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BMIE Market 18049

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)18,941
2020–2024 ACS 5-year estimate ±601 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households7,702
2020–2024 ACS 5-year estimate ±311 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count17,341
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units7,662
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$93,694
2020–2024 ACS 5-year estimate ±7,214 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age41.8
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,360
2020–2024 ACS 5-year estimate ±86 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$315,700
2020–2024 ACS 5-year estimate ±22,508 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area15.0 sq mi
Census Gazetteer 2020
Restaurants29
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18049
Restaurants per 10,000 residents17.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-19.4%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-9.4%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+0.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+26.1%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202831 (range 27–36)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.2 per year, r² 0.14) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score54 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score79 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score51 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score18 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 54 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score79.07940%+31.6
Restaurant Opportunity Score50.85135%+17.8
Market Momentum Score17.91825%+4.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 79 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)18,9418040%+32.2
Median household income (ACS)93,6947640%+30.6
Households (ACS)7,7028120%+16.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 51 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-9.41935%+6.5
Restaurants per 10,000 residents (lower = more room)15.35225%+12.9
Population (ACS)18,9418020%+16.1
Median household income (ACS)93,6947620%+15.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 18 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-19.41450%+6.8
10-year restaurant growth-9.41930%+5.6
20-year restaurant growth02820%+5.6
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (85)

By cuisine

American 15 · Coffee 10 · Pizza 9 · Bakery 8 · Sandwiches 8 · Dessert 7 · Italian 7 · Ice cream / frozen desserts 5 · Chinese 4 · Latin American (other) 4 · Mexican 4 · Burgers 3 · Hot dogs 3 · Asian 2 · BBQ 1 · Breakfast 1 · Chicken / wings 1 · French 1 · Healthy / salads / bowls 1 · Juice / smoothies 1 · Mediterranean 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Spanish / tapas 1 · Steakhouse 1 · Thai 1 · Vegetarian 1

By type

Restaurant (service type not stated) 42 · Bar 14 · Quick service 13 · Dessert 11 · Bakery 9 · Casual dining 8 · Café 7 · Coffee shop 5 · Food truck 5 · Specialty food shop 4 · Brewery / taproom 3 · Winery / distillery / taproom 2 · Catering 1 · Delivery-focused 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
187 rue principaleRestaurant (service type not stated)French187 Main Stopen
Affinito Pizza Parlor and CafeRestaurant (service type not stated)Pizza · Italian1328 Chestnut Stopen
Armetta's Italian Restaurant and PubBar · Restaurant (service type not stated)Italian301 Main Stopen
Art Beat Studio & CafeCafé · Coffee shopCoffee432 State Aveopen
Bailey Maddison Holdings LlcRestaurant (service type not stated)332 Main Stopen
BakedBakery · CaféBakery · Coffee · American228 Main Stopen
Bananarama SundaeDessert · Food truckIce cream / frozen desserts · Vegetarianopen
Bella PizzaRestaurant (service type not stated)Pizza · Italian578 Chestnut Stopen
Big Woodys Emmaus Big Woody's ForksRestaurant (service type not stated) · BarSteakhouse · American3941 Chestnut Stopen
Burger KingQuick serviceopen
Burger KingQuick service1116 Chestnut Stopen
Cactus Blue Cactus Blue Mexican RestaurantRestaurant (service type not stated)Mexican · Latin American (other)4030 Chestnut Stopen
Cafe 23Café · Restaurant (service type not stated)Coffee · Breakfast318 Main Stopen
Cafe Bachi'sCaféCoffeeChestnut st.open
Capo and Co. Keg Cork KitchenCasual dining · BarAmerican1375 Chestnut Stopen
Caramella GrillRestaurant (service type not stated)American332 Main Stopen
Chestnut Street SeafoodRestaurant (service type not stated)Seafood427 Chestnut Stopen
ChopsticksRestaurant (service type not stated)Chinese1245 Chestnut St #Hopen
CJ's CuisineRestaurant (service type not stated)Mexican · Latin American (other) · Spanish / tapas194-198 Main Stopen
David's Italian MarketSpecialty food shop · Quick serviceItalian · Sandwiches346 Main Stopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza1010 Chestnut Stopen
Domino's PizzaRestaurant (service type not stated)Pizza695 State Aveopen
Don Juan Mex Grill Don Juan Mex GrillRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)1328 Chestnut Stopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee4030 Chestnut Stopen
Dynasty Chinese RestaurantRestaurant (service type not stated)Chinese620 State Aveopen
East Penn DinerCasual dining · Restaurant (service type not stated)American1418 Chestnut Stopen
Egypt Star Bakery Egypt Star BakeryBakeryBakery415 Chestnut Stopen
Emmaus BakeryBakeryBakery415 Chestnut Stopen
Emmaus Fire Co No 1Bar50 S 6th Stopen
Fired Up Artisan OvenFood truck · Casual dining · BarPizza4226 Chestnut Stopen
Fuel Nutritional Smoothie CafeJuice, smoothie, tea · CaféJuice / smoothies · Healthy / salads / bowls · Coffee1245 Chestnut Stopen
Funk BrewingBrewery / taproom · Restaurant (service type not stated) · Bar19 S 6th Stopen
Grandpa Joe's Candy Shop Grandpa Joe's Candy ShopDessertDessert304 Main Stopen
Hank's Italian Ice Co.DessertDessert · Ice cream / frozen desserts303 Main Stopen
Italiano Delite Ii IncRestaurant (service type not stated)1375 Chestnut Stopen
Just Chill CreameryDessertIce cream / frozen desserts1325 Chestnut Stopen
Lee Gribben's Fine Gourmet and Catering inRestaurant (service type not stated)198 Main Stopen
Lee's Hoagie House Lee's Hoagie HouseRestaurant (service type not stated)Sandwiches · American634 State Ave #3030open
Let's Go Coffee CompanyCoffee shop · Café · BakeryCoffee · Bakery358 Main Stopen
License 2 GrillRestaurant (service type not stated) · Food truckBurgers · American332 Main Stopen
Lin's GardenRestaurant (service type not stated)Chinese · Asian339 Chestnut Stopen
Ling Nan ChineseRestaurant (service type not stated)Chinese1328 Chestnut Stopen
Louie's BakeryBakery · Quick service · Specialty food shopBakery · Sandwiches4033 Chestnut Stopen
McDonald's McDonald'sQuick serviceBurgers · American1101 Chestnut Stopen
Meadow Pool Swim ClubBar10 E Harrison Stopen
Morty's SteaksRestaurant (service type not stated)Sandwiches · American332 Main Stopen
Nowhere Coffee Co. - South MountainCoffee shopCoffee318 Main Stopen
Outlaw Cafe & BBQ PitRestaurant (service type not stated)BBQ620 State Aveopen
Papa Rossi's PizzeriaRestaurant (service type not stated)Pizza · Italian3851 Main Rd Eopen
Pizza HutRestaurant (service type not stated)Pizza1002-1004 Chestnut Stopen
Potts' Dog BarnSpecialty food shop · Quick serviceHot dogs · Sandwiches1438 Chestnut Stopen
Red Balloon CiderWinery / distillery / taproom · Restaurant (service type not stated) · BarPizza · Italian525 Jubilee Stopen
Rita's Italian Ice Rita's Italian Ice & Frozen CustardDessert · Restaurant (service type not stated)Ice cream / frozen desserts1458 Chestnut St Unit 1open
Rita's Italian Ice & Frozen CustardDessertIce cream / frozen desserts1458 Chestnut Street, Unit 1open
Rita’s of Emmaus PA Rita's Italian IceDessert · BarDessertopen
Rossi's Pizza and ItalianRestaurant (service type not stated)Italian · Pizza606 State Aveopen
Shiraz Bar & GrilleRestaurant (service type not stated)198 Main Stopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches1328 Chestnut Street Unit 3A-107Aopen
Sugar So SweetBakery · DessertBakery · Dessert338 Main Stopen
Superior RestaurantRestaurant (service type not stated)American102 E Main Stopen
Swadee Thai houseRestaurant (service type not stated)Thai · Asian302 Main Stopen
Sweet MemoriesBakery · Restaurant (service type not stated)Bakery · American180 Main Stopen
Sweet Valley CupcakesDessertDessert412 Chestnut Stopen
TG CountrysideRestaurant (service type not stated)5130 Chestnut Stopen
The Burgery CompanyRestaurant (service type not stated)Burgers1449 Chestnut Stopen
The Cakesmith LLCBakery · DessertBakery · Dessert5002 Main Rd Wopen
The FarmhouseRestaurant (service type not stated)American1449 Chestnut Stopen
The GastrotruckFood truck · Casual dining · Bar4226 Chestnut Stopen
The Trapp Door GastropubCasual dining · Bar4226 Chestnut Stopen
Tijuana Tacos Mexican RestaurantRestaurant (service type not stated)Mexican · Latin American (other)620 State Aveopen
Traub's DoggiesRestaurant (service type not stated)Hot dogs251 Main Stopen
Triple Sun SpiritsWinery / distillery / taproom518 Bank Stopen
TrivetCasual diningAmerican4102 Chestnut Stopen
True BlueCafé · Restaurant (service type not stated)Mediterranean · Coffee1301 Chestnut St #18open
Twisted Pita Food TruckFood truck · Cateringopen
Vargtimmen King KoffeeCoffee shopCoffee506 Chestnut Stopen
Vera Cruz TavernBar · Casual dining3883 Main Rd Wopen
Volpe's Sports Bar-emmausBar · Casual dining501 Broad Stopen
Wally's Deli Wally's DeliSpecialty food shop · Quick serviceSandwiches · American1245 Chestnut Stopen
Wendy’sQuick service1080 Chestnut Stopen
Weyerbacher Emmaus Tap RoomBrewery / taproom518 Bank Stopen
Wingstop WingstopQuick serviceChicken / wings · American1328 Chestnut Streetopen
Yergey BrewingBrewery / taproom · Bar235 Main Stopen
Yocco's The Hot Dog KingRestaurant (service type not stated)16 E Minor Stopen
Yocco's The Hot Dog KingQuick serviceHot dogs · Sandwiches4042 Chestnut Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199426233SIC1987
199529263SIC1987
199627252SIC1987
199731301SIC1987
19983432121731NAICS1997
1999282791621NAICS1997
20003331111722NAICS1997
20013531121633NAICS1997
2002333016143NAICS1997
20033029141221NAICS2002
20043230161042NAICS2002
20053532171233NAICS2002
20063129141232NAICS2002
20072928131231NAICS2002
2008313115142NAICS2007
2009333216142NAICS2007
2010323117131NAICS2007
2011343318141NAICS2007
2012323218122NAICS2012
2013323217132NAICS2012
20143836171632NAICS2012
20153432161512NAICS2012
20163633171512NAICS2012
201737351915NAICS2017
201838362114NAICS2017
201933311812NAICS2017
2020363318123NAICS2017
2021353218104NAICS2017
2022383418124NAICS2022
2023352915113NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18049. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
181033.3 mi732023
180923.8 mi12011
180344.0 mi132023
180464.1 mi12010
180624.8 mi192023
181064.9 mi322023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.