BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 97310

Marion County, Oregon · ZCTA boundaries as of 2020

Profile

Population (current estimate)1,379
2020–2024 ACS 5-year estimate ±503 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households0
2020–2024 ACS 5-year estimate ±13 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census countData source not yet connected
Housing unitsData source not yet connected
Median household incomeData source not yet connected
Median age36.3
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rentData source not yet connected
Median home valueData source not yet connected
Land area0.2 sq mi
Census Gazetteer 2020
Restaurants2
2016 · U.S. Census Bureau, ZIP Code Business Patterns 2016 detail (NAICS2012) · by USPS ZIP 97310
Restaurants per 10,000 residentsNot yet derived
Restaurant growth, 5-year-33.3%
DERIVED: 2011 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+0.0%
DERIVED: 2006 → 2016, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-71.4%
DERIVED: 1996 → 2016, ZIP Code Business Patterns restaurants
Projected restaurants, 20212 (range 1–4)
FORECAST · linear trend v1 fitted to 2006–2016 (11 points, 0.0 per year, r² 0.02) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score29 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score26 / 100
MODELED · consumer_market_score v1 · confidence Medium · why?
Restaurant Opportunity Score42 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?
Market Momentum Score15 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 29 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score25.72640%+10.3
Restaurant Opportunity Score41.94235%+14.7
Market Momentum Score14.81525%+3.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 26 (Medium confidence)

ComponentValueRankWeightAdds
Population (ACS)1,3793840%+25.2
Households (ACS)0120%+0.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 42 (Medium confidence)

ComponentValueRankWeightAdds
10-year restaurant growth03535%+15.3
Restaurants per 10,000 residents (lower = more room)14.55525%+17.1
Population (ACS)1,3793820%+9.5
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 15 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-33.3850%+4.1
10-year restaurant growth03530%+10.5
20-year restaurant growth-71.4120%+0.1
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file

No listings loaded for this ZCTA yet. Counts above come from the Census; individual listings arrive from Overture Places.

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199466SIC1987
199577SIC1987
199677SIC1987
199788SIC1987
19989621NAICS1997
19997622NAICS1997
20006522NAICS1997
20015421NAICS1997
20025421NAICS1997
20034311NAICS2002
2004321NAICS2002
2005432NAICS2002
2006321NAICS2002
2007221NAICS2002
2008331NAICS2007
2009221NAICS2007
2010221NAICS2007
2011332NAICS2007
2012332NAICS2012
2013221NAICS2012
2014221NAICS2012
2015221NAICS2012
2016221NAICS2012
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 97310. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
973173.8 mi202023
973024.8 mi1092023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.