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BMIE Market 18087

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)590
2020–2024 ACS 5-year estimate ±192 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households271
2020–2024 ACS 5-year estimate ±87 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count738
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units345
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$72,917
2020–2024 ACS 5-year estimate ±27,162 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age45.9
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,145
2020–2024 ACS 5-year estimate ±48 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$346,100
2020–2024 ACS 5-year estimate ±52,636 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area1.1 sq mi
Census Gazetteer 2020
Restaurants18
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18087
Restaurants per 10,000 residents189.7
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+12.5%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+50.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+63.6%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+80.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202819 (range 16–22)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.4 per year, r² 0.56) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score48 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score35 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score44 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score74 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 48 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score35.43540%+14.2
Restaurant Opportunity Score44.14435%+15.4
Market Momentum Score74.47425%+18.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 35 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)5902440%+9.5
Median household income (ACS)72,9175240%+20.7
Households (ACS)2712620%+5.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 44 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth508235%+28.8
Restaurants per 10,000 residents (lower = more room)305.1125%+0.3
Population (ACS)5902420%+4.7
Median household income (ACS)72,9175220%+10.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 74 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth12.57150%+35.3
10-year restaurant growth508230%+24.7
20-year restaurant growth63.67220%+14.4
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (28)

By cuisine

American 7 · Sandwiches 5 · Asian 3 · Bakery 2 · Burgers 2 · Coffee 2 · Dessert 2 · Chicken / wings 1 · Healthy / salads / bowls 1 · Hot dogs 1 · Ice cream / frozen desserts 1 · Italian 1 · Japanese 1 · Mediterranean 1 · Mexican 1 · Pizza 1 · Sushi 1 · Vegetarian 1

By type

Restaurant (service type not stated) 17 · Quick service 9 · Casual dining 4 · Bakery 3 · Bar 3 · Specialty food shop 3 · Coffee shop 2 · Dessert 2 · Café 1 · Fast casual 1 · Other 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
1760 Pub N GrilleBar · Casual dining1175 Trexlertown Rdopen
3 Men & A BagelBakery · Quick service · Specialty food shopBakery · Sandwiches7150 Hamilton Blvdopen
Applebee's Applebee's Grill & BarCasual dining · Restaurant (service type not stated) · BarAmerican7150 Hamilton Blvdopen
Asian BistrosRestaurant (service type not stated) · Casual diningAsian · American7441 Hamilton Blvdopen
Bang Bang Hibachi - TrexlertownRestaurant (service type not stated)Japanese · Sushi · Asian6900 Hamilton Blvdopen
Blue Lizard WineryWinery / distillery / taproom7370 Hamilton Blvdopen
Cafe SantoshaRestaurant (service type not stated)Vegetarian · American7150 Hamilton Blvdopen
Clear Eyes Full Hearts, LlcRestaurant (service type not stated)7150 Hamilton Blvdopen
Coca-Cola Freestyle Coca-Cola FreestyleRestaurant (service type not stated) · Bar7142 Hamilton Blvdopen
Dunkin' Dunkin'Coffee shop · Quick service · Dessert · BakeryCoffee · Dessert6366 Hamilton Blvdopen
Friendly'sRestaurant (service type not stated) · DessertDessert · Ice cream / frozen desserts7532 Hamilton Blvdopen
Friendly's Friendly'sCasual diningAmerican6896 Hamilton Blvdopen
Icing on the CakeRestaurant (service type not stated)7606 Hamilton Blvdopen
Java Joint Drive Thru CoffeeCoffee shop · Café · BakeryCoffee · Bakery7370 Hamilton Blvdopen
Jersey Mike's Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches7150 Hamilton Blvdopen
KFC KFCQuick serviceChicken / wings · American7150 Hamilton Blvdopen
Lir LlcRestaurant (service type not stated)7150 Hamilton Blvdopen
McDonald's McDonald'sQuick serviceBurgers · American6896 Hamilton Blvdopen
Peking Chinese RestaurantRestaurant (service type not stated)Asian7150 Hamilton Blvdopen
Picasso PizzaRestaurant (service type not stated)Pizza · Italian7150 Hamilton Blvdopen
Poblano Med MexRestaurant (service type not stated)Mexican6900 Hamilton Blvdopen
PrimoHoagies PrimoHoagiesSpecialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches7150 Hamilton Blvdopen
SaladworksRestaurant (service type not stated) · Fast casualHealthy / salads / bowls7150 Hamilton Blvdopen
Steel City GyroRestaurant (service type not stated)Mediterranean6900 Hamilton Blvdopen
SubwayQuick service · Other · Restaurant (service type not stated)Sandwiches7150 Hamilton Blvdopen
Wendy's Wendy'sQuick serviceBurgers · American7142 Hamilton Blvdopen
Yocco's The Hot Dog KingQuick service · Restaurant (service type not stated)Sandwiches · Hot dogs7150 Hamilton Blvdopen
Frutta Bowls StarbucksRestaurant (service type not stated) · Coffee shop · CaféCoffee7150 Hamilton Blvdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941110———1SIC1987
199598———1SIC1987
1996109———1SIC1987
19971514———1SIC1987
19981010442—NAICS1997
19998835——NAICS1997
2000111046——NAICS1997
2001111046——NAICS1997
2002111156——NAICS1997
2003111156——NAICS2002
2004101046——NAICS2002
20051111461—NAICS2002
200615154101—NAICS2002
20071313481—NAICS2002
200815154101—NAICS2007
20091414491—NAICS2007
20101414491—NAICS2007
20111414491—NAICS2007
20121414581—NAICS2012
20131212381—NAICS2012
20141313391—NAICS2012
20151414491—NAICS2012
20161514581—NAICS2012
2017151449——NAICS2017
20181716411——NAICS2017
20191515410——NAICS2017
20201414310——NAICS2017
20211514310——NAICS2017
20221615311——NAICS2022
20231818413——NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18087. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
181061.6 mi322023
180461.9 mi12010
181952.5 mi22016
180312.9 mi62023
180623.6 mi192023
181044.5 mi912023
180514.7 mi162023
180694.9 mi72023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.