BMIE Market 43025

Licking County, Ohio · ZCTA boundaries as of 2020

Profile

Population (current estimate)	5,357 2020–2024 ACS 5-year estimate ±556 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	2,108 2020–2024 ACS 5-year estimate ±240 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	5,306 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	2,467 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$87,381 2020–2024 ACS 5-year estimate ±11,722 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	46.8 2020–2024 ACS 5-year estimate ±9 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$860 2020–2024 ACS 5-year estimate ±126 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$287,700 2020–2024 ACS 5-year estimate ±28,435 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	35.5 sq mi Census Gazetteer 2020
Restaurants	11 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 43025
Restaurants per 10,000 residents	17.0 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+22.2% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+10.0% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+83.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+37.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	12 (range 9–15) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.19) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	63 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	65 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	54 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	71 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 43025. Projection: linear trend v1, fitted 2013–2023, +0.2 restaurants per year, r² 0.19, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Ohio and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 989, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 63 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	65.2	65	40%	+26.1
Restaurant Opportunity Score	54.3	54	35%	+19.0
Market Momentum Score	71.2	71	25%	+17.8

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 65 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	5,357	62	40%	+24.6
Median household income (ACS)	87,381	71	40%	+28.3
Households (ACS)	2,108	62	20%	+12.3

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 54 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	10	54	35%	+18.9
Restaurants per 10,000 residents (lower = more room)	20.5	36	25%	+9.0
Population (ACS)	5,357	62	20%	+12.3
Median household income (ACS)	87,381	71	20%	+14.1

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 71 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	22.2	79	50%	+39.5
10-year restaurant growth	10	54	30%	+16.2
20-year restaurant growth	83.3	78	20%	+15.6

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (30)

By cuisine

American 7 · Coffee 6 · Pizza 4 · Sandwiches 4 · Bakery 3 · Breakfast 3 · Burgers 2 · Asian 1 · Chicken / wings 1 · Chinese 1 · Ice cream / frozen desserts 1 · Italian 1 · Japanese 1 · Juice / smoothies 1 · Mexican 1 · Sushi 1

By type

Restaurant (service type not stated) 16 · Quick service 7 · Café 6 · Bar 5 · Bakery 3 · Casual dining 2 · Coffee shop 2 · Dessert 1 · Juice, smoothie, tea 1 · Other 1 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
Bob Evans	Café · Restaurant (service type not stated)	Breakfast · Coffee · American	10679 Lancaster Rd Inside Travel America	open
Buckeye Eatery	Restaurant (service type not stated)		139 E Main St	open
Burger King	Quick service		10840 Hebron Rd	open
Burger King Burger King	Restaurant (service type not stated) · Quick service	Burgers · American	608 E Main St	open
Clay's Cafe	Café · Restaurant (service type not stated)	Coffee · Sandwiches	808 W Main St	open
Domino's	Restaurant (service type not stated)	Pizza	118 E Main St	open
Duchess Duchess Shoppes	Restaurant (service type not stated) · Casual dining · Café	American · Coffee	102 E Main St	open
Hayman’s Dari Bar	Restaurant (service type not stated) · Quick service · Dessert	Ice cream / frozen desserts	103 W Main St	open
Lulu’s Coffeehouse	Coffee shop · Café	Coffee · Breakfast	118 E Main St	open
Main Route Nutrition	Juice, smoothie, tea	Juice / smoothies	116 W Main St	open
McDonald's McDonald's	Quick service	Burgers · Breakfast	100 Integrity Dr	open
McKinley's Meadery	Winery / distillery / taproom · Restaurant (service type not stated)		4412 Keller Rd	open
Mill Dam Corner Grille	Casual dining · Restaurant (service type not stated) · Bar	American	3982 National Rd SE	open
Mill Dam Pub and Drive Thru	Bar · Café	Coffee · American	9916 Mill Dam Rd	open
National Trail Saloon	Bar		5227 National Rd SE	open
Nmj Enterrprises. Ltd	Restaurant (service type not stated)		100 Integrity Dr	open
Parr's Pizza	Restaurant (service type not stated)	Mexican · Pizza	118 E Main St	open
Pizza Hut Express	Restaurant (service type not stated)	Pizza	10258 Lancaster Rd	open
Popeyes Louisiana Kitchen	Quick service · Restaurant (service type not stated)	Chicken / wings · Sandwiches	10679 Lancaster Rd	open
Sbarro Sbarro	Quick service	Pizza · Italian	10672 Lancaster Rd	open
Schwebel Baking Co	Bakery	Bakery	121 O Neill Dr	open
Starbucks Coffee Company Starbucks	Coffee shop · Café · Bakery	Coffee · Bakery	600 E Main St	open
Subway	Other	Sandwiches	10258 Lancaster Rd	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	620 E. Main St. Suite K	open
Sunset Inn Restaurant	Restaurant (service type not stated)	American	1060 National Rd SE	open
The Blue Heron Kitchen & Pub	Bar	American	10880 Mill Dam Rd	open
The Gluten & Grain Free Gourmet	Bakery	Bakery		open
The Tap Room	Bar		620 E Main St	open
Yummy Yummy	Restaurant (service type not stated)	Chinese · Sushi · Japanese · Asian	620 E Main St	open
New Dam Pub	Bar		10880 Mill Dam Rd	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	9	8	—	—	—	1	SIC1987
1995	8	7	—	—	—	1	SIC1987
1996	9	7	—	—	—	2	SIC1987
1997	12	10	—	—	—	2	SIC1987
1998	11	8	3	4	1	2	NAICS1997
1999	11	8	3	4	1	2	NAICS1997
2000	9	7	3	3	1	2	NAICS1997
2001	7	5	3	2	—	2	NAICS1997
2002	9	8	4	3	1	1	NAICS1997
2003	7	6	3	2	1	1	NAICS2002
2004	9	7	4	2	1	1	NAICS2002
2005	11	7	3	3	1	2	NAICS2002
2006	10	7	4	2	1	2	NAICS2002
2007	11	8	3	4	1	1	NAICS2002
2008	12	11	3	7	1	—	NAICS2007
2009	13	12	3	8	1	—	NAICS2007
2010	10	9	3	5	1	—	NAICS2007
2011	10	9	4	4	1	—	NAICS2007
2012	8	7	3	4	—	—	NAICS2012
2013	11	10	4	6	—	—	NAICS2012
2014	10	9	4	5	—	—	NAICS2012
2015	9	8	3	5	—	—	NAICS2012
2016	10	9	4	5	—	—	NAICS2012
2017	9	8	4	4	—	—	NAICS2017
2018	9	9	5	3	—	—	NAICS2017
2019	8	8	4	3	—	—	NAICS2017
2020	8	8	4	3	—	—	NAICS2017
2021	10	10	5	4	—	—	NAICS2017
2022	12	11	5	5	—	—	NAICS2022
2023	11	11	4	6	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 43025. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
43008	3.2 mi	11	2023
43033	4.4 mi	1	2010
43046	4.9 mi	7	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.