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BMIE Market 08730

Monmouth County, New Jersey · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,956
2020–2024 ACS 5-year estimate ±21 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,901
2020–2024 ACS 5-year estimate ±166 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,774
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,034
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$172,250
2020–2024 ACS 5-year estimate ±15,674 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.2
2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,726
2020–2024 ACS 5-year estimate ±77 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$849,100
2020–2024 ACS 5-year estimate ±35,891 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.8 sq mi
Census Gazetteer 2020
Restaurants11
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 08730
Restaurants per 10,000 residents25.1
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-35.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-15.4%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-8.3%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-31.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202811 (range 8–15)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.3 per year, r² 0.24) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score49 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score75 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score45 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score12 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 49 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score75.37540%+30.1
Restaurant Opportunity Score45.14535%+15.8
Market Momentum Score121225%+3.0
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 75 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,9566040%+24.1
Median household income (ACS)172,2509840%+39.1
Households (ACS)1,9016020%+12.0
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 45 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-15.41635%+5.5
Restaurants per 10,000 residents (lower = more room)22.23225%+8.0
Population (ACS)4,9566020%+12.1
Median household income (ACS)172,2509820%+19.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 12 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-35.3850%+3.8
10-year restaurant growth-15.41630%+4.7
20-year restaurant growth-8.31720%+3.5
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (36)

By cuisine

American 8 · Bakery 5 · Italian 5 · Seafood 5 · Dessert 4 · Coffee 3 · Breakfast 2 · Pizza 2 · Sandwiches 2 · Steakhouse 2 · European 1 · Juice / smoothies 1

By type

Restaurant (service type not stated) 24 · Bakery 7 · Bar 5 · Casual dining 4 · Dessert 4 · Café 3 · Coffee shop 2 · Quick service 2 · Brewery / taproom 1 · Specialty food shop 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
Aksh Donuts LlcRestaurant (service type not stated)1007 Highway 70open
Alexus Steak House & TavernRestaurant (service type not stated)403 Higgins Aveopen
Ancon IncRestaurant (service type not stated)800 Ashley Aveopen
Brenda's Iii, LlcRestaurant (service type not stated)403 Higgins Aveopen
Brielle BagelsBakeryBakery · Sandwiches204 Union Aveopen
Brielle House Bar & GrillCasual dining · BarAmerican403 Higgins Aveopen
Brielle River HouseRestaurant (service type not stated)Seafood1 Ocean Ave 2046open
Cameo Cakes Gourmet Bakery Cameo CakesBakery · DessertBakery · Dessert406 Union Aveopen
Charlie Brown's SteakhouseRestaurant (service type not stated)American601 Union Lnopen
Due AmiciRestaurant (service type not stated)Italian · European420 Higgins Aveopen
Dunkin' Dunkin'Coffee shop · Restaurant (service type not stated) · Juice, smoothie, tea · Dessert · Café · BakeryCoffee · Juice / smoothies · Dessert1007 Highway 70open
Dunkin'Bakery · DessertDessertRt 70open
Gerard's Prime 13 SteakhouseRestaurant (service type not stated)Steakhouse601 Union Lnopen
Grieco BeveragesBar · Restaurant (service type not stated) · Brewery / taproom628 Higgins Aveopen
Hoffman's Restaurant, LlcRestaurant (service type not stated)622 Green Aveopen
Jimmy's CucinaRestaurant (service type not stated)Italian · Pizza301 Union Aveopen
Kneaded By Lady JBakeryBakery713 Riverview Dropen
La MondinaRestaurant (service type not stated) · Casual diningItalian · American110 Union Aveopen
La Terraza AgnesaQuick serviceopen
Mariner's Cove RestaurantRestaurant (service type not stated)Breakfast · American712 Union Aveopen
Minnow's CafeCafé · Coffee shopCoffee · Breakfast416 Higgins Aveopen
Nitsa Holdings LlcRestaurant (service type not stated)416 Higgins Aveopen
OhmgrownathomeBakeryBakery715 Schoolhouse Rdopen
Pat’s Little DeliSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches1101 NJ State Route 70open
Pete's PizzaRestaurant (service type not stated)Pizza713 Riverview Dropen
Rella's Italian TavernRestaurant (service type not stated) · CaféItalian · Coffee601 Union Aveopen
River CafeRestaurant (service type not stated)American416 Higgins Aveopen
Sand BarCasual dining · BarSeafood · American201 Union Lnopen
Shipwreck Inn LlcRestaurant (service type not stated)Seafood · Steakhouse · American720 Ashley Aveopen
Simkos Bar and GrillRestaurant (service type not stated)Seafood403 Higgins Aveopen
Sscf LlcRestaurant (service type not stated)301 Union Aveopen
The River QueenRestaurant (service type not stated)American800 Ashley Aveopen
Twisted Sisters CupcakeryBakery · DessertDessert · Bakery406 Higgins Aveopen
Vinnie’s Pan PizzaRestaurant (service type not stated)Italianopen
Waypoint 622Casual dining · BarSeafood622 Green Aveopen
Whiskey LoungeBar403 Higgins Aveopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941716———1SIC1987
19951716———1SIC1987
19961412———2SIC1987
19971412———2SIC1987
19981284311NAICS1997
19991412921—NAICS1997
20001210712—NAICS1997
200118171124—NAICS1997
20021211911—NAICS1997
20031412921—NAICS2002
200417161033—NAICS2002
200514141031—NAICS2002
200617161051—NAICS2002
200718161132—NAICS2002
200816131021—NAICS2007
200917151032—NAICS2007
201015129121NAICS2007
2011161310211NAICS2007
2012141183—1NAICS2012
2013151394—1NAICS2012
20141917134—1NAICS2012
2015171511311NAICS2012
201617149411NAICS2012
2017161495——NAICS2017
20181917116——NAICS2017
20191616133——NAICS2017
2020151596——NAICS2017
2021131310———NAICS2017
202212129———NAICS2022
202311118———NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 08730. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
087360.9 mi862023
087421.9 mi1082023
087502.0 mi242023
087243.0 mi522023
077623.5 mi212023
087204.2 mi12016
077194.2 mi892023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.