BMIE Market 08724
Ocean County, New Jersey · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 42,345 2020–2024 ACS 5-year estimate ±1,476 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 16,734 2020–2024 ACS 5-year estimate ±655 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 42,352 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 18,036 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $103,127 2020–2024 ACS 5-year estimate ±5,533 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 45.1 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,813 2020–2024 ACS 5-year estimate ±103 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $411,000 2020–2024 ACS 5-year estimate ±11,440 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 13.8 sq mi Census Gazetteer 2020 |
| Restaurants | 52 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08724 |
| Restaurants per 10,000 residents | 9.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +10.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +26.8% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +62.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +108.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 50 (range 45–55) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.37) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 80 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 90 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 75 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 69 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 08724. Projection: linear trend v1, fitted 2013–2023, +0.5 restaurants per year, r² 0.37, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. New Jersey and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 567, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 80 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 90.1 | 90 | 40% | +36.1 |
| Restaurant Opportunity Score | 75.5 | 75 | 35% | +26.4 |
| Market Momentum Score | 69.2 | 69 | 25% | +17.3 |
Consumer Market Score: 90 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 42,345 | 95 | 40% | +37.9 |
| Median household income (ACS) | 103,127 | 83 | 40% | +33.1 |
| Households (ACS) | 16,734 | 95 | 20% | +19.1 |
Restaurant Opportunity Score: 75 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 26.8 | 69 | 35% | +24.1 |
| Restaurants per 10,000 residents (lower = more room) | 12.3 | 63 | 25% | +15.8 |
| Population (ACS) | 42,345 | 95 | 20% | +19.0 |
| Median household income (ACS) | 103,127 | 83 | 20% | +16.6 |
Market Momentum Score: 69 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 10.6 | 68 | 50% | +34.2 |
| 10-year restaurant growth | 26.8 | 69 | 30% | +20.7 |
| 20-year restaurant growth | 62.5 | 72 | 20% | +14.4 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (115)
By cuisine
Pizza 19 · American 18 · Italian 15 · Sandwiches 13 · Coffee 12 · Asian 8 · Bakery 7 · Dessert 7 · Chinese 6 · Mexican 5 · Breakfast 4 · Latin American (other) 4 · Chicken / wings 3 · Ice cream / frozen desserts 3 · Japanese 3 · Seafood 3 · Burgers 2 · Hot dogs 2 · Juice / smoothies 2 · Southwestern / Tex-Mex 2 · Caribbean 1 · Greek 1 · Healthy / salads / bowls 1 · Peruvian 1 · Steakhouse 1 · Sushi 1 · Tea / bubble tea 1 · Thai 1 · Vegetarian 1 · Vietnamese 1
By type
Restaurant (service type not stated) 74 · Quick service 16 · Bakery 11 · Bar 11 · Dessert 10 · Specialty food shop 10 · Café 7 · Casual dining 7 · Coffee shop 7 · Juice, smoothie, tea 3 · Food truck 2 · Brewery / taproom 1 · Catering 1 · Delivery-focused 1 · Fast casual 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 88 West Deli and Grocery | Specialty food shop · Quick service | Sandwiches | 1659 NJ-88 W | open |
| Aghia Anastasia Food Inc | Restaurant (service type not stated) | 849 Route 70 | open | |
| Amparo's Pizzeria | Restaurant (service type not stated) | Pizza | 1743 Rte 88 | open |
| Angelina's | Restaurant (service type not stated) | Pizza · Italian | 151 Van Zile Rd | open |
| Arrowhead Inn | Bar · Bakery | Bakery | 2071 NJ-88 | open |
| Backfire Ranch Bar and Grill | Casual dining · Restaurant (service type not stated) · Bar | open | ||
| Baron's Bagels | Bakery · Quick service · Specialty food shop | Bakery · Sandwiches | 1743 NJ-88 | open |
| Baskin-robbins | Dessert | Ice cream / frozen desserts | 13 Lanes Mill Plz | open |
| Baskin-Robbins Dunkin' | Bakery · Restaurant (service type not stated) · Juice, smoothie, tea · Dessert · Coffee shop | Ice cream / frozen desserts · Dessert · Juice / smoothies · Coffee | 2138 Rte 88 | open |
| BOBA 8TEA8 | Juice, smoothie, tea · Café | Tea / bubble tea · Coffee | 1801 NJ-88 | open |
| Bonefish Grill Bonefish Grill | Restaurant (service type not stated) | American · Steakhouse | 179 Van Zile Rd | open |
| Brick Diner | Casual dining · Restaurant (service type not stated) | American | 906 NJ-70 | open |
| Cervone's Pizza | Restaurant (service type not stated) | Pizza | 2063 Route 88 | open |
| Charleys Cheesesteaks Charleys Cheesesteaks | Restaurant (service type not stated) · Quick service | Sandwiches · American | 1872 NJ-88 | open |
| Chicken Palace Nikky’s in Brick | Restaurant (service type not stated) | Peruvian · Latin American (other) · Chicken / wings | 2140 NJ-88 C8 | open |
| Cluck-U Chicken | Restaurant (service type not stated) | Chicken / wings | 1905 Route 88 | open |
| Coastal Chaos | Quick service · Restaurant (service type not stated) | American | 281 Princeton Ave | open |
| Cordi's Italian Gourmet | Restaurant (service type not stated) · Catering | Italian | 2140 Route 88 | open |
| Cousins Maine Lobster Brick | Restaurant (service type not stated) | Seafood | open | |
| Craig's | Restaurant (service type not stated) | American | 292 Princeton Ave | open |
| Creative Desserts Inc | Bakery | Bakery | 1127 Industrial Pkwy Ste E | open |
| Cruisin' Tiki Point Pleasant Cruisin' Tikis | Bar | 1600 NJ-70 | open | |
| Cuzzins Pizza | Restaurant (service type not stated) | Pizza | 358 Herbertsville Rd | open |
| Cuzzins Pizza | Restaurant (service type not stated) | Pizza · Italian | 1649 NJ-88 | open |
| D.a. Cordi Llc | Restaurant (service type not stated) | 2140 Route 88 | open | |
| Dim Sum | Restaurant (service type not stated) | Chinese · Asian | 2213 NJ-88 | open |
| Dolce Vita Protein Factory Brick | Café · Juice, smoothie, tea · Dessert | Coffee · Juice / smoothies · Dessert | 1889 NJ-88 | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 9 Lanes Mill Road | open |
| Domino's Pizza | Quick service · Restaurant (service type not stated) | Chicken / wings · Pizza | 1769 Rte 88 | open |
| Dunkin' | Bakery · Dessert | Dessert | 1960 Route 88 #88 | open |
| Dunkin' | Coffee shop · Restaurant (service type not stated) · Dessert · Bakery | Coffee · Dessert | 9-15 Lanes Mill Road, Unit 1/2 | open |
| Dunkin' | Coffee shop | Coffee | 469 Herbertsville Rd | open |
| Dunkin' | Coffee shop · Restaurant (service type not stated) · Dessert · Café · Bakery | Coffee · Dessert | 909 Route 70 | open |
| Durazzo Enterprises Llc | Restaurant (service type not stated) | 34 Lanes Mill Rd | open | |
| El Mexico Lindo | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 2063 NJ-88 | open |
| Farmer's Fridge Farmer's Fridge | Restaurant (service type not stated) · Fast casual | Healthy / salads / bowls | 425 Jack Martin Blvd | open |
| Federico's Pizza | Restaurant (service type not stated) | Pizza · Italian | 2134 NJ-88 | open |
| Fins Tropicali Cuisine FINS | Restaurant (service type not stated) | Mexican · Caribbean | 1930 Route 88 | open |
| Forza Forenza Llp | Restaurant (service type not stated) | 2115 Route 88 | open | |
| Gennaro's Restaurant | Restaurant (service type not stated) | 358 Herbertsville Rd | open | |
| Gordough's Pizza | Restaurant (service type not stated) | Pizza | 151 Van Zile Rd | open |
| Harvest House | Bakery | Bakery | 1450 Route 88 | open |
| Herbertville Deli | Specialty food shop · Quick service | Sandwiches | 430 Herbertsville Rd | open |
| Herbs Thai Kitchen | Restaurant (service type not stated) | Thai · Asian | 1789 NJ-88 | open |
| Hiraben Donuts Llc | Restaurant (service type not stated) | 2138 Route 88 | open | |
| Icarus Brewing Company | Brewery / taproom · Bar | 2045 NJ-88 | open | |
| IHOP | Restaurant (service type not stated) | Breakfast | open | |
| IHOP IHOP | Restaurant (service type not stated) | American · Breakfast | 1759 NJ-88 | open |
| Il Boccone | Restaurant (service type not stated) | Italian | 1643 Route 88 | open |
| J & G Pizza | Restaurant (service type not stated) | Pizza · Italian | 34 Lanes Mill Rd | open |
| Jersey Farms | Specialty food shop · Quick service | Sandwiches | 1820 Lanes Mill Rd A | open |
| Jersey Mike's Jersey Mike's Subs | Quick service · Specialty food shop | Sandwiches | 2085 Route 88 | open |
| Jm Route 88, Llc | Restaurant (service type not stated) | 2085 Route 88 | open | |
| Joey's Neighborhood Deli | Specialty food shop · Quick service | Sandwiches | 365 Herbertsville Rd | open |
| Johnsons Restaurant Eq | Restaurant (service type not stated) | American | 1801 Route 88 | open |
| Jovo's Deli | Specialty food shop · Quick service | Sandwiches · American | West, 1715 NJ-88 | open |
| Kravings Frozen Yogurt | Other · Dessert | Ice cream / frozen desserts | 147 Van Zile Rd | open |
| Little Mia's Pizza (Brick) | Restaurant (service type not stated) | Pizza · Italian | 337 Herbertsville Rd | open |
| Liu's Kitchen | Restaurant (service type not stated) | Chinese · Asian | 1953 NJ-88 | open |
| Lo's Garden Chinese & Japanese Restaurant | Restaurant (service type not stated) | Chinese · Japanese · Asian | 2132 NJ-88 | open |
| Maccanico's Pool Side Bar & Grill | Casual dining · Bar | 1313 Mockingbird Ln | open | |
| Malaquita | Restaurant (service type not stated) | Latin American (other) · Mexican | 1563 NJ-88 | open |
| Manhattan Bagel | Bakery | Bakery | 1930 Route 88 | open |
| Manna Bagels Cafe | Restaurant (service type not stated) | 344 Herbertsville Rd | open | |
| Marina Grill | Restaurant (service type not stated) | 1600 Highway 70 | open | |
| McDonald's McDonald's | Quick service | Burgers · American | 191 Van Zile Road | open |
| Mikes Crumb Cake Factory | Bakery | Bakery | 1949 NJ-88 | open |
| Mimmo & Sergio Llc | Restaurant (service type not stated) | 2030 Route 88 | open | |
| Ming's Town Chinese Food Llc | Restaurant (service type not stated) | 34 Lanes Mill Rd | open | |
| My Place Bar & Grill | Bar · Restaurant (service type not stated) | Lizzies Court | open | |
| Nagoya Japanese Restaurant | Restaurant (service type not stated) | Japanese · Asian | 1820 Lanes Mill Rd | open |
| Napoli Pizza | Restaurant (service type not stated) | Pizza | 2030 Rte 88 | open |
| New Swaraj Foods Llc | Restaurant (service type not stated) | 909 Route 70 | open | |
| Nickolas Pizza Restaurant Nick's Pizza & Pub | Restaurant (service type not stated) | Pizza · Italian | 1820 Lanes Mill Rd | open |
| Oolala Lasagna | Restaurant (service type not stated) | Italian | 520 Princeton Ave | open |
| Papa V's | Restaurant (service type not stated) | Pizza · Italian | 334 Herbertsville Rd | open |
| Pardon My Cheesesteak | Restaurant (service type not stated) | Sandwiches | 1759 Route 88 | open |
| Parkway Pizza | Restaurant (service type not stated) | Pizza | 12 Lanes Mill Rd | open |
| Pattie's Franks | Food truck | Hot dogs · American | 1436 NJ-88 | open |
| Peking 88 | Restaurant (service type not stated) | Chinese · Asian | 1743 NJ-88 | open |
| Pep-Vino's Italian Style hot dogs & more | Food truck | Hot dogs · Italian | 1990 RT-88 | open |
| Pho Tastic Vietnamese Restaurant | Restaurant (service type not stated) | Vietnamese · Asian | 905 NJ-70 E | open |
| Prime Brew Supply | Coffee shop | Coffee | 862 Wraight Ave | open |
| Princess Maria's 2 Pizza and Restaurant | Restaurant (service type not stated) | Pizza · Italian | 151 Van Zile Rd | open |
| Princeton Deli and Convenience Store | Specialty food shop · Quick service | Sandwiches | 300 Princeton Ave | open |
| Pupusas House | Restaurant (service type not stated) | Latin American (other) | 9 -15 Lanes Mill Rd | open |
| Rainbow Diner | Casual dining | American · Greek | 849 Route 70 | open |
| Rayge Candy Co | Dessert | 11 Beverly Beach Rd | open | |
| Reels At Pier 281 | Restaurant (service type not stated) | Seafood | 281 Princeton Ave | open |
| Rice King | Restaurant (service type not stated) | Chinese | 10 Lanes Mill Rd | open |
| River Rock Restaurant & Marina Bar | Bar · Restaurant (service type not stated) | Asian · Sushi · Seafood · Japanese | 1600 Rte 70 | open |
| River Rock Restaurant & Marina Bar | Bar | American | 1600 Route 70 | open |
| Riviera Beach Boat Club Inc | Bar | 385 Herbertsville Rd | open | |
| Rnl Enterprises Llc | Restaurant (service type not stated) | 1820 Lanes Mill Rd | open | |
| Sandy's Cafe | Café · Restaurant (service type not stated) | Coffee · American | 2030 RT-88 | open |
| Sentosa | Restaurant (service type not stated) | Chinese · Vegetarian | 2063 NJ-88 | open |
| Serpico's Pizza | Restaurant (service type not stated) | Pizza · Italian | 2030 RT-88 | open |
| Shore Good Pancake House | Casual dining | American · Breakfast | 34 Lanes Mill Rd #1 | open |
| Shore Grille @ OMC | Café | Coffee | 425 Jack Martin Blvd | open |
| Smart Sips Coffee | Coffee shop | Coffee | 1115 Industrial Pkwy | open |
| Tacoholics Tacoholics | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 1820 Lanes Mill Rd | open |
| Tacos Los Compas | Restaurant (service type not stated) | Mexican · Latin American (other) | 1743 NJ-88 | open |
| Taylor Sam's Taylor Sam's | Specialty food shop · Café · Bakery · Quick service · Dessert | Sandwiches · Breakfast · Bakery · Dessert · Coffee · American | 1643 NJ-88 | open |
| Three Boys Corp | Restaurant (service type not stated) | 292 Princeton Ave | open | |
| Tim Hortons Tim Hortons | Coffee shop · Café | Coffee | 1 Lanes Mill Rd | open |
| Tommy's Kitchen And Catering | Specialty food shop · Quick service | Sandwiches | 365 Herbertsville Rd | open |
| Tony's Pizza And Subs | Restaurant (service type not stated) | Pizza · Sandwiches · Italian | 2115 NJ-88 | open |
| Tuscany Restaurant and Bar | Restaurant (service type not stated) · Bar | Italian | 1490 RT-88 | open |
| Van Holten's Chocolates | Dessert | Dessert | 1893 NJ-88 | open |
| Vinnie's Pizzeria & Family Restaurant | Restaurant (service type not stated) | Pizza | 337 Herbertsville Rd | open |
| Wendy's Wendy's | Quick service | Burgers · American | 101 Jack Martin Blvd | open |
| Windmill Restaurant | Restaurant (service type not stated) | American | 856 Rt 70 | open |
| Windward Tavern | Restaurant (service type not stated) · Casual dining · Bar | 292 Princeton Ave | open | |
| Zombieland | Casual dining | American | Rhode Island Ave | open |
| 3 Cypriots Llc | Restaurant (service type not stated) | 1490 Route 88 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 27 | 25 | — | — | — | 2 | SIC1987 |
| 1995 | 24 | 23 | — | — | — | 1 | SIC1987 |
| 1996 | 31 | 30 | — | — | — | 1 | SIC1987 |
| 1997 | 38 | 37 | — | — | — | 1 | SIC1987 |
| 1998 | 41 | 38 | 16 | 16 | 6 | 1 | NAICS1997 |
| 1999 | 35 | 31 | 13 | 11 | 7 | 2 | NAICS1997 |
| 2000 | 37 | 33 | 13 | 13 | 7 | 2 | NAICS1997 |
| 2001 | 35 | 32 | 13 | 12 | 7 | 1 | NAICS1997 |
| 2002 | 33 | 31 | 17 | 11 | 3 | — | NAICS1997 |
| 2003 | 33 | 32 | 16 | 13 | 3 | — | NAICS2002 |
| 2004 | 36 | 32 | 15 | 14 | 3 | 1 | NAICS2002 |
| 2005 | 38 | 35 | 16 | 16 | 3 | 1 | NAICS2002 |
| 2006 | 38 | 36 | 18 | 16 | 2 | 1 | NAICS2002 |
| 2007 | 38 | 35 | 18 | 15 | 2 | 2 | NAICS2002 |
| 2008 | 42 | 40 | 20 | 19 | 1 | 2 | NAICS2007 |
| 2009 | 42 | 40 | 20 | 18 | 2 | 2 | NAICS2007 |
| 2010 | 42 | 40 | 20 | 18 | 2 | 2 | NAICS2007 |
| 2011 | 47 | 43 | 20 | 21 | 2 | 2 | NAICS2007 |
| 2012 | 46 | 45 | 20 | 21 | 4 | 1 | NAICS2012 |
| 2013 | 42 | 41 | 20 | 17 | 4 | 1 | NAICS2012 |
| 2014 | 47 | 46 | 24 | 20 | 2 | 1 | NAICS2012 |
| 2015 | 44 | 42 | 19 | 21 | 2 | 1 | NAICS2012 |
| 2016 | 49 | 47 | 19 | 25 | 3 | 1 | NAICS2012 |
| 2017 | 50 | 45 | 19 | 24 | — | — | NAICS2017 |
| 2018 | 51 | 47 | 18 | 27 | — | — | NAICS2017 |
| 2019 | 49 | 45 | 20 | 23 | — | — | NAICS2017 |
| 2020 | 49 | 46 | 19 | 23 | 4 | — | NAICS2017 |
| 2021 | 46 | 43 | 20 | 20 | 3 | — | NAICS2017 |
| 2022 | 53 | 47 | 22 | 22 | 3 | — | NAICS2022 |
| 2023 | 56 | 52 | 22 | 26 | 4 | — | NAICS2022 |