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BMIE Market 16121

Mercer County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)4,199
2020–2024 ACS 5-year estimate ±16 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households2,079
2020–2024 ACS 5-year estimate ±194 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count4,941
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,520
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$42,595
2020–2024 ACS 5-year estimate ±7,824 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age43.7
2020–2024 ACS 5-year estimate ±5 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$902
2020–2024 ACS 5-year estimate ±232 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$87,800
2020–2024 ACS 5-year estimate ±15,526 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area2.3 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 16121
Restaurants per 10,000 residents2.0
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-20.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-50.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20286 (range 4–8)
FORECAST · linear trend v1 fitted to 2012–2023 (11 points, +0.3 per year, r² 0.81) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score51 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score38 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score64 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score51 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 51 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score38.53840%+15.4
Restaurant Opportunity Score63.86435%+22.3
Market Momentum Score51.25125%+12.8
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 38 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)4,1995840%+23.0
Median household income (ACS)42,595840%+3.1
Households (ACS)2,0796220%+12.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 64 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)9.57425%+18.5
Population (ACS)4,1995820%+11.5
Median household income (ACS)42,595820%+1.6
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 51 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth1009230%+27.6
20-year restaurant growth-201420%+2.7
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (13)

By cuisine

American 3 · Italian 2 · Pizza 2 · Dessert 1 · Greek 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Sandwiches 1

By type

Bar 6 · Casual dining 6 · Restaurant (service type not stated) 5 · Dessert 2 · Quick service 2 · Specialty food shop 1

NameTypeCuisineAddressStatus
3 Little RazzcalsBar · Restaurant (service type not stated) · Casual dining802 Roemer Blvdopen
Daffin's CandiesDessert7 Spearman Aveopen
Dairy Queen Grill & Chill Dairy QueenQuick service · DessertIce cream / frozen desserts · Dessert1515 Idaho Stopen
Farrell HillTop TavernRestaurant (service type not stated) · BarPizza · Hot dogs · American708 Roemer Blvdopen
Farrell PizzeriaRestaurant (service type not stated)Pizza · Italian702 1/2, Roemer Blvdopen
Italian HomeRestaurant (service type not stated)Italian806 Spearman Aveopen
Jasmine's Family DinerCasual diningAmerican · Greek905 Roemer Blvdopen
Kirsch's TavernBar · Casual dining917 Roemer Blvdopen
Saber's Market & DeliSpecialty food shop · Quick serviceSandwiches946 Hamilton Aveopen
T & T Bar and GrilleBar · Casual dining1101 Roemer Blvdopen
The BLVD 724.Casual dining · Restaurant (service type not stated)American702 Roemer Blvdopen
Twin City ElksBar301 Staunton Aveopen
Yank's PlaceBar · Casual dining715 Idaho Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941486SIC1987
19951266SIC1987
19961578SIC1987
19971468SIC1987
19981231116NAICS1997
19991142116NAICS1997
20001363116NAICS1997
20011141116NAICS1997
2002104315NAICS1997
2003115415NAICS2002
20041042115NAICS2002
20051164114NAICS2002
2006942114NAICS2002
20071131117NAICS2002
2008831114NAICS2007
200972114NAICS2007
20105113NAICS2007
20114112NAICS2007
20124113NAICS2012
20135223NAICS2012
20144113NAICS2012
20155223NAICS2012
20164222NAICS2012
20174NAICS2017
20187433NAICS2017
20197433NAICS2017
2020543NAICS2017
2021654NAICS2017
2022543NAICS2022
202354NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 16121. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
161610.7 mi22016
161461.6 mi202023
444382.6 mi32018
161594.1 mi32023
161484.3 mi502023
444034.9 mi52023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.