BMIE BluFoodies Market Intelligence Engine

← Search

BMIE Market 48165

Oakland County, Michigan · ZCTA boundaries as of 2020

Profile

Population (current estimate)9,566
2020–2024 ACS 5-year estimate ±883 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households3,529
2020–2024 ACS 5-year estimate ±297 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count6,339
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units2,698
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$106,220
2020–2024 ACS 5-year estimate ±12,032 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age37.5
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,013
2020–2024 ACS 5-year estimate ±346 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$389,000
2020–2024 ACS 5-year estimate ±30,526 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area9.9 sq mi
Census Gazetteer 2020
Restaurants24
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 48165
Restaurants per 10,000 residents20.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+26.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+100.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+700.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+700.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202833 (range 31–36)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.5 per year, r² 0.95) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score77 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score76 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score88 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 77 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score75.87640%+30.3
Restaurant Opportunity Score69.87035%+24.4
Market Momentum Score88.38825%+22.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 76 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)9,5667040%+28.1
Median household income (ACS)106,2208540%+33.9
Households (ACS)3,5296920%+13.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth1009235%+32.2
Restaurants per 10,000 residents (lower = more room)25.12725%+6.6
Population (ACS)9,5667020%+14.0
Median household income (ACS)106,2208520%+16.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 88 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth26.38250%+40.8
10-year restaurant growth1009230%+27.6
20-year restaurant growth7009920%+19.8
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (40)

By cuisine

American 6 · Sandwiches 6 · Coffee 5 · Pizza 4 · Asian 3 · Bakery 3 · Italian 3 · Dessert 2 · Healthy / salads / bowls 2 · Japanese 2 · Juice / smoothies 2 · Mexican 2 · Sushi 2 · Breakfast 1 · Burgers 1 · Chicken / wings 1 · Chinese 1 · Greek 1 · Ice cream / frozen desserts 1 · Indian 1 · Latin American (other) 1 · Mediterranean 1 · Southwestern / Tex-Mex 1 · Thai 1 · Vegetarian 1

By type

Restaurant (service type not stated) 23 · Quick service 8 · Bar 6 · Casual dining 6 · Bakery 4 · Café 4 · Coffee shop 4 · Dessert 3 · Specialty food shop 2 · Juice, smoothie, tea 2 · Other 2 · Winery / distillery / taproom 2 · Brewery / taproom 1 · Buffet 1 · Fast casual 1

NameTypeCuisineAddressStatus
Applebee's Grill + BarBar · Restaurant (service type not stated)Sandwiches30686 Lyon Center Dr E Unit Eopen
Arby'sQuick service · Restaurant (service type not stated)Sandwiches57145 Lyon Center Dr Wopen
Becker's Bar & GrillCasual dining · Restaurant (service type not stated) · Bar30751 Milford Rdopen
Bheemas Indian CuisineRestaurant (service type not stated) · Casual diningIndian · American30474 Milford Rdopen
Biggby Coffee New Hudson Southeast Michigan BiggbyCoffee shop · Restaurant (service type not stated) · CaféCoffee30771 Milford Rdopen
Bob's Carry Out and DeliOther · Specialty food shop · Restaurant (service type not stated) · Quick serviceSandwiches56230 Grand River Aveopen
Boomers PizzaRestaurant (service type not stated)Pizza56300 Grand River Aveopen
Cold Stone CreameryDessertIce cream / frozen desserts30436 Milford Rdopen
Copper Creek VineyardWinery / distillery / taproom58805 Grand River Aveopen
Cottage Inn Pizza Cottage Inn PizzaRestaurant (service type not stated)Pizza · Italian30751 Milford Rdopen
Draught Horse BreweryRestaurant (service type not stated)57721 Grand River Aveopen
EDC Coffee Co.Coffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies56655 Grand River Aveopen
Freshly FusedJuice, smoothie, tea · Restaurant (service type not stated) · BarJuice / smoothies · Vegetarian · Healthy / salads / bowls30785 Milford Rdopen
Gus's Carry Out New HudsonRestaurant (service type not stated)Pizza · Italian · American30804 Lyon Center Dropen
Ichiban Sushi & Chinese BistroRestaurant (service type not stated)Japanese · Sushi · Chinese · Asian30763 Milford Rdopen
Jet's Pizza Jet's PizzaRestaurant (service type not stated)Pizza · Italian30478 Milford Rdopen
Jimmy John's Jimmy John'sQuick service · Specialty food shopSandwiches30749 Milford Rdopen
Jonna's Bar & Grill New Hudson Jonna’s Bar & GrillCasual dining · BarAmerican56849 Grand River Aveopen
Kelloggs /Keebler Distribution CenterQuick service30104 Research Dropen
Leo's Coney Island Leo's Coney Island- ClioCasual diningAmerican · Greek30422 Milford Rdopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers30528 Lyon Center Dr Eopen
Men Bake CookiesBakery · DessertBakery · Dessert56849 Grand River Ave Ste 3open
Millennium Restaurant CompanyRestaurant (service type not stated)30422 Milford Rdopen
Molly Pitcher's LoungeBuffetAmerican · Breakfast56477 Grand River Aveopen
New Hudson CafeCasual dining · Café · Fast casual · BarCoffee · Healthy / salads / bowls · American56849 Grand River Aveopen
Noble Bar & RestaurantCasual dining · Restaurant (service type not stated) · Bar30712 Lyon Center Dropen
Pita Way Pita WayRestaurant (service type not stated)Mediterranean · Sandwiches30428 Milford Rdopen
Providential Restaurant Group, IncRestaurant (service type not stated)56849 Grand River Ave Ste 2open
Sandler Insurance Agency CorpRestaurant (service type not stated)56766 Grand River Aveopen
Sawasdee 2 Thai RestaurantRestaurant (service type not stated)Thai · Asian30432 Milford Rdopen
Starbucks StarbucksCafé · Coffee shop · BakeryCoffee · BakeryTowne Center, 30808 Lyon Center Dropen
SubwayOtherSandwiches30729 Lyon Center Dr Eopen
Taco Bell Taco BellQuick serviceMexican57275 Lyon Center Dr Wopen
Teresita Mexican GrillRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex · Latin American (other)56310 Grand River Aveopen
Tim Hortons Tim Hortons Cafe and Bake ShopCoffee shop · Quick service · Dessert · BakeryCoffee · Dessert30501 Milford Rdopen
Umami Japanese & Korean CuisineRestaurant (service type not stated)Japanese · Sushi · Asian30472 Milford Rdopen
Walmart BakeryBakeryBakery30729 Lyon Center Dr Eopen
Whole Hearted WineryWinery / distillery / taproom · Brewery / taproom56808 Grand River Ave Bldg aopen
Wing Snob Wing SnobRestaurant (service type not stated) · Quick serviceChicken / wings30438 Milford Rdopen
Novella's PizzaRestaurant (service type not stated)Pizza56849 Grand River Aveclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994431SIC1987
1995211SIC1987
1996431SIC1987
1997541SIC1987
19985221NAICS1997
199931NAICS1997
20005111NAICS1997
20015111NAICS1997
20026331NAICS1997
20037332NAICS2002
2004107611NAICS2002
20051074121NAICS2002
200615115241NAICS2002
20071915564NAICS2002
20081915663NAICS2007
20091310442NAICS2007
20101513454NAICS2007
20111010343NAICS2007
201215123721NAICS2012
201315122731NAICS2012
201413102621NAICS2012
201517143831NAICS2012
201617144821NAICS2012
20172217683NAICS2017
201824196103NAICS2017
201924217113NAICS2017
202025228113NAICS2017
202125238123NAICS2017
202227249123NAICS2022
202327249123NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 48165. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
483934.1 mi322023
481784.2 mi412023
483814.4 mi302023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.