BMIE Market 18106

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)	6,226 2020–2024 ACS 5-year estimate ±925 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,513 2020–2024 ACS 5-year estimate ±289 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	6,889 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,836 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$92,813 2020–2024 ACS 5-year estimate ±12,995 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	46.5 2020–2024 ACS 5-year estimate ±6 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,419 2020–2024 ACS 5-year estimate ±250 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$412,200 2020–2024 ACS 5-year estimate ±29,491 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	8.0 sq mi Census Gazetteer 2020
Restaurants	32 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18106
Restaurants per 10,000 residents	39.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+45.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+45.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+255.6% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+300.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	36 (range 30–41) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.0 per year, r² 0.64) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	70 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	69 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	58 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	87 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 18106. Projection: linear trend v1, fitted 2013–2023, +1.0 restaurants per year, r² 0.64, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Pennsylvania and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 70 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	68.8	69	40%	+27.5
Restaurant Opportunity Score	57.9	58	35%	+20.3
Market Momentum Score	87.1	87	25%	+21.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 69 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	6,226	64	40%	+25.5
Median household income (ACS)	92,813	76	40%	+30.3
Households (ACS)	2,513	64	20%	+12.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	45.5	79	35%	+27.7
Restaurants per 10,000 residents (lower = more room)	51.4	9	25%	+2.3
Population (ACS)	6,226	64	20%	+12.8
Median household income (ACS)	92,813	76	20%	+15.2

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 87 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	45.5	89	50%	+44.3
10-year restaurant growth	45.5	79	30%	+23.7
20-year restaurant growth	255.6	96	20%	+19.1

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (81)

By cuisine

American 18 · Pizza 11 · Bakery 9 · Coffee 8 · Dessert 8 · Italian 7 · Sandwiches 7 · Asian 5 · Mexican 4 · BBQ 3 · Burgers 3 · Chinese 3 · Ice cream / frozen desserts 3 · Steakhouse 3 · Chicken / wings 2 · European 2 · Healthy / salads / bowls 2 · Breakfast 1 · Greek 1 · Hot dogs 1 · Japanese 1 · Juice / smoothies 1 · Latin American (other) 1 · Mediterranean 1 · Middle Eastern 1 · Noodles / ramen / pho 1 · Southwestern / Tex-Mex 1

By type

Restaurant (service type not stated) 45 · Quick service 15 · Bakery 10 · Bar 10 · Dessert 9 · Coffee shop 7 · Café 6 · Casual dining 6 · Specialty food shop 4 · Fast casual 2 · Brewery / taproom 1 · Catering 1 · Juice, smoothie, tea 1 · Other 1

Name	Type	Cuisine	Address	Status
88 China Premium Chinese and Asian Cuisine	Restaurant (service type not stated)	Chinese · Asian	1091 Mill Creek Rd #103	open
Allentown Foods Llc	Restaurant (service type not stated)		327 Star Rd	open
Anthony's Coal Fired Pizza & Wings	Restaurant (service type not stated)	Pizza	750 N Krocks Rd Ste 208	open
Arooga's	Restaurant (service type not stated)		327 Star Rd	open
Auntie Anne's Auntie Anne's	Bakery · Restaurant (service type not stated) · Quick service	Bakery	1091 Mill Creek Rd	open
Baby Got Que on Windsor	Restaurant (service type not stated)	BBQ	7540 Windsor Dr	open
Bam Pizza, Inc	Restaurant (service type not stated)		7220 Windsor Dr	open
Baskin-Robbins Baskin-Robbins	Bakery · Juice, smoothie, tea · Dessert · Coffee shop	Ice cream / frozen desserts · Dessert · Juice / smoothies · Coffee	5052 Cetronia Rd	open
BJ's Restaurant and Brewhouse BJ's Restaurant & Brewhouse	Casual dining · Brewery / taproom · Bar	American	665 N Krocks Rd	open
Boston's Restaurant & Sports Bar	Restaurant (service type not stated)	Pizza	327 Star Rd	open
Capriotti's Sandwich Shop Capriotti's Sandwich Shop	Specialty food shop · Quick service	Sandwiches · American	5585 Hamilton Blvd Unit F	open
Casa Di Italia	Restaurant (service type not stated)	Italian · Pizza	6616 Ruppsville Rd	open
Chick-fil-A Chick-fil-A	Quick service	Chicken / wings · American	6379 Hamilton Blvd	open
China Wok Restaurant	Restaurant (service type not stated)	Asian	1091 Millcreek Rd	open
Chipotle Mexican Grill Chipotle Mexican Grill	Quick service · Restaurant (service type not stated)	Mexican	750 N Krocks Rd	open
CoreLife Eatery CoreLife Eatery	Restaurant (service type not stated) · Fast casual	Healthy / salads / bowls · American	833 N Krocks Rd	open
Dadd Pizza Macungie Inc	Restaurant (service type not stated)		1091 Mill Creek Rd # 19	open
Dickey's Barbecue Pit	Restaurant (service type not stated)	BBQ	1042 Mill Creek Rd	open
Dunkin'	Restaurant (service type not stated)		5640 Hamilton Blvd	open
Famous Famiglia Pizza Auntie Anne's	Quick service · Coffee shop · Bakery · Restaurant (service type not stated) · Dessert · Café	Pizza · Coffee · Bakery · American · Dessert	5052 Cetronia Rd	open
Fasigs Coffee	Coffee shop · Restaurant (service type not stated) · Café	Coffee	6500 Chapmans Rd	open
Foundation Tavern	Bar	American	1160 S Krocks Rd	open
Herr Foods	Specialty food shop · Quick service	Sandwiches	6810 W Tilghman St	open
Hershey's	Dessert	Ice cream / frozen desserts	Pennsylvania Turnpike, Mile Marker 56	open
Hunan Springs	Restaurant (service type not stated)	Chinese · Asian	4939 Hamilton Blvd	open
Jimmy John's	Quick service · Restaurant (service type not stated)	Sandwiches	1042 Millcreek Rd	open
Joe's Pizza	Restaurant (service type not stated)	Pizza	7525 Tilghman St	open
Kyms Creations	Bakery · Dessert	Bakery · Dessert	472 Wetzel St	open
La Dolce Vita Italian Bakery	Bakery · Dessert	Bakery · Italian · Dessert	5531 Hamilton Blvd	open
Lehigh Valley Restaurant Group, Inc.	Restaurant (service type not stated)		6802 Hamilton Blvd	open
Main Street Hospitality Llc	Restaurant (service type not stated)		707 N Krocks Rd Ste 104	open
Mill Creek Pizza	Restaurant (service type not stated)	Pizza · Italian	1091 Mill Creek Rd	open
MrBeast Burger	Restaurant (service type not stated)	Burgers	6150 Hamilton Blvd	open
Nick's Bistro and Pizzeria	Restaurant (service type not stated)	Pizza · Italian	7525 Tilghman St	open
NOT Just Bagels	Bakery · Café	Bakery · Coffee · Breakfast	5585 Hamilton Blvd Unit D	open
Notch Modern Kitchen and Bar	Casual dining · Bar	European · American	5036 Hamilton Blvd	open
Nothing Bundt Cakes Nothing Bundt Cakes	Bakery · Dessert	Bakery · Dessert	6379 Hamilton Blvd	open
Old School Sandwich Company	Specialty food shop · Quick service	Sandwiches · American	7535 Windsor Dr	open
Outback Steakhouse Outback Steakhouse	Casual dining · Bar	Steakhouse · American	800 N Krocks Rd	open
Paese Mio	Restaurant (service type not stated)	Italian	6561 Tilghman St	open
Panera Bread Panera Bread	Bakery · Fast casual	Bakery · Sandwiches · Healthy / salads / bowls	6379 Hamilton Blvd	open
Papa Johns Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	1042 Mill Creek Rd	open
Penn Pizza	Restaurant (service type not stated)	American · Pizza · Italian	6420 Hamilton Blvd	open
Raising Cane's Raising Cane's Chicken Fingers	Quick service	Chicken / wings · American	6240 Hamilton Boulevard	open
Retail Brand Group, Llc	Restaurant (service type not stated)		6081 Hamilton Blvd	open
Ritas Italian Ice and Frozen Custard Rita's Italian Ice & Frozen Custard	Dessert	Ice cream / frozen desserts · Dessert	5681 Hamilton Blvd	open
Rita’s of Fogelsville PA Rita's Italian Ice	Dessert · Bar	Dessert		open
Rita’s of Wescosville PA Rita's Italian Ice	Dessert · Bar	Dessert		open
Sahara Mediterranean Cuisine	Restaurant (service type not stated)	Mediterranean · Middle Eastern · Greek	5661 Hamilton Blvd	open
Sbarro	Restaurant (service type not stated)	Pizza	5052 Cetronia Rd	open
Smashburger Smashburger	Quick service	Burgers · American	707 N Krocks Rd	open
Starbucks	Coffee shop	Coffee	6379 Hamilton Blvd	open
Starbucks Coffee Company Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	750 N Krocks Rd	open
Starlite Diner	Casual dining	American	233 N Route 100	open
Subway	Other	Sandwiches	1091 Mill Creek Rd	open
Sunset Grille	Casual dining · Bar		6751 Ruppsville Rd	open
Taco Bell Taco Bell	Quick service	Mexican	5374 Hamilton Blvd	open
Taco Loco	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	241 PA-100	open
Takkii Ramen Takkii Ramen - Allentown	Restaurant (service type not stated)	Japanese · Noodles / ramen / pho · Asian	1042 Mill Creek Rd	open
Taste of China	Restaurant (service type not stated)	Chinese · Asian	5531 Hamilton Blvd #5	open
Teresa's Italian Restaurant and Pizzeria	Restaurant (service type not stated)	Italian · Pizza	6561 Tilghman St	open
Texas Roadhouse Texas Roadhouse	Restaurant (service type not stated)	Steakhouse · BBQ · American	6268 Hamilton Blvd	open
The Broken Record	Restaurant (service type not stated)		6776 Hamilton Blvd Unit 1	open
The Shelby	Casual dining · Restaurant (service type not stated) · Bar	American	707 N Krocks Rd	open
U-MAC Tavern	Restaurant (service type not stated) · Bar	European	6751 Ruppsville Rd	open
Unfiltered Cafe	Café · Restaurant (service type not stated) · Coffee shop	Coffee	6735 Cetronia Rd	open
Uno Taqueria	Restaurant (service type not stated)	Mexican · Latin American (other)	1042 Mill Creek Rd	open
Vinces Development Co. Llc	Restaurant (service type not stated)		1275 Glenlivet Dr Ste 100	open
Walmart Bakery	Bakery	Bakery	1091 Mill Creek Rd	open
Wayback Burgers Wayback Burgers	Quick service	Burgers · American	5585 Hamilton Blvd	open
Wescosville Fire Co Social Club	Bar		958 Brookside Rd	open
Westside Grill	Restaurant (service type not stated)	Steakhouse · American	621 Grange Rd	open
WFM Coffee Bar Allegro Coffee Company	Coffee shop · Café	Coffee	750 N Krocks Rd Ste 301	open
Windsor Deli	Specialty food shop · Quick service · Catering	Sandwiches	7525 W Tilghman St	open
Wisdom Restaurant Group, Llc	Restaurant (service type not stated)		5036 Hamilton Blvd	open
Yoccos	Quick service	Hot dogs · American	225 N Route 100	open
Zilka Company	Bakery	Bakery	7566 Morris Ct	open
Barton's Candy	Dessert		1035 Mill Rd	closed
Batch Microcreamery	Dessert	Ice cream / frozen desserts	1160 S Krocks Rd	closed
Primo Cafe Gelato Llc	Café	Coffee	7535 Windsor Dr	closed
Quality Bakers Of America, Inc.	Bakery	Bakery	1275 Glenlivet Dr Ste 100	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	8	8	—	—	—	—	SIC1987
1995	8	8	—	—	—	—	SIC1987
1996	8	8	—	—	—	—	SIC1987
1997	10	10	—	—	—	—	SIC1987
1998	11	7	5	2	—	—	NAICS1997
1999	12	9	7	2	—	—	NAICS1997
2000	12	8	6	2	—	—	NAICS1997
2001	12	9	7	2	—	—	NAICS1997
2002	13	9	5	2	2	—	NAICS1997
2003	14	9	4	2	2	—	NAICS2002
2004	23	13	5	4	3	—	NAICS2002
2005	27	14	4	6	4	—	NAICS2002
2006	28	17	5	8	4	—	NAICS2002
2007	28	20	8	7	5	—	NAICS2002
2008	39	22	9	9	4	—	NAICS2007
2009	39	24	9	9	6	—	NAICS2007
2010	39	27	11	10	6	1	NAICS2007
2011	33	23	11	5	7	—	NAICS2007
2012	39	22	8	8	6	—	NAICS2012
2013	37	22	8	8	6	1	NAICS2012
2014	35	23	9	8	6	1	NAICS2012
2015	35	24	9	9	6	1	NAICS2012
2016	35	24	9	10	5	1	NAICS2012
2017	34	22	10	7	5	—	NAICS2017
2018	33	22	10	9	3	—	NAICS2017
2019	33	22	10	9	3	—	NAICS2017
2020	37	26	13	10	3	—	NAICS2017
2021	39	29	11	15	3	—	NAICS2017
2022	41	32	13	13	6	—	NAICS2022
2023	40	32	13	12	7	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18106. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
18046	1.1 mi	1	2010
18087	1.6 mi	18	2023
18195	3.4 mi	2	2016
18104	3.4 mi	91	2023
18103	4.0 mi	73	2023
18062	4.1 mi	19	2023
18031	4.4 mi	6	2023
18049	4.9 mi	29	2023
18069	5.0 mi	7	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.