BMIE Market 03104
Hillsborough County, New Hampshire · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 35,237 2020–2024 ACS 5-year estimate ±1,523 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 14,622 2020–2024 ACS 5-year estimate ±751 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 32,798 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 14,784 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $88,897 2020–2024 ACS 5-year estimate ±10,764 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 37.8 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,561 2020–2024 ACS 5-year estimate ±61 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $392,200 2020–2024 ACS 5-year estimate ±13,455 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 8.3 sq mi Census Gazetteer 2020 |
| Restaurants | 35 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 03104 |
| Restaurants per 10,000 residents | 8.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +16.7% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +6.1% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +6.1% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +25.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 38 (range 34–42) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.28) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 73 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 84 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 69 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 60 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 03104. Projection: linear trend v1, fitted 2013–2023, +0.4 restaurants per year, r² 0.28, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Hampshire and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 183, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 73 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 84.2 | 84 | 40% | +33.7 |
| Restaurant Opportunity Score | 68.6 | 69 | 35% | +24.0 |
| Market Momentum Score | 60.0 | 60 | 25% | +15.0 |
Consumer Market Score: 84 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 35,237 | 92 | 40% | +36.7 |
| Median household income (ACS) | 88,897 | 72 | 40% | +28.9 |
| Households (ACS) | 14,622 | 93 | 20% | +18.6 |
Restaurant Opportunity Score: 69 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 6.1 | 51 | 35% | +17.7 |
| Restaurants per 10,000 residents (lower = more room) | 9.9 | 73 | 25% | +18.1 |
| Population (ACS) | 35,237 | 92 | 20% | +18.4 |
| Median household income (ACS) | 88,897 | 72 | 20% | +14.4 |
Market Momentum Score: 60 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 16.7 | 75 | 50% | +37.3 |
| 10-year restaurant growth | 6.1 | 51 | 30% | +15.2 |
| 20-year restaurant growth | 6.1 | 38 | 20% | +7.5 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (79)
By cuisine
Coffee 14 · American 12 · Pizza 9 · Asian 6 · Sandwiches 6 · Italian 5 · Chinese 4 · Mexican 4 · Bakery 3 · Dessert 3 · Japanese 3 · Juice / smoothies 3 · Sushi 3 · Caribbean 2 · Latin American (other) 2 · Mediterranean 2 · Southwestern / Tex-Mex 2 · Tea / bubble tea 2 · Breakfast 1 · British / Irish pub food 1 · Burgers 1 · Cajun, Creole, Southern 1 · Chicken / wings 1 · Halal / kosher 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Thai 1 · Vegetarian 1
By type
Restaurant (service type not stated) 47 · Bar 13 · Quick service 13 · Café 11 · Coffee shop 7 · Bakery 6 · Casual dining 6 · Juice, smoothie, tea 5 · Dessert 4 · Specialty food shop 4 · Catering 2 · Food truck 2 · Brewery / taproom 1 · Delivery-focused 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 138 Listening Lounge | Bar | 138 Shaw St | open | |
| Afro Fusion Lounge | Bar | 201 Hanover St | open | |
| Aloha Restaurant Aloha Poké | Restaurant (service type not stated) | Chinese · Asian | 901 Hanover St | open |
| Antojitos colombianos | Restaurant (service type not stated) | Latin American (other) | 173 Hanover St | open |
| Aroma Joe's Aroma Joe's Coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 527 Hooksett Rd | open |
| Aroma Joe's #145 Aroma Joe's Coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 718 Smyth Rd | open |
| Bagel Cafe | Bakery · Café | Bakery · Coffee | 373 Hanover St | open |
| Bearded Baking Co. | Bakery · Quick service · Specialty food shop · Café | Bakery · Sandwiches · Coffee | 819 Union St | open |
| Bento Sushi | Restaurant (service type not stated) | Japanese · Sushi | 140 Bicentennial Dr | open |
| Bento Sushi Bento Sushi | Restaurant (service type not stated) · Food truck | Japanese · Sushi | 140 Bicentennial Dr | open |
| Blake's Restaurant | Dessert | Ice cream / frozen desserts | 53 Hooksett Rd | open |
| Blue Belmont | Bar | Belmont St | open | |
| Burger King Burger King | Quick service | Burgers · American | 737 Daniel Webster Hwy North | open |
| Cafe at Bravo | Café · Restaurant (service type not stated) · Catering | Coffee | 85 Hanover St | open |
| Cafe Momo | Restaurant (service type not stated) | 1065 Hanover St | open | |
| Chateau Restaurant | Restaurant (service type not stated) | 201 Hanover St | open | |
| Cheng Du Kitchen | Restaurant (service type not stated) | Chinese · Asian | 665 Hooksett Rd | open |
| China Kitchen | Quick service | Chinese | 173 Hanover St | open |
| Derryfield CC Snack Shack | Restaurant (service type not stated) · Quick service · Food truck | 636 Mammoth Rd | open | |
| Domino's Domino's Pizza | Delivery-focused · Quick service | Pizza | 212 Lowell Street | open |
| Domino's Pizza | Restaurant (service type not stated) | Pizza | 158 Victorian Way | open |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 1932 Wellington Road Mr. Mikes Station | open |
| Dunkin' Dunkin' | Bakery · Quick service · Dessert · Coffee shop | Dessert · Coffee | 921 Beech St | open |
| Dunkin' Dunkin' | Bakery · Juice, smoothie, tea · Dessert · Coffee shop | Dessert · Juice / smoothies · Coffee | 1037 Hanover St | open |
| Element Lounge | Bar · Restaurant (service type not stated) | 1055 Elm St | open | |
| Empire Bagel Cafe Of Hanover St Inc | Restaurant (service type not stated) | 373 Hanover St | open | |
| Food Junction Food Junction Restaurant | Restaurant (service type not stated) | 75 Webster St | open | |
| Generate Matter | Restaurant (service type not stated) | Asian | 124 Ridge Rd | open |
| Golden Chicken Ii | Restaurant (service type not stated) | Chinese | 173 Hanover St | open |
| Granite State Lunch Box & Catering | Specialty food shop · Quick service · Catering | Sandwiches · American | 1750 Elm St | open |
| Happy Garden | Restaurant (service type not stated) | Asian | 47 Hamel Dr | open |
| Hard Rock Cafe - Manchester Hard Rock Hotel & Casino Punta Cana | Café · Restaurant (service type not stated) | Coffee · American | open | |
| HFC Restaurant | Quick service · Restaurant (service type not stated) | Chicken / wings | 173 Hanover St | open |
| Honey Cup Cafe & Tearoom | Juice, smoothie, tea · Coffee shop · Café | Tea / bubble tea · Coffee | 150 Bridge St | open |
| Jerome's Deli | Specialty food shop · Quick service | Sandwiches · American | 393 Bridge St | open |
| Julien's Corner Kitchen | Restaurant (service type not stated) | Breakfast | 150 Bridge St | open |
| La Carreta Mexican Restaurant La Carreta | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 545 Hooksett Rd | open |
| Las 3 Hermanas | Restaurant (service type not stated) | Mexican | 1065 Hanover St | open |
| Little Caesars Pizza | Restaurant (service type not stated) | Pizza | 1100 Bicentennial Dr | open |
| Luisa's Italian Pizzeria | Restaurant (service type not stated) | Italian · Pizza | 671 Hooksett Rd | open |
| Madear's | Restaurant (service type not stated) | Cajun, Creole, Southern | 175 Hanover St | open |
| Majestic 99 | Restaurant (service type not stated) | Caribbean | 213 Lakeview Ln | open |
| Manchester Halal Food | Restaurant (service type not stated) · Casual dining | Halal / kosher · American | 230 Lowell St | open |
| Mandb Yu Inc | Restaurant (service type not stated) | 47 Hamel Dr | open | |
| Mr Macs Macaroni and Cheese Mr Mac's | Restaurant (service type not stated) | American | 497 Hooksett Rd | open |
| N & N Express II | Casual dining · Restaurant (service type not stated) | American | 230 Lowell St | open |
| Nadeau's Subs Salads Wraps | Other | Sandwiches | 673 Hooksett Rd | open |
| Pint Sized Pub | Bar | 545 Hooksett Rd | open | |
| Pizza 911 | Restaurant (service type not stated) | Pizza · Italian | 108 Webster St | open |
| Pizza by Rocco Manchester | Restaurant (service type not stated) | Pizza · Italian | 210 Lowell St | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 503 Maple St Hillsborough | open |
| Pizza Market | Restaurant (service type not stated) | Pizza · Italian | 845 Hanover St | open |
| Play Journalist | Restaurant (service type not stated) | Caribbean | 2 1st Ave | open |
| Playa Bowls Playa Bowls | Juice, smoothie, tea · Coffee shop · Café | Juice / smoothies · Coffee | 555 Hooksett Rd | open |
| Puritan Backroom Restaurant | Restaurant (service type not stated) · Casual dining | American | 245 Hooksett Rd | open |
| Restoration Cafe | Café · Juice, smoothie, tea | Coffee · Vegetarian · Juice / smoothies · Healthy / salads / bowls | 235 Hanover St | open |
| Shorty's Mexican Roadhouse | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 1050 Bicentennial Dr | open |
| SNOWFOX Sushi Bento Sushi | Restaurant (service type not stated) | Japanese · Sushi | 859 Hanover St | open |
| Souvlaki Pizza & Subs | Restaurant (service type not stated) | Pizza · Sandwiches · Mediterranean | 256 Bridge St | open |
| SYSC Maple Sugar Program | Bakery | Bakery | 1056 River Rd | open |
| Taco Bell Taco Bell | Quick service | Mexican | 525 Hooksett Road | open |
| That Thai Restaurant | Juice, smoothie, tea | Thai · Tea / bubble tea · Asian | 1100 Bicentennial Dr | open |
| The Deck at 950 | Bar | 950 Beech St | open | |
| The Derryfield Restaurant | Restaurant (service type not stated) · Casual dining · Bar | American | 625 Mammoth Rd | open |
| The Dog House | Bar | Arlington Street | open | |
| The Hill Bar & Grille | Casual dining · Restaurant (service type not stated) · Bar | American | 50 Chalet Ct | open |
| The Honkeytonk at The Bullpen | Bar | open | ||
| The Kitchen on River Road | Restaurant (service type not stated) · Café | American · Coffee | 1362 River Rd | open |
| The Salty Nut | Bar | American | 250 Ohio Ave | open |
| To Share Brewing Company | Brewery / taproom · Bar | 720 Union St | open | |
| Unite GS | Restaurant (service type not stated) | Asian | 40 Straw Hill Rd | open |
| Villaggio Ristorante | Restaurant (service type not stated) | Italian · Mediterranean | 677 Hooksett Rd | open |
| Wah Tong | Restaurant (service type not stated) | 665 Hooksett Rd | open | |
| Whiskeys 20 | Bar · Casual dining | British / Irish pub food | 90 Mirror St | open |
| Winter Garden Cafe | Café | Coffee | open | |
| Wrap City Sandwiches Manchester Wrap City Sandwich Co. | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 545 Hooksett Rd | open |
| Nadeau's Subs Salads Wraps | Other | Sandwiches | 1095 Hanover St | closed |
| Squaloo's Bbq | Restaurant (service type not stated) | 75 Webster St | closed | |
| Sunshine Scoops Llc | Dessert | Ice cream / frozen desserts | 210 Lowell St | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 28 | 28 | — | — | — | — | SIC1987 |
| 1995 | 25 | 25 | — | — | — | — | SIC1987 |
| 1996 | 26 | 26 | — | — | — | — | SIC1987 |
| 1997 | 25 | 24 | — | — | — | 1 | SIC1987 |
| 1998 | 26 | 23 | 13 | 8 | 2 | 1 | NAICS1997 |
| 1999 | 28 | 26 | 13 | 10 | 3 | 1 | NAICS1997 |
| 2000 | 24 | 22 | 13 | 6 | 3 | 1 | NAICS1997 |
| 2001 | 26 | 23 | 11 | 9 | 3 | 2 | NAICS1997 |
| 2002 | 32 | 31 | 13 | 14 | 4 | 1 | NAICS1997 |
| 2003 | 35 | 33 | 12 | 16 | 4 | 1 | NAICS2002 |
| 2004 | 37 | 36 | 15 | 15 | 4 | 1 | NAICS2002 |
| 2005 | 40 | 39 | 16 | 18 | 3 | 1 | NAICS2002 |
| 2006 | 38 | 37 | 17 | 16 | 4 | 1 | NAICS2002 |
| 2007 | 40 | 39 | 15 | 19 | 5 | 1 | NAICS2002 |
| 2008 | 37 | 34 | 11 | 18 | 5 | 2 | NAICS2007 |
| 2009 | 35 | 32 | 10 | 17 | 5 | 2 | NAICS2007 |
| 2010 | 33 | 29 | 9 | 14 | 5 | 2 | NAICS2007 |
| 2011 | 34 | 30 | 9 | 16 | 4 | 2 | NAICS2007 |
| 2012 | 36 | 32 | 12 | 15 | 5 | 1 | NAICS2012 |
| 2013 | 37 | 33 | 17 | 11 | 5 | 1 | NAICS2012 |
| 2014 | 37 | 33 | 16 | 12 | 5 | 1 | NAICS2012 |
| 2015 | 40 | 35 | 17 | 14 | 4 | 1 | NAICS2012 |
| 2016 | 37 | 31 | 14 | 13 | 4 | 1 | NAICS2012 |
| 2017 | 36 | 32 | 13 | 15 | 4 | — | NAICS2017 |
| 2018 | 34 | 30 | 12 | 14 | 4 | — | NAICS2017 |
| 2019 | 37 | 33 | 14 | 15 | 4 | — | NAICS2017 |
| 2020 | 39 | 36 | 17 | 15 | 4 | — | NAICS2017 |
| 2021 | 41 | 38 | 17 | 17 | 4 | — | NAICS2017 |
| 2022 | 39 | 36 | 13 | 19 | 4 | — | NAICS2022 |
| 2023 | 38 | 35 | 13 | 18 | 4 | — | NAICS2022 |