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BMIE Market 98387

Pierce County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)50,774
2020–2024 ACS 5-year estimate ±2,080 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households16,746
2020–2024 ACS 5-year estimate ±656 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count43,173
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units15,384
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$106,872
2020–2024 ACS 5-year estimate ±4,986 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age34.3
2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,869
2020–2024 ACS 5-year estimate ±81 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$461,000
2020–2024 ACS 5-year estimate ±10,406 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area26.6 sq mi
Census Gazetteer 2020
Restaurants31
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98387
Restaurants per 10,000 residents6.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+3.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+24.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+106.7%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+93.8%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202833 (range 30–36)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.74) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score82 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score92 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score82 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score67 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 82 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score91.99240%+36.8
Restaurant Opportunity Score81.58235%+28.5
Market Momentum Score66.76725%+16.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 92 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)50,7749740%+38.8
Median household income (ACS)106,8728540%+34.0
Households (ACS)16,7469520%+19.1
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 82 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth246635%+23.2
Restaurants per 10,000 residents (lower = more room)6.18825%+21.9
Population (ACS)50,7749720%+19.4
Median household income (ACS)106,8728520%+17.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 67 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth3.36050%+29.8
10-year restaurant growth246630%+19.9
20-year restaurant growth106.78520%+17.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (60)

By cuisine

Coffee 14 · American 9 · Mexican 6 · Sandwiches 6 · Asian 5 · Japanese 5 · Burgers 3 · Juice / smoothies 3 · Pizza 3 · Bakery 2 · Ice cream / frozen desserts 2 · Sushi 2 · African 1 · Chinese 1 · Dessert 1 · Hawaiian / Pacific 1 · Italian 1 · Korean 1 · Latin American (other) 1 · Seafood 1 · Southeast Asian (other) 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 31 · Quick service 15 · Café 12 · Coffee shop 12 · Bar 8 · Casual dining 7 · Juice, smoothie, tea 4 · Bakery 2 · Dessert 2 · Other 2 · Delivery-focused 1 · Food truck 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
Aceituno's Mexican Food Aceituno's Mexican Food SpanawayRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex17415 Pacific Ave Sopen
Arby'sQuick service · Restaurant (service type not stated)Sandwiches20517 Mountain Highway Eopen
Banda BurritoRestaurant (service type not stated)Mexican20420 Mountain Highwayopen
Barney and Bernie's Grocery DeliSpecialty food shop · Quick serviceSandwiches26620 Mountain Hwy Eopen
Burger King Burger KingQuick serviceBurgers · American22229 Mountain Hwy Eopen
Burger King Burger KingQuick serviceBurgers · American16615 Pacific Ave Sopen
Café Elite Café EliteCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies22223 Mountain Hwy Eopen
Café Elite Café EliteCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies18129 Pacific Ave Sopen
CK Polynesia LLCRestaurant (service type not stated)Hawaiian / Pacific18407 Pacific Ave S Ste 5open
Coffeedeliv.coffeeCoffee shopCoffee419 173rd St Sopen
Cowgirl's Coffee (Spanaway)Coffee shop · Restaurant (service type not stated) · CaféCoffee17523 B St Eopen
Crazy TacosRestaurant (service type not stated) · Food truckMexican17302 Pacific Ave Sopen
Dairy Queen Grill & Chill Dairy QueenQuick service · DessertIce cream / frozen desserts · Dessert17909 Pacific Ave Sopen
Daughter Of Zion Kitchen LLCRestaurant (service type not stated) · Casual diningAfrican · American74th Ave Eopen
Domino's Domino's PizzaDelivery-focused · Quick servicePizza22219 Mountain Highway Eastopen
EG3 BistroRestaurant (service type not stated) · Coffee shopCoffee20316 83rd Ave Ct Eopen
Exchange TavernBar16117 Park Ave Sopen
Flying TomatoCasual dining · Restaurant (service type not stated) · BarAmerican17106 Pacific Ave Sopen
Gorgeous GroundsCoffee shop · Juice, smoothie, tea · CaféCoffee · Tea / bubble tea19505 Mountain Hwy Eopen
HidalgoRestaurant (service type not stated)Mexican17807 Pacific Ave Sopen
Horse Play CafeCoffee shop · CaféAmerican · Coffee17812 14th Avenue Ct Eopen
Hot Chick A LatteCoffee shop · CaféCoffee20027 Mountain Hwy Eopen
Iowa Steak CompanyRestaurant (service type not stated)Seafood221 170th St S Ste 1open
Jack in the BoxQuick service20505 Mountain Hwy Eopen
Kampai Wings & TeriyakiRestaurant (service type not stated)Asian17707 Pacific Ave S Ste B1open
Kelley's KafeCafé · Restaurant (service type not stated) · Casual diningCoffee · American16302 Pacific Ave Sopen
Kinza TeriyakiRestaurant (service type not stated)Japanese · Asian22219 Mountain Hwy Eopen
Lazy J's TavernBar15902 Pacific Ave Sopen
Mary Mary's CafeCaféAmerican · Coffee16511 Pacific Ave Sopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers20315 Mountain Hwy Eopen
Off The Grid Ice CreamDessert · Juice, smoothie, teaIce cream / frozen desserts · Juice / smoothies1716 203rd St Ct Eopen
Panda ExpressQuick service20321 Mountain Highway Eopen
Papa Murphy'sQuick service · Restaurant (service type not stated)Pizza22225 Mountain Highway Eastopen
Paqueteria Seattle 2 En el Area de TacomaRestaurant (service type not stated)126 173rd St Eopen
Perk CentralCoffee shop · Restaurant (service type not stated) · CaféCoffee18901 Pacific Ave Sopen
Pizza Takeout & Delivery Papa Murphy'sQuick serviceopen
Pizza TimeQuick service · Restaurant (service type not stated)Pizza17316 Pacific Ave S, 17316 Pacific Ave Sopen
Quadrant HomesRestaurant (service type not stated)Southeast Asian (other)1619 177th St Eopen
Round Table PizzaRestaurant (service type not stated)Italian20717 Mountain Hwy E,open
Roy Y Bar & GrillBar19306 Mountain Hwy Eopen
Royal Punjab Management Group 6,incRestaurant (service type not stated)17909 Pacific Ave Sopen
Samurai's Japanese SteakhouseRestaurant (service type not stated)Japanese · Steakhouse · Asian19321 Mountain Hwy Eopen
Sam’s Bar And GrillCasual dining · Bar16003 Pacific Ave Sopen
Spotted Cow CoffeeCoffee shop · Restaurant (service type not stated) · CaféCoffee17415 Pacific Ave Sopen
Starbucks StarbucksCafé · Coffee shop · BakeryCoffee · Bakery210 166th St Sopen
Starbucks Coffee Company StarbucksCoffee shop · Restaurant (service type not stated) · CaféCoffee20401 Mountain Hwy Eopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches22219 Mountain Hwy E. Suite Fopen
SubwayOtherSandwiches20307 Mountain Hwy Eopen
Subway SubwayQuick serviceSandwiches · American17415 Pacific Ave South Suite Kopen
Subway RestaurantsOtherSandwiches19614 Mountain Hwy Eopen
Sunny TeriyakiRestaurant (service type not stated)Asian · Korean · Japanese17415 Pacific Ave Sopen
Sushi PlaceRestaurant (service type not stated)Japanese · Sushi1226 194th St Eopen
Taco Bell Taco BellQuick serviceMexican20527 Mountain Highway Eopen
The Hideaway Sports Pub & EateryBar · Casual dining23227 Mountain Hwy Eopen
TJ's PubCasual dining · Bar16701 Pacific Ave Sopen
Tonala Mexican RestaurantRestaurant (service type not stated)Mexican · Latin American (other)22225 Mountain Hwy Eopen
Umai BentoRestaurant (service type not stated)Japanese · Sushi · Asian17306 Pacific Ave Sopen
Uncle SamsCasual dining · BarAmerican16003 Pacific Ave Sopen
Walmart BakeryBakeryBakery20307 Mountain Hwy Eopen
Wok InnRestaurant (service type not stated)Chinese17415 Pacific Ave S Ste Qopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199424168SIC1987
199525187SIC1987
199623176SIC1987
199719145SIC1987
199822161064NAICS1997
19992216794NAICS1997
200027208925NAICS1997
200126205785NAICS1997
200222163945NAICS1997
200321154825NAICS2002
200428217855NAICS2002
2005292412843NAICS2002
2006302391135NAICS2002
2007342791356NAICS2002
2008332791175NAICS2007
200931248886NAICS2007
2010342912984NAICS2007
20113629111086NAICS2007
2012342881285NAICS2012
2013322571086NAICS2012
2014352891186NAICS2012
2015332781185NAICS2012
2016332781185NAICS2012
2017332791175NAICS2017
2018363081575NAICS2017
2019363091475NAICS2017
2020352981475NAICS2017
20214032111475NAICS2017
20223730101464NAICS2022
20233731101563NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98387. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
983754.2 mi482023
984464.9 mi72023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.