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BMIE Market 48088

Macomb County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)22,991
2020–2024 ACS 5-year estimate ±1,491 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households9,415
2020–2024 ACS 5-year estimate ±427 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count22,255
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units9,569
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$81,601
2020–2024 ACS 5-year estimate ±4,097 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.3
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,172
2020–2024 ACS 5-year estimate ±110 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$219,700
2020–2024 ACS 5-year estimate ±3,519 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.4 sq mi
Census Gazetteer 2020
Restaurants19
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 48088
Restaurants per 10,000 residents7.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+18.8%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+11.8%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+72.7%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+72.7%
DERIVED: 2000 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202816 (range 13–20)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.1 per year, r² 0.03) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score72 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score76 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score69 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score70 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 72 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score76.17640%+30.4
Restaurant Opportunity Score68.96935%+24.1
Market Momentum Score69.97025%+17.5
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 76 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)22,9918440%+33.5
Median household income (ACS)81,6016440%+25.7
Households (ACS)9,4158420%+16.9
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 69 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth11.85635%+19.5
Restaurants per 10,000 residents (lower = more room)8.37925%+19.8
Population (ACS)22,9918420%+16.8
Median household income (ACS)81,6016420%+12.8
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 70 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth18.87650%+38.2
10-year restaurant growth11.85630%+16.7
20-year restaurant growth72.77520%+15.0
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (44)

By cuisine

Pizza 8 · American 7 · Bakery 5 · Coffee 5 · Italian 5 · Asian 4 · Sandwiches 3 · Burgers 2 · Chicken / wings 2 · Chinese 2 · Dessert 2 · Breakfast 1 · Cajun, Creole, Southern 1 · Greek 1 · Halal / kosher 1 · Ice cream / frozen desserts 1 · Indian 1 · Japanese 1 · Juice / smoothies 1 · Latin American (other) 1 · Mediterranean 1 · Mexican 1 · Middle Eastern 1 · Sushi 1 · Tea / bubble tea 1

By type

Restaurant (service type not stated) 23 · Quick service 12 · Bakery 7 · Bar 6 · Casual dining 5 · Coffee shop 4 · Café 3 · Specialty food shop 3 · Dessert 2 · Juice, smoothie, tea 2 · Delivery-focused 1 · Other 1

NameTypeCuisineAddressStatus
A Slice of Rome PizzeriaRestaurant (service type not stated)Pizza · Italian32801 Hayes Rdopen
Alani’s Soul KitchenRestaurant (service type not stated)28920 Schoenherr Rdopen
Ale & Eddie's TapHouseCasual dining · Bar15015 E Thirteen Mile Rdopen
Antonio's Coney Island RestaurantCasual dining · Restaurant (service type not stated)American31075 Hayes Rdopen
Baker's SquareBakeryBakery13602 E 14 Mile Rdopen
Betty Jane's Bar & GrillCasual dining · Bar13791 E Thirteen Mile Rdopen
Biggby Coffee Drive-Thru BiggbyCoffee shop · Restaurant (service type not stated) · CaféCoffee28455 Schoenherr Rd Suite Aopen
Blackbox PizzaRestaurant (service type not stated)Pizza · Italian30303 Moulin Aveopen
Burger King Burger KingQuick serviceBurgers · American31208 Schoenherr Rdopen
Cold Stone Creamery Cold Stone CreameryCoffee shop · Quick service · Dessert · BakeryIce cream / frozen desserts · Coffee · Dessert28877 Schoenherr Rdopen
Domino's Domino's PizzaDelivery-focused · Quick servicePizza13734 12 Mile Rdopen
Dunkin' Dunkin'Bakery · Juice, smoothie, tea · Dessert · Coffee shopDessert · Juice / smoothies · Coffee13588 E 14 Mile Rdopen
El Fogon Authentic Mexican GrillRestaurant (service type not stated)Mexican · Latin American (other)31081 Hayes Rdopen
ermas soul food by lapeRestaurant (service type not stated)Cajun, Creole, Southern28920 Schoenherr Rdopen
Front Page DeliSpecialty food shop · Quick serviceSandwiches28893 Bunert Rdopen
Ham Place Coney IslandRestaurant (service type not stated)American31202 Schoenherr Rdopen
House of FusYinJuice, smoothie, teaJapanese · Tea / bubble tea · Sushi · Asian14156 12 Mile Rdopen
House of FusYinRestaurant (service type not stated)Asian14156 E 12 Mile Rdopen
Jet's Pizza Jet's PizzaRestaurant (service type not stated)Pizza · Italian31085 Hayes Rdopen
JP ShakersBar15015 E 13 Mile Rdopen
KFC KFCQuick service · Restaurant (service type not stated)Chicken / wings13785 Thirteen Mile Roadopen
Khan's Hot ChickenQuick serviceopen
Little Caesars Pizza Little CaesarsQuick service · Restaurant (service type not stated)Pizza15155 12 Mile Rdopen
Little Caesars Pizza Little CaesarsQuick service · Restaurant (service type not stated)Pizza32899 Schoenherr Rdopen
Little Dino's PizzaRestaurant (service type not stated)Pizza30846 Schoenherr Rdopen
Lori's CafeCafé · Casual diningCoffee · Breakfast · American15188 E 13 Mile Rdopen
Masala KingRestaurant (service type not stated)Middle Eastern · Indian · Mediterranean · Halal / kosher13440 E Thirteen Mile Rdopen
Milestone GrillCasual dining · BarAmerican · Italian14300 12 Mile Rdopen
Onestop Shawarma And Grill LlcRestaurant (service type not stated)27027 Schoenherr Rdopen
Pagano BarsementBar31469 Gloede Dropen
Randog's BarBar · Quick service · BakeryBakery15015 E 13 Mile Rdopen
Ruby Chinese RestaurantRestaurant (service type not stated)Chinese · Asian13720 E 14 Mile Rdopen
Santa Maria Lodge - The Italian ClubRestaurant (service type not stated)Italian28024 Bunert Rdopen
Saroki's Crispy Chicken & Pizza Saroki's Crispy Chicken & PizzaRestaurant (service type not stated)Pizza · Chicken / wings15150 E 14 Mile Rdopen
Soul StataionRestaurant (service type not stated)28920 Schoenherr Rdopen
Starbucks StarbucksCoffee shop · Café · BakeryCoffee · Bakery31200 Schoenherr Rdopen
Stellino BakeryBakery · Quick service · Specialty food shopBakery · Sandwiches15114 E 13 Mile Rdopen
The Country Inn Leo's Coney Island- ClioRestaurant (service type not stated)American · Greek15198 E 13 Mile Rdopen
Tringali's BakeryBakeryBakery29100 Schoenherr Rdopen
Tubby's Sub Shop Tubby's Sub ShopsOther · Specialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches13804 12 Mile Rdopen
Wendy's Wendy'sQuick serviceBurgers · American15101 E 12 Mile Rdopen
Wing Wah Chinese RestaurantRestaurant (service type not stated)Chinese · Asian15138 13 Mile Rdopen
Cafe JoleRestaurant (service type not stated)30801 Schoenherr Rdclosed
Detroit Taco- WarrenRestaurant (service type not stated)Mexican31081 Hayes Rdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
2000111147NAICS1997
20011311561NAICS1997
20021411471NAICS1997
200315114612NAICS2002
200420157613NAICS2002
200520177721NAICS2002
200619156712NAICS2002
200719171061NAICS2002
2008201710611NAICS2007
20091815961NAICS2007
20101917981NAICS2007
20111615781NAICS2007
201219181081NAICS2012
201318171071NAICS2012
201420191091NAICS2012
201521201281NAICS2012
201619171071NAICS2012
20172019910NAICS2017
2018181688NAICS2017
2019171568NAICS2017
2020191788NAICS2017
2021211898NAICS2017
2022201788NAICS2022
20232219810NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 48088. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
480931.7 mi672023
480262.4 mi302023
480662.4 mi1002023
483123.2 mi662023
480153.3 mi152023
480893.3 mi462023
480923.9 mi992023
480213.9 mi442023
480814.7 mi252023
480354.8 mi512023
480825.0 mi242023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.