BMIE Market 23607
Newport News city, Virginia · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 23,096 2020–2024 ACS 5-year estimate ±1,547 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 9,271 2020–2024 ACS 5-year estimate ±526 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 24,519 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 10,689 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $42,334 2020–2024 ACS 5-year estimate ±7,976 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 35.2 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,176 2020–2024 ACS 5-year estimate ±50 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $171,800 2020–2024 ACS 5-year estimate ±29,205 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 6.0 sq mi Census Gazetteer 2020 |
| Restaurants | 21 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 23607 |
| Restaurants per 10,000 residents | 7.3 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +5.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +5.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | -16.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | -38.2% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 23 (range 19–27) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.02) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 53 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 53 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 55 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 49 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 23607. Projection: linear trend v1, fitted 2013–2023, +0.1 restaurants per year, r² 0.02, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Virginia and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 591, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 53 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 53.4 | 53 | 40% | +21.4 |
| Restaurant Opportunity Score | 54.7 | 55 | 35% | +19.1 |
| Market Momentum Score | 48.6 | 49 | 25% | +12.2 |
Consumer Market Score: 53 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 23,096 | 84 | 40% | +33.5 |
| Median household income (ACS) | 42,334 | 8 | 40% | +3.1 |
| Households (ACS) | 9,271 | 84 | 20% | +16.8 |
Restaurant Opportunity Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 5 | 50 | 35% | +17.4 |
| Restaurants per 10,000 residents (lower = more room) | 9.1 | 76 | 25% | +18.9 |
| Population (ACS) | 23,096 | 84 | 20% | +16.8 |
| Median household income (ACS) | 42,334 | 8 | 20% | +1.5 |
Market Momentum Score: 49 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 5 | 61 | 50% | +30.7 |
| 10-year restaurant growth | 5 | 50 | 30% | +14.9 |
| 20-year restaurant growth | -16 | 15 | 20% | +3.0 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (58)
By cuisine
American 17 · Seafood 8 · Asian 4 · Pizza 4 · Sandwiches 4 · Burgers 3 · Cajun, Creole, Southern 3 · Coffee 3 · Breakfast 2 · Chicken / wings 2 · Chinese 2 · Italian 2 · Juice / smoothies 2 · Bakery 1 · Dessert 1 · Japanese 1 · Mexican 1
By type
Restaurant (service type not stated) 37 · Quick service 9 · Bar 8 · Casual dining 8 · Food truck 5 · Bakery 2 · Café 2 · Coffee shop 2 · Juice, smoothie, tea 2 · Brewery / taproom 1 · Dessert 1 · Specialty food shop 1 · Winery / distillery / taproom 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Asheville-schoonmaker Mica Co. Llc | Restaurant (service type not stated) | 900 Jefferson Ave | open | |
| B and C Seafood | Restaurant (service type not stated) | Seafood | 205 Jefferson Ave | open |
| Benny Cantiere's | Restaurant (service type not stated) | Pizza · Italian | 212 23rd St | open |
| Bojangles | Restaurant (service type not stated) | Breakfast | 4101 Washington Ave | open |
| Bronx Deli Bronx Deli | Specialty food shop · Quick service | Sandwiches · American | 2400 Oak Ave | open |
| Burger King | Quick service · Restaurant (service type not stated) | Burgers · Sandwiches | 3500 Jefferson Ave | open |
| Cantonese Express | Restaurant (service type not stated) | Chinese · Asian | 2106 Jefferson Ave | open |
| CC Store Food Truck | Food truck · Quick service | 2700 Washington Ave | open | |
| Chic-A-Sea Restaurant | Quick service · Restaurant (service type not stated) | Chicken / wings | 4400 Jefferson Ave | open |
| Church's Texas Chicken Church's Chicken | Quick service | Chicken / wings · American | 3215 Jefferson Avenue | open |
| Coastal Fermentory | Brewery / taproom · Bar | 206 23rd St | open | |
| Coastal Seafood | Restaurant (service type not stated) · Casual dining | Seafood · American | 801 Jefferson Ave | open |
| Colony Restaurant | Restaurant (service type not stated) | American | 4906 Washington Ave | open |
| Corkscrews & Brews | Bar · Casual dining | 208 23rd St #300 | open | |
| Crab Shack on the James | Casual dining · Bar | Seafood · American | 7601 River Rd | open |
| Downtown Cafe | Café · Juice, smoothie, tea | Coffee · Juice / smoothies · American | 3712 Washington Ave | open |
| Dunkin' Dunkin' | Coffee shop · Quick service · Dessert · Bakery | Coffee · Dessert | 3201 Washington Ave | open |
| Dynasty | Restaurant (service type not stated) · Bar | 3516 Washington Ave | open | |
| East End Cafe | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 2510 Jefferson Ave | open |
| Eddie's | Restaurant (service type not stated) | American · Breakfast | 3214 West Ave | open |
| Food R Us | Food truck | Spoonios Hair Salon, 7116 Warwick Blvd | open | |
| Four Seasons Pizzeria | Restaurant (service type not stated) | Pizza · Sandwiches | 105 28th St | open |
| Funnel Cake Frenzy | Restaurant (service type not stated) · Food truck | 7400 Warwick Blvd | open | |
| Gastro at 23rd | Casual dining · Bar | 208 23rd St Ste 100 | open | |
| Gate 4 Restaurant | Restaurant (service type not stated) | 3506 Washington Ave | open | |
| Greenyard Grill | Bar | 3301 Washington Ave Ste 110 | open | |
| Hibachi-yana | Casual dining · Restaurant (service type not stated) | American | 815 35th St | open |
| Ironclad Distillery Co. | Winery / distillery / taproom | 124 23rd St | open | |
| Jazzykakes Soulfood Desserts And More | Restaurant (service type not stated) | 663 Ivy Ave | open | |
| Juicy Teriyaki | Restaurant (service type not stated) | Japanese · Asian | 3201 Washington Ave | open |
| Kishalú Cafe | Food truck | 1201 Terminal Ave | open | |
| Lee Lee’s comfort cuisine | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 4417 Jefferson Ave | open |
| Lula Mae’s Mobile Kitchenllc | Food truck | American | 4711 Chestnut Ave | open |
| Marco's Pizza Marco's Pizza | Restaurant (service type not stated) | Pizza · Italian | 3099 Jefferson Ave | open |
| McDonald's McDonald's | Quick service | Burgers · American | 2601 Jefferson Ave | open |
| New York Pizza / Day & Night Market | Restaurant (service type not stated) | Pizza | 2209 Wickham Ave | open |
| Newport News Seafood Industrial Park | Restaurant (service type not stated) | Seafood | 34 Jefferson Ave | open |
| Number 1 Chinese Restaurant | Restaurant (service type not stated) | Chinese · Asian | 3200 Jefferson Ave | open |
| Old Town Grill | Restaurant (service type not stated) | American · Burgers | 3612 Washington Ave | open |
| Pandora | Bar | 239 Buxton Ave | open | |
| Park's Inn Restaurant | Restaurant (service type not stated) · Casual dining | American | 1401 25th St | open |
| Pearlie's Restaurant | Restaurant (service type not stated) | American · Cajun, Creole, Southern | 2108 Jefferson Ave | open |
| Raise the Roost | Restaurant (service type not stated) | 2901 Huntington Ave | open | |
| Shelbeez | Restaurant (service type not stated) | 1602 27th St | open | |
| Silver Star | Restaurant (service type not stated) | 4201 Huntington Ave | open | |
| South Bay Seafood | Restaurant (service type not stated) | Seafood | 817 Jefferson Ave | open |
| Star Wok | Restaurant (service type not stated) | Asian | 7210 Warwick Blvd | open |
| Sticks n Wings | Restaurant (service type not stated) | 3512 Washington Ave | open | |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3301 Washington Ave. Suite 117 | open |
| Sunrisetaccoshipyard | Restaurant (service type not stated) · Quick service | Mexican | 320 29th St | open |
| TGIHM Thank Goodness Its Home Made | Bakery | Bakery | 5208 Huntington Ave | open |
| The Corner Grille and Bakery | Restaurant (service type not stated) | American | 4711 Chestnut Ave | open |
| The Train Station Restaurant | Restaurant (service type not stated) | American · Seafood | open | |
| TJ's Sports Tavern | Bar · Casual dining | 7015 Huntington Ave | open | |
| Trap Haus Kitchen | Restaurant (service type not stated) | Seafood · Cajun, Creole, Southern | 750 33rd St | open |
| Yu's Seafood | Restaurant (service type not stated) · Casual dining | Seafood · American | 3201 Chestnut Ave | open |
| Bevibles Llc | Bakery | Bakery | 2601 West Ave | closed |
| The Hippy And The Egg | Restaurant (service type not stated) | 2601 West Ave | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 36 | 34 | — | — | — | 2 | SIC1987 |
| 1995 | 32 | 31 | — | — | — | 1 | SIC1987 |
| 1996 | 35 | 34 | — | — | — | 1 | SIC1987 |
| 1997 | 36 | 35 | — | — | — | 1 | SIC1987 |
| 1998 | 34 | 31 | 12 | 19 | — | 1 | NAICS1997 |
| 1999 | 32 | 29 | 11 | 18 | — | 1 | NAICS1997 |
| 2000 | 28 | 26 | 9 | 17 | — | 1 | NAICS1997 |
| 2001 | 28 | 26 | 10 | 16 | — | 1 | NAICS1997 |
| 2002 | 25 | 24 | 9 | 15 | — | 1 | NAICS1997 |
| 2003 | 27 | 25 | 8 | 17 | — | 1 | NAICS2002 |
| 2004 | 27 | 24 | 7 | 17 | — | 1 | NAICS2002 |
| 2005 | 27 | 24 | 8 | 16 | — | 1 | NAICS2002 |
| 2006 | 24 | 21 | 6 | 15 | — | 1 | NAICS2002 |
| 2007 | 28 | 21 | 9 | 12 | — | 3 | NAICS2002 |
| 2008 | 31 | 24 | 13 | 11 | — | 3 | NAICS2007 |
| 2009 | 27 | 19 | 9 | 10 | — | 4 | NAICS2007 |
| 2010 | 24 | 18 | 9 | 9 | — | 2 | NAICS2007 |
| 2011 | 22 | 16 | 8 | 8 | — | 2 | NAICS2007 |
| 2012 | 26 | 19 | 8 | 11 | — | 2 | NAICS2012 |
| 2013 | 29 | 20 | 8 | 12 | — | 2 | NAICS2012 |
| 2014 | 28 | 20 | 9 | 10 | — | 2 | NAICS2012 |
| 2015 | 28 | 23 | 10 | 12 | — | 2 | NAICS2012 |
| 2016 | 28 | 23 | 9 | 13 | — | 2 | NAICS2012 |
| 2017 | 30 | 26 | 10 | 15 | — | — | NAICS2017 |
| 2018 | 24 | 20 | 8 | 11 | — | — | NAICS2017 |
| 2019 | 25 | 21 | 8 | 12 | — | — | NAICS2017 |
| 2020 | 27 | 22 | 8 | 12 | — | — | NAICS2017 |
| 2021 | 28 | 21 | 8 | 12 | — | — | NAICS2017 |
| 2022 | 33 | 24 | 9 | 14 | — | — | NAICS2022 |
| 2023 | 30 | 21 | 8 | 12 | — | — | NAICS2022 |