445 Campus Rd | open |
| Banán | Dessert | Dessert | 1810 University Ave | open |
| Bangkok Chef Manoa | Restaurant (service type not stated) | Thai · Asian | 2955 E Manoa Rd | open |
| BRUG Bakery BRUG Bakery | Bakery | Bakery | 2752 Woodlawn Dr | open |
| Choco Le’a | Dessert | Dessert | 2909 Lowrey Ave | open |
| Dunkin' Dunkin' | Bakery · Dessert · Coffee shop | Dessert · Coffee · Bakery | 2560 McCarthy Mall University of Hawaii | open |
| FEAST by Jon Matsubara | Restaurant (service type not stated) | Hawaiian / Pacific · American | 2970 E Manoa Rd | open |
| Fendu Boulangerie | Bakery · Café | Bakery · European · Coffee | 2752 Woodlawn Dr # 5-119 | open |
| Garden Island Cafe | Restaurant (service type not stated) | Asian | 2908 East Manoa Rd | open |
| Genki sushi Pearlridge | Restaurant (service type not stated) | Japanese · Sushi | open | |
| Govinda's | Café · Restaurant (service type not stated) · Quick service | Coffee | 2517 Correa Rd | open |
| Guchi Katsu Hawaii | Food truck | 1515 Wilder Ave | open | |
| Hale Aloha Cafe | Buffet | 2573 Dole St | open | |
| Hawaii Gate & Garden | Restaurant (service type not stated) | Chinese | 4265 Round Top Dr | open |
| Homemade on the Hillside | Bakery | Bakery | 2380 Round Top Dr | open |
| Honolulu Gourmet Foods Cafe | Café · Restaurant (service type not stated) · Casual dining | Coffee · American | University of Hawaii at Manoa, Paradise Palms Cafe, 2560 McCarthy Mall | open |
| Honolulu Pineapple | Juice, smoothie, tea | Juice / smoothies | 3737 Manoa Rd | open |
| Hungry Jon's Place | Restaurant (service type not stated) · Food truck | Sandwiches | 1515 Wilder Ave | open |
| Island Brew Coffeehouse Island Brew Coffeehouse | Coffee shop · Café | Coffee | 1810 University Ave | open |
| Island Manapua Factory | Restaurant (service type not stated) | Asian · Chinese | 2752 Woodlawn Dr | open |
| Island Subs & Burgers | Other | Sandwiches · Burgers · American | 2752 Woodlawn Dr | open |
| J & B Pizza | Restaurant (service type not stated) | Pizza | 2756 Woodlawn Dr Ste 6-101 | open |
| Jamba Juice Jamba | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | Sodexo Campus Svcs, 2465 Campus Rd Ste 220 | open |
| Jub Co. Ltd | Restaurant (service type not stated) | 2752 Woodlawn Dr Ste 5-106 | open | |
| Kahala Capital Llc | Restaurant (service type not stated) | 1231 Wilder Ave | open | |
| Kam Development Corp | Restaurant (service type not stated) | 1249 Wilder Ave Ste 4 | open | |
| Kickin' Kajun | Restaurant (service type not stated) · Quick service | Seafood | 2790 Kahaloa Dr | open |
| L&l Hawaiian Barbecue | Restaurant (service type not stated) | 2752 Woodlawn Dr Ste 5-111 | open | |
| Lasoon | Restaurant (service type not stated) | 2560 McCarthy Mall | open | |
| Le Crepe Cafe | Coffee shop · Restaurant (service type not stated) · Café | Coffee · French · Breakfast | 2752 woodland Dr Ste 6 | open |
| Leahi Health - Manoa | Juice, smoothie, tea | Juice / smoothies | 2752 Woodlawn Dr | open |
| Makanai | Coffee shop | Coffee | 1249 Wilder Ave | open |
| Manoa Health Market Inc | Restaurant (service type not stated) | 2904 East Manoa Rd | open | |
| Manoa Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 2752 Woodlawn Dr | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 2915 E Manoa Rd | open |
| Morning Glass Coffee | Café · Coffee shop | Coffee · Breakfast | 2955 E Manoa Rd | open |
| Nishi Moncho Ramen | Restaurant (service type not stated) | Japanese · Noodles / ramen / pho · Asian | 2851 E Manoa Rd #103 | open |
| O-Bok Korean Restaurant | Restaurant (service type not stated) | Korean · Asian | 2756 Woodlawn Dr | open |
| Off the Hook Poke Market | Restaurant (service type not stated) | Hawaiian / Pacific · Seafood · Healthy / salads / bowls · Asian | 2908 E Manoa Rd | open |
| Paesano Ristorante Italiano | Restaurant (service type not stated) | Italian | 2752 Woodlawn Dr | open |
| Panda Express | Quick service · Restaurant (service type not stated) | Asian | 2560 Mccarthy Mall | open |
| Papa Lucks | Restaurant (service type not stated) | Pizza · American | 2535 The Mall | open |
| Peppa's Korean BBQ | Restaurant (service type not stated) | Korean · BBQ · Asian | 1249 Wilder Ave | open |
| Pho Viet Thien Hong | Restaurant (service type not stated) | Vietnamese · Noodles / ramen / pho | 2756 Woodlawn Dr | open |
| Pizza Hut Pizza Hut | Quick service | Pizza · Italian | 1239 Wilder Ave Honolulu | open |
| Pizza Hut Express | Restaurant (service type not stated) | Pizza | 2465 Campus Rd | open |
| Pse Llc | Restaurant (service type not stated) | 1249 Wilder Ave # D | open | |
| Rainbow's End Snack Shop | Restaurant (service type not stated) | American | 3737 Manoa Rd | open |
| Red Pepper Korean Bbq | Restaurant (service type not stated) | Korean | 2752 Woodlawn Dr | open |
| Reg Ginger Health Cafe | Café · Quick service · Coffee shop | Coffee | 2752 Woodlawn Dr | open |
| Serg's Mexican Kitchen | Restaurant (service type not stated) | Mexican | 2740 East Manoa Rd | open |
| Serg's Mexican Kitchen Express | Restaurant (service type not stated) | Mexican · Chicken / wings | 1680 E West Rd | open |
| Serg's Pizzeria and Italian Kitchen | Restaurant (service type not stated) | Pizza | 2740 East Manoa Rd | open |
| Serino's Pizza | Restaurant (service type not stated) | Pizza | 2851 E Manoa Rd | open |
| Spalding House Cafe | Café | Coffee | 2411 Makiki Heights Dr | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café · Bakery | Coffee · Bakery | 2902 Manamana Pl | open |
| Starbucks Starbucks | Coffee shop · Café | Coffee | 2500 Campus Rd | open |
| Starbucks Starbucks | Coffee shop · Café | Coffee | 2563 Dole Street | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 2851 E Manoa Rd Suite #5-106 | open |
| Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 2465 Campus Rd, Cc 213 & 214 | open |
| Sure Shot Cafe Hawaii | Coffee shop | Coffee | 1249 Wilder Ave Ste 3 | open |
| SushiMan Sushiman | Restaurant (service type not stated) | Japanese · Sushi · Asian | 1249 Wilder Ave | open |
| Swan Pacific Usa Investment Inc | Restaurant (service type not stated) | 1231 Wilder Ave | open | |
| Taco Bell Taco Bell | Quick service | 2500 Campus Rd | open | |
| TCBY Subway | Quick service · Other · Dessert · Restaurant (service type not stated) | Sandwiches · Ice cream / frozen desserts | 1249 Wilder Ave | open |
| The Blue Truck Teppanyaki | Restaurant (service type not stated) · Food truck | Japanese | 1810 University Ave | open |
| The Coffee Bean & Tea Leaf The Coffee Bean & Tea Leaf | Coffee shop · Juice, smoothie, tea · Café | Coffee · Tea / bubble tea | 2754 Woodlawn Drive Unit 7 106 | open |
| The Signature Prime Steak and Seafood, Top of Ala Moana Hotel, Hawaii | Restaurant (service type not stated) | Steakhouse · Seafood | open | |
| Treetops in Manoa Valley | Restaurant (service type not stated) | 3737 Manoa Rd | open | |
| Tsukuneya | Restaurant (service type not stated) | Japanese | 1442 University Ave | open |
| Uhmanoa Gateway | Buffet · Restaurant (service type not stated) · Quick service | 2569 Dole St | open | |
| Waioli Kitchen & Bake Shop | Bakery · Restaurant (service type not stated) · Café | Bakery · Coffee | 2950 Manoa Rd | open |
| Waioli Tea Room Restaurant & Bakery | Juice, smoothie, tea | Tea / bubble tea | 2950 Manoa Rd | open |
| Waipuna Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 2801-B E Manoa Rd | open |
| Wholesale Unlimited Express | Dessert | 2752 Woodlawn Dr Ste 5-107 | open | |
| Yogurtland | Dessert | Dessert | 1810 University Ave | open |
| ZENSHI Handcrafted Sushi Zenshi Sushi | Restaurant (service type not stated) | Japanese · Sushi · Asian | 2855 E Manoa Rd | open |
| Breadbox Hawaii | Bakery | Bakery | 2752 Woodlawn Dr | closed |
| Grylt Manoa | Restaurant (service type not stated) | Healthy / salads / bowls | 2764 Woodlawn Dr | closed |
| Mama Manoa | Restaurant (service type not stated) | Pizza | 2740 East Manoa Rd | closed |
| Treetops Restaurant | Restaurant (service type not stated) | 3737 Manoa Rd # 1125 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 23 | 22 | — | — | — | 1 | SIC1987 |
| 1995 | 21 | 21 | — | — | — | — | SIC1987 |
| 1996 | 25 | 25 | — | — | — | — | SIC1987 |
| 1997 | 31 | 31 | — | — | — | — | SIC1987 |
| 1998 | 38 | 27 | 11 | 13 | 3 | 1 | NAICS1997 |
| 1999 | 35 | 23 | 7 | 13 | 3 | 1 | NAICS1997 |
| 2000 | 31 | 19 | 6 | 11 | 2 | 2 | NAICS1997 |
| 2001 | 34 | 22 | 7 | 12 | 2 | 1 | NAICS1997 |
| 2002 | 42 | 27 | 9 | 15 | 2 | 1 | NAICS1997 |
| 2003 | 45 | 36 | 11 | 22 | 3 | 1 | NAICS2002 |
| 2004 | 45 | 37 | 12 | 19 | 6 | — | NAICS2002 |
| 2005 | 46 | 40 | 12 | 24 | 4 | — | NAICS2002 |
| 2006 | 51 | 42 | 13 | 23 | 5 | — | NAICS2002 |
| 2007 | 48 | 37 | 11 | 20 | 5 | — | NAICS2002 |
| 2008 | 43 | 33 | 8 | 18 | 6 | — | NAICS2007 |
| 2009 | 50 | 37 | 10 | 20 | 6 | — | NAICS2007 |
| 2010 | 51 | 40 | 12 | 20 | 7 | — | NAICS2007 |
| 2011 | 51 | 39 | 11 | 21 | 6 | — | NAICS2007 |
| 2012 | 58 | 43 | 14 | 21 | 7 | — | NAICS2012 |
| 2013 | 59 | 46 | 13 | 25 | 7 | — | NAICS2012 |
| 2014 | 67 | 51 | 16 | 28 | 7 | 1 | NAICS2012 |
| 2015 | 56 | 42 | 13 | 24 | 5 | 2 | NAICS2012 |
| 2016 | 59 | 42 | 14 | 23 | 5 | 1 | NAICS2012 |
| 2017 | 65 | 46 | 16 | 26 | 4 | — | NAICS2017 |
| 2018 | 64 | 46 | 12 | 28 | 6 | — | NAICS2017 |
| 2019 | 67 | 49 | 11 | 32 | 5 | — | NAICS2017 |
| 2020 | 64 | 48 | 11 | 30 | 6 | — | NAICS2017 |
| 2021 | 63 | 46 | 13 | 29 | 3 | — | NAICS2017 |
| 2022 | 67 | 51 | 14 | 32 | 4 | — | NAICS2022 |
| 2023 | 64 | 49 | 12 | 29 | 7 | — | NAICS2022 |