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BMIE Market 53110

Milwaukee County, Wisconsin · ZCTA boundaries as of 2020

Profile

Population (current estimate)17,853
2020–2024 ACS 5-year estimate ±58 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households8,475
2020–2024 ACS 5-year estimate ±383 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count18,320
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units8,688
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$66,719
2020–2024 ACS 5-year estimate ±5,921 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age42.3
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,028
2020–2024 ACS 5-year estimate ±54 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$216,500
2020–2024 ACS 5-year estimate ±8,473 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area4.8 sq mi
Census Gazetteer 2020
Restaurants22
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53110
Restaurants per 10,000 residents7.6
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+29.4%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+57.1%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+46.7%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-8.3%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202824 (range 22–27)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.6 per year, r² 0.76) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score70 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score65 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score70 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score79 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 70 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score65.06540%+26.0
Restaurant Opportunity Score70.07035%+24.5
Market Momentum Score79.57925%+19.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 65 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)17,8537940%+31.8
Median household income (ACS)66,7194240%+16.7
Households (ACS)8,4758220%+16.5
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 70 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth57.18635%+29.9
Restaurants per 10,000 residents (lower = more room)12.36325%+15.8
Population (ACS)17,8537920%+15.9
Median household income (ACS)66,7194220%+8.4
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 79 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth29.48350%+41.5
10-year restaurant growth57.18630%+25.7
20-year restaurant growth46.76120%+12.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (78)

By cuisine

American 12 · Mexican 7 · Coffee 6 · Pizza 5 · Juice / smoothies 4 · Latin American (other) 4 · Breakfast 3 · Italian 3 · Bakery 2 · Burgers 2 · Chinese 2 · Sandwiches 2 · Asian 1 · Dessert 1 · Greek 1 · Ice cream / frozen desserts 1 · Indian 1 · Peruvian 1 · Tea / bubble tea 1 · Vegan 1

By type

Restaurant (service type not stated) 39 · Bar 34 · Casual dining 16 · Café 4 · Juice, smoothie, tea 4 · Bakery 3 · Coffee shop 3 · Quick service 3 · Dessert 2 · Brewery / taproom 1 · Specialty food shop 1 · Other 1

NameTypeCuisineAddressStatus
Andrea's Family RestaurantRestaurant (service type not stated)American5921 S Packard Aveopen
Arby'sQuick service · Restaurant (service type not stated)Sandwiches5965 S Packard Aveopen
Baskin-Robbins Baskin-RobbinsBakery · Juice, smoothie, tea · Dessert · Coffee shopIce cream / frozen desserts · Dessert · Juice / smoothies · Coffee6250 South Packard Avenueopen
Bella's Pizza and CafféRestaurant (service type not stated) · Casual diningPizza · American4759 S Packard Aveopen
Biggby CoffeeCoffee shopCoffee5861 S Packard Aveopen
Bosses sports bar and grillRestaurant (service type not stated)American5132 S Packard Aveopen
Brickyard PubBar · Casual dining3455 E Layton Aveopen
Brothers sports pubBar5142 S Packard Aveopen
Burss Ltd Dba South WoodsRestaurant (service type not stated)5404 S Pennsylvania Aveopen
Cafe Le Crème BrûléeCafé · Restaurant (service type not stated) · Casual diningCoffee · Breakfast · American3431 E Plankinton Aveopen
Castillo's Restaurant Castillo's Family RestaurantCasual diningAmerican · Mexican5656 S Packard Aveopen
Castro's BarBarMexican5244 S Packard Aveopen
Charleston CafeCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies3465 E Layton Aveopen
City LoungeBar3455 E Layton Aveopen
Club 300Casual dining · Bar3460 E Layton Aveopen
Cudahy Burger JointRestaurant (service type not stated)Burgers4905 S Packard Aveopen
Cudahy's Pancake HouseRestaurant (service type not stated)Breakfast · American4753 S Packard Aveopen
Dirty Dime TavernBar · Casual dining5880 S Packard Aveopen
Donatello's PizzeriaRestaurant (service type not stated)Pizza5102 S Packard Aveopen
Duane Ray Inc. Dba Lakeside Pub & GrillRestaurant (service type not stated)3800 E Layton Aveopen
Duane Ray Inc. Dba Lakeside Pub &amp GrillRestaurant (service type not stated)4671 S Lake Dropen
East Side OvensBakeryBakery5430 S Packard Aveopen
Fili's Family RestaurantCasual diningAmerican · Mexican4753 S Packard Aveopen
Filis CafeCafé · Restaurant (service type not stated)Coffee · American5018 S Packard Aveopen
Gerry's InnBar · Restaurant (service type not stated)4767 S Packard Aveopen
Glide InnBar5110 S Packard Aveopen
Greek Islands CafeRestaurant (service type not stated)4753 S Packard Aveopen
Halal WingStopRestaurant (service type not stated)2616 E College Aveopen
Halftime Social BarBar5260 S Packard Aveopen
Hibachi Chinese RestaurantRestaurant (service type not stated)Chinese4666 S Packard Aveopen
Huckleberry InnBar5260 S Packard Aveopen
JC's Blue Collar PubBar · Casual dining5406 S Packard Aveopen
Jen's Sweet TreatsBakeryBakery4745 S Packard Aveopen
Joe's K RanchCasual dining · Restaurant (service type not stated) · BarAmerican4840 S Whitnall Aveopen
Junior Snacks Company LLCRestaurant (service type not stated) · Other6201 S Packard Aveopen
KCD'sBar3557 E Squire Aveopen
Klasiana PizzaRestaurant (service type not stated)Pizza · Italian2914 E Grange Aveopen
La Serenata PeruanaRestaurant (service type not stated) · DessertPeruvian4978 S Packard Aveopen
Lala's PlaceRestaurant (service type not stated)Mexican · Latin American (other)3470 E Layton Aveopen
Landmark by the Lake RestaurantRestaurant (service type not stated)American · Breakfast4671 S Lake Dropen
Layton GyrosRestaurant (service type not stated)Greek3534 E Layton Aveopen
Light Palace Pub & GrillBar · Restaurant (service type not stated)5880 S Packard Aveopen
Marshall's BarBar5832 S Packard Aveopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers6163 S Packard Aveopen
Mexic103Restaurant (service type not stated)Mexican · Latin American (other)3506 E Layton Aveopen
Mix N RewindCasual dining · Bar5132 S Packard Aveopen
Offhaus BreweryBar · Brewery / taproom5967 S Crosswinds Dropen
On the LimiterBar5152 S Packard Aveopen
Orson's SaloonBar3558 E Barnard Aveopen
Papa Luigi'sRestaurant (service type not stated)Italian · Pizza3475 E Layton Aveopen
Pizza Pete’sRestaurant (service type not stated)Pizza · Italian2914 E Grange Aveopen
Porky's on SquireCasual dining · Bar3557 E Squire Aveopen
Power Maxx LlcRestaurant (service type not stated)5261 S Nicholson Aveopen
Quinn's Saloon on SwiftBar3776 E Layton Aveopen
Reggie & Gerry's BarBar4883 S Packard Aveopen
Samano's Mexican Restaurant CudahyBar · Restaurant (service type not stated)Mexican · Latin American (other)3431 E Plankinton Aveopen
Savage Polynesian LoungeBar5483 S Lake Dropen
Skyline CateringRestaurant (service type not stated) · Specialty food shop · Quick serviceSandwiches5601 S Pennsylvania Aveopen
South Shore InnBar5483 S Lake Dropen
Steren Management CoRestaurant (service type not stated)3451 E Ramsey Aveopen
Steve's Bar & GrillCasual dining · Restaurant (service type not stated) · Baropen
Swift Kick PubCasual dining · Bar3778 E Pulaski Aveopen
Taqueria Y Chimichangas Ashley's - CudahyRestaurant (service type not stated)Mexican · Latin American (other)5965 S Packard Aveopen
Tat's Pub & GrillBar4671 S Lake Dropen
The Black Lagoon RoomBaropen
The Country ClubBar · Casual dining5928 S Packard Aveopen
The LodgeBar3800 E Layton Aveopen
The Porkie Co. Of WiRestaurant (service type not stated)American3113 E. Layton Aveopen
The Salty DogBar · Restaurant (service type not stated)3479 E Plankinton Aveopen
The Taj Palace | Restaurant & BanquetRestaurant (service type not stated) · Casual diningIndian · American3665 E Grange Aveopen
Time OuttBar · Casual dining4871 S Packard Aveopen
Tiny'sBar5832 S Packard Ave #40open
To Your Health JuiceryJuice, smoothie, teaJuice / smoothies5820 S Packard Aveopen
Tsing TaoRestaurant (service type not stated)Chinese · Asian5765 S Packard Ave #2613open
Twisted PlantsRestaurant (service type not stated)Vegan4905 S Packard Aveopen
White Horse Tea HouseJuice, smoothie, tea · CaféTea / bubble tea · Juice / smoothies · Coffee3535 E Cudahy Aveopen
Club BagdadBar3776 E Layton Aveclosed
SubwayOtherSandwiches5861 S Packard Aveclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19943324———9SIC1987
19953123———8SIC1987
19963325———8SIC1987
19973628———8SIC1987
19983522148—8NAICS1997
1999271610516NAICS1997
2000302014517NAICS1997
200126169617NAICS1997
20023117116—8NAICS1997
2003271596—6NAICS2002
2004291587—8NAICS2002
2005251376—6NAICS2002
2006251266—7NAICS2002
2007251275—8NAICS2002
2008261486—7NAICS2007
2009251486—6NAICS2007
2010251477—6NAICS2007
2011251587—5NAICS2007
2012241587—4NAICS2012
2013231486—4NAICS2012
20142616115—6NAICS2012
2015311811618NAICS2012
2016311911718NAICS2012
20172718125—5NAICS2017
20182717115—6NAICS2017
20193019126—7NAICS2017
20203018125—8NAICS2017
20212920144—7NAICS2017
20223021145—7NAICS2022
2023312214447NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 53110. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
532351.6 mi92023
532072.6 mi982023
531722.7 mi242023
532214.2 mi632023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.