BMIE Market 03865
Rockingham County, New Hampshire · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 7,861 2020–2024 ACS 5-year estimate ±23 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 3,185 2020–2024 ACS 5-year estimate ±220 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 7,609 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 3,018 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $108,317 2020–2024 ACS 5-year estimate ±13,386 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 40.1 2020–2024 ACS 5-year estimate ±4 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,664 2020–2024 ACS 5-year estimate ±187 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $404,500 2020–2024 ACS 5-year estimate ±31,638 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 10.6 sq mi Census Gazetteer 2020 |
| Restaurants | 21 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 03865 |
| Restaurants per 10,000 residents | 34.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +0.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -22.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -4.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -4.6% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 17 (range 14–19) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.70) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 51 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 75 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 41 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 28 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 03865. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.70, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Hampshire and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 183, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 51 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 74.7 | 75 | 40% | +29.9 |
| Restaurant Opportunity Score | 41.1 | 41 | 35% | +14.4 |
| Market Momentum Score | 28.5 | 28 | 25% | +7.1 |
Consumer Market Score: 75 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 7,861 | 67 | 40% | +26.9 |
| Median household income (ACS) | 108,317 | 86 | 40% | +34.3 |
| Households (ACS) | 3,185 | 68 | 20% | +13.6 |
Restaurant Opportunity Score: 41 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -22.2 | 13 | 35% | +4.5 |
| Restaurants per 10,000 residents (lower = more room) | 26.7 | 24 | 25% | +6.0 |
| Population (ACS) | 7,861 | 67 | 20% | +13.4 |
| Median household income (ACS) | 108,317 | 86 | 20% | +17.2 |
Market Momentum Score: 28 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 0 | 42 | 50% | +20.9 |
| 10-year restaurant growth | -22.2 | 13 | 30% | +3.9 |
| 20-year restaurant growth | -4.6 | 19 | 20% | +3.7 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (48)
By cuisine
Coffee 7 · Dessert 7 · Pizza 7 · Italian 5 · Sandwiches 5 · American 3 · Asian 3 · Bakery 3 · Chicken / wings 2 · Mexican 2 · Thai 2 · BBQ 1 · Breakfast 1 · Burgers 1 · Hawaiian / Pacific 1 · Healthy / salads / bowls 1 · Ice cream / frozen desserts 1 · Japanese 1 · Juice / smoothies 1 · Southwestern / Tex-Mex 1 · Sushi 1
By type
Restaurant (service type not stated) 24 · Bar 8 · Dessert 7 · Bakery 6 · Casual dining 5 · Quick service 5 · Coffee shop 4 · Café 3 · Food truck 2 · Specialty food shop 2 · Other 2 · Catering 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| A & S Mediterranean Restaurant Corp | Restaurant (service type not stated) | 133 Plaistow Rd | open | |
| BALANCED | Restaurant (service type not stated) | Healthy / salads / bowls | 37 Plaistow Rd Unit 8 | open |
| Casey's Diner | Restaurant (service type not stated) · Casual dining | American | 13 Plaistow Rd | open |
| Chang Long | Restaurant (service type not stated) | Asian | 160 Plaistow Rd | open |
| Danos Pizza and Subs | Restaurant (service type not stated) | Pizza · Sandwiches | 135 Plaistow Rd | open |
| Domino's Pizza Domino's | Quick service | 74 Plaistow Rd | open | |
| Domino's Pizza | Restaurant (service type not stated) | Pizza | 160 Plaistow Rd | open |
| Donut Connection | Bakery · Dessert | Dessert | 5 Plaistow Rd | open |
| Dunkin' Dunkin' | Bakery · Quick service · Dessert · Coffee shop | Dessert · Coffee | 119 Plaistow Rd Route 125 | open |
| Dunkin' Dunkin' | Coffee shop · Dessert · Bakery | Coffee · Dessert · Bakery | 74 Plaistow Rd. | open |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 134 Newton Rd | open |
| Early Bird Cafe | Café · Restaurant (service type not stated) | Coffee · Breakfast | 160 Plaistow Rd | open |
| Flaco'S Mexican Restaurant & Cantina | Bar | Mexican · Southwestern / Tex-Mex | 172 Plaistow Rd | open |
| Flippin' Fabulous Pancakes | Food truck | 30 Crane Crossing Rd | open | |
| Fresh AF Bakeshop | Bakery · Dessert | Bakery · Dessert | 176 Plaistow Rd | open |
| GRUMPY'S BAR & GRILL | Casual dining · Restaurant (service type not stated) · Bar | BBQ · Pizza · Burgers | 20 PLAISTOW Rd | open |
| Hawaiian Isle | Restaurant (service type not stated) | Hawaiian / Pacific | 125 Plaistow Rd | open |
| Hawaiian Isle. | Bar | 4 Plaistow Rd | open | |
| Jersey Mike's Subs | Restaurant (service type not stated) | 5 Plaistow Rd Ste 39 | open | |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 119 Plaistow Road | open |
| Latin Eats | Restaurant (service type not stated) | 93 Plaistow Rd | open | |
| Lotus lounge | Bar | 148 NH-125 | open | |
| Louis Pizzas | Restaurant (service type not stated) | Pizza · Italian | 134 Newton Rd | open |
| MaiIisa - Vẻ Đẹp Tự Nhiên | Casual dining · Bar | American | open | |
| Moe's Italian Sandwiches Moe's Italian Sandwiches | Specialty food shop · Quick service | Italian · Sandwiches | 160 Plaistow Rd | open |
| Moe's Southwest Grill | Restaurant (service type not stated) | Mexican | 5 Plaistow Rd Ste 5E | open |
| New Wave Nutrition | Café · Juice, smoothie, tea · Casual dining | Coffee · Juice / smoothies · American | 95 Plaistow Rd | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 4 Plaistow Road | open |
| Papa Gino's Papa Gino's | Restaurant (service type not stated) | Pizza · Italian | 9 Plaistow Rd | open |
| Plaistow Chicken Connection | Catering · Restaurant (service type not stated) | Chicken / wings | 37 Plaistow Rd #11 | open |
| Plaistow Cigar Company | Bar | 11 Plaistow Rd | open | |
| PPC Kitchen & Bar | Restaurant (service type not stated) · Casual dining · Bar | Pizza · Italian | 133 Plaistow Rd | open |
| RACKS Bar & Grille | Bar | 20 Plaistow Rd | open | |
| Rico’s Burritos Food Truck | Food truck | open | ||
| Rudy's Kitchen & Catering | Restaurant (service type not stated) | 49 Main St | open | |
| Sana Thai Cuisine | Restaurant (service type not stated) | Thai · Asian | 134 Newton Rd | open |
| Sanborn's Candies | Dessert | Dessert | 143 Plaistow Rd | open |
| SaNouk's Lao & Thai Eats Restaurant | Restaurant (service type not stated) | Thai | 5 Plaistow Rd. Suite 5E | open |
| Shelly's Kitchen | Specialty food shop · Quick service | Pizza · Sandwiches · Italian | 7 Plaistow Rd | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 49 Plaistow Rd | open |
| Stillwells Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 160 Plaistow Rd #5 | open |
| Subway | Other | Sandwiches | 58 Plaistow Rd | open |
| Sushi Time | Restaurant (service type not stated) | Japanese · Sushi · Asian | 5 Plaistow Rd | open |
| The Nest Pub And Grill | Restaurant (service type not stated) | 181 Plaistow Rd | open | |
| The Sugar House at Morningstar Farm | Restaurant (service type not stated) · Other | 30 Crane Crossing Rd | open | |
| Full Pockets Inc | Restaurant (service type not stated) | 181 Plaistow Rd | closed | |
| Larry's Clam Bar | Restaurant (service type not stated) | 172 Plaistow Rd | closed | |
| Loxsmith Bagel Co (seabrook) | Bakery | Bakery | 5 Plaistow Rd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 23 | 22 | — | — | — | 1 | SIC1987 |
| 1995 | 21 | 20 | — | — | — | 1 | SIC1987 |
| 1996 | 17 | 17 | — | — | — | — | SIC1987 |
| 1997 | 18 | 18 | — | — | — | — | SIC1987 |
| 1998 | 17 | 17 | 9 | 7 | 1 | — | NAICS1997 |
| 1999 | 17 | 17 | 9 | 7 | 1 | — | NAICS1997 |
| 2000 | 20 | 20 | 11 | 6 | 3 | — | NAICS1997 |
| 2001 | 15 | 15 | 7 | 6 | 2 | — | NAICS1997 |
| 2002 | 18 | 18 | 7 | 6 | 5 | — | NAICS1997 |
| 2003 | 22 | 22 | 12 | 7 | 3 | — | NAICS2002 |
| 2004 | 21 | 21 | 11 | 6 | 4 | — | NAICS2002 |
| 2005 | 22 | 22 | 12 | 6 | 4 | — | NAICS2002 |
| 2006 | 23 | 23 | 12 | 7 | 4 | — | NAICS2002 |
| 2007 | 22 | 20 | 8 | 8 | 4 | — | NAICS2002 |
| 2008 | 27 | 25 | 10 | 10 | 5 | — | NAICS2007 |
| 2009 | 26 | 24 | 8 | 11 | 5 | — | NAICS2007 |
| 2010 | 28 | 26 | 11 | 11 | 4 | — | NAICS2007 |
| 2011 | 29 | 27 | 12 | 10 | 5 | — | NAICS2007 |
| 2012 | 32 | 28 | 13 | 10 | 5 | — | NAICS2012 |
| 2013 | 29 | 27 | 11 | 10 | 6 | — | NAICS2012 |
| 2014 | 30 | 26 | 11 | 9 | 6 | — | NAICS2012 |
| 2015 | 29 | 25 | 11 | 7 | 7 | — | NAICS2012 |
| 2016 | 26 | 23 | 9 | 8 | 6 | — | NAICS2012 |
| 2017 | 25 | 23 | 8 | 11 | 4 | — | NAICS2017 |
| 2018 | 22 | 21 | 8 | 9 | 4 | — | NAICS2017 |
| 2019 | 22 | 21 | 7 | 10 | 4 | — | NAICS2017 |
| 2020 | 21 | 20 | 8 | 8 | 4 | — | NAICS2017 |
| 2021 | 24 | 22 | 9 | 9 | 4 | — | NAICS2017 |
| 2022 | 23 | 22 | 10 | 8 | 4 | — | NAICS2022 |
| 2023 | 22 | 21 | 9 | 8 | 4 | — | NAICS2022 |