BMIE Market 02052

Norfolk County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)	13,068 2020–2024 ACS 5-year estimate ±31 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,680 2020–2024 ACS 5-year estimate ±207 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	12,024 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,237 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$235,800 2020–2024 ACS 5-year estimate ±31,636 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.4 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$2,035 2020–2024 ACS 5-year estimate ±559 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$911,100 2020–2024 ACS 5-year estimate ±32,356 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	14.4 sq mi Census Gazetteer 2020
Restaurants	20 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02052
Restaurants per 10,000 residents	14.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+0.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+0.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+17.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+122.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	17 (range 13–20) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.03) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	65 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	84 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	60 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	40 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 02052. Projection: linear trend v1, fitted 2013–2023, -0.1 restaurants per year, r² 0.03, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Massachusetts and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 491, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	84.3	84	40%	+33.7
Restaurant Opportunity Score	60.0	60	35%	+21.0
Market Momentum Score	40.2	40	25%	+10.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 84 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	13,068	75	40%	+29.8
Median household income (ACS)	235,800	99	40%	+39.8
Households (ACS)	4,680	73	20%	+14.7

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 60 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	0	35	35%	+12.3
Restaurants per 10,000 residents (lower = more room)	15.3	52	25%	+12.9
Population (ACS)	13,068	75	20%	+14.9
Median household income (ACS)	235,800	99	20%	+19.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 40 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	0	42	50%	+20.9
10-year restaurant growth	0	35	30%	+10.5
20-year restaurant growth	17.7	44	20%	+8.8

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (45)

By cuisine

Pizza 8 · American 7 · Bakery 6 · Coffee 6 · Italian 6 · Asian 4 · Dessert 4 · Japanese 3 · Juice / smoothies 3 · Sandwiches 2 · Vegetarian 2 · Breakfast 1 · Chinese 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Indian 1 · Mediterranean 1 · Mexican 1 · Middle Eastern 1 · Sushi 1

By type

Restaurant (service type not stated) 25 · Bakery 8 · Bar 6 · Casual dining 5 · Café 4 · Dessert 4 · Brewery / taproom 3 · Coffee shop 3 · Juice, smoothie, tea 3 · Other 2 · Quick service 2 · Winery / distillery / taproom 2 · Catering 1 · Food truck 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
21North	Restaurant (service type not stated) · Casual dining · Bar	American	21 North St	open
7th Wave Brewing	Brewery / taproom · Casual dining · Bar	Pizza	120 N Meadows Rd	open
Astraluna Brands	Winery / distillery / taproom		120 N Meadows Rd	open
Avenue	Casual dining · Bar	American	445 Main St	open
Basil Restaurant	Restaurant (service type not stated)	Italian · American	43 Frairy St	open
Blazing Hearth Pizza	Restaurant (service type not stated) · Catering	Pizza		open
Blue Moon Bagel Cafe	Bakery · Café	Bakery · Coffee	236 Main St	open
Cape Cod Winery	Winery / distillery / taproom		4 Oxbow Rd	open
Casa-Bella Pizza	Restaurant (service type not stated)	Pizza · Italian	454 Main St	open
China Sky	Restaurant (service type not stated)	Chinese · Asian	24 North St	open
Chipotle Mexican Grill Chipotle Mexican Grill	Quick service · Restaurant (service type not stated)	Mexican	250 Main Street	open
Cutlets	Restaurant (service type not stated)		14 North St	open
Daje	Bakery · Dessert · Café	Bakery · Dessert · Coffee	26 Park St	open
Donut Express & Cakes	Bakery · Dessert	Bakery · Dessert	258 Main St	open
Drink PAR TEE	Restaurant (service type not stated) · Other		120 N Meadows Rd	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	563 Main St	open
Dunkin' Dunkin'	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Dessert · Juice / smoothies · Coffee	270 Main St Mobil Gas Station	open
Dunkin'	Bakery	Bakery		open
Farthest Star Sake	Brewery / taproom · Bar		120 N Meadows Rd	open
Go Fresh Foods Inc	Restaurant (service type not stated)		10 North St	open
Honey & Lou Baking Company	Bakery	Bakery		open
Honey's Cafe & Bakery	Café	Coffee	14 North St	open
Italian Groceria Medfield	Specialty food shop · Quick service	Italian · Sandwiches	258 Main St	open
Jiang Fa 68 Restaurant Inc	Restaurant (service type not stated)		24 North St	open
Juice On Main	Juice, smoothie, tea	Juice / smoothies · Vegetarian · Healthy / salads / bowls	479 Main St	open
Kingsbury Club Medfield	Bar		3 Allen Ln	open
Mangia Neapolitan Pizzeria	Restaurant (service type not stated)	Pizza	26 Park St	open
Medfield House Of Pizza	Restaurant (service type not stated)	Pizza · Middle Eastern · Mediterranean · Italian	10 North St	open
Mother Anna's Medfield, Massachusetts	Restaurant (service type not stated)	Italian · American	10 N Meadows Rd	open
Noon Hill Grill	Restaurant (service type not stated) · Casual dining · Bar	American	530 Main St	open
Nosh & Grog	Restaurant (service type not stated)		21 North St	open
Papa Gino's	Restaurant (service type not stated)	Pizza	10 N Meadows Rd	open
Royal Pizza Royal Pizza Co	Restaurant (service type not stated)	Pizza · Italian	483 Main St	open
Sethji's	Restaurant (service type not stated)	Indian · Vegetarian	26 Park St	open
Starbucks Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	467 Main St	open
Subway	Other	Sandwiches	547 Main St	open
Takara Japanese Restaurant Takara Medfield	Restaurant (service type not stated)	Japanese · Asian	1 Green St	open
The Hot Dog Wagon	Food truck	Hot dogs · American	75 West St	open
The Village Griddle	Restaurant (service type not stated) · Casual dining	Breakfast · American	14 N Meadows Rd	open
Village pizza	Restaurant (service type not stated)	Pizza	1 Green St	open
Wasabi Asian Bistro & Bar	Restaurant (service type not stated)	Asian · Japanese	16 N Meadows Rd	open
Yogoteria	Restaurant (service type not stated)		26 Park St	open
Zebras Restaurant Group Ltd	Restaurant (service type not stated)		21 North St	open
Zelus Beer Company	Brewery / taproom		1 Green St	open
ZENSHI Handcrafted Sushi Zenshi Sushi	Restaurant (service type not stated)	Japanese · Sushi · Asian	230 Main St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	9	9	—	—	—	—	SIC1987
1995	10	10	—	—	—	—	SIC1987
1996	10	10	—	—	—	—	SIC1987
1997	12	12	—	—	—	—	SIC1987
1998	14	13	4	7	2	—	NAICS1997
1999	16	15	5	8	2	—	NAICS1997
2000	15	14	5	7	2	—	NAICS1997
2001	14	14	5	7	2	—	NAICS1997
2002	16	16	6	8	2	—	NAICS1997
2003	17	17	7	8	2	—	NAICS2002
2004	16	16	6	8	2	—	NAICS2002
2005	18	17	7	8	2	—	NAICS2002
2006	19	19	9	8	2	—	NAICS2002
2007	21	20	8	8	2	—	NAICS2002
2008	17	17	8	7	2	—	NAICS2007
2009	17	17	6	9	2	—	NAICS2007
2010	17	17	7	8	2	—	NAICS2007
2011	16	16	7	7	2	—	NAICS2007
2012	17	17	7	7	3	—	NAICS2012
2013	20	20	8	8	4	—	NAICS2012
2014	18	18	7	7	4	—	NAICS2012
2015	17	17	6	7	4	—	NAICS2012
2016	18	17	7	6	4	—	NAICS2012
2017	20	19	7	8	4	—	NAICS2017
2018	21	20	7	9	4	—	NAICS2017
2019	19	17	6	7	4	—	NAICS2017
2020	18	16	6	6	4	—	NAICS2017
2021	18	15	6	6	3	—	NAICS2017
2022	21	18	7	7	4	—	NAICS2022
2023	23	20	7	7	6	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 02052. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
02054	3.1 mi	18	2023
02030	3.5 mi	3	2018
02081	3.5 mi	40	2023
01770	4.8 mi	3	2023
02056	4.9 mi	13	2023
02032	4.9 mi	13	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.