BMIE Market 53704
Dane County, Wisconsin · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 46,730 2020–2024 ACS 5-year estimate ±2,154 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 22,186 2020–2024 ACS 5-year estimate ±825 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 44,034 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 21,500 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $74,034 2020–2024 ACS 5-year estimate ±3,231 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 35.4 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,267 2020–2024 ACS 5-year estimate ±52 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $318,400 2020–2024 ACS 5-year estimate ±10,771 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 21.9 sq mi Census Gazetteer 2020 |
| Restaurants | 136 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 53704 |
| Restaurants per 10,000 residents | 24.8 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +12.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +11.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +29.5% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +65.9% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 140 (range 131–148) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.5 per year, r² 0.59) · 80% range · confidence Medium · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 66 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 80 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 55 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 62 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 53704. Projection: linear trend v1, fitted 2013–2023, +1.5 restaurants per year, r² 0.59, confidence Medium.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Wisconsin and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 685, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 66 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 79.6 | 80 | 40% | +31.8 |
| Restaurant Opportunity Score | 54.6 | 55 | 35% | +19.1 |
| Market Momentum Score | 62.1 | 62 | 25% | +15.5 |
Consumer Market Score: 80 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 46,730 | 96 | 40% | +38.5 |
| Median household income (ACS) | 74,034 | 54 | 40% | +21.5 |
| Households (ACS) | 22,186 | 98 | 20% | +19.7 |
Restaurant Opportunity Score: 55 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 11.5 | 55 | 35% | +19.4 |
| Restaurants per 10,000 residents (lower = more room) | 29.1 | 21 | 25% | +5.3 |
| Population (ACS) | 46,730 | 96 | 20% | +19.2 |
| Median household income (ACS) | 74,034 | 54 | 20% | +10.7 |
Market Momentum Score: 62 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 12.4 | 70 | 50% | +35.1 |
| 10-year restaurant growth | 11.5 | 55 | 30% | +16.6 |
| 20-year restaurant growth | 29.5 | 52 | 20% | +10.3 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (296)
By cuisine
American 50 · Coffee 36 · Mexican 25 · Sandwiches 24 · Bakery 17 · Pizza 17 · Asian 15 · Burgers 14 · Chicken / wings 10 · Ice cream / frozen desserts 10 · Latin American (other) 10 · Dessert 9 · Breakfast 8 · Chinese 8 · Italian 7 · BBQ 6 · Southwestern / Tex-Mex 6 · Cajun, Creole, Southern 5 · Japanese 5 · Juice / smoothies 5 · Tea / bubble tea 5 · Indian 3 · Middle Eastern 3 · Seafood 3 · Steakhouse 3 · Sushi 3 · African 2 · Healthy / salads / bowls 2 · Noodles / ramen / pho 2 · Thai 2 · Vegetarian 2 · British / Irish pub food 1 · Halal / kosher 1 · Hawaiian / Pacific 1 · Hot dogs 1 · Korean 1 · Mediterranean 1 · Spanish / tapas 1 · Vietnamese 1
By type
Restaurant (service type not stated) 170 · Bar 53 · Quick service 47 · Casual dining 36 · Café 26 · Coffee shop 23 · Bakery 18 · Dessert 16 · Brewery / taproom 12 · Juice, smoothie, tea 9 · Specialty food shop 8 · Other 8 · Food truck 7 · Catering 2 · Delivery-focused 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 4&20 Bakery & Cafe | Restaurant (service type not stated) | Breakfast | 305 N 4th St | open |
| Ahan | Restaurant (service type not stated) | 2262 Winnebago St | open | |
| Alchemy | Café · Restaurant (service type not stated) | Coffee · American | 1980 Atwood Ave | open |
| Ale Asylum | Brewery / taproom | 2002 Pankratz St | open | |
| ALT Brew | Brewery / taproom · Bar | 1808 Wright St | open | |
| Ana Mia Cakes | Bakery | Bakery | 1219 N Sherman Ave # C | open |
| Ancora Ancora | Café · Coffee shop · Bakery | Coffee · Bakery | 611 N Sherman Ave | open |
| Ancora Coffee Roaster | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 4000 International Ln | open |
| Applebee's Applebee's Grill & Bar | Casual dining · Bar | American | 4710 East Towne Boulevard | open |
| Ara's Antojitos Authentic Mexican food | Restaurant (service type not stated) · Food truck | 1219 N Sherman Ave | open | |
| Arby's | Quick service · Restaurant (service type not stated) | Sandwiches | 4002 E Washington Ave | open |
| Arby's | Quick service | 89 East Towne Mall | open | |
| Arod's Tex Mex- Global Market | Restaurant (service type not stated) | Mexican | 2161 Zeier Rd Unit 4 | open |
| Atwood Creamery | Dessert | Ice cream / frozen desserts | 2302 Atwood Ave | open |
| Atwood Restaurant, Llc | Restaurant (service type not stated) | 2004 Atwood Ave | open | |
| Auntie Anne's Auntie Anne's | Bakery · Quick service | Bakery | 115 East Towne Mall | open |
| Babes Sport's Grill | Restaurant (service type not stated) | American | 4325 Lien Rd | open |
| Baked Lab | Bakery · Dessert | Bakery · Dessert | 2044 Atwood Ave | open |
| Banzo | Restaurant (service type not stated) · Casual dining | Middle Eastern · American | 2105 Sherman Ave | open |
| Bar Corallini | Restaurant (service type not stated) | Italian · Pizza | 2004 Atwood Ave | open |
| BarleyPop Tap and Shop | Bar | 2045 Atwood Ave | open | |
| Barriques | Coffee shop | Coffee | 2166 Atwood Ave | open |
| Bear & Bottle | Casual dining · Bar | 601 N Sherman Ave | open | |
| Beef Butter BBQ | Catering | BBQ · American | 3001 N Sherman Ave | open |
| Ben & Jerry's | Other · Dessert · Casual dining · Restaurant (service type not stated) · Bar | Sandwiches · Ice cream / frozen desserts | Dane County Regional Airport (MSN) | open |
| Benvenuto's Italian Grill | Bar · Restaurant (service type not stated) | 1849 Northport Dr | open | |
| Bierock | Casual dining · Bar | American | 2911 N Sherman Ave | open |
| Braisin' Hussies | Food truck · Quick service · Juice, smoothie, tea | Juice / smoothies | 1219 N Sherman Ave | open |
| Broken Board Coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 2358 E Springs Dr | open |
| Buffalo Wild Wings Buffalo Wild Wings | Bar · Casual dining | American | 240 East Towne Mall East Towne Mall | open |
| Burger King Burger King | Quick service | Burgers · American | 2655 East Washington Avenue | open |
| Busse's Markway Tavern Inc | Bar | 2005 N Sherman Ave | open | |
| Cafe Brittoli | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 2326 Atwood Ave | open |
| Cafe Costa Rica | Café · Coffee shop | Coffee · Latin American (other) | 1219 N Sherman Ave | open |
| Cafe La Bellitalia | Restaurant (service type not stated) | Italian | 1026 N Sherman Ave | open |
| Cafe Ritazza | Café | Coffee | MSN Airport | open |
| Café Zupas Café Zupas | Quick service | 4510 East Washington Avenue | open | |
| Callahan’s Sports Pub | Restaurant (service type not stated) | 1902 Bartillon Dr | open | |
| Calliope Ice Cream Ian's Pizza Madison | Restaurant (service type not stated) · Dessert | Pizza · Ice cream / frozen desserts · Dessert · American | 3241 Garver Green | open |
| Captain Frank Seafood Boiler | Restaurant (service type not stated) | Cajun, Creole, Southern | 2161 Zeier Rd # 8 | open |
| Chang Jiang | Restaurant (service type not stated) | Chinese · Asian | 4929 Commercial Ave | open |
| Chick-fil-A Chick-fil-A | Quick service | Chicken / wings · American | 4212 E Washington Ave | open |
| China Wok | Restaurant (service type not stated) | Chinese · Asian | 1724 Fordem Ave | open |
| Chipotle Mexican Grill Chipotle Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 4628 E Washington Ave | open |
| Chocolate Shoppe Ice Cream | Dessert · Restaurant (service type not stated) | Dessert · Ice cream / frozen desserts | 25 East Towne Mall | open |
| Chocolate Shoppe Ice Cream Co. | Dessert | Ice cream / frozen desserts | 1726 Fordem Ave | open |
| Chocolate Shoppe Ice Cream Co. | Dessert | Ice cream / frozen desserts | 2322 Atwood Ave | open |
| Chocolaterian | Bakery | Bakery | 2004 Atwood Ave | open |
| Club Lamark | Bar | 1525 N Stoughton Rd | open | |
| Cocovaa Chocolatier | Dessert | Dessert | 1815 E Washington Ave Ste 100 | open |
| Coffee Gallerie | Coffee shop | Coffee | 1865 Northport Dr | open |
| Cool Beans Coffee Cafe | Restaurant (service type not stated) | 1748 Eagan Rd | open | |
| Cool sweet treats ice cream truck | Dessert · Juice, smoothie, tea · Food truck | Ice cream / frozen desserts · Juice / smoothies | 1219 N Sherman Ave | open |
| Country Kitchen | Restaurant (service type not stated) | American | 2639 East Springs Dr | open |
| Cousins Subs Cousins Subs | Specialty food shop · Quick service | Sandwiches | 3715 E Washington Ave | open |
| Cracker Barrel Old Country Store Cracker Barrel Old Country Store | Café · Restaurant (service type not stated) | Cajun, Creole, Southern · Breakfast · Coffee · American | 2147 E Springs Dr., I-90/94 & US 151 | open |
| Crostini Sandwiches | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 231 North St | open |
| Culver's Culver's | Restaurant (service type not stated) | Burgers · American | 4301 East Towne Blvd. | open |
| Culver's Culver's | Quick service | Burgers · American | 1325 Northport Drive | open |
| Dave's Hot Chicken | Restaurant (service type not stated) | BBQ · Chicken / wings | 4814 Annamark Dr | open |
| Deja Brew | Coffee shop | Coffee | 4915 Commercial Ave | open |
| DeVine Grilling | Food truck | American · BBQ | 1219 N Sherman Ave | open |
| Dexter's Pub | Bar · Casual dining | 301 North St | open | |
| Dickey's Barbecue Pit | Quick service · Restaurant (service type not stated) | BBQ | 4833 Annamark Dr Ste 200 | open |
| Dobhan | Restaurant (service type not stated) | Indian | 2110 Atwood Ave | open |
| Domino's Domino's Pizza | Quick service · Delivery-focused | Pizza | 2810 East Washington Ave | open |
| Drackenbergs Cigar Bar | Bar | 605 N Sherman Ave | open | |
| Dreamy Teazy | Juice, smoothie, tea · Dessert · Café | Tea / bubble tea · Dessert · Coffee | 1297 N Sherman Ave | open |
| East Peppy's Coffee | Coffee shop · Café | Coffee | 2222 E Washington Ave, 53704 N 5th St | open |
| East Towne - Drive Thru Potbelly | Quick service | Sandwiches | 2245 Zeier Road | open |
| Eastside Noodles & Company | Restaurant (service type not stated) | 4280 East Towne Boulevard | open | |
| Einstein Bros Bagels | Bakery · Restaurant (service type not stated) | Bakery | 1738 Fordem Ave | open |
| Einstein Bros. Bagels | Bakery · Restaurant (service type not stated) | Bakery | 3904 E Washington Ave | open |
| El Sabor de Puebla | Restaurant (service type not stated) | Mexican · Latin American (other) | 305 N 4th St | open |
| El Sabor de Puebla #2 (North) | Restaurant (service type not stated) · Casual dining | Mexican · American | 1849 Northport Dr | open |
| El Sabroso Philly Steak | Restaurant (service type not stated) · Quick service | Sandwiches · American | 213 E Towne Way | open |
| Ella's Deli and Ice Cream Parlor | Specialty food shop · Quick service | Sandwiches | 2902 E Washington Ave | open |
| Estella East Infusion Bar | Bar | 1712 Eagan Rd | open | |
| Ethical Trading Company | Café | Coffee | 4611 Dovetail Dr Ste 1 | open |
| Far Breton Bakery | Bakery · Restaurant (service type not stated) · Café | Bakery · Coffee | 1920 Fordem Ave | open |
| Fazoli's | Restaurant (service type not stated) | 2143 Zeier Rd | open | |
| FEED Bakery Training Program | Bakery | Bakery | 1219 N Sherman Ave | open |
| Feed Kitchens | Restaurant (service type not stated) | American | 1219 N Sherman Ave | open |
| Five Guys Five Guys | Quick service | Burgers · American | 2253 Zeier Rd | open |
| Flaming Wok | Restaurant (service type not stated) | Chinese · Asian | 4237 Lien Rd | open |
| Flix Brewhouse Madison | Brewery / taproom · Casual dining · Bar | 85 E Towne Way | open | |
| Forward Craft & Coffee | Bar | 2166 Atwood Ave | open | |
| Four Pond Llc Dba Mint Mark | Restaurant (service type not stated) · Casual dining | American | 1929 Winnebago St | open |
| Franchise Service Options Inc | Restaurant (service type not stated) | 2401 American Ln | open | |
| Fried Shack | Restaurant (service type not stated) · Quick service | Chicken / wings | 1423 Northport Dr | open |
| Fuki hot pot | Restaurant (service type not stated) | Chinese · Asian | 2143 Zeier Rd | open |
| Gail Ambrosius Chocolatier | Dessert | Dessert | 2083 Atwood Ave | open |
| Garver Lounge | Bar | 3241 Garver Grn | open | |
| Gilles Frozen Custard | Dessert | Ice cream / frozen desserts · Dessert | 2070 Helena St | open |
| Glass Nickel Pizza Co. Glass Nickel Pizza Co. - Appleton | Restaurant (service type not stated) | Pizza · Italian | 2916 Atwood Ave | open |
| Glazed | Bakery | Bakery | 2161 Zeier Rd | open |
| Gloria Jean's Gourmet Coffee Shop | Coffee shop | Coffee | 171 East Towne Mall | open |
| Granny's Kitchen | Restaurant (service type not stated) | American | 1423 Northport Dr | open |
| Great China Great China Restaurant | Restaurant (service type not stated) | Chinese · Asian | 619 N Sherman Ave | open |
| Green Mustache Juice Bar | Restaurant (service type not stated) · Other | 1820 E Washington Ave | open | |
| Green Owl Cafe | Café · Restaurant (service type not stated) | Vegetarian · Coffee | 1970 Atwood Ave | open |
| Growlers Bar & Grille | Bar · Restaurant (service type not stated) | 4402 E Washington Ave | open | |
| Growlers To Go-go | Bar | 2927 E Washington Ave | open | |
| Habaneros Mexican Grill Sherman Plaza, Northport | Restaurant (service type not stated) | Mexican | 3001 N Sherman Ave | open |
| Habeneros Habaneros Modern Taco Bar | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 3001 N Sherman Ave | open |
| Hardee's | Restaurant (service type not stated) | Burgers | 4814 Annamark Dr | open |
| Harmony Bar & Grill | Casual dining · Bar | 2201 Atwood Ave | open | |
| Herbiery Taproom | Brewery / taproom | 2015 Winnebago St | open | |
| Holisac Taste of Africa | Bakery · Juice, smoothie, tea | African · Juice / smoothies · Bakery | 2161 Zeier Rd #6 | open |
| HomeTown Buffet | Restaurant (service type not stated) | American | 1745 Parkside Dr | open |
| Hoops Of Dane County, Inc | Restaurant (service type not stated) | 1810 Roth St | open | |
| Hooters | Bar · Restaurant (service type not stated) · Quick service | Burgers · Sandwiches | 2639 E Springs Dr | open |
| Hotco Noodles | Restaurant (service type not stated) | Noodles / ramen / pho | In Global Market, 2161 Zeier Rd | open |
| House Of Flavas | Quick service | 4905 Commercial Ave | open | |
| Ideal Bar | Bar | 1968 Atwood Ave | open | |
| IHOP IHOP | Casual dining | American · Breakfast | 4614 E Washington Ave | open |
| Ihop | Restaurant (service type not stated) | Breakfast | 5418 Blue Bill Park Dr | open |
| Imperial Garden East | Restaurant (service type not stated) | Chinese | 4214 E Washington Ave | open |
| It's Good For You | Restaurant (service type not stated) | Pizza · Italian | 521 N Sherman Ave | open |
| J&J Fish & Chicken | Restaurant (service type not stated) | American | 2835 E Washington Ave | open |
| Java Cat Coffee House | Café · Juice, smoothie, tea · Coffee shop | Coffee · Tea / bubble tea | 4221 Lien Rd | open |
| Jersey Mike's Jersey Mike's Subs | Specialty food shop · Quick service | Sandwiches | 4704 E. Towne Blvd. | open |
| Jerzy's Eagle Crest Bar | Casual dining · Bar | 5450 Commercial Ave | open | |
| Jet Room Restaurant | Restaurant (service type not stated) · Café | Breakfast · Coffee | 3606 Corben Ct | open |
| Jimmy John's Jimmy John's | Quick service · Specialty food shop | Sandwiches | 1791 Thierer Rd | open |
| Jolly Frog | Food truck | Mexican · Latin American (other) | 1219 N Sherman Ave | open |
| Juicy Organics | Restaurant (service type not stated) | 1726 Eagan Rd | open | |
| Just Bakery | Bakery | Bakery | 1708 Thierer Rd | open |
| Just Coffee Cooperative | Coffee shop | Coffee | 3701 Orin Rd | open |
| K&a Foodsllc | Restaurant (service type not stated) | 1207 N Sherman Ave | open | |
| Karben4 Brewing | Brewery / taproom · Bar | 3698 Kinsman Blvd | open | |
| Kato's Cajun | Restaurant (service type not stated) · Quick service | Cajun, Creole, Southern | 66 E Towne Mall | open |
| Kavanaugh's Esquire Club | Restaurant (service type not stated) · Casual dining · Bar | American | 1025 N Sherman Ave | open |
| Kettle Korn By Matty LLC | Dessert | American | 15 Westend Cir | open |
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 4802 Annamark Drive | open |
| KFC | Quick service · Restaurant (service type not stated) | 2958 E Washington Ave | open | |
| Kingdom Restaurant | Restaurant (service type not stated) | African · American | 1865 Northport Dr | open |
| Korill Hut Korean BBQ & Hot Pot | Restaurant (service type not stated) | Chinese · Korean · Asian | 232 E Towne Way | open |
| Krispy Krunchy Chicken | Restaurant (service type not stated) | Chicken / wings | 4905 Commercial Ave | open |
| La Bonita | Restaurant (service type not stated) | Mexican | 4915 COMMERCIAL Ave | open |
| La Michoacana | Restaurant (service type not stated) · Dessert | Ice cream / frozen desserts | 4512 E Washington Ave | open |
| La Pollera Colombiana | Restaurant (service type not stated) | Latin American (other) | 3579 E Washington Ave | open |
| La Taguara | Restaurant (service type not stated) | Latin American (other) | 3502 E Washington Ave | open |
| Lao Laan Xang Restaurant | Restaurant (service type not stated) · Casual dining | Asian · American | 2098 Atwood Ave | open |
| Laredo's Mexican Restaurant | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 4001 Lien Rd | open |
| Lazy Oaf Lounge | Bar | 1617 N Stoughton Rd | open | |
| Ledger Coffee Roasters | Coffee shop | Coffee | 3241 Garver Grn Ste 140 | open |
| Little Caesars Pizza Little Caesars | Quick service | Pizza · Italian | 2833 E Washington Ave | open |
| Lockeroom Sports Bar & Grill | Bar · Casual dining | 1810 Roth St | open | |
| Lola's Hi/Lo Lounge | Bar | 617 N Sherman Ave | open | |
| Los 4 Fogones | Restaurant (service type not stated) | Mexican · Latin American (other) | 219 E Towne Way | open |
| Luigis Diner | Restaurant (service type not stated) | 2002 Atwood Ave Ste 208 | open | |
| Lulu's 13 Pub | Bar | 232 East Towne Mall | open | |
| M & J Jamaican Kitch'n | Food truck | 2817 E Washington Ave | open | |
| MadCity Sweets and Sauces | Restaurant (service type not stated) | 1219 N Sherman Ave | open | |
| Madison College Diane's delicious diner | Casual dining · Restaurant (service type not stated) · Café | American · Coffee | 1701 Wright St | open |
| Madison Dane County Regional Airport Business Center | Other · Bar | open | ||
| Madison, Wisconsin - East Towne Portillo's | Quick service | 4505 East Towne Blvd | open | |
| Madtown Chicken N' Fish | Restaurant (service type not stated) | Chicken / wings · American | 1101 N Sherman Ave | open |
| Magic Wok | Restaurant (service type not stated) | Chinese | 2044 Atwood Ave | open |
| Maharana Indian Restaurant | Restaurant (service type not stated) · Casual dining | Indian · American | 1707 Thierer Rd | open |
| Manna Cafe & Bakery | Café · Restaurant (service type not stated) | Breakfast · Coffee | 611 N Sherman Ave | open |
| Marahaja Indian Restaurant, Madison | Restaurant (service type not stated) | Indian | Zeier Rd | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 4502 E Washington Ave | open |
| McDonald's McDonald's | Quick service | Burgers · American | 2901 Dryden Dr | open |
| McDonald's McDonald's | Quick service | Burgers · American | 2733 E Washington Ave | open |
| McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 3709 Kinsman Blvd | open |
| McGee's Chicken | Restaurant (service type not stated) | Chicken / wings · American | 2702 E Washington Ave | open |
| Mediterranean Fusion | Restaurant (service type not stated) | Mediterranean · Middle Eastern | 1219 N Sherman Ave | open |
| Mercies Coffee | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 1748 Eagan Rd | open |
| Milio's Sandwiches | Restaurant (service type not stated) | Sandwiches | 4292 E Towne Blvd | open |
| Milio's Sandwiches Milio's Sandwiches | Other · Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 231 North St | open |
| Milio's Sandwiches | Restaurant (service type not stated) | Sandwiches | 4905 Commercial Ave | open |
| Minocqua Brewing Company | Madison Taproom | Brewery / taproom · Bar | 2927 E Washington Ave | open | |
| Mission Bbq MISSION BBQ | Restaurant (service type not stated) | BBQ · American | 4702 E Towne Blvd | open |
| MOD Pizza | Restaurant (service type not stated) | Pizza | 2249 Zeier Rd | open |
| Moka | Coffee shop | Coffee | 4292 E Towne Blvd | open |
| Moka Moka | Coffee shop · Juice, smoothie, tea · Café | Coffee · Tea / bubble tea | 2910 E Washington Ave | open |
| MonsoonSiam | Restaurant (service type not stated) | Thai · Asian | 2326 Atwood Ave | open |
| Monty's Blue Plate Diner | Casual dining | American · Vegetarian | 2089 Atwood Ave | open |
| Mr Robert's | Bar | 2116 Atwood Ave | open | |
| Murphy's Bar and Restaurant | Casual dining · Restaurant (service type not stated) · Bar | 5344 WI-113 | open | |
| Nar Turkish Restaurant | Restaurant (service type not stated) | Middle Eastern · Halal / kosher | 1738 Fordem Ave | open |
| Nau-ti-gal | Restaurant (service type not stated) | Seafood | 5360 Westport Rd | open |
| Nessalla Kombucha | Brewery / taproom | 3233 Garver Grn | open | |
| New Orleans Take Out | Restaurant (service type not stated) | 1920 Fordem Ave | open | |
| Next Door Brewing Company | Brewery / taproom | 2439 Atwood Ave | open | |
| Noodles & Company Noodles & Company | Restaurant (service type not stated) | Noodles / ramen / pho · American | 4280 E Towne Blvd | open |
| Nook | Restaurant (service type not stated) | American | 2138 Atwood Ave | open |
| Nori Sushi and Grill | Restaurant (service type not stated) | Japanese · Sushi · Asian | 4738 E Washington Ave | open |
| Northside Lounge | Casual dining · Bar | 1022 N Sherman Ave | open | |
| northstreetmsn | Restaurant (service type not stated) · Casual dining | American · Breakfast | 557 North St | open |
| Octopi Brewing | Brewery / taproom · Bar | 705 Lakewood Blvd | open | |
| Ohio Tavern | Bar · Casual dining | Mexican | 224 Ohio Ave | open |
| Olive Garden Olive Garden | Restaurant (service type not stated) | Italian | 4320 E Towne Blvd | open |
| Om Indian Fusion | Restaurant (service type not stated) | Asian | 3579 E Washington Ave | open |
| Om's Chicken n Fish n Burger | Restaurant (service type not stated) | British / Irish pub food · Sandwiches | 2702 E Washington Ave | open |
| One Barrel Brewing Company | Brewery / taproom | 2001 Atwood Ave | open | |
| Outback Steakhouse | Restaurant (service type not stated) | Steakhouse | 4520 East Towne Boulevard | open |
| Palate Pleasures | Restaurant (service type not stated) | American | 1219 N Sherman Ave | open |
| Pan and Pan | Restaurant (service type not stated) · Bakery | Bakery | 1777 Thierer Rd | open |
| Panera Bread Panera Bread | Bakery · Café | Bakery · Sandwiches · Coffee | 2651 E Springs Drive | open |
| Papa Johns Papa John's Pizza | Quick service · Restaurant (service type not stated) | Pizza | 2604 e washington ave | open |
| Pardon My Cheesesteak | Restaurant (service type not stated) | 4614 E Washington Ave | open | |
| Pasta Per Trio, Inc | Restaurant (service type not stated) | 2702 International Ln | open | |
| Pedro's Mexican Restaurante | Restaurant (service type not stated) | Mexican | 3555 E Washington Ave | open |
| Pedro's Of Madison, Inc. | Restaurant (service type not stated) | 3555 E Washington Ave | open | |
| Perkins at 4863 Hayes Rd. Madison, WI Perkins | Restaurant (service type not stated) | American | 4863 Hayes Rd. | open |
| Perkins Restaurant & Bakery Perkins American Food Co. | Restaurant (service type not stated) · Bakery | Bakery · American | 4863 Hayes Rd | open |
| Pizza Extreme | Restaurant (service type not stated) | Pizza | 1207 N Sherman Ave | open |
| Pizza Hut Pizza Hut | Quick service · Restaurant (service type not stated) | Pizza | 1438 Northport Dr | open |
| Pizza Pit | Restaurant (service type not stated) | Pizza | 1860 E Washington Ave | open |
| Players Sports Bar | Bar · Casual dining | 2013 Winnebago St | open | |
| Poke-Mi | Restaurant (service type not stated) | Hawaiian / Pacific · Healthy / salads / bowls · Asian | 2161 Zeier Rd #7 | open |
| Popeyes Popeyes Louisiana Kitchen | Quick service | Chicken / wings · Cajun, Creole, Southern | 4002 E Washington Ave | open |
| Popeyes Louisiana Kitchen | Restaurant (service type not stated) | Chicken / wings | 1902 Northport Dr | open |
| Portillo's Portillo's | Quick service · Restaurant (service type not stated) | Hot dogs | 4505 East Towne Blvd | open |
| Potbelly Potbelly Sandwich Shop | Restaurant (service type not stated) · Quick service | Sandwiches | 2245 Zeier Rd | open |
| Potbelly Sandwich Shop | Other | Sandwiches | 4833 Annamark Drive | open |
| Qdoba Mexican Eats | Restaurant (service type not stated) | Mexican | 4718 E Towne Blvd | open |
| Ragin Cajun Seafood | Restaurant (service type not stated) | Seafood · Cajun, Creole, Southern | 4802 E Washington Ave | open |
| Red Lobster Red Lobster | Restaurant (service type not stated) | Seafood · American | EAST TOWNE MALL, 4502 E Towne Blvd | open |
| Red Panda Llc | Restaurant (service type not stated) | 2262 Winnebago St | open | |
| Red Robin Gourmet Burgers Red Robin Gourmet Burgers | Casual dining · Bar | Burgers · American | 2440 E Springs Dr | open |
| Rocky Rococo | Restaurant (service type not stated) | Pizza | 3001 N Sherman Ave | open |
| Rocky Rococo Pan Style Pizza | Restaurant (service type not stated) | Pizza | 1753 Thierer Rd | open |
| Roll Play | Café | Coffee | 3241 Garver Grn Ste 115 | open |
| Rosati's Pizza Rosati's Pizza | Restaurant (service type not stated) | Pizza · Italian | 4933 Commercial Ave | open |
| ROTUNDA CAFE | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 1965 Atwood Ave # 5220 | open |
| S&b Hmong Kitchen | Restaurant (service type not stated) | Thai | 2161 Zeier Rd | open |
| Sabor Segoviano | Restaurant (service type not stated) | Mexican · Latin American (other) | 2237 Independence Ln | open |
| Sarku Japan Sarku Japan | Restaurant (service type not stated) | Japanese · Asian | 237 East Towne Way Space #FC-12 | open |
| Sbarro | Restaurant (service type not stated) | Pizza | 89 E Towne Mall | open |
| Schlotzsky's | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 3825 E Washington Ave | open |
| Schoops Ice Cream | Dessert | Ice cream / frozen desserts · Dessert | 6801 Manufacturers Dr | open |
| Sherman44, Llc | Restaurant (service type not stated) | 601 N Sherman Ave | open | |
| Slices Bar & Grill | Restaurant (service type not stated) · Casual dining · Bar | 2417 Pennsylvania Ave | open | |
| Smoky Jon's Number 1 BBQ | Catering | BBQ · American | 2310 Packers Ave | open |
| Smoothie King Smoothie King | Juice, smoothie, tea · Restaurant (service type not stated) | Juice / smoothies · Healthy / salads / bowls | 4630 E Washington Ave | open |
| Stalzy's Deli | Specialty food shop · Quick service · Bakery | Sandwiches · Bakery | 2701 Atwood Ave | open |
| Starbucks Starbucks | Café · Restaurant (service type not stated) · Coffee shop | Coffee | 4202 E Washington Ave | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 1 E Towne Mall | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) · Café | Coffee | 4301 Lien Rd | open |
| Starkweather Brewing Company | Brewery / taproom · Casual dining · Bar | 2439 Atwood Ave | open | |
| Subway | Other | Sandwiches | 4630 E Washington Ave | open |
| Subway | Other | Sandwiches | 2813 N Sherman Ave | open |
| SUBWAY | Other | Sandwiches | 2402 East Springs Dr | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3702 E Washington Ave. | open |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 222 East Towne Mall FC-07 | open |
| Sumo Steakhouse & Sushi Bar | Restaurant (service type not stated) | Japanese · Sushi · Steakhouse | 1745 Parkside Dr | open |
| Sweet Hut | Restaurant (service type not stated) · Juice, smoothie, tea · Bakery | Tea / bubble tea · Japanese · Juice / smoothies · Bakery | 2161 Zeier Rd | open |
| Taco Bell Taco Bell | Quick service | Mexican | 3002 E Washington Ave | open |
| Taco Bell Taco Bell | Quick service | Mexican | 4120 E Washington Ave | open |
| Taco Bell Taco Bell | Quick service · Restaurant (service type not stated) | Mexican | 228 E Towne Mall | open |
| Taco Madre | Restaurant (service type not stated) | Mexican · Latin American (other) | 2827 Atwood Ave | open |
| Tacos El Arriero Restaurant | Restaurant (service type not stated) | Mexican | 4222 E Towne Blvd | open |
| Tacos El Capi | Restaurant (service type not stated) | Mexican | 2810 E Washington Ave | open |
| Tailwinds | Casual dining · Restaurant (service type not stated) · Bar | American | 4402 E Washington Ave | open |
| Takumi Inc | Restaurant (service type not stated) | 4222 E Towne Blvd | open | |
| Tenderfix By Noah Schnapp | Quick service | 4614 E Washington Ave | open | |
| Tex Tubb's Taco Palace | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 2009 Atwood Ave | open |
| Texas Roadhouse Texas Roadhouse | Restaurant (service type not stated) | Steakhouse · American | 4841 Annamark Dr | open |
| The Arena Sports Bar | Bar · Casual dining | 2121 E Springs Dr | open | |
| The Atwood | Casual dining · Bar | 2116 Atwood Ave | open | |
| The Bridges | Bar · Restaurant (service type not stated) · Quick service | 2621 Anderson St | open | |
| The Bubbling Teapot | Juice, smoothie, tea · Café | Tea / bubble tea · Coffee | 2611 E Johnson St | open |
| The Burger Den Denny's | Restaurant (service type not stated) · Casual dining | Mexican · Burgers · American · Breakfast | 1798 Thierer Road | open |
| The Green Room Public House | Bar | 2001 Atwood Ave | open | |
| The Journey | Restaurant (service type not stated) | Japanese · Sushi · Asian | 4325 Lien Rd | open |
| The Lone Girl Brewing Company Taproom | Brewery / taproom · Casual dining · Bar | 1817 E Washington Ave | open | |
| The Malt House | Bar | 2609 E Washington Ave | open | |
| The Ugly Apple | Food truck | 2817 E Washington Ave | open | |
| The Victory Madison | Café · Coffee shop | Coffee | 2710 Atwood Ave | open |
| Tip Top Tavern | Casual dining · Bar | 601 North St | open | |
| Toppers Pizza Toppers Pizza | Restaurant (service type not stated) · Quick service | Pizza | 4128 E Washington Ave | open |
| Torito Mexican Eats | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex | 4208 Annamark Dr | open |
| Truax-Longmire VFW 8483 | Bar · Casual dining | American | 5737 County Road Cv | open |
| Tumbleweed Southwest Grill | Restaurant (service type not stated) | Mexican | 4126 E Washington Ave | open |
| Union Corners Tavern | Bar · Casual dining | 2438 Winnebago St | open | |
| Unos | Restaurant (service type not stated) | Pizza | 78 E Towne Mall | open |
| Valley Foods Inc | Restaurant (service type not stated) | 1325 Northport Dr | open | |
| Vaquero Mexican Grill | Restaurant (service type not stated) | Mexican · Southwestern / Tex-Mex · Latin American (other) | 3904 E Washington Ave | open |
| Viet Town | Restaurant (service type not stated) | Vietnamese · Asian | 2249 Zeier Rd | open |
| Villa Tap | Bar | 2302 Packers Ave | open | |
| Vinoteca Wine & Tapas Bar | Bar | Spanish / tapas | 4100 International Ln | open |
| Von Rutenberg Ventures | Restaurant (service type not stated) | 5339 Lighthouse Bay Dr | open | |
| Wahlburgers @ Hy-vee | Restaurant (service type not stated) · Coffee shop | Coffee · Burgers | 3801 E Washington Ave | open |
| Wendy's Wendy's | Quick service | Burgers · American | 3910 Washington Ave | open |
| Wilson's Bar & Grill | Bar · Casual dining | 2144 Atwood Ave | open | |
| Woody and Anne's | Bar | 2236 Winnebago St | open | |
| Wow Bao at TGI Friday's - Madison (WI) T.G.I. Friday's | Restaurant (service type not stated) | Asian | 2502 E Springs Dr | open |
| Zippy Lube Coffee, Donuts, and Fried Chicken | Coffee shop · Dessert · Bakery | Coffee · Dessert · Chicken / wings | 2013 N Sherman Ave | open |
| Ale Asylum | Bar | 3698 Kinsman Blvd # 2509 | closed | |
| Chili's Grill & Bar | Restaurant (service type not stated) | 4344 E Towne Blvd | closed | |
| Daisy Cafe & Cupcakery | Restaurant (service type not stated) | 2827 Atwood Ave | closed | |
| Mariner’s Inn | Restaurant (service type not stated) | Steakhouse | 5339 Lighthouse Bay Dr | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 104 | 82 | — | — | — | 22 | SIC1987 |
| 1995 | 95 | 76 | — | — | — | 19 | SIC1987 |
| 1996 | 99 | 77 | — | — | — | 22 | SIC1987 |
| 1997 | 124 | 99 | — | — | — | 25 | SIC1987 |
| 1998 | 126 | 99 | 45 | 49 | 4 | 26 | NAICS1997 |
| 1999 | 121 | 96 | 44 | 47 | 4 | 25 | NAICS1997 |
| 2000 | 125 | 97 | 45 | 46 | 5 | 28 | NAICS1997 |
| 2001 | 133 | 105 | 47 | 46 | 10 | 28 | NAICS1997 |
| 2002 | 129 | 107 | 46 | 52 | 8 | 22 | NAICS1997 |
| 2003 | 125 | 105 | 45 | 50 | 8 | 20 | NAICS2002 |
| 2004 | 130 | 109 | 46 | 50 | 10 | 21 | NAICS2002 |
| 2005 | 137 | 115 | 48 | 51 | 13 | 22 | NAICS2002 |
| 2006 | 133 | 110 | 46 | 51 | 11 | 23 | NAICS2002 |
| 2007 | 134 | 112 | 47 | 52 | 11 | 21 | NAICS2002 |
| 2008 | 132 | 110 | 47 | 52 | 9 | 19 | NAICS2007 |
| 2009 | 131 | 109 | 47 | 54 | 7 | 19 | NAICS2007 |
| 2010 | 131 | 109 | 46 | 55 | 7 | 19 | NAICS2007 |
| 2011 | 134 | 112 | 49 | 55 | 7 | 19 | NAICS2007 |
| 2012 | 142 | 120 | 56 | 56 | 7 | 17 | NAICS2012 |
| 2013 | 146 | 122 | 57 | 55 | 8 | 18 | NAICS2012 |
| 2014 | 148 | 119 | 54 | 54 | 9 | 21 | NAICS2012 |
| 2015 | 149 | 121 | 54 | 57 | 8 | 21 | NAICS2012 |
| 2016 | 148 | 119 | 52 | 57 | 8 | 22 | NAICS2012 |
| 2017 | 145 | 120 | 51 | 60 | 9 | 19 | NAICS2017 |
| 2018 | 146 | 121 | 56 | 55 | 10 | 18 | NAICS2017 |
| 2019 | 152 | 128 | 60 | 57 | 11 | 17 | NAICS2017 |
| 2020 | 147 | 125 | 58 | 58 | 9 | 14 | NAICS2017 |
| 2021 | 141 | 122 | 57 | 56 | 9 | 14 | NAICS2017 |
| 2022 | 162 | 137 | 63 | 59 | 15 | 20 | NAICS2022 |
| 2023 | 165 | 136 | 63 | 54 | 19 | 19 | NAICS2022 |