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BMIE Market 66208

Johnson County, Kansas · ZCTA boundaries as of 2020

Profile

Population (current estimate)21,576
2020–2024 ACS 5-year estimate ±470 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households9,104
2020–2024 ACS 5-year estimate ±383 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count20,945
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units9,748
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$124,000
2020–2024 ACS 5-year estimate ±7,369 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age41.6
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,767
2020–2024 ACS 5-year estimate ±128 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$445,600
2020–2024 ACS 5-year estimate ±16,253 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area6.5 sq mi
Census Gazetteer 2020
Restaurants32
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 66208
Restaurants per 10,000 residents14.3
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+0.0%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+10.3%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+77.8%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+166.7%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202836 (range 34–39)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.63) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score71 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score86 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score67 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score52 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 71 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score86.48640%+34.6
Restaurant Opportunity Score67.26735%+23.5
Market Momentum Score52.55225%+13.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 86 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)21,5768340%+33.1
Median household income (ACS)124,0009240%+36.6
Households (ACS)9,1048420%+16.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 67 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth10.35435%+19.0
Restaurants per 10,000 residents (lower = more room)14.85325%+13.3
Population (ACS)21,5768320%+16.5
Median household income (ACS)124,0009220%+18.3
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 52 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth04250%+20.9
10-year restaurant growth10.35430%+16.3
20-year restaurant growth77.87720%+15.3
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (59)

By cuisine

Coffee 12 · American 9 · Bakery 5 · Italian 5 · Pizza 5 · Breakfast 4 · Dessert 4 · Ice cream / frozen desserts 4 · Mexican 4 · Sandwiches 4 · Healthy / salads / bowls 3 · Asian 2 · Chicken / wings 2 · European 2 · French 2 · Japanese 2 · Juice / smoothies 2 · BBQ 1 · Cajun, Creole, Southern 1 · Chinese 1 · Korean 1 · Mediterranean 1 · Noodles / ramen / pho 1 · Seafood 1 · Southwestern / Tex-Mex 1 · Steakhouse 1 · Sushi 1 · Thai 1 · Vegetarian 1

By type

Restaurant (service type not stated) 34 · Café 12 · Dessert 8 · Bakery 6 · Quick service 6 · Bar 5 · Casual dining 5 · Coffee shop 4 · Specialty food shop 2 · Juice, smoothie, tea 2 · Other 2 · Brewery / taproom 1 · Fast casual 1

NameTypeCuisineAddressStatus
Arby'sQuick service · Restaurant (service type not stated)Sandwiches4100 W 83rd Stopen
Asiyah/CeCe with Carthage Commercial Real EstateBakery · Restaurant (service type not stated) · DessertChicken / wings · Dessert4200 Somerset Dr Ste 101open
Baskin-RobbinsDessert · Restaurant (service type not stated)Ice cream / frozen desserts7628 State Line Rdopen
Big Grove Brewery & Taproom - KC Prairie Village Big Grove BreweryBrewery / taproom · Casual dining · Bar7060 Mission Rdopen
Born With SeoulRestaurant (service type not stated)Korean7545 Fontana Stopen
BRGR Kitchen + Bar BRGR Kitchen + BarCasual dining · Restaurant (service type not stated) · BarAmerican4038 W 83rd Stopen
C. Frogs BBQ|Steak|WhiskeyRestaurant (service type not stated)BBQ · Steakhouse · Breakfast3935 W 69th Teropen
Cactus GrillRestaurant (service type not stated)Mexican3901 Prairie Lnopen
Café ProvenceCaféFrench · European · Coffee3936 W 69th Terraceopen
Caffetteria Modern CafeCafé · Restaurant (service type not stated)Coffee · Pizza25 On The Mallopen
Chipotle Mexican Grill Chipotle Mexican GrillQuick serviceMexican6920 Mission Rd Ste Copen
Cold Stone CreameryDessertIce cream / frozen desserts6935 Tomahawk Rdopen
Dolce BakeryBakery · DessertBakery · Dessert3930 W 69th Terraceopen
Duck Donuts Duck DonutsBakery · DessertDessert · Bakery4002 W 83rd Stopen
Einstein Bros. Bagels Einstein Bros. BagelsBakeryBakery · Breakfast6970 Mission Rd Ste 36open
First Watch First WatchCaféBreakfast · Coffee · American4117 W 83rd Stopen
Frankie Pickles Tacklebox Tavern & Fish HouseRestaurant (service type not stated) · Casual diningSeafood · American3939 W 69th Terraceopen
French MarketCaféCoffee · French · European6943 Tomahawk Rdopen
Genuine Hospitality, LlcRestaurant (service type not stated)3901 Prairie Lnopen
Goodcents GoodcentsSpecialty food shop · Quick serviceSandwiches3954 W 69th Terraceopen
GravityRestaurant (service type not stated)4160 W 71st Stopen
Great Harvest Bread CompanyBakeryBakery4002 W 83rd Stopen
Hattie's Fine CoffeeCoffee shop · Restaurant (service type not stated) · CaféCoffee4195 Somerset Dropen
Jersey Mike's Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches7628 State Line Roadopen
Joe's CellarRestaurant (service type not stated)Italian4101 W 83rd Stopen
Johnnys Tavern Johnny's Tavern in LawrenceBar · Casual dining8262 Mission Rdopen
Jojo LlcRestaurant (service type not stated)7660 State Line Rdopen
Jun'sRestaurant (service type not stated)Japanese · Sushi7660 State Line Rdopen
Laura Little's CandiesDessertDessert2100 W 75th Stopen
Long John Silver'sQuick service7591 High Dropen
Marco's PizzaRestaurant (service type not stated)Pizza4077 W 83rd Stopen
Meddys MeddysFast casual · BarMediterranean · Healthy / salads / bowls4105 W 83rd Stopen
Minsky'sRestaurant (service type not stated)Pizza · Italian6921 Tomahawk Rdopen
Modern Market Eatery - Kansas CityRestaurant (service type not stated)4050 W 83rd Stopen
Nekter Juice Bar Nekter Juice BarJuice, smoothie, teaJuice / smoothies · Vegetarian · Healthy / salads / bowls4061 W 83rd Stopen
Noodles & Company Noodles & CompanyRestaurant (service type not stated)Noodles / ramen / pho · American7600 State Line Rdopen
Panda Express Panda Express MéxicoQuick serviceChinese · Asian7920 State Line Rdopen
Penny’s in the VillageRestaurant (service type not stated)Thai · Asian4160 W 71st Stopen
Playa Bowls Playa BowlsJuice, smoothie, tea · CaféJuice / smoothies · Healthy / salads / bowls · Coffee6927 Tomahawk Rdopen
Rise Southern Biscuits & Righteous Chicken Rise Southern Biscuits & Righteous ChickenRestaurant (service type not stated)Cajun, Creole, Southern · Chicken / wings · American6947 Tomahawk Rdopen
Salty IguanaRestaurant (service type not stated)Mexican8228 Mission Rdopen
Scratch Gourmet KitchenRestaurant (service type not stated)Italian · American3931 W 69th Terraceopen
SHINJU Sushi and HibachiRestaurant (service type not stated)Japanese3935 W 69th Teropen
Social Suppers - Prairie VillageRestaurant (service type not stated) · CaféCoffee · American8219 Corinth Mallopen
SPIN! Pizza SPIN! PizzaRestaurant (service type not stated)Pizza · Italian8224 Mission Rdopen
Starbucks StarbucksCafé · Coffee shop · BakeryCoffee · Bakery6920 Mission Rd. Prairie Village Shopping Centeropen
Starbucks Coffee Company StarbucksCoffee shop · CaféCoffee7620 State Line Rdopen
Starbucks Coffee Company StarbucksCoffee shop · Restaurant (service type not stated) · CaféCoffee4050 W 83rd Stopen
State Line Noodles & CompanyRestaurant (service type not stated)7600 State Line Rdopen
Story RestaurantRestaurant (service type not stated)American3931 W 69th Teropen
SubwayOtherSandwiches8276 Mission Rdopen
Summer Salt Ice Cream CompanyDessert · CaféIce cream / frozen desserts · Coffee4051 Somerset Dropen
Taco RepublicRestaurant (service type not stated)Mexican · Southwestern / Tex-Mex4100 W 83rd Stopen
Tavern In The VillageRestaurant (service type not stated) · Casual dining · BarAmerican3901 Prairie Lnopen
TCBYOther · DessertIce cream / frozen desserts6966 Mission Rdopen
Urban TableCafé · Restaurant (service type not stated)Breakfast · Coffee8232 Mission Rdopen
Va Bene Italian EateryRestaurant (service type not stated)Italian · Pizza8232 Mission Rdopen
Zancanelli Management Corp.Restaurant (service type not stated)1900 W 75th St Ste 220open
Waid's RestaurantsRestaurant (service type not stated)6920 Mission Rdclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941212SIC1987
19951212SIC1987
19961515SIC1987
19971515SIC1987
19981717845NAICS1997
19992120956NAICS1997
20002017845NAICS1997
20012017746NAICS1997
200222201145NAICS1997
2003201810441NAICS2002
2004242111371NAICS2002
2005242111371NAICS2002
2006242111371NAICS2002
2007262211651NAICS2002
2008272412571NAICS2007
2009262412571NAICS2007
2010323013981NAICS2007
2011302713861NAICS2007
201229281477NAICS2012
201331291667NAICS2012
201430281657NAICS2012
201530281567NAICS2012
201633301587NAICS2012
201734321697NAICS2017
2018343213127NAICS2017
2019353414137NAICS2017
2020343314118NAICS2017
202134321598NAICS2017
2022343315108NAICS2022
2023333215107NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 66208. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
641132.1 mi212023
662052.3 mi242023
662042.7 mi442023
662062.7 mi212023
662022.8 mi552023
662073.0 mi242023
641143.2 mi782023
641123.2 mi612023
641103.9 mi272023
641314.0 mi302023
662124.0 mi1002023
661604.1 mi
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.