BMIE Market 68138
Sarpy County, Nebraska · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 11,713 2020–2024 ACS 5-year estimate ±794 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 5,022 2020–2024 ACS 5-year estimate ±312 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 12,013 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 4,742 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $86,007 2020–2024 ACS 5-year estimate ±10,963 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 34.2 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,242 2020–2024 ACS 5-year estimate ±81 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $237,200 2020–2024 ACS 5-year estimate ±8,543 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 11.1 sq mi Census Gazetteer 2020 |
| Restaurants | 14 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 68138 |
| Restaurants per 10,000 residents | 6.7 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +100.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | -36.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +133.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +133.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 4 (range 0–14) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.7 per year, r² 0.19) · 80% range · confidence Low · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 62 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 72 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 48 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 68 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 68138. Projection: linear trend v1, fitted 2013–2023, -0.7 restaurants per year, r² 0.19, confidence Low.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. Nebraska and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 396, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 62 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 71.8 | 72 | 40% | +28.7 |
| Restaurant Opportunity Score | 47.6 | 48 | 35% | +16.7 |
| Market Momentum Score | 68.1 | 68 | 25% | +17.0 |
Consumer Market Score: 72 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 11,713 | 73 | 40% | +29.2 |
| Median household income (ACS) | 86,007 | 69 | 40% | +27.7 |
| Households (ACS) | 5,022 | 74 | 20% | +14.9 |
Restaurant Opportunity Score: 48 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | -36.4 | 9 | 35% | +3.0 |
| Restaurants per 10,000 residents (lower = more room) | 12.0 | 65 | 25% | +16.2 |
| Population (ACS) | 11,713 | 73 | 20% | +14.6 |
| Median household income (ACS) | 86,007 | 69 | 20% | +13.8 |
Market Momentum Score: 68 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 100 | 96 | 50% | +48.0 |
| 10-year restaurant growth | -36.4 | 9 | 30% | +2.6 |
| 20-year restaurant growth | 133.3 | 88 | 20% | +17.5 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (41)
By cuisine
American 6 · Coffee 6 · Mexican 4 · BBQ 3 · Burgers 3 · Sandwiches 3 · Bakery 2 · Chicken / wings 2 · Pizza 2 · Southwestern / Tex-Mex 2 · Cajun, Creole, Southern 1 · Dessert 1 · Ice cream / frozen desserts 1 · Japanese 1 · Juice / smoothies 1 · Latin American (other) 1 · Steakhouse 1 · Sushi 1
By type
Restaurant (service type not stated) 19 · Bar 12 · Coffee shop 6 · Quick service 6 · Café 4 · Bakery 2 · Casual dining 2 · Food truck 2 · Other 2 · Dessert 1 · Juice, smoothie, tea 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| 144th & I-80 Scooter's Coffee | Coffee shop · Café | Coffee | 9513 S 144th St | open |
| Alamo Drafthouse Cinema La Vista | Bar · Restaurant (service type not stated) | 12750 Westport Pkwy | open | |
| Apple Barrel Restaurant | Restaurant (service type not stated) | BBQ · American | 9905 Sapp Brothers Dr | open |
| Azteca Family Mexican Restaurant Azteca Mexican Restaurants | Restaurant (service type not stated) | Mexican · Latin American (other) | 9429 S 142nd St | open |
| Best Pub | Bar | 9305 S 145th St | open | |
| Bimbo Bakeries USA Bimbo Bakeries USA | Bakery | Bakery | 10330 S 152nd St | open |
| Burrito Bros. | Quick service | Mexican · Southwestern / Tex-Mex | 9905 Sapp Brothers Dr | open |
| Burrito Habit Food Truck | Food truck | Mexican | 13520 Giles Rd | open |
| Casey's | Restaurant (service type not stated) | Pizza | 9405 S 144th St | open |
| Chester's Chicken | Restaurant (service type not stated) | Chicken / wings | 301 Southlake Ave. | open |
| Cold Stone Creamery Cold Stone Creamery | Dessert | Ice cream / frozen desserts · Dessert | 12746 Westport Pkwy | open |
| Cracker Barrel Cracker Barrel Old Country Store | Restaurant (service type not stated) | Cajun, Creole, Southern · American | 9409 S 142nd St | open |
| Don and Millie's Don & Millie's | Quick service · Restaurant (service type not stated) | American | 14321 Harrison St | open |
| Eat Fit Go Healthy Foods | Restaurant (service type not stated) | 8877 S 137th Cir | open | |
| El' Bee's | Restaurant (service type not stated) | Southwestern / Tex-Mex | 10402 S 144th St | open |
| Founders Club | Bar | 15350 Shepard St | open | |
| Hardee's Hardee's | Quick service | Burgers · American | 9407 S 145th St | open |
| Hardy Coffee Co. Hardy Coffee Co | Coffee shop · Café · Bakery | Coffee · Bakery | 14450 Meadows Blvd | open |
| Hawks Patio Bar & Bbq | Restaurant (service type not stated) | BBQ | open | |
| Hooters | Bar · Restaurant (service type not stated) · Quick service | Chicken / wings · Sandwiches | 12710 Westport Pkwy | open |
| Hurrdat Sports Bar & Grill | Bar · Restaurant (service type not stated) | Pizza | 12744 Westport Pkwy | open |
| La Cabanita Taco Truck | Food truck | Mexican | 11108 Sapp Brothers Dr | open |
| Larue Coffee & Roasterie | Coffee shop | Coffee | 13314 Centech Rd | open |
| Liquid Sunshine Taproom | Casual dining · Bar | 12750 Westport Pkwy | open | |
| Liquid Sunshine Taproom | Bar · Restaurant (service type not stated) | BBQ | 12750 Westport Pkwy | open |
| Martini-Ville | Bar | 13712 Edna St | open | |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 9505 S 144th St | open |
| Midwest Custom Roasting | Coffee shop | Coffee | 13314 Centech Rd | open |
| Osaka Steakhouse and Sushi Bar | Restaurant (service type not stated) | Japanese · Sushi · Steakhouse | 12746 Westport Pkwy #2G | open |
| Ozzy's Roadhouse | Bar | 12744 Westport Pkwy Suite 1A | open | |
| Panorama Wellness Production Llc | Restaurant (service type not stated) | 8877 S 137th Cir Ste 1 | open | |
| PepperJax Grill PepperJax Grill | Restaurant (service type not stated) · Bar | American | 9509 S 144th St | open |
| Phoenix Food & Spirits | Bar · Casual dining | 11212 Richland Dr | open | |
| Playmakers Pizzeria & Sports Grill | Bar | 12744 Westport Pkwy | open | |
| Rh Restaurants Llc | Restaurant (service type not stated) | 12744 Westport Pkwy Ste 1a | open | |
| Scooter's Coffee Scooter's Coffee | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 9513 S 144th St | open |
| Scooter´s Coffee Scooter's Coffee | Coffee shop · Café | Coffee | 10500 Sapp Brothers Dr | open |
| Subway | Other | Sandwiches | 13362 Chandler Rd | open |
| Subway | Other | Sandwiches | 9905 Sapp Brothers Dr | open |
| Wally's Place | Restaurant (service type not stated) | 9509 S 144th St | open | |
| Wendy's Wendy's | Quick service | Burgers · American | 14371 Cornhusker Rd | open |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 7 | 6 | — | — | — | 1 | SIC1987 |
| 1995 | 5 | 4 | — | — | — | 1 | SIC1987 |
| 1996 | 7 | 5 | — | — | — | 2 | SIC1987 |
| 1997 | 6 | 3 | — | — | — | 3 | SIC1987 |
| 1998 | 8 | 4 | 3 | 1 | — | 3 | NAICS1997 |
| 1999 | 9 | 5 | 3 | 2 | — | 3 | NAICS1997 |
| 2000 | 7 | 4 | 3 | 1 | — | 3 | NAICS1997 |
| 2001 | 10 | 6 | 4 | 2 | — | 4 | NAICS1997 |
| 2002 | 12 | 10 | 5 | 5 | — | 2 | NAICS1997 |
| 2003 | 7 | 6 | 5 | 1 | — | 1 | NAICS2002 |
| 2004 | 8 | 7 | 5 | 2 | — | 1 | NAICS2002 |
| 2005 | 8 | 7 | 4 | 3 | — | 1 | NAICS2002 |
| 2006 | 8 | 8 | 3 | 4 | 1 | — | NAICS2002 |
| 2007 | 8 | 8 | 3 | 4 | 1 | — | NAICS2002 |
| 2008 | 8 | 8 | 3 | 4 | 1 | — | NAICS2007 |
| 2009 | 9 | 8 | 3 | 4 | 1 | — | NAICS2007 |
| 2010 | 8 | 8 | 4 | 3 | 1 | — | NAICS2007 |
| 2011 | 6 | 6 | 3 | 3 | — | — | NAICS2007 |
| 2012 | 24 | 24 | 4 | 18 | 2 | — | NAICS2012 |
| 2013 | 22 | 22 | 3 | 18 | 1 | — | NAICS2012 |
| 2014 | 21 | 21 | 3 | 17 | 1 | — | NAICS2012 |
| 2015 | 9 | 9 | 3 | 5 | 1 | — | NAICS2012 |
| 2016 | 8 | 8 | 4 | 4 | — | — | NAICS2012 |
| 2017 | 8 | 8 | 3 | 5 | — | — | NAICS2017 |
| 2018 | 7 | 7 | 4 | 3 | — | — | NAICS2017 |
| 2019 | 10 | 10 | 6 | 3 | — | — | NAICS2017 |
| 2020 | 9 | 8 | 5 | — | — | — | NAICS2017 |
| 2021 | 11 | 10 | 5 | 4 | — | — | NAICS2017 |
| 2022 | 13 | 11 | 6 | 4 | — | — | NAICS2022 |
| 2023 | 16 | 14 | 7 | 5 | — | — | NAICS2022 |