BMIE Market 18031
Lehigh County, Pennsylvania · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 11,570 2020–2024 ACS 5-year estimate ±983 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 4,098 2020–2024 ACS 5-year estimate ±317 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 7,528 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 3,217 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $113,625 2020–2024 ACS 5-year estimate ±18,149 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 39.4 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,949 2020–2024 ACS 5-year estimate ±169 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $373,400 2020–2024 ACS 5-year estimate ±36,669 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 13.9 sq mi Census Gazetteer 2020 |
| Restaurants | 6 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 18031 |
| Restaurants per 10,000 residents | 9.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -14.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -25.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +100.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 5 (range 3–7) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.2 per year, r² 0.49) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 56 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 79 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 59 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 17 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 18031. Projection: linear trend v1, fitted 2013–2023, -0.2 restaurants per year, r² 0.49, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Pennsylvania and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 1,354, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 56 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 78.7 | 79 | 40% | +31.5 |
| Restaurant Opportunity Score | 59.0 | 59 | 35% | +20.7 |
| Market Momentum Score | 17.0 | 17 | 25% | +4.2 |
Consumer Market Score: 79 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 11,570 | 73 | 40% | +29.2 |
| Median household income (ACS) | 113,625 | 88 | 40% | +35.2 |
| Households (ACS) | 4,098 | 71 | 20% | +14.3 |
Restaurant Opportunity Score: 59 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -25 | 12 | 35% | +4.1 |
| Restaurants per 10,000 residents (lower = more room) | 5.2 | 91 | 25% | +22.8 |
| Population (ACS) | 11,570 | 73 | 20% | +14.6 |
| Median household income (ACS) | 113,625 | 88 | 20% | +17.6 |
Market Momentum Score: 17 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -14.3 | 16 | 50% | +7.9 |
| 10-year restaurant growth | -25 | 12 | 30% | +3.5 |
| 20-year restaurant growth | 0 | 28 | 20% | +5.6 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (24)
By cuisine
American 5 · Bakery 2 · Asian 1 · Burgers 1 · Coffee 1 · Dessert 1 · Halal / kosher 1 · Indian 1 · Italian 1 · Mexican 1 · Pizza 1 · Seafood 1 · Thai 1
By type
Bar 12 · Restaurant (service type not stated) 11 · Casual dining 4 · Winery / distillery / taproom 4 · Bakery 2 · Brewery / taproom 2 · Quick service 2 · Catering 1 · Coffee shop 1 · Dessert 1 · Food truck 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Bimbo Bakeries, Breinigville Pa. Bimbo Bakeries USA | Bakery | Bakery | 150 Boulder Dr | open |
| Boos Rock Winery | Winery / distillery / taproom | 10207 Ziegels Church Rd | open | |
| Boston Beer Company | Bar | American | 7880 Penn Dr | open |
| Burger King Burger King | Quick service | Burgers · American | 7712 Adrienne Dr | open |
| Clover Hill Vineyards & Winery Clover Hill Vineyards & Winery | Winery / distillery / taproom · Bar | 9850 Newtown Rd | open | |
| Fiorentina Grill and Brick Oven Pizza | Casual dining · Restaurant (service type not stated) · Bar | Italian | 1106 Trexlertown Rd | open |
| Florence Italian Grille | Bar · Restaurant (service type not stated) | 238 Sycamore Dr | open | |
| Garden Grille & Bar | Bar · Casual dining | American | 230 Sycamore Dr | open |
| Hawk Mountain Distillery | Winery / distillery / taproom · Bar | 150 Independent Rd | open | |
| Home Town Breakfast Bar and Grill | Casual dining · Bar | American | 8732 Hamilton Blvd | open |
| Mazzola's Italian Restaurant | Restaurant (service type not stated) | Pizza | 1106 Trexlertown Rd | open |
| McCall Collective TapHouse | Bar · Restaurant (service type not stated) · Brewery / taproom | 7743 Hamilton Blvd | open | |
| RMC | Bar | open | ||
| Sam Adams Brewhouse | Restaurant (service type not stated) | 7736 Adrienne Dr | open | |
| Samuel Adams Brewery Samuel Adams | Brewery / taproom · Bar | 7880 Penn Dr | open | |
| SMOKE & CIGAR Breinigsville. | Coffee shop | Coffee | 9225 Hamilton Blvd | open |
| Taco Bell Taco Bell | Quick service | Mexican | 248 PA-100 | open |
| The Shoppes Of Premise Maid | Dessert · Bakery | Dessert · Bakery | 10860 Hamilton Blvd | open |
| The Sticky Pig | Food truck · Restaurant (service type not stated) · Catering | 1151 Mosser Rd | open | |
| Touch of Thai | Restaurant (service type not stated) | Thai · Seafood · Asian | 1044 Trexlertown Rd | open |
| Village Guys Halal | Restaurant (service type not stated) · Casual dining | Halal / kosher · American | 9225 Hamilton Blvd | open |
| Vynecrest Winery | Winery / distillery / taproom · Restaurant (service type not stated) · Bar | 172 Arrowhead Ln | open | |
| White Elephant | Indian Bar & Banquet | Restaurant (service type not stated) · Bar | Indian | 7736 Adrienne Dr | open |
| Zita Inc | Restaurant (service type not stated) | 8732 Hamilton Blvd | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 3 | 3 | — | — | — | — | SIC1987 |
| 1995 | 3 | 3 | — | — | — | — | SIC1987 |
| 1996 | 2 | 2 | — | — | — | — | SIC1987 |
| 1997 | 3 | 3 | — | — | — | — | SIC1987 |
| 1998 | 5 | 3 | 1 | 2 | — | — | NAICS1997 |
| 1999 | 5 | 3 | 1 | 2 | — | — | NAICS1997 |
| 2000 | 5 | 3 | 1 | 2 | — | — | NAICS1997 |
| 2001 | 5 | 3 | 1 | 2 | — | — | NAICS1997 |
| 2002 | 5 | 4 | 2 | 2 | — | — | NAICS1997 |
| 2003 | 8 | 6 | 3 | 3 | — | — | NAICS2002 |
| 2004 | 6 | 5 | 2 | 3 | — | — | NAICS2002 |
| 2005 | 7 | 6 | 2 | 4 | — | — | NAICS2002 |
| 2006 | 7 | 6 | 2 | 4 | — | — | NAICS2002 |
| 2007 | 6 | 5 | 2 | 3 | — | — | NAICS2002 |
| 2008 | 8 | 8 | 2 | 6 | — | — | NAICS2007 |
| 2009 | 7 | 6 | 2 | 4 | — | — | NAICS2007 |
| 2010 | 8 | 7 | 2 | 5 | — | — | NAICS2007 |
| 2011 | 7 | 6 | 2 | 4 | — | — | NAICS2007 |
| 2012 | 7 | 6 | 2 | 4 | — | — | NAICS2012 |
| 2013 | 10 | 8 | 3 | 5 | — | — | NAICS2012 |
| 2014 | 8 | 7 | 3 | 4 | — | — | NAICS2012 |
| 2015 | 10 | 8 | 4 | 3 | 1 | — | NAICS2012 |
| 2016 | 10 | 8 | 4 | 4 | — | — | NAICS2012 |
| 2017 | 8 | 6 | 3 | 3 | — | — | NAICS2017 |
| 2018 | 9 | 7 | 3 | 4 | — | — | NAICS2017 |
| 2019 | 9 | 7 | 3 | 4 | — | — | NAICS2017 |
| 2020 | 9 | 7 | 3 | 4 | — | — | NAICS2017 |
| 2021 | 9 | 7 | 3 | 4 | — | — | NAICS2017 |
| 2022 | 8 | 6 | — | 4 | — | — | NAICS2022 |
| 2023 | 8 | 6 | 3 | 3 | — | — | NAICS2022 |