BMIE Market 78109

Bexar County, Texas · ZCTA boundaries as of 2020

Profile

Population (current estimate)	63,067 2020–2024 ACS 5-year estimate ±2,641 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	20,801 2020–2024 ACS 5-year estimate ±843 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	34,603 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	12,054 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$91,320 2020–2024 ACS 5-year estimate ±5,419 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	31.7 2020–2024 ACS 5-year estimate ±1 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,723 2020–2024 ACS 5-year estimate ±80 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$252,500 2020–2024 ACS 5-year estimate ±7,441 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	27.8 sq mi Census Gazetteer 2020
Restaurants	36 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 78109
Restaurants per 10,000 residents	5.2 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+33.3% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+38.5% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	+100.0% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+414.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	42 (range 39–45) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.2 per year, r² 0.86) · 80% range · confidence High · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	85 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	89 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	84 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	82 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 78109. Projection: linear trend v1, fitted 2013–2023, +1.2 restaurants per year, r² 0.86, confidence High.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Texas and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 1,534, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 85 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	88.9	89	40%	+35.6
Restaurant Opportunity Score	83.7	84	35%	+29.3
Market Momentum Score	81.9	82	25%	+20.5

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 89 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	63,067	99	40%	+39.5
Median household income (ACS)	91,320	74	40%	+29.8
Households (ACS)	20,801	98	20%	+19.6

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 84 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	38.5	76	35%	+26.8
Restaurants per 10,000 residents (lower = more room)	5.7	89	25%	+22.3
Population (ACS)	63,067	99	20%	+19.8
Median household income (ACS)	91,320	74	20%	+14.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 82 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	33.3	85	50%	+42.5
10-year restaurant growth	38.5	76	30%	+22.9
20-year restaurant growth	100	82	20%	+16.5

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (111)

By cuisine

American 25 · Mexican 19 · Coffee 10 · Dessert 10 · Southwestern / Tex-Mex 10 · Pizza 9 · Burgers 8 · Sandwiches 8 · Latin American (other) 7 · BBQ 6 · Bakery 5 · Caribbean 4 · Chicken / wings 4 · Italian 4 · Juice / smoothies 4 · Asian 3 · Cajun, Creole, Southern 3 · Chinese 3 · Ice cream / frozen desserts 3 · Breakfast 2 · Seafood 2 · Tea / bubble tea 2 · Cuban 1 · Steakhouse 1 · Vietnamese 1

By type

Restaurant (service type not stated) 66 · Quick service 30 · Dessert 11 · Bakery 7 · Bar 7 · Café 7 · Food truck 6 · Coffee shop 5 · Casual dining 4 · Juice, smoothie, tea 4 · Delivery-focused 2 · Catering 1 · Specialty food shop 1 · Other 1

Name	Type	Cuisine	Address	Status
A & D BBQ & Seafood Kitchen	Restaurant (service type not stated)	BBQ · Seafood	7712 E Loop 1604 N	open
A&W Restaurant	Quick service · Restaurant (service type not stated)		8540 Fm 78	open
Bankhead's BBQ Food Truck	Restaurant (service type not stated) · Food truck	BBQ	bankheads.barbecue@gmail.com	open
Bill Miller Bar-B-Q Bill Miller Bar-B-Q	Restaurant (service type not stated)	BBQ · Cajun, Creole, Southern · American	10676 Toepperwein Rd	open
Boo Bear Bakes	Dessert · Bakery	Dessert · Bakery	Miramar Blvd	open
Burger King Burger King	Quick service	Burgers · American	7626 E Loop 1604 N	open
Burger King Burger King	Quick service	Burgers · American	9175 FM78	open
Bush's Chicken Bush's Chicken - Laredo	Quick service	Chicken / wings · American	9154 FM78	open
Bush's Chicken	Quick service		10696 Toepperwein Rd	open
Charleys Cheesesteaks Charleys Cheesesteaks	Restaurant (service type not stated)	Sandwiches · American	8315 FM78	open
Charleys Cheesesteaks and Wings Charleys Cheesesteaks	Restaurant (service type not stated)	Sandwiches · American	8144 FM78	open
Charleys Philly Steaks Charleys Philly Steaks	Quick service	Sandwiches	8315 FM Rd 78	open
Charleys Philly Steaks Charleys Philly Steaks	Quick service	Sandwiches	8144 FM 78	open
Chili's Grill & Bar	Restaurant (service type not stated)		8590 FM 78	open
China Express	Restaurant (service type not stated)	Chinese · Asian	8340 FM78 #3	open
China Garden	Restaurant (service type not stated)	Chinese	8022 Kitty Hawk	open
Church's Chicken	Restaurant (service type not stated)	Chicken / wings	8755 IH 10 Frontage Rd East	open
Church's Texas Chicken Church's Chicken	Quick service · Restaurant (service type not stated)	Chicken / wings	9090 FM 78	open
Critique	Restaurant (service type not stated)	Steakhouse	5822 Farm to Market 1516	open
Daiquiry Lounge	Bar		8275 FM78	open
Deanan Gourmet Popcorn	Other · Dessert	Dessert	601 Toepperwein Rd	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	9163 Fm 78	open
Dos Jaliscos Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	8250 FM78	open
Dunkin' Baskin-Robbins	Dessert · Coffee shop · Restaurant (service type not stated) · Bakery	Ice cream / frozen desserts · Coffee · Dessert	8250 FM 78	open
Dutch Bros. Coffee Dutch Bros Coffee Jackson County	Coffee shop · Café	Coffee	8618 FM78	open
Eddie's "Hijo-e-su" Café	Café · Food truck	Coffee · American		open
El Coqui Bar	Bar · Restaurant (service type not stated)		8021 Fm 78 Ste 119	open
El Patio Taqueria	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican	805 S Seguin Rd	open
El Sabrosito	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex · Latin American (other)	9141 FM 78	open
Elders Family Restaurant	Restaurant (service type not stated)		8022 Kitty Hawk	open
Fogon Y Lena	Restaurant (service type not stated)	Caribbean	9260 FM 78	open
I Mart Kitchen	Restaurant (service type not stated)	BBQ · American	8005 FM-78	open
It's Just Wings	Restaurant (service type not stated)	Chicken / wings	8590 FM 78	open
J-Rock Nutrition	Juice, smoothie, tea · Café	Juice / smoothies · Coffee	8340 Seguin Rd	open
Jacked! Potato	Restaurant (service type not stated)		8340 Seguin Rd Ste 4	open
Jamaica One Love Kitchens	Restaurant (service type not stated)	Caribbean	8669 I-10	open
Juanitos Mexican Cafe	Restaurant (service type not stated) · Casual dining	Mexican · American	5733 Farm to Market 1516	open
K-Prime Kolaches & Donuts	Bakery · Dessert	Dessert · Breakfast · Bakery	5733 Farm to Market 1516 Ste 102	open
Kai tea boba & smoothie	Juice, smoothie, tea	Tea / bubble tea · Juice / smoothies	8250 FM78	open
Kary's Tacos	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	12930 I-10 E	open
Kirks Jerk	Food truck	Caribbean	9156 FM 78	open
Krispy Krunchy Chicken Krispy Krunchy Chicken	Quick service		5175 Martinez Converse Rd	open
La Popular Taqueria La Popular	Restaurant (service type not stated)	Mexican · Latin American (other)	6634 Binz Engleman Rd	open
La Vaina Grill	Restaurant (service type not stated)	American · Latin American (other)	9260 FM-78	open
Lai Sinh Cuisine	Restaurant (service type not stated)	Vietnamese · Asian	9160 FM 78	open
Las Palapas Express - Punta Verde Plaza Las Palapas Restaurants	Restaurant (service type not stated)	Southwestern / Tex-Mex · Mexican · Latin American (other)	3065 E Loop 1604 N Suites 111-112	open
Leah's Mexican Restaurant	Restaurant (service type not stated) · Casual dining	Mexican · American	105 S Seguin Rd Ste 101	open
Little Caesars Pizza Little Caesars	Quick service	Pizza · Italian	9204 Schaefer Rd	open
Loop 1604 & I10E Whataburger	Quick service		3839 E LOOP 1604 N	open
Los Agaves Mexican Grill and Bar	Restaurant (service type not stated) · Bar	Mexican	8683 Old Seguin Rd	open
M&M Donuts	Bakery · Dessert	Dessert · Bakery	9081 FM 78	open
MAC Logistics TX LLC	Restaurant (service type not stated)		8022 Chestnut Cedar Dr	open
Marco's Pizza	Restaurant (service type not stated)	Pizza	7215 N Loop 1604 E Ste 101	open
Marco's Pizza Marco's Pizza	Delivery-focused	Pizza · Italian	7215 E Loop 1604 N	open
Marco's Pizza Marco's Pizza	Restaurant (service type not stated)	Pizza · Italian	6634 Binz-Engleman Rd	open
McAlister's Deli McAlister's Deli	Specialty food shop · Quick service	Sandwiches · American	8540 FM 78 Road	open
McDonald's McDonald's	Quick service		5439 Fm 1516 N	open
McDonald's	Quick service · Restaurant (service type not stated)		8315 FM 78	open
McDonald's McDonald's	Quick service	Burgers · American	1852 N Foster Rd	open
McDonald's McDonald's	Quick service	Burgers · American	9151 Fm 78	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	3835 E Loop 1604 N	open
McDonald's McDonald's	Quick service	Burgers · American	7975 Kitty Hawk Road	open
MOODY'S BBQ	Restaurant (service type not stated)	BBQ	105 S Seguin Rd Ste 10	open
Mr Gatti's Pizza	Restaurant (service type not stated)	Pizza	293 Converse Center St	open
Orange Leaf Frozen Yogurt	Dessert · Restaurant (service type not stated)	Dessert	8340 Fm 78 Ste 4	open
Papa Dante's Restaurant	Restaurant (service type not stated)	Italian · American	8607 FM1976	open
Papa Johns Pizza Papa John's Pizza	Quick service · Restaurant (service type not stated)	Pizza	8455 Crestway Dr Ste. 111	open
Pizza Hut Pizza Hut	Restaurant (service type not stated)	Pizza	8755 Interstate 10 Frontage Road	open
Pizza Hut Pizza Hut	Quick service · Restaurant (service type not stated)	Pizza	9179 FM 78 Bexar	open
Primos Lollipop Chicken	Restaurant (service type not stated)		7616 Upper Seguin Rd	open
Purify 49	Coffee shop	Coffee	8828 S Upper Twin Lks Shr	open
Qmart Roady's	Restaurant (service type not stated)		8755 IH 10	open
Q’Bolá	Restaurant (service type not stated)	Cuban · Latin American (other) · Caribbean	8340 FM78	open
Red Circle Boba	Juice, smoothie, tea · Café	Tea / bubble tea · Juice / smoothies · Coffee	7215 N Loop 1604 E Ste 107	open
Righteous Tacos	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	3947 Freudenburg Rd	open
Rockets adult drinks and daiquiris	Bar		8275 Old Seguin Rd	open
Salsa's Cafe	Café	Mexican · Latin American (other) · Coffee	8275 FM78 #7	open
San Antonio Tamales	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	9260 FM78	open
San Juan Mexican Restaurant	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	14462 I-10 Frontage Rd	open
San Luis Potosí Tacos	Restaurant (service type not stated)	Mexican		open
Shipley Do-Nuts	Bakery · Dessert	Dessert	7875 Kitty Hawk Rd	open
Snack Attack Ice Cream	Dessert · Juice, smoothie, tea	Dessert · Juice / smoothies · Ice cream / frozen desserts	707 S Seguin Rd	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	9080 Fm 78	open
Sonic Drive In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	8134 Kittyhawk Road	open
Sportsman's Bar	Bar		9204 FM 78	open
Starbucks Starbucks	Café · Restaurant (service type not stated) · Coffee shop	Coffee	8350 Fm 78	open
Sticky's BBQ	Food truck · Catering	BBQ	8275 Seguin Rd	open
Street Treats	Dessert · Restaurant (service type not stated) · Casual dining	Dessert · American	9158 FM78	open
Sub Zero Ice Cream	Dessert	Ice cream / frozen desserts	9075 FM 78	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	8320 FM 78 Suite #1	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	9075 FM 78 Converse	open
Subway Subway	Quick service	Sandwiches	3065 E Loop 16, Suite 101, Punta Verde Plaza	open
Taco Bell Taco Bell	Quick service	Mexican	8630 FM 78	open
Tacos No Manches	Food truck · Restaurant (service type not stated)		8314 FM 1516 N	open
Tag Coffee Co.	Coffee shop	Coffee	9012 Fm 1976 Ste 304	open
Taqueria Casa Jalisco	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	10696 Toepperwein Rd	open
Taqueria El Huarache	Restaurant (service type not stated)	Mexican · Latin American (other)	707 S Seguin Rd	open
Taqueria Reyna Tapatia	Restaurant (service type not stated)	Mexican · Southwestern / Tex-Mex	9135 Schaefer Rd	open
The Brunch Spot	Restaurant (service type not stated)	Breakfast · Cajun, Creole, Southern · American	8022 Kitty Hawk Rd	open
Tierra Bonita Jalisco	Restaurant (service type not stated)	Mexican · Seafood	293 Converse Center St	open
Time-Out Sports Bar	Bar		8021 FM78	open
Trainer Hale café	Café · Restaurant (service type not stated)	Coffee · American		open
Un Rinconcito en San Juan	Restaurant (service type not stated) · Food truck · Casual dining	American	9260 FM78	open
Up Town78 Lounge 78 Lounge	Bar		8280 FM-78	open
V Fresh Donuts	Bakery · Dessert	Dessert · Bakery	9163 FM78 Ste 3	open
Walmart Bakery	Bakery	Bakery	10781 Toepperwein Rd	open
Walmart Grocery Pickup and Delivery	Quick service		8315 Fm 78	open
Wendy's Wendy's	Quick service	Burgers · American	8646 Fm 78	open
What U Want Southern Foods	Restaurant (service type not stated)	Cajun, Creole, Southern · American	8611 Seguin Rd	open
Whataburger Whataburger	Quick service	Burgers · American	3839 E LOOP 1604 N	open
Wu's Kitchen	Restaurant (service type not stated)	Chinese · Asian	8250 FM78 #109	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	12	7	—	—	—	5	SIC1987
1995	11	8	—	—	—	3	SIC1987
1996	13	10	—	—	—	3	SIC1987
1997	17	13	—	—	—	4	SIC1987
1998	16	13	6	6	1	3	NAICS1997
1999	16	14	7	6	1	2	NAICS1997
2000	14	13	7	5	1	1	NAICS1997
2001	18	15	7	7	1	3	NAICS1997
2002	21	19	12	7	—	2	NAICS1997
2003	19	18	10	8	—	1	NAICS2002
2004	17	16	7	8	1	1	NAICS2002
2005	18	16	7	7	1	1	NAICS2002
2006	19	16	7	8	—	2	NAICS2002
2007	22	19	8	11	—	1	NAICS2002
2008	24	21	7	13	1	1	NAICS2007
2009	27	24	11	13	—	1	NAICS2007
2010	22	18	7	11	—	2	NAICS2007
2011	23	19	8	11	—	2	NAICS2007
2012	26	22	9	11	2	2	NAICS2012
2013	30	26	12	12	2	2	NAICS2012
2014	30	26	10	13	3	3	NAICS2012
2015	29	25	10	13	2	3	NAICS2012
2016	31	27	9	16	2	3	NAICS2012
2017	30	28	11	15	—	—	NAICS2017
2018	29	27	11	14	—	—	NAICS2017
2019	33	32	15	15	—	—	NAICS2017
2020	36	35	17	17	—	—	NAICS2017
2021	35	33	14	17	—	—	NAICS2017
2022	37	36	15	17	4	—	NAICS2022
2023	38	36	12	19	5	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 78109. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
78244	3.5 mi	27	2023
78150	4.2 mi	1	2016
78148	4.5 mi	50	2023
78239	4.9 mi	12	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.