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BMIE Market 01503

Worcester County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,378
2020–2024 ACS 5-year estimate ±15 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,447
2020–2024 ACS 5-year estimate ±118 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count2,866
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,189
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$121,336
2020–2024 ACS 5-year estimate ±12,039 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age49.7
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,420
2020–2024 ACS 5-year estimate ±933 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$616,600
2020–2024 ACS 5-year estimate ±54,529 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area13.0 sq mi
Census Gazetteer 2020
Restaurants6
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01503
Restaurants per 10,000 residents7.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+50.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+200.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+20.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20288 (range 7–10)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.80) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score76 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score69 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score72 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score91 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 76 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score69.16940%+27.6
Restaurant Opportunity Score72.07235%+25.2
Market Momentum Score91.39125%+22.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 69 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,3785440%+21.6
Median household income (ACS)121,3369140%+36.3
Households (ACS)1,4475620%+11.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 72 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)17.84325%+10.9
Population (ACS)3,3785420%+10.8
Median household income (ACS)121,3369120%+18.2
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 91 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth509050%+45.1
10-year restaurant growth1009230%+27.6
20-year restaurant growth2009320%+18.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (12)

By cuisine

Coffee 4 · American 3 · Dessert 2 · Sandwiches 2 · Healthy / salads / bowls 1 · Juice / smoothies 1 · Pizza 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 6 · Coffee shop 4 · Casual dining 3 · Quick service 3 · Bakery 2 · Bar 2 · Dessert 2 · Juice, smoothie, tea 2 · Café 1 · Fast casual 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
110 Grill 110 GrillRestaurant (service type not stated) · Casual dining · BarAmerican60 Highland Cmns Eopen
110 Grill BerlinRestaurant (service type not stated)60 Highland Stopen
Berlin Village Cafe Red Barn Coffee Roasters, Inc.Coffee shop · Restaurant (service type not stated) · CaféCoffee · Sandwiches · Pizza3 Bassett Rdopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee64 River Rd Wopen
Dunkin' Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert267 Central Stopen
Gong cha Berlin-Hudson Gong ChaJuice, smoothie, tea · Coffee shopTea / bubble tea · Coffee52 Highland Common Eopen
Lightness of Being MassageRestaurant (service type not stated)7 Bailey Rdopen
Michaels Bridge DinerCasual dining · Restaurant (service type not stated)American64 Marlboro Rdopen
Playa Bowls Playa BowlsJuice, smoothie, tea · Fast casualJuice / smoothies · Healthy / salads / bowls48 Highland Cmns Eopen
Subway SubwayQuick service · Specialty food shopSandwiches54 Highland Commons Eastopen
The Flat Penny Bar & GrillRestaurant (service type not stated)American263 West Stopen
West Street Tavern West Street TavernBar · Casual dining263 West Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199455SIC1987
199555SIC1987
199655SIC1987
199766SIC1987
19984431NAICS1997
199955311NAICS1997
200044211NAICS1997
20014431NAICS1997
20022211NAICS1997
200332111NAICS2002
200432111NAICS2002
20052111NAICS2002
200632111NAICS2002
200743211NAICS2002
200843211NAICS2007
200954311NAICS2007
201032111NAICS2007
201132111NAICS2007
201243211NAICS2012
201343211NAICS2012
201432111NAICS2012
201532111NAICS2012
2016541121NAICS2012
201743NAICS2017
201854NAICS2017
201975NAICS2017
2020653NAICS2017
2021763NAICS2017
202275NAICS2022
202386NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01503. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
015103.4 mi222023
017404.1 mi82023
015324.3 mi382023
017494.5 mi482023
015054.7 mi62023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.