BMIE Market 23229
Henrico County, Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 35,689 2020–2024 ACS 5-year estimate ±1,514 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 13,664 2020–2024 ACS 5-year estimate ±676 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 32,283 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 13,736 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $107,854 2020–2024 ACS 5-year estimate ±7,748 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 40.1 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,438 2020–2024 ACS 5-year estimate ±61 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $485,400 2020–2024 ACS 5-year estimate ±26,728 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 14.0 sq mi Census Gazetteer 2020 |
| Restaurants | 55 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 23229 |
| Restaurants per 10,000 residents | 18.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +1.9% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -8.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -5.2% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -30.4% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 51 (range 47–55) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.50) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 65 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 89 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 55 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 39 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 23229. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.50, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 65 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 89.4 | 89 | 40% | +35.7 |
| Restaurant Opportunity Score | 55.1 | 55 | 35% | +19.3 |
| Market Momentum Score | 38.6 | 39 | 25% | +9.7 |
Consumer Market Score: 89 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 35,689 | 92 | 40% | +36.8 |
| Median household income (ACS) | 107,854 | 85 | 40% | +34.2 |
| Households (ACS) | 13,664 | 92 | 20% | +18.4 |
Restaurant Opportunity Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -8.3 | 19 | 35% | +6.7 |
| Restaurants per 10,000 residents (lower = more room) | 15.4 | 51 | 25% | +12.8 |
| Population (ACS) | 35,689 | 92 | 20% | +18.4 |
| Median household income (ACS) | 107,854 | 85 | 20% | +17.1 |
Market Momentum Score: 39 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 1.9 | 58 | 50% | +29.1 |
| 10-year restaurant growth | -8.3 | 19 | 30% | +5.8 |
| 20-year restaurant growth | -5.2 | 18 | 20% | +3.7 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (103)
By cuisine
American 18 · Pizza 12 · Coffee 11 · Bakery 8 · Italian 8 · Latin American (other) 8 · Sandwiches 8 · Dessert 7 · Mexican 7 · Chicken / wings 5 · Southwestern / Tex-Mex 4 · Burgers 3 · Chinese 3 · Ice cream / frozen desserts 3 · Steakhouse 3 · Asian 2 · BBQ 2 · Breakfast 2 · Cajun, Creole, Southern 2 · Greek 2 · Japanese 2 · Juice / smoothies 2 · Mediterranean 2 · Middle Eastern 2 · Brazilian 1 · Cuban 1 · European 1 · German / Eastern European 1 · Hawaiian / Pacific 1 · Healthy / salads / bowls 1 · Indian 1 · Seafood 1 · Spanish / tapas 1 · Sushi 1 · Tea / bubble tea 1
By type
Restaurant (service type not stated) 73 · Quick service 19 · Bakery 10 · Café 10 · Dessert 9 · Casual dining 8 · Bar 6 · Coffee shop 6 · Juice, smoothie, tea 3 · Specialty food shop 2 · Food truck 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| A Taste Of Nostalgia Cereal Bar | Dessert · Juice, smoothie, tea | Ice cream / frozen desserts · Juice / smoothies | 1420 N Parham Rd | open |
| Amma's Tadka | Restaurant (service type not stated) | Indian | 1404 N Parham Rd | open |
| Angela's Ristorante & Pizzeria | Restaurant (service type not stated) | Italian · Pizza | 425 N Ridge Rd | open |
| Arby's Arby's | Quick service | Sandwiches · American | 8900 Quioccasin Rd | open |
| Athens West | Restaurant (service type not stated) | Greek | 1412 Starling Dr | open |
| Azzurro Restaurant | Restaurant (service type not stated) | Italian · American | 6221 River Rd | open |
| Bad As philly (HENRICO) | Restaurant (service type not stated) | Sandwiches · American | 9015 Quioccasin Rd | open |
| Balkan Restaurant | Restaurant (service type not stated) | German / Eastern European · European | 8905 Patterson Ave | open |
| Bernie's Sub & Pizza Shop | Restaurant (service type not stated) | Pizza · Sandwiches | 415 N Ridge Rd | open |
| Bistro 804 | Restaurant (service type not stated) · Casual dining | American | 443 N Ridge Rd | open |
| Brasil Tropical | Restaurant (service type not stated) | Brazilian · Steakhouse · Latin American (other) | 9035 Quioccasin Rd | open |
| Bruster's Real Ice Cream | Dessert | Dessert | 8911 Patterson Ave | open |
| Buckhead's | Restaurant (service type not stated) | Steakhouse · American | 8510 Patterson Ave | open |
| Burger King Burger King | Quick service | Burgers · American | 1013 N Parham Rd | open |
| Cafe International | Café · Restaurant (service type not stated) | Coffee · Japanese | 6229 River Rd | open |
| Caffe Colao Restaurant | Café · Coffee shop | Coffee · Latin American (other) | 8901 Patterson Ave | open |
| Cantaritos Mexican Restaurant | Restaurant (service type not stated) | Mexican | 1412 Starling Dr Ste C | open |
| Cars & Coffee Richmond | Coffee shop | Coffee | 1420 N Parham Rd | open |
| Casa Italiana Restaurant | Restaurant (service type not stated) · Casual dining | Italian · American | 8801 Three Chopt Rd | open |
| Cheezilla | Food truck | 1400 N Parham Rd | open | |
| Chick-fil-a | Restaurant (service type not stated) | Chicken / wings | 1404 N Parham Rd Spc Fc101 | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 1529 N Parham Rd | open |
| Chikispancake | Restaurant (service type not stated) · Bakery | American · Bakery | 1420 N Parham Rd | open |
| China Panda | Restaurant (service type not stated) | Chinese · Asian | 8970 Quioccasin Rd | open |
| Chinese Chef Chinese Restaurant | Restaurant (service type not stated) | 403 N Ridge Rd | open | |
| Chipotle Mexican Grill Chipotle Mexican Grill | Quick service | Mexican · Southwestern / Tex-Mex | 8675 Quioccasin Rd TBD | open |
| Cook Out Cook Out | Quick service | Burgers · BBQ | 1501 Eastridge Rd | open |
| Cuisines Restaurant & Catering, Inc | Restaurant (service type not stated) | 403 N Ridge Rd | open | |
| Dominos Pizza | Restaurant (service type not stated) | Pizza | 7110 Patterson Ave | open |
| Dragon Treats Dessert Cafe | Dessert · Café · Bakery | Dessert · Coffee | open | |
| Einstein Bros. Bagels | Bakery · Restaurant (service type not stated) · Quick service | Bakery | 8801 Three Chopt Rd Ste A | open |
| El Caporal Mexican Restaurant El Caporal Mexican Restaurants | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 1417 Eastridge Rd | open |
| First Watch First Watch | Restaurant (service type not stated) | Breakfast · American | 8621 Quioccasin Road | open |
| Flamers | Restaurant (service type not stated) | Burgers | 1420 N Parham Rd. | open |
| Fratelli’s Pizzeria | Restaurant (service type not stated) | Pizza · Italian | 9027 Quioccasin Rd | open |
| Ginger Juice | Restaurant (service type not stated) | Three Chopt Rd | open | |
| Habanero Mexican Grill Habanero Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 9101 Quioccasin Rd | open |
| Hangry Joe's Hot Chicken & Wings Hangry Joe's Hot Chicken & Wings | Restaurant (service type not stated) | Chicken / wings · Cajun, Creole, Southern · American | 1501 N Parham Rd | open |
| Jersey Mike's Jersey Mike's Subs | Quick service | Sandwiches · American | 1420 N. Parham Road Suite K206 | open |
| KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 8810 Patterson Ave | open |
| Kuba Kuba Dos | Restaurant (service type not stated) | Cuban | 403 N Ridge Rd | open |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 1547 N Parham Rd | open |
| Los Panchos Parham | Restaurant (service type not stated) | Mexican · Latin American (other) | 1517 N Parham Rd | open |
| Majuk | Restaurant (service type not stated) · Quick service | 1420 N Parham Rd | open | |
| McCormack's Big Whisky Grill | Casual dining · Restaurant (service type not stated) · Bar | Steakhouse | 1420 N Parham Rd | open |
| Mediterranean Bakery & Deli | Bakery | Mediterranean · Middle Eastern · Bakery | 9004 Quioccasin Rd | open |
| Melito's Restaurant | Restaurant (service type not stated) · Casual dining | American | 8815 Three Chopt Rd | open |
| Mio's Pizzeria | Restaurant (service type not stated) | Italian | 8001 Three Chopt Rd | open |
| Miss Maude's Bar of Chocolates | Dessert | Dessert | 8801 Three Chopt Rd | open |
| MOD Pizza MOD Pizza | Restaurant (service type not stated) · Quick service | Pizza | 8671 Quioccasin Rd | open |
| MOSAIC Restaurant | Restaurant (service type not stated) | American | 6229 River Rd | open |
| My Empanada | Restaurant (service type not stated) | Latin American (other) | 1421 Blue Jay Ln | open |
| Ny Pizza | Restaurant (service type not stated) | Pizza | 1404 N Parham Rd | open |
| Olio | Restaurant (service type not stated) | Breakfast | 8903 Three Chopt Rd Ste E | open |
| Panda Express | Quick service | Chinese · Asian | 1782 N Parham Rd | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 1370 N Parham Rd | open |
| Papa Murphy's Take 'N' Bake Pizza | Restaurant (service type not stated) | Pizza | 8801 Three Chopt Rd Ste A | open |
| Pembrooke | Restaurant (service type not stated) | 2307 N Parham Rd | open | |
| Pizza Express Pizza Express | Restaurant (service type not stated) | Italian · Pizza | 8936 Quioccasin Rd | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 9020 Quioccasin Rd Ste B Ste B | open |
| Pizza Square & Italian Market | Restaurant (service type not stated) | Italian · Pizza | 8801 Three Chopt Rd a | open |
| Pupuseria Ena Restaurante | Restaurant (service type not stated) | Latin American (other) | 9115 Quioccasin Rd | open |
| Rainbow Trout Kitchen | Restaurant (service type not stated) · Bakery · Quick service · Specialty food shop | Bakery · Sandwiches | 9109 Quioccasin Rd | open |
| regency family resturant | Restaurant (service type not stated) | American | 1500 eastridge Rd | open |
| River Cty Cookies | Bakery | Bakery | 8404 Gaylord Rd | open |
| Rose Marie Inn | Bar · Casual dining | 8923 Patterson Ave | open | |
| Shawarma Bistro | Restaurant (service type not stated) | Mediterranean · Middle Eastern | 1511 N Parham Rd | open |
| Shoredog Cafe | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 435 N Ridge Rd | open |
| Sky Blue Llc | Restaurant (service type not stated) | 6221 River Rd | open | |
| Sonia,inc | Restaurant (service type not stated) | 9105 Quioccasin Rd | open | |
| Spanish Soul Restaurant | Restaurant (service type not stated) | Spanish / tapas · Cajun, Creole, Southern | 1412 Starling Dr | open |
| Ssh, Llc | Restaurant (service type not stated) | 8982 Quioccasin Rd | open | |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 8631 Quioccasin Rd | open |
| Starbucks Starbucks | Coffee shop · Quick service · Café | Coffee | 6201 River Rd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 9105 Quioccasin Rd | open |
| Subway | Quick service | 1602 Skipwith Rd | open | |
| Sugar Shack Donuts | Bakery · Dessert | Dessert | 1501 N Parham Rd | open |
| Surrounding Counties coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 8801 Three Chopt Rd | open |
| sweetFrog sweetFrog Premium Frozen Yogurt | Dessert | Dessert · Ice cream / frozen desserts | 1541 N Parham Rd | open |
| sweetFrog Premium Frozen Yogurt | Other · Dessert | Ice cream / frozen desserts | 23B Boatwright Dr, Henrico | open |
| Taqueria Y Antojitos El Chido | Restaurant (service type not stated) | Mexican · Latin American (other) | 1412 Starling Dr | open |
| TD's Smokehouse BBQ | Restaurant (service type not stated) | BBQ | 8919 Patterson Ave | open |
| The Backyard Grill | Restaurant (service type not stated) | American | 443 N Ridge Rd | open |
| The Buttercream Bee | Restaurant (service type not stated) | 1802 Le Suer Rd | open | |
| The Coffee Bean & Tea Leaf | Juice, smoothie, tea | Tea / bubble tea | 1420 N Parham Rd | open |
| The Local at Forest & Ridge | Casual dining · Restaurant (service type not stated) · Bar | American | 403 N Ridge Rd | open |
| The Mixing Bowl Bakery | Bakery · Dessert | Bakery · Dessert | 8540 Patterson Ave | open |
| The Parm Shop | Restaurant (service type not stated) | Italian | 1404 N Parham Rd Spc FC107 | open |
| The Tavern | Casual dining · Bar | 7110 Patterson Ave | open | |
| Thg Management, Llc | Restaurant (service type not stated) | 8545 Patterson Ave | open | |
| Tiki-Tiki | Restaurant (service type not stated) | Chinese · Hawaiian / Pacific | 8917 Patterson Ave | open |
| Tokyo Joe | Restaurant (service type not stated) | Japanese · Sushi | 8901 Patterson Ave | open |
| Tortilleria San Luis | Quick service | Mexican · Southwestern / Tex-Mex | 9027 Quioccasin Rd | open |
| Trak's | Gyro & Burgers Ristorante - Halal Meat | Restaurant (service type not stated) | Greek | 9115 Quioccasin Rd | open |
| Tropical Smoothie Cafe Tropical Smoothie Cafe | Juice, smoothie, tea · Café | Juice / smoothies · Healthy / salads / bowls · Coffee | 1513 Parham Road | open |
| Tuckahoe Seafood | Restaurant (service type not stated) | Seafood | 1007 Starling Dr | open |
| Twin Hickory Tavern | Casual dining · Bar · Restaurant (service type not stated) | American | 1420 N Parham Rd | open |
| Vizza Godzz Vegan Pizzeria | Restaurant (service type not stated) | 1248 Carmia Way | open | |
| Walmart Bakery | Restaurant (service type not stated) · Bakery | Bakery | 1504 N Parham Rd | open |
| Westbury Cafe | Specialty food shop · Restaurant (service type not stated) · Quick service · Café | Sandwiches · Coffee | 8903 Three Chopt Rd | open |
| Wings Pizza N Things | Restaurant (service type not stated) | Chicken / wings · Pizza | 1404 N Parham Rd | open |
| Ye Olde Kandy Shoppe | Dessert · Bar | Dessert | 1420 N Parham Rd | open |
| Coco + Hazel - Tuckahoe | Dessert | Dessert | 411 N Ridge Rd | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 79 | 79 | — | — | — | — | SIC1987 |
| 1995 | 75 | 75 | — | — | — | — | SIC1987 |
| 1996 | 82 | 81 | — | — | — | 1 | SIC1987 |
| 1997 | 83 | 83 | — | — | — | — | SIC1987 |
| 1998 | 69 | 65 | 29 | 29 | 5 | — | NAICS1997 |
| 1999 | 70 | 66 | 28 | 31 | 5 | — | NAICS1997 |
| 2000 | 65 | 62 | 25 | 30 | 5 | — | NAICS1997 |
| 2001 | 64 | 61 | 28 | 26 | 5 | — | NAICS1997 |
| 2002 | 66 | 63 | 29 | 27 | 5 | — | NAICS1997 |
| 2003 | 62 | 58 | 25 | 27 | 4 | — | NAICS2002 |
| 2004 | 72 | 67 | 26 | 36 | 4 | — | NAICS2002 |
| 2005 | 66 | 60 | 24 | 32 | 3 | — | NAICS2002 |
| 2006 | 70 | 64 | 25 | 35 | 3 | — | NAICS2002 |
| 2007 | 76 | 67 | 27 | 35 | 4 | — | NAICS2002 |
| 2008 | 74 | 65 | 24 | 35 | 5 | — | NAICS2007 |
| 2009 | 72 | 63 | 22 | 33 | 7 | — | NAICS2007 |
| 2010 | 67 | 58 | 20 | 31 | 6 | — | NAICS2007 |
| 2011 | 66 | 57 | 19 | 31 | 6 | — | NAICS2007 |
| 2012 | 59 | 54 | 20 | 27 | 6 | — | NAICS2012 |
| 2013 | 65 | 60 | 24 | 28 | 7 | — | NAICS2012 |
| 2014 | 66 | 59 | 24 | 26 | 8 | — | NAICS2012 |
| 2015 | 70 | 63 | 26 | 26 | 10 | — | NAICS2012 |
| 2016 | 66 | 58 | 23 | 26 | 8 | 1 | NAICS2012 |
| 2017 | 66 | 59 | 24 | 26 | 8 | — | NAICS2017 |
| 2018 | 60 | 54 | 21 | 27 | 6 | — | NAICS2017 |
| 2019 | 60 | 55 | 19 | 28 | 8 | — | NAICS2017 |
| 2020 | 64 | 57 | 22 | 29 | 6 | — | NAICS2017 |
| 2021 | 61 | 54 | 20 | 27 | 7 | — | NAICS2017 |
| 2022 | 63 | 57 | 23 | 28 | 6 | — | NAICS2022 |
| 2023 | 60 | 55 | 20 | 28 | 7 | — | NAICS2022 |