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BMIE Market 18092

Lehigh County, Pennsylvania · ZCTA boundaries as of 2020

Profile

Population (current estimate)3,230
2020–2024 ACS 5-year estimate ±595 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households1,229
2020–2024 ACS 5-year estimate ±206 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count3,223
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units1,279
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$112,721
2020–2024 ACS 5-year estimate ±34,470 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age49.3
2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,181
2020–2024 ACS 5-year estimate ±76 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$422,200
2020–2024 ACS 5-year estimate ±28,121 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area15.0 sq mi
Census Gazetteer 2020
Restaurants1
2011 · U.S. Census Bureau, ZIP Code Business Patterns 2011 detail (NAICS2007) · by USPS ZIP 18092
Restaurants per 10,000 residents6.2
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2006 → 2011, ZIP Code Business Patterns restaurants
Projected restaurants, 20162 (range 0–4)
FORECAST · linear trend v1 fitted to 2002–2011 (10 points, 0.0 per year, r² 0.08) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score73 / 100
MODELED · bmie_market_score v1 · confidence Medium · why?
Consumer Market Score67 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score81 / 100
MODELED · restaurant_opportunity_score v1 · confidence Medium · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 73 (Medium confidence)

ComponentValueRankWeightAdds
Consumer Market Score67.06740%+35.7
Restaurant Opportunity Score80.88135%+37.7
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 67 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)3,2305340%+21.3
Median household income (ACS)112,7218840%+35.1
Households (ACS)1,2295320%+10.6
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 81 (Medium confidence)

ComponentValueRankWeightAdds
Restaurants per 10,000 residents (lower = more room)3.19725%+37.4
Population (ACS)3,2305320%+16.4
Median household income (ACS)112,7218820%+27.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (2)

By cuisine

American 1 · Italian 1 · Pizza 1 · Sandwiches 1

By type

Restaurant (service type not stated) 2

NameTypeCuisineAddressStatus
Chino's PlaceRestaurant (service type not stated)American7567 Chestnut Stopen
Ruffino’s Italian Kitchen & PizzeriaRestaurant (service type not stated)Italian · Sandwiches · Pizza5840 Chestnut Stopen
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
2002111NAICS1997
20032211NAICS2002
20042211NAICS2002
20052211NAICS2002
2006111NAICS2002
2007111NAICS2002
2008111NAICS2007
2009111NAICS2007
20102211NAICS2007
2011111NAICS2007
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 18092. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
180562.4 mi12006
180703.0 mi12016
180413.4 mi92023
180493.8 mi292023
180624.3 mi192023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.