BMIE Market 96857
Honolulu County, Hawaii · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 4,039 2020–2024 ACS 5-year estimate ±303 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 0 2020–2024 ACS 5-year estimate ±12 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 2,522 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 0 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | Data source not yet connected |
| Median age | 22.2 2020–2024 ACS 5-year estimate ±0 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | Data source not yet connected |
| Median home value | Data source not yet connected |
| Land area | 0.5 sq mi Census Gazetteer 2020 |
| Restaurants | 6 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 96857 |
| Restaurants per 10,000 residents | Not yet derived |
| Restaurant growth, 5-year | +50.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +500.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +500.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 8 (range 5–11) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.78) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 65 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 38 / 100 MODELED · consumer_market_score v1 · confidence Medium · why? |
| Restaurant Opportunity Score | 75 / 100 MODELED · restaurant_opportunity_score v1 · confidence Medium · why? |
| Market Momentum Score | 94 / 100 MODELED · market_momentum_score v1 · confidence Medium · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 96857. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.78, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Hawaii and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 78, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 65 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 38.5 | 38 | 40% | +15.4 |
| Restaurant Opportunity Score | 74.6 | 75 | 35% | +26.1 |
| Market Momentum Score | 93.8 | 94 | 25% | +23.5 |
Consumer Market Score: 38 (Medium confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 4,039 | 57 | 40% | +38.0 |
| Households (ACS) | 0 | 1 | 20% | +0.5 |
Restaurant Opportunity Score: 75 (Medium confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 500 | 100 | 35% | +43.7 |
| Restaurants per 10,000 residents (lower = more room) | 14.9 | 53 | 25% | +16.6 |
| Population (ACS) | 4,039 | 57 | 20% | +14.3 |
Market Momentum Score: 94 (Medium confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 50 | 90 | 50% | +56.4 |
| 10-year restaurant growth | 500 | 100 | 30% | +37.4 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (18)
By cuisine
Sandwiches 8 · American 5 · Chicken / wings 4 · Bakery 2 · Asian 1 · Burgers 1 · Coffee 1 · Dessert 1 · Ice cream / frozen desserts 1 · Mexican 1 · Pizza 1 · Southwestern / Tex-Mex 1
By type
Quick service 12 · Restaurant (service type not stated) 9 · Bakery 2 · Specialty food shop 2 · Café 1 · Coffee shop 1 · Delivery-focused 1 · Dessert 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| AAFES - Schofield Barracks, Bldg 752 Quiznos | Quick service | Sandwiches | 1 Schofield Barracks | open |
| Auntie Anne's Auntie Anne's | Quick service | 694 McCornack Road | open | |
| Baskin-Robbins Baskin-Robbins | Dessert · Bakery | Ice cream / frozen desserts · Dessert · Bakery | 694 Schofield Barracks AAFES | open |
| Burger King Burger King | Quick service | Burgers · American | 1130 Kolekole Ave Bldg 2606 | open |
| Charleys Cheesesteaks Charleys Cheesesteaks | Restaurant (service type not stated) | Sandwiches · American | Cadet Sheridan &, McCornack Rd Bldg 694 Bldg 694 | open |
| Charleys Cheesesteaks Charleys Cheesesteaks | Quick service | Sandwiches · American | 694 Cadet Sheridan & McCornack Rd | open |
| Charleys Philly Steaks Charleys Philly Steaks | Quick service | Sandwiches | Cadet Sheridan & McCornack Rd Bldg 694 | open |
| Domino's Pizza Domino's Pizza | Quick service · Delivery-focused | Pizza | open | |
| Jersey Mike's Jersey Mike's Subs | Quick service · Specialty food shop | Sandwiches | 694 McCornack Road Exchange Bldg. 694 | open |
| Moe's Southwest Grill Moe's Southwest Grill | Restaurant (service type not stated) | Southwestern / Tex-Mex · Mexican · American | 694 McCornack Rd | open |
| Panda Express | Quick service · Restaurant (service type not stated) | Asian | 694 McCornack Rd | open |
| Popeyes Louisiana Kitchen | Quick service · Restaurant (service type not stated) | Chicken / wings | (military Post Access Required) Schofield Barracks Bldg 677 | open |
| Popeyes Louisiana Kitchen | Restaurant (service type not stated) | Chicken / wings | Schofield Barracks Bldg 677 | open |
| Quiznos Quiznos | Restaurant (service type not stated) · Quick service | Sandwiches | 1 Schofield Barracks Bldg 752 | open |
| Quiznos | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 1 Schofield Barracks, Bldg 752 | open |
| Quiznos | Other | Sandwiches | 1 Schofield Barracks Bldg 752 | open |
| Raising Cane's Raising Cane's Chicken Fingers | Quick service · Restaurant (service type not stated) | Chicken / wings | 694 McCornack Rd. 8 Schofield Main Exchange | open |
| Starbucks Coffee Company Starbucks | Coffee shop · Restaurant (service type not stated) · Café · Bakery | Coffee · American · Chicken / wings · Bakery | Bldg. 693 | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 2003 | 1 | — | — | — | — | — | NAICS2002 |
| 2004 | 1 | — | — | — | — | — | NAICS2002 |
| 2005 | 1 | — | — | — | — | — | NAICS2002 |
| 2006 | 1 | — | — | — | — | — | NAICS2002 |
| 2007 | 1 | — | — | — | — | — | NAICS2002 |
| 2008 | 1 | — | — | — | — | — | NAICS2007 |
| 2009 | 1 | — | — | — | — | — | NAICS2007 |
| 2010 | 1 | — | — | — | — | — | NAICS2007 |
| 2011 | 1 | — | — | — | — | — | NAICS2007 |
| 2013 | 2 | 1 | — | 1 | — | — | NAICS2012 |
| 2014 | 2 | 1 | — | 1 | — | — | NAICS2012 |
| 2015 | 2 | 1 | — | 1 | — | — | NAICS2012 |
| 2016 | 3 | 2 | — | 2 | — | — | NAICS2012 |
| 2017 | 4 | 4 | — | 4 | — | — | NAICS2017 |
| 2018 | 4 | 4 | — | 4 | — | — | NAICS2017 |
| 2019 | 4 | 4 | — | 4 | — | — | NAICS2017 |
| 2020 | 4 | 4 | — | 4 | — | — | NAICS2017 |
| 2021 | 3 | 3 | — | 3 | — | — | NAICS2017 |
| 2022 | 8 | 7 | — | 5 | — | — | NAICS2022 |
| 2023 | 7 | 6 | — | 4 | — | — | NAICS2022 |