BMIE Market 53226
Milwaukee County, Wisconsin · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 18,908 2020–2024 ACS 5-year estimate ±870 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 8,617 2020–2024 ACS 5-year estimate ±434 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 18,370 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 8,514 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $93,132 2020–2024 ACS 5-year estimate ±7,429 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 39.9 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,409 2020–2024 ACS 5-year estimate ±96 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $335,600 2020–2024 ACS 5-year estimate ±19,169 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 6.8 sq mi Census Gazetteer 2020 |
| Restaurants | 53 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53226 |
| Restaurants per 10,000 residents | 31.6 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | -3.6% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -10.2% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +12.8% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +35.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 48 (range 44–52) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.6 per year, r² 0.56) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 53 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 79 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 43 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 26 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 53226. Projection: linear trend v1, fitted 2013–2023, -0.6 restaurants per year, r² 0.56, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Wisconsin and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 685, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 53 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 79.1 | 79 | 40% | +31.7 |
| Restaurant Opportunity Score | 43.2 | 43 | 35% | +15.1 |
| Market Momentum Score | 25.6 | 26 | 25% | +6.4 |
Consumer Market Score: 79 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 18,908 | 80 | 40% | +32.2 |
| Median household income (ACS) | 93,132 | 76 | 40% | +30.4 |
| Households (ACS) | 8,617 | 83 | 20% | +16.6 |
Restaurant Opportunity Score: 43 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -10.2 | 18 | 35% | +6.3 |
| Restaurants per 10,000 residents (lower = more room) | 28.0 | 22 | 25% | +5.6 |
| Population (ACS) | 18,908 | 80 | 20% | +16.1 |
| Median household income (ACS) | 93,132 | 76 | 20% | +15.2 |
Market Momentum Score: 26 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | -3.6 | 24 | 50% | +11.9 |
| 10-year restaurant growth | -10.2 | 18 | 30% | +5.4 |
| 20-year restaurant growth | 12.8 | 41 | 20% | +8.2 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (112)
By cuisine
Coffee 18 · American 14 · Sandwiches 12 · Pizza 8 · Bakery 7 · Asian 6 · Chinese 6 · Dessert 6 · Italian 6 · Mexican 6 · Healthy / salads / bowls 4 · Breakfast 3 · Burgers 3 · Latin American (other) 3 · Seafood 3 · Cajun, Creole, Southern 2 · Chicken / wings 2 · Ice cream / frozen desserts 2 · Juice / smoothies 2 · Steakhouse 2 · Tea / bubble tea 2 · Brazilian 1 · British / Irish pub food 1 · Caribbean 1 · European 1 · Filipino 1 · Hot dogs 1 · Japanese 1 · Korean 1 · Southwestern / Tex-Mex 1 · Sushi 1 · Thai 1
By type
Restaurant (service type not stated) 62 · Quick service 18 · Bar 14 · Café 14 · Coffee shop 13 · Bakery 8 · Dessert 8 · Casual dining 7 · Specialty food shop 5 · Fast casual 4 · Brewery / taproom 3 · Juice, smoothie, tea 3 · Delivery-focused 2 · Food truck 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 414 Hemp | Bakery | Bakery | 3122 N Mayfair Rd | open |
| 87th Street Bistro Froedtert | Restaurant (service type not stated) · Café | American · Coffee | 8700 W Wisconsin Ave | open |
| AJ Bombers | Restaurant (service type not stated) | Burgers | 11340 W Burleigh Street | open |
| Alioto's | Restaurant (service type not stated) | Filipino · Italian | 398 N Mayfair Rd | open |
| Ally's Powerhouse Cafe | Café | Coffee · Breakfast · American | 10460 W Innovation Dr | open |
| Alterra Coffee | Coffee shop | Coffee | 2500 N Mayfair Rd | open |
| Auntie Anne's Auntie Anne's | Bakery · Quick service | Bakery | 2500 N Mayfair Rd | open |
| Ben & Jerry's | Dessert | Ice cream / frozen desserts | 2500 N Mayfair Rd | open |
| Big Data Llc | Restaurant (service type not stated) | 10000 W Innovation Dr Ste 160 | open | |
| Big Easy Cajun | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 2500 N Mayfair Rd # M143 | open |
| Bluemound Gardens Restaurant | Restaurant (service type not stated) | 11703 W Bluemound Rd | open | |
| Bubblelicious Bubblelicious | Juice, smoothie, tea · Coffee shop | Juice / smoothies · Tea / bubble tea · Coffee | 2500 N Mayfair Rd | open |
| Buffalo Wild Wings | Bar · Restaurant (service type not stated) · Quick service | Chicken / wings | 2635 N Mayfair Rd | open |
| Chinese Gourmet Express | Restaurant (service type not stated) | Chinese | 2500 N Mayfair Rd | open |
| Cinnabon Cinnabon | Bakery · Dessert | Bakery · Dessert | 2500 N Mayfair Rd | open |
| Club Tap Cocktail Lounge | Bar | 8828 W North Ave | open | |
| Colectivo Coffee Colectivo Coffee | Coffee shop · Café · Bakery | Coffee · Bakery | 9125 W North Ave | open |
| Cousins Subs Cousins Subs | Specialty food shop · Quick service | Sandwiches | 725 N Mayfair Rd | open |
| Cuppa Tosa | Coffee shop · Restaurant (service type not stated) | Coffee | 418 N Mayfair Rd | open |
| Cuppa Tosa Kitchen & Cafe | Café · Coffee shop | Coffee · Breakfast | 11320 W Bluemound Rd | open |
| Divino Gelato Cafe | Dessert | Ice cream / frozen desserts | 2500 N Mayfair Rd | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 803 N. Mayfair Rd | open |
| Doughnuttery | Bakery · Dessert | Dessert | 2500 N Mayfair Rd | open |
| Dr. Dawg Wauwatosa | Restaurant (service type not stated) | Hot dogs | 853 N Mayfair Rd | open |
| Eddie Martini's | Restaurant (service type not stated) | Steakhouse · American | 8612 W Watertown Plank Rd | open |
| Edwardo's Natural Pizza | Restaurant (service type not stated) | Pizza | 10845 W Bluemound Rd | open |
| Eldr+Rime | Restaurant (service type not stated) | American · Seafood · European | 2300 N Mayfair Rd | open |
| Farmer's Fridge | Restaurant (service type not stated) · Fast casual | Healthy / salads / bowls | 10000 W Innovation Dr | open |
| Farmer's Fridge | Restaurant (service type not stated) · Fast casual | Healthy / salads / bowls | 8915 W Connell Ave | open |
| Ferch's Crafthouse Grille | Casual dining · Bar · Restaurant (service type not stated) · Brewery / taproom | American | 418 N Mayfair Rd | open |
| Filippo's Pizza & Broasted Chicken | Restaurant (service type not stated) | Pizza | 2330 N 124th St | open |
| Firehouse Subs Firehouse Subs | Quick service · Restaurant (service type not stated) | Sandwiches | 1701 N. Mayfair Rd. | open |
| Five Guys Five Guys | Quick service | Burgers · American | 2500 N. Mayfair Road Unit 320 | open |
| Flamingo Cafe | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 10001 W Bluemound Rd | open |
| Genghis Khan Mongolian Grill | Restaurant (service type not stated) | Asian | 725 N Mayfair Rd | open |
| George Webb Restaurant George Webb Restaurants | Casual dining | American · Breakfast | 12201 W North Ave | open |
| Godiva Chocolatier | Dessert | Dessert | 2500 N Mayfair Rd | open |
| Habanero's Mexican Kitchen | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 869 N Mayfair Rd | open |
| Happy Wok | Restaurant (service type not stated) | Chinese · Asian | 2332 N 124th St | open |
| Hatched | Bakery · Restaurant (service type not stated) | Bakery | 11500 W North Ave | open |
| Hello Kitty Cafe | Café · Food truck | Coffee | open | |
| Hermanas | Restaurant (service type not stated) | Mexican | 11320 W Bluemound Rd | open |
| Honey Baked Ham The Honey Baked Ham Company | Specialty food shop · Quick service | Sandwiches | 817 N Mayfair Rd | open |
| Hoyt Park Beer Garden | Bar | 1800 N Swan Blvd | open | |
| Huis Cantonese American Cuisine | Restaurant (service type not stated) | Chinese · Asian · American | 8820 W North Ave | open |
| Indian Palace Restaurant | Restaurant (service type not stated) | 11302 W Bluemound Rd | open | |
| It's Just Wings | Restaurant (service type not stated) | Chicken / wings | 2500 N Mayfair Rd | open |
| Jackson's Blue Ribbon Pub | Bar · Casual dining | 11302 W Bluemound Rd | open | |
| Jamba | Juice, smoothie, tea | Juice / smoothies | 2500 N Mayfair Rd | open |
| Jimmy John's Jimmy John's | Quick service · Specialty food shop | Sandwiches | 10919 W Bluemound Rd | open |
| Jimmy's Island Grill & Iguana Bar | Casual dining · Bar | Seafood · Caribbean | 2303 N Mayfair Rd | open |
| JoJo's Martini Lounge | Bar | 418 N Mayfair Rd | open | |
| KPOT Korean BBQ & Hot Pot Gen Korean BBQ House | Restaurant (service type not stated) | Chinese · Korean · Asian | 2635 N Mayfair Rd | open |
| La Fuente La Fuente Restaurants | Restaurant (service type not stated) | Mexican · Latin American (other) | 9155 W Bluemound Rd | open |
| La Mesa Mexican Grill | Restaurant (service type not stated) | 2500 N Mayfair Rd | open | |
| Lalli's Pizza | Restaurant (service type not stated) | Pizza · Italian | 8826 W North Ave | open |
| Le Macaron | Restaurant (service type not stated) | 2500 N Mayfair Rd | open | |
| Lion's Tail Brewing Co - Wauwatosa | Brewery / taproom | 8520 W North Ave | open | |
| Little Tokyo | Café | Japanese · Sushi · Coffee | 2500 N Mayfair Rd | open |
| Lolli and Pops Lolli and Pop's | Dessert | Dessert | 2500 N Mayfair Rd Ste 123 | open |
| Maggiano's Little Italy | Restaurant (service type not stated) | Italian | 2500 N Mayfair Rd. | open |
| Mana Tap | Bar · Casual dining | 10600 W Bluemound Rd #2 | open | |
| Mayfair Road Noodles & Company | Restaurant (service type not stated) | 864 N Mayfair Rd | open | |
| McCormick & Schmick's Seafood | Restaurant (service type not stated) | Seafood | 2550 N Mayfair Rd | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 12324 W North Ave | open |
| Merge Infinite Assets Llc | Restaurant (service type not stated) | 2330 N 124th St | open | |
| Midtown Grill | Casual dining | American | 8913 W North Ave | open |
| Miller Brewery Milwaukee, Wiconsin | Brewery / taproom · Bar | open | ||
| Mo's Irish Pub Mo's Irish Pub Wauwatosa | Bar | British / Irish pub food | 10842 W Bluemound Rd | open |
| Open Pantry Food Marts 608 | Restaurant (service type not stated) | 12324 W North Ave | open | |
| P.f. Chang's | Restaurant (service type not stated) | Chinese | 2500 N Mayfair Rd | open |
| Panera Bread Panera Bread | Bakery · Fast casual | Bakery · Sandwiches · Healthy / salads / bowls | 850 N Mayfair Rd | open |
| Panera Bread | Café | Coffee | 2500 N Mayfair Rd | open |
| Papa Johns Papa John's Pizza | Quick service · Delivery-focused | Pizza | 11504 w north ave | open |
| Patio Cafe | Quick service · Coffee shop · Café | Coffee | open | |
| Peet's Coffee & Tea | Coffee shop | Coffee | 418 N Mayfair Rd | open |
| Peony Restaurant | Restaurant (service type not stated) | Asian | 11120 W Bluemound Rd | open |
| Perfecto Restaurant Group 2 Inc | Restaurant (service type not stated) | 869 N Mayfair Rd | open | |
| Pita Factory | Quick service | 2500 N Mayfair Rd | open | |
| Pitch's Baby Grand | Bar | 11320 W Bluemound Rd | open | |
| Plate Pleasures Eatery | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 2330 N 124th St | open |
| Potbelly Potbelly Sandwich Shop | Restaurant (service type not stated) · Quick service · Specialty food shop | Sandwiches | 2500 N Mayfair Rd | open |
| Qdoba Mexican Eats | Restaurant (service type not stated) | Mexican | 418 N Mayfair Rd | open |
| Rocky Rococo Pizza and Pasta Rocky Rococo Pizza and Pasta | Restaurant (service type not stated) | Pizza · Italian | 11319 W Bluemound Rd | open |
| Rocky Rococo Pizza and Pasta Rocky Rococo Pizza and Pasta | Restaurant (service type not stated) | Pizza · Italian | 2500 N Mayfair Rd | open |
| S and J Popcorn | Dessert | Dessert | 118th &, W North Ave | open |
| See's Candies Chocolate Shops | Dessert | Dessert | 2500 N Mayfair Rd | open |
| Serious Sanji| Dumpling & Dim Sum & Bubble Tea | Juice, smoothie, tea | Chinese · Tea / bubble tea | 853 N Mayfair Rd | open |
| Seven Sisters Cafe | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 999 N 92nd St | open |
| Starbucks Starbucks | Coffee shop · Café | Coffee | 151 N Mayfair Rd | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 2500 N Mayfair Rd | open |
| Steak Escape Mayfair Mall | Restaurant (service type not stated) | Sandwiches | 2500 N Mayfair Rd | open |
| Suburpia | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 11108 W Bluemound Rd | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 12227 W North Ave | open |
| Subway On Bluemound Subway | Restaurant (service type not stated) · Quick service | Sandwiches | 11108 W Bluemound Rd | open |
| Subway Restaurants | Quick service | 9000 W Wisconsin Ave | open | |
| Taco Bell Taco Bell | Quick service | Mexican | 510 N Mayfair Rd | open |
| Texas de Brazil Texas de Brazil | Restaurant (service type not stated) | Steakhouse · Latin American (other) · Brazilian | 2550 N Mayfair Rd | open |
| Thai-namite Wauwatosa Thai-namite Tosa | Restaurant (service type not stated) | Thai · Asian | 8725 W North Ave | open |
| The Burger Den | Restaurant (service type not stated) | 11155 W North Ave | open | |
| The Cheesecake Factory The Cheesecake Factory | Restaurant (service type not stated) | American | 2350 N Mayfair Rd | open |
| The City Market Café of Wauwatosa | Café · Coffee shop · Bakery | Coffee · Bakery | 8725 W North Ave | open |
| The Meltdown | Restaurant (service type not stated) · Other | Sandwiches · Mexican | 11155 West North Avenue | open |
| The Rough Landing | Bar | 1900 N Menomonee River Pkwy | open | |
| The Seafood Shack | Restaurant (service type not stated) · Casual dining | American | 2500 N Mayfair Rd | open |
| The Thirsty Duck | Bar | 11320 W Bluemound Rd | open | |
| Villa Italian Kitchen VRG Brands | Restaurant (service type not stated) | Pizza · Italian | 2500 N Mayfair Rd | open |
| Walt's Sandwich Place | Restaurant (service type not stated) · Fast casual | Sandwiches · Healthy / salads / bowls | 10600 W Bluemound Rd | open |
| Warrior Brewhaus | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 8800 W Bluemound Rd | open |
| Woodland Retreat | Restaurant (service type not stated) · Bar | American | 10001 W Bluemound Rd | open |
| Innovation Restaurant | Restaurant (service type not stated) | American | 10499 W Innovation Dr | closed |
| Sun Bias Inc | Restaurant (service type not stated) | 10437 W Innovation Dr Ste 310 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 44 | 39 | — | — | — | 5 | SIC1987 |
| 1995 | 43 | 39 | — | — | — | 4 | SIC1987 |
| 1996 | 43 | 38 | — | — | — | 5 | SIC1987 |
| 1997 | 47 | 43 | — | — | — | 4 | SIC1987 |
| 1998 | 47 | 39 | 16 | 17 | 6 | 3 | NAICS1997 |
| 1999 | 46 | 40 | 18 | 17 | 5 | 3 | NAICS1997 |
| 2000 | 49 | 43 | 19 | 17 | 7 | 3 | NAICS1997 |
| 2001 | 48 | 45 | 20 | 18 | 7 | 1 | NAICS1997 |
| 2002 | 51 | 47 | 17 | 21 | 9 | 1 | NAICS1997 |
| 2003 | 53 | 47 | 20 | 19 | 8 | 2 | NAICS2002 |
| 2004 | 59 | 51 | 23 | 20 | 8 | 2 | NAICS2002 |
| 2005 | 63 | 55 | 23 | 24 | 8 | 3 | NAICS2002 |
| 2006 | 65 | 56 | 24 | 25 | 7 | 3 | NAICS2002 |
| 2007 | 63 | 53 | 22 | 23 | 8 | 2 | NAICS2002 |
| 2008 | 66 | 55 | 22 | 22 | 11 | 3 | NAICS2007 |
| 2009 | 68 | 56 | 21 | 23 | 12 | 3 | NAICS2007 |
| 2010 | 71 | 58 | 22 | 26 | 10 | 2 | NAICS2007 |
| 2011 | 71 | 58 | 21 | 25 | 12 | 2 | NAICS2007 |
| 2012 | 74 | 59 | 21 | 26 | 12 | 2 | NAICS2012 |
| 2013 | 73 | 59 | 21 | 25 | 12 | 2 | NAICS2012 |
| 2014 | 75 | 59 | 23 | 23 | 12 | 3 | NAICS2012 |
| 2015 | 70 | 54 | 21 | 22 | 10 | 2 | NAICS2012 |
| 2016 | 70 | 53 | 22 | 22 | 9 | 1 | NAICS2012 |
| 2017 | 74 | 55 | 21 | 24 | 10 | 4 | NAICS2017 |
| 2018 | 73 | 55 | 20 | 26 | 9 | 4 | NAICS2017 |
| 2019 | 70 | 52 | 20 | 25 | 7 | 3 | NAICS2017 |
| 2020 | 68 | 52 | 18 | 28 | 6 | — | NAICS2017 |
| 2021 | 69 | 53 | 21 | 26 | 6 | — | NAICS2017 |
| 2022 | 69 | 53 | 19 | 26 | 8 | — | NAICS2022 |
| 2023 | 70 | 53 | 18 | 26 | 9 | 3 | NAICS2022 |