BMIE Market 20721

Prince George's County, Maryland · ZCTA boundaries as of 2020

Profile

Population (current estimate)	31,032 2020–2024 ACS 5-year estimate ±2,069 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	11,056 2020–2024 ACS 5-year estimate ±750 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	27,016 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	9,595 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$163,105 2020–2024 ACS 5-year estimate ±12,322 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	48.4 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$2,506 2020–2024 ACS 5-year estimate ±377 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$580,200 2020–2024 ACS 5-year estimate ±17,040 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	16.8 sq mi Census Gazetteer 2020
Restaurants	14 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 20721
Restaurants per 10,000 residents	4.1 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+40.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+40.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+0.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+250.0% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	14 (range 12–16) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.3 per year, r² 0.50) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	86 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	92 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	88 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	72 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 20721. Projection: linear trend v1, fitted 2013–2023, +0.3 restaurants per year, r² 0.50, confidence Medium.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Maryland and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 367, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 86 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	92.2	92	40%	+36.9
Restaurant Opportunity Score	87.7	88	35%	+30.7
Market Momentum Score	72.4	72	25%	+18.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 92 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	31,032	90	40%	+35.8
Median household income (ACS)	163,105	97	40%	+38.9
Households (ACS)	11,056	87	20%	+17.5

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 88 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	40	77	35%	+27.0
Restaurants per 10,000 residents (lower = more room)	4.5	93	25%	+23.3
Population (ACS)	31,032	90	20%	+17.9
Median household income (ACS)	163,105	97	20%	+19.5

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 72 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	40	87	50%	+43.7
10-year restaurant growth	40	77	30%	+23.1
20-year restaurant growth	0	28	20%	+5.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (26)

By cuisine

Sandwiches 4 · Burgers 3 · Chicken / wings 3 · American 2 · Asian 2 · Cajun, Creole, Southern 2 · Caribbean 2 · Coffee 2 · Dessert 2 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · Peruvian 2 · Pizza 2 · Seafood 2 · African 1 · Bakery 1 · BBQ 1 · Chinese 1 · Italian 1 · Latin American (other) 1

By type

Restaurant (service type not stated) 17 · Quick service 11 · Bakery 3 · Coffee shop 2 · Dessert 2 · Juice, smoothie, tea 2 · Casual dining 1 · Catering 1 · Specialty food shop 1 · Other 1

Name	Type	Cuisine	Address	Status
Blessed Hands Cuisine	Restaurant (service type not stated)	African	15231 Hall Rd Unit 108	open
BurgerFi	Restaurant (service type not stated)	Burgers	2019 ST. Joseph's Dr Ste 113	open
Chick-fil-A Balk Hill Chick-fil-A SoCal	Quick service · Catering	Chicken / wings	2027 St Josephs Dr	open
China Chef Restaurant	Restaurant (service type not stated)	Chinese · Asian	12114 Central Ave	open
Dunkin' Dunkin'	Dessert · Bakery · Juice, smoothie, tea · Coffee shop	Ice cream / frozen desserts · Juice / smoothies · Dessert · Coffee	12172 Central Ave	open
Dunkin' Dunkin'	Dessert · Bakery · Juice, smoothie, tea · Coffee shop	Ice cream / frozen desserts · Juice / smoothies · Dessert · Coffee	15231 Hall Rd Suite 101	open
Eddy's Carry Out	Quick service · Restaurant (service type not stated)	Sandwiches	10216 Lake Arbor Way	open
Event7ven	Restaurant (service type not stated)	Caribbean		open
Henrys Soul Cafe	Restaurant (service type not stated)		12150 Central Ave	open
Jersey Mike's Jersey Mike's Subs	Specialty food shop · Quick service	Sandwiches	2019 St. Joseph’s Drive Suite 106	open
Johnny Rockets	Quick service · Other · Restaurant (service type not stated)	Sandwiches · Burgers	13710 Central Ave	open
Levi's Restaurant & Catering	Restaurant (service type not stated)	Cajun, Creole, Southern · BBQ · Seafood	10252 Lake Arbor Way	open
Lobster Shack	Restaurant (service type not stated)	Seafood	15231 Hall Rd	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	12168 Central Ave Unit 2339	open
Negril - Mitchellville Negril Eatery	Restaurant (service type not stated)	Caribbean	12116 Central Ave	open
Papa Johns Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	10262 lake arbor way	open
Peru charbrolied chicken	Restaurant (service type not stated)	Peruvian	12106 Central Ave	open
Peru's Chicken	Restaurant (service type not stated)	Peruvian · Latin American (other) · Chicken / wings	12106 Central Ave	open
Pizza Hut Pizza Hut	Quick service	Pizza · Italian	12200 Central Ave Prince Georges	open
PJ's Cakes & More	Bakery	Bakery	3505 Sunflower Pl	open
Popeyes Popeyes Louisiana Kitchen	Quick service	Chicken / wings · Cajun, Creole, Southern	12120 Central Ave	open
Rally's	Quick service		12124 Central Ave	open
Sharks Fish Chicken & Pizza	Restaurant (service type not stated) · Quick service · Casual dining	American	15231 Hall Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	12126 Central Ave Space 11	open
Ugly Dumpling Ugly Dumpling Express	Restaurant (service type not stated)	Asian · American	2019 St Josephs Dr Ste 105	open
Michael Hill	Restaurant (service type not stated)		12138 Central Ave PMB 273	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	4	4	—	—	—	—	SIC1987
1995	2	2	—	—	—	—	SIC1987
1996	5	5	—	—	—	—	SIC1987
1997	4	4	—	—	—	—	SIC1987
1998	8	6	4	2	—	—	NAICS1997
1999	10	9	5	3	1	—	NAICS1997
2000	9	9	5	3	1	—	NAICS1997
2001	11	11	6	4	1	—	NAICS1997
2002	13	13	5	5	3	—	NAICS1997
2003	14	14	3	8	3	—	NAICS2002
2004	13	13	3	8	2	—	NAICS2002
2005	12	12	3	8	1	—	NAICS2002
2006	12	12	3	8	1	—	NAICS2002
2007	9	9	1	7	1	—	NAICS2002
2008	9	9	1	7	1	—	NAICS2007
2009	12	11	1	10	—	—	NAICS2007
2010	12	11	1	9	1	—	NAICS2007
2011	11	10	2	7	1	—	NAICS2007
2012	9	9	—	8	—	—	NAICS2012
2013	10	10	—	9	—	—	NAICS2012
2014	10	10	—	9	1	—	NAICS2012
2015	11	10	—	9	1	1	NAICS2012
2016	11	9	—	8	1	1	NAICS2012
2017	11	10	—	7	—	—	NAICS2017
2018	11	10	—	7	—	—	NAICS2017
2019	11	10	—	7	—	—	NAICS2017
2020	10	10	—	7	—	—	NAICS2017
2021	14	12	—	9	—	—	NAICS2017
2022	13	11	—	8	—	—	NAICS2022
2023	15	14	—	11	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 20721. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
20774	2.8 mi	38	2023
20716	3.8 mi	43	2023
20706	5.0 mi	63	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.