BMIE Market 02054
Norfolk County, Massachusetts · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 8,888 2020–2024 ACS 5-year estimate ±24 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 3,309 2020–2024 ACS 5-year estimate ±204 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 7,891 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 3,158 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $155,996 2020–2024 ACS 5-year estimate ±8,817 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 46.4 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,696 2020–2024 ACS 5-year estimate ±279 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $603,500 2020–2024 ACS 5-year estimate ±30,556 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 12.0 sq mi Census Gazetteer 2020 |
| Restaurants | 18 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 02054 |
| Restaurants per 10,000 residents | 19.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -18.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +20.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +12.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +20.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 22 (range 16–29) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.10) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 63 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 80 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 64 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 34 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 02054. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.10, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Massachusetts and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 491, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 63 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 79.9 | 80 | 40% | +32.0 |
| Restaurant Opportunity Score | 64.4 | 64 | 35% | +22.5 |
| Market Momentum Score | 34.1 | 34 | 25% | +8.5 |
Consumer Market Score: 80 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 8,888 | 69 | 40% | +27.6 |
| Median household income (ACS) | 155,996 | 97 | 40% | +38.7 |
| Households (ACS) | 3,309 | 68 | 20% | +13.7 |
Restaurant Opportunity Score: 64 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 20 | 63 | 35% | +22.1 |
| Restaurants per 10,000 residents (lower = more room) | 20.3 | 37 | 25% | +9.2 |
| Population (ACS) | 8,888 | 69 | 20% | +13.8 |
| Median household income (ACS) | 155,996 | 97 | 20% | +19.3 |
Market Momentum Score: 34 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -18.2 | 14 | 50% | +7.0 |
| 10-year restaurant growth | 20 | 63 | 30% | +18.9 |
| 20-year restaurant growth | 12.5 | 41 | 20% | +8.2 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (32)
By cuisine
Pizza 5 · American 4 · Bakery 3 · Coffee 3 · Dessert 3 · Sandwiches 3 · Asian 2 · Breakfast 2 · British / Irish pub food 2 · Chinese 2 · Greek 2 · Ice cream / frozen desserts 2 · Italian 2 · Mexican 2 · BBQ 1 · Burgers 1 · Healthy / salads / bowls 1 · Latin American (other) 1 · Mediterranean 1 · Southwestern / Tex-Mex 1 · Tea / bubble tea 1 · Vegetarian 1 · Vietnamese 1
By type
Restaurant (service type not stated) 21 · Bar 7 · Casual dining 6 · Bakery 4 · Dessert 4 · Quick service 3 · Café 2 · Brewery / taproom 1 · Catering 1 · Coffee shop 1 · Food truck 1 · Specialty food shop 1 · Juice, smoothie, tea 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Arigna Irish Pub & Coal Fire Kitchen Millis Arigna Irish Pub & Coal Fire Kitchen | Bar · Casual dining | British / Irish pub food | 36 Milliston Rd | open |
| Avalena’s Bar and Grill | Bar | 36 Milliston Rd | open | |
| Big Beef - Roast Beef, Gyro, Wings | Restaurant (service type not stated) | Sandwiches · Greek | 1399 Main St | open |
| Black Cow Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 1397 Main St | open |
| Budabing's 50's Cafe | Casual dining · Restaurant (service type not stated) | Breakfast · American | 1060 Main St | open |
| Cali-ritos Burrito Grill Cali-rito’s Burrito Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 929 Main St | open |
| Casa Bella Pizza | Restaurant (service type not stated) | 26 Exchange St | open | |
| Cater Express | Restaurant (service type not stated) | Chinese | 1068 Main St | open |
| Country Kitchen Donuts | Bakery · Dessert | Dessert · Breakfast · Bakery | 1140 Main St | open |
| Decantedwinetruck | Bar · Restaurant (service type not stated) · Food truck | open | ||
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 871 Main St | open |
| Game 7 | Bar · Restaurant (service type not stated) · Casual dining | open | ||
| Honey Dew Donuts | Bakery | Bakery | 1105 Main St # 256 | open |
| Jalapa Mexican Grill | Restaurant (service type not stated) | Mexican | 929 Main St | open |
| Kravings Pizza & Ice Cream | Dessert · Restaurant (service type not stated) | Pizza · Ice cream / frozen desserts | 979 MA-109 | open |
| Lilac House | Restaurant (service type not stated) | Chinese · Asian | 34 Milliston Rd | open |
| Louie's Pizzeria | Restaurant (service type not stated) | Pizza | 12 Milliston Rd | open |
| Lucas Italian Deli | Other · Specialty food shop · Quick service | Sandwiches | 20 Exchange St | open |
| Marinho's Pizzeria | Restaurant (service type not stated) | Pizza | 984 Main St | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 808 Main St | open |
| Millis House of Pizza | Restaurant (service type not stated) | Pizza · Italian | 915 Main St | open |
| Napper Tandy's Millis Napper Tandy's Walpole | Bar · Casual dining | British / Irish pub food | 979 Main St | open |
| Nirvana Tea House & Cafe | Restaurant (service type not stated) · Café · Juice, smoothie, tea | Vegetarian · Tea / bubble tea · Coffee | 969 Main St | open |
| Parrotdise Pub | Bar · Brewery / taproom | 424 Village St | open | |
| Rock N Coal Millis Llc | Restaurant (service type not stated) | 36B Milliston Rd | open | |
| Saigon Restaurant | Restaurant (service type not stated) | Vietnamese · Asian | 18 Exchange St D | open |
| Santorini's Kitchen | Restaurant (service type not stated) | Mediterranean · Greek | 20 Pleasant St | open |
| Stack'd Pizza and Sandwiches | Restaurant (service type not stated) | Pizza · Sandwiches · Italian | 40 Exchange St | open |
| The Farmer's Porch at Tangerini's Farm | Restaurant (service type not stated) · Casual dining | American | 139 Spring St | open |
| Twist Bakery & Cafe Twist Bakery & Cafe | Bakery · Café | Bakery · Healthy / salads / bowls · Coffee | 30 Milliston Rd | open |
| Victory Lane | Casual dining · Restaurant (service type not stated) · Bar | American | 32 Exchange St | open |
| Wildfire Barbecue | Catering | BBQ · American | 20 Pleasant St | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 15 | 15 | — | — | — | — | SIC1987 |
| 1995 | 12 | 12 | — | — | — | — | SIC1987 |
| 1996 | 13 | 13 | — | — | — | — | SIC1987 |
| 1997 | 15 | 15 | — | — | — | — | SIC1987 |
| 1998 | 15 | 13 | 8 | 2 | 3 | 1 | NAICS1997 |
| 1999 | 16 | 14 | 8 | 2 | 4 | 1 | NAICS1997 |
| 2000 | 17 | 15 | 8 | 2 | 5 | 1 | NAICS1997 |
| 2001 | 18 | 16 | 9 | 2 | 5 | 1 | NAICS1997 |
| 2002 | 18 | 17 | 10 | 4 | 3 | 1 | NAICS1997 |
| 2003 | 17 | 16 | 10 | 3 | 3 | 1 | NAICS2002 |
| 2004 | 19 | 18 | 12 | 3 | 3 | 1 | NAICS2002 |
| 2005 | 20 | 19 | 10 | 6 | 3 | 1 | NAICS2002 |
| 2006 | 21 | 20 | 10 | 7 | 3 | 1 | NAICS2002 |
| 2007 | 20 | 19 | 8 | 8 | 3 | 1 | NAICS2002 |
| 2008 | 16 | 15 | 8 | 4 | 3 | 1 | NAICS2007 |
| 2009 | 18 | 16 | 8 | 6 | 2 | 1 | NAICS2007 |
| 2010 | 17 | 15 | 8 | 5 | 2 | 2 | NAICS2007 |
| 2011 | 17 | 16 | 9 | 5 | 2 | 1 | NAICS2007 |
| 2012 | 15 | 14 | 7 | 4 | 3 | 1 | NAICS2012 |
| 2013 | 16 | 15 | 8 | 4 | 3 | 1 | NAICS2012 |
| 2014 | 17 | 16 | 8 | 5 | 3 | 1 | NAICS2012 |
| 2015 | 18 | 17 | 7 | 7 | 3 | 1 | NAICS2012 |
| 2016 | 20 | 18 | 7 | 8 | 3 | 2 | NAICS2012 |
| 2017 | 25 | 24 | 8 | 13 | 3 | — | NAICS2017 |
| 2018 | 23 | 22 | 7 | 12 | 3 | — | NAICS2017 |
| 2019 | 27 | 24 | 7 | 12 | 5 | — | NAICS2017 |
| 2020 | 24 | 23 | 7 | 11 | 5 | — | NAICS2017 |
| 2021 | 20 | 19 | 6 | 10 | 3 | — | NAICS2017 |
| 2022 | 18 | 17 | 5 | 9 | 3 | — | NAICS2022 |
| 2023 | 19 | 18 | 6 | 9 | 3 | — | NAICS2022 |