BMIE Market 90031
Los Angeles County, California · ZCTA boundaries as of 2020
Profile
| Population (current estimate) | 36,127 2020–2024 ACS 5-year estimate ±1,683 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05 |
|---|---|
| Households | 12,313 2020–2024 ACS 5-year estimate ±529 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Population, 2010 Census count | 39,316 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04 |
| Housing units | 11,903 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04 |
| Median household income | $63,090 2020–2024 ACS 5-year estimate ±4,342 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median age | 39.8 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median gross rent | $1,531 2020–2024 ACS 5-year estimate ±80 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Median home value | $782,300 2020–2024 ACS 5-year estimate ±45,504 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05 |
| Land area | 3.5 sq mi Census Gazetteer 2020 |
| Restaurants | 51 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 90031 |
| Restaurants per 10,000 residents | 9.4 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such |
| Restaurant growth, 5-year | +24.4% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 10-year | +24.4% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, 20-year | +45.7% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants |
| Restaurant growth, Longest on file | +82.1% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants |
| Projected restaurants, 2028 | 58 (range 52–64) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +1.5 per year, r² 0.76) · 80% range · confidence High · momentum, not a guarantee |
| Projected population, 5 years ahead | Needs more ACS years on file |
| BMIE Market Score | 68 / 100 MODELED · bmie_market_score v1 · confidence High · why? |
| Consumer Market Score | 69 / 100 MODELED · consumer_market_score v1 · confidence High · why? |
| Restaurant Opportunity Score | 63 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why? |
| Market Momentum Score | 72 / 100 MODELED · market_momentum_score v1 · confidence High · why? |
Map
Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.Trends
Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.
Restaurants by year, with trend and projection
ZIP Code Business Patterns, USPS ZIP 90031. Projection: linear trend v1, fitted 2013–2023, +1.5 restaurants per year, r² 0.76, confidence High.Growth index (first year on file = 100)
Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).Mix of the food-service market
Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.Population and restaurants per 10,000 residents
Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.Restaurant growth vs. California and U.S. averages
Averages are the mean growth across all ZCTAs with the figure (state n = 1,558, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.Why these scores?
Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.
BMIE Market Score: 68 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Consumer Market Score | 69.0 | 69 | 40% | +27.6 |
| Restaurant Opportunity Score | 62.8 | 63 | 35% | +22.0 |
| Market Momentum Score | 72.2 | 72 | 25% | +18.0 |
Consumer Market Score: 69 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| Population (ACS) | 36,127 | 92 | 40% | +36.9 |
| Median household income (ACS) | 63,090 | 35 | 40% | +14.2 |
| Households (ACS) | 12,313 | 90 | 20% | +17.9 |
Restaurant Opportunity Score: 63 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 10-year restaurant growth | 24.4 | 66 | 35% | +23.3 |
| Restaurants per 10,000 residents (lower = more room) | 14.1 | 56 | 25% | +14.0 |
| Population (ACS) | 36,127 | 92 | 20% | +18.4 |
| Median household income (ACS) | 63,090 | 35 | 20% | +7.1 |
Market Momentum Score: 72 (High confidence)
| Component | Value | Rank | Weight | Adds |
|---|---|---|---|---|
| 5-year restaurant growth | 24.4 | 80 | 50% | +40.0 |
| 10-year restaurant growth | 24.4 | 66 | 30% | +19.9 |
| 20-year restaurant growth | 45.7 | 61 | 20% | +12.2 |
A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.
Restaurants on file (125)
By cuisine
Mexican 35 · Coffee 17 · Latin American (other) 13 · Asian 11 · American 10 · Bakery 10 · Seafood 7 · Burgers 6 · Dessert 6 · Sandwiches 6 · Chinese 4 · Japanese 4 · Breakfast 3 · Healthy / salads / bowls 3 · Pizza 3 · Thai 3 · BBQ 2 · Chicken / wings 2 · Ice cream / frozen desserts 2 · Italian 2 · Juice / smoothies 2 · Vegetarian 2 · African 1 · Caribbean 1 · European 1 · Halal / kosher 1 · Mediterranean 1 · Middle Eastern 1 · Southeast Asian (other) 1 · Sushi 1 · Vegan 1
By type
Restaurant (service type not stated) 79 · Quick service 17 · Bar 14 · Café 13 · Coffee shop 13 · Bakery 11 · Casual dining 8 · Dessert 8 · Food truck 5 · Specialty food shop 3 · Juice, smoothie, tea 2 · Brewery / taproom 1 · Fast casual 1 · Other 1
| Name | Type | Cuisine | Address | Status |
|---|---|---|---|---|
| Almaya | Restaurant (service type not stated) | Halal / kosher · Mexican · Mediterranean | 2020 Barranca St Ste 103 | open |
| Arroz & Fun | Coffee shop | Coffee | 1822 N Broadway | open |
| Ave 26 Taco Stand | Restaurant (service type not stated) | Mexican | open | |
| Ave 26 Vegan | Restaurant (service type not stated) | Vegan · Vegetarian | 230 W Ave 26 | open |
| Avenue 28 | Restaurant (service type not stated) | Lincoln Hts | open | |
| B24 cafe | Coffee shop · Café | Coffee · Breakfast | 2223 N Broadway | open |
| Barbara's At the Brewery | Casual dining · Bar | 620 Moulton Ave #110 | open | |
| Beauty Power Nutrition | Café | Coffee | open | |
| Benny Boy Brewing | Brewery / taproom · Bar | 1821 Daly St | open | |
| Betty's Diner | Restaurant (service type not stated) | Burgers | 2819 N Broadway | open |
| Birrieria Pavon | Food truck · Restaurant (service type not stated) | Mexican | 2317 Pasadena Ave | open |
| BistroDK | Restaurant (service type not stated) | Japanese · Asian | 2020 Barranca St | open |
| Bob's El Aguila Negra | Restaurant (service type not stated) · Bar · Casual dining | Mexican · American | 2427 Daly St | open |
| Boda Restaurant | Restaurant (service type not stated) | Chinese · Asian | 2310 Pasadena Ave | open |
| Broadway Social Center Pool Hall & Bar | Bar | 2205 N Broadway | open | |
| Café Esmeralda Cakes & Bakery | Café · Dessert · Bakery | Coffee · Dessert · Bakery | 2708 N Broadway | open |
| Café Hinz | Café · Coffee shop · Bakery | Coffee · Bakery | open | |
| Carl's Jr. Carl's Jr. | Quick service | Burgers · American | 3215 N Broadway | open |
| Carnes Asadas Pancho Lopez | Restaurant (service type not stated) | Mexican | 3328 Pasadena Ave | open |
| Carnitas Michoacan | Restaurant (service type not stated) | Mexican · Latin American (other) | 1901 N Broadway | open |
| Casitas | Restaurant (service type not stated) · Coffee shop · Café | Coffee | 1806 N Broadway | open |
| Cena Vegan - Mission | Restaurant (service type not stated) | Mexican · Healthy / salads / bowls | 3317 N Mission Rd | open |
| Champion Donuts | Bakery · Quick service · Dessert | Dessert · Bakery | 3209 N Broadway | open |
| Channos | Restaurant (service type not stated) | Mexican · Latin American (other) | 3309 N Mission Rd | open |
| Chick N' Skin | Restaurant (service type not stated) | 242 N Avenue 25 Ste 256 | open | |
| Chinese Express | Restaurant (service type not stated) · Quick service | Chinese · Asian | 2016 N Main St | open |
| Churros el bochito | Food truck | 2601 Artesian Pl | open | |
| Cipota Coffee | Coffee shop · Juice, smoothie, tea · Café | Coffee · Juice / smoothies | 1822 N Broadway | open |
| Cocina Mi Tierra Mi Cocina | Restaurant (service type not stated) · Food truck · Casual dining | American | 3101 Artesian Pl | open |
| Coffee BOSS | Coffee shop · Café | Coffee | 202 S Avenue 19 | open |
| Compelling Coffee | Coffee shop | Coffee | 2020 Barranca St Ste. 105 | open |
| Corn Man | Food truck · Restaurant (service type not stated) | Mexican | 2338 Workman St | open |
| Curated Spread | Specialty food shop · Restaurant (service type not stated) · Quick service | Sandwiches | 3317 N Mission Rd | open |
| Dino's Main St. Toasty's Breakfast Burritos | Quick service · Restaurant (service type not stated) | Burgers · Breakfast · American | 2817 N Main St | open |
| El Alisal - Charles Fletcher Lummis House | Restaurant (service type not stated) | open | ||
| El Bichito Salvadoreño | Restaurant (service type not stated) | 2666 Pasadena Ave | open | |
| El Camaron Pelado | Restaurant (service type not stated) | Mexican · Seafood · Latin American (other) | 2676 Pasadena Ave | open |
| El Cielito Lindo - Lincoln Heights | Restaurant (service type not stated) | Mexican | 1806 N Broadway | open |
| El Huarachito 🇲🇽 | Restaurant (service type not stated) | Mexican · Latin American (other) | 3010 N Broadway | open |
| El Milagro | Restaurant (service type not stated) | Seafood · Mexican | 419 N Avenue 19 | open |
| El Pavo Bakery El Pavo Bakeries | Bakery | Bakery · Mexican | 2922 N Broadway | open |
| El Pollo Loco El Pollo Loco | Quick service | Mexican · Chicken / wings | 2201 N Broadway | open |
| EOLA Restaurant and Bar | Bar | 2834 N Broadway | open | |
| Five Star Chinese Food | Restaurant (service type not stated) | Chinese · Sushi · Japanese · Asian | 2706 N Broadway | open |
| Funnelland | Dessert · Restaurant (service type not stated) · Food truck | Dessert | 3QFR+G7W | open |
| Gamboge | Restaurant (service type not stated) | Southeast Asian (other) | 1822 N Broadway | open |
| GE Chano's | Restaurant (service type not stated) | Mexican | 3309 N Mission Rd | open |
| Good Food | Restaurant (service type not stated) | 2423 Daly St # 2220 | open | |
| Grand Harbor Restaurant | Restaurant (service type not stated) | American · Seafood | 2411 N Broadway | open |
| Happy Rodeo Inc | Restaurant (service type not stated) | Mexican · Burgers | 3500 N Broadway | open |
| Honey Donuts | Bakery · Restaurant (service type not stated) · Dessert | Dessert · Bakery | 1883 Daly St #103 | open |
| Jack in the Box | Quick service | 2521 Pasadena Ave | open | |
| Javier Muniz Ortiz | Restaurant (service type not stated) | 2423 Daly St | open | |
| Jollof & Wollof Kitchen | Restaurant (service type not stated) | African · Caribbean | 242 N Ave 25 | open |
| Kailey's Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 3600 N Broadway | open |
| Kekik Bistro Mediterranean Restaurant | Restaurant (service type not stated) | European | 242 N Avenue 25 | open |
| KFC KFC | Quick service · Restaurant (service type not stated) | Chicken / wings | 2801 North Broadway | open |
| King Taco King Taco | Quick service | Mexican | 2904 N Broadway | open |
| La Michoacana on Broadway | Restaurant (service type not stated) | Mexican · Latin American (other) | 3020 N Broadway | open |
| La Monarca Bakery Lincoln Heights La Monarca Bakery | Bakery · Café | Bakery · Mexican · Coffee | 2602 N Broadway | open |
| La Morenita Restaurant | Restaurant (service type not stated) | Mexican · Latin American (other) | 2620 N Broadway | open |
| La Pizza Loca | Restaurant (service type not stated) | Pizza | 1883 Daly St #105 | open |
| La Playita (Lincoln Heights) | Restaurant (service type not stated) | Seafood | 2200 N Broadway | open |
| Lanza Brothers Market | Specialty food shop · Quick service | Sandwiches | 1803 N Main St | open |
| LAURAS POOL AND BAR | Bar | 2900 N Main St | open | |
| Lincoln Kitchen & Tap | Casual dining · Bar | 2118 N Broadway | open | |
| Little Caesars Pizza Little Caesars | Quick service · Restaurant (service type not stated) | Pizza | 2602 N Main St | open |
| Llamarada Comida Mexicana | Restaurant (service type not stated) | Mexican · Latin American (other) | 2622 Pasadena Ave | open |
| Los Angeles Baking Company | Bakery | Bakery | 2108 N Broadway | open |
| Los Tres Cochinitos | Restaurant (service type not stated) · Casual dining | Mexican · American | 3111 N Main St | open |
| Lovok | Restaurant (service type not stated) | Chinese · Asian | 3317 N Mission Rd | open |
| M Café Kitchen Lincoln Heights | Restaurant (service type not stated) | 242 N Avenue 25 | open | |
| Maracas Cafe & Catering | Café | Mexican · Latin American (other) · Coffee | 3300 N Broadway | open |
| Marcellino's Cafe | Bar | 2119 N Broadway | open | |
| Mariscos &micheladas El Paco | Restaurant (service type not stated) | Seafood · Mexican | 3507 Pomona St | open |
| Mazal Mazal | Restaurant (service type not stated) | Vegetarian · Middle Eastern | 110 N San Fernando Rd | open |
| McDonald's McDonald's | Quick service · Restaurant (service type not stated) | Burgers | 3105 N Broadway | open |
| Mel's Farmhouse | Restaurant (service type not stated) | Seafood | 260 W Avenue 26 | open |
| Midnight Express Tacos | Restaurant (service type not stated) | Mexican | 2017 Hancock St | open |
| Mom's Tamales | Restaurant (service type not stated) | Mexican | 3328 Pasadena Ave | open |
| Moo's Craft Barbecue | Restaurant (service type not stated) | BBQ · American | 2118 N Broadway | open |
| Mr Steve Donuts | Bakery · Dessert · Coffee shop | Dessert · Sandwiches · Coffee | 2415 Pasadena Ave | open |
| Msono | Coffee shop · Café | Coffee · Sandwiches | 318 E Avenue 26 | open |
| North East L.A | Bar | open | ||
| pi00a | Restaurant (service type not stated) | Pizza | 230 W Ave 26 | open |
| Pianta | Bar | 3317 N Mission Rd | open | |
| Playita Restaurant | Restaurant (service type not stated) | Seafood · Mexican | 2200 N Broadway | open |
| Rashanco Oven And Grill | Restaurant (service type not stated) · Fast casual | Healthy / salads / bowls | 3317 N Mission Rd Unit 25 | open |
| Raspados Nayarit | Dessert | Dessert · Mexican | 3426 N Broadway | open |
| Restaurant Villa | Restaurant (service type not stated) | 3300 N Broadway | open | |
| Rico Tejuino Los Reyes | Dessert · Juice, smoothie, tea · Bakery | Ice cream / frozen desserts · Juice / smoothies · Bakery | 2707 N Broadway | open |
| Sandra Rodriguez Garcia | Restaurant (service type not stated) | 2423 Daly St | open | |
| Sergio S Diaz | Restaurant (service type not stated) | 2200 N Broadway | open | |
| SK-Thai Home Cooking | Restaurant (service type not stated) | Thai · Asian | 3317 N Mission Rd | open |
| Starbucks Starbucks | Coffee shop · Restaurant (service type not stated) | Coffee | 3880 N Mission Rd | open |
| Starbucks Pasadena | Coffee shop · Café | Coffee | open | |
| Subway Subway | Quick service · Restaurant (service type not stated) | Sandwiches | 3024 N Broadway | open |
| Sugarbird Sweets And Teas (commissary + Online Pick Up Only) | Bakery | Bakery | 242 N Avenue 25 Ste 250 | open |
| Sui | Bakery | Bakery | 242 N Ave 25 | open |
| Tacos Chapalita | Restaurant (service type not stated) | Mexican | 2929 1/2 N Broadway | open |
| Tacos El Primo | Quick service | Mexican | 3614 Pasadena Ave | open |
| Taqueria La Naranja | Restaurant (service type not stated) | Mexican · Latin American (other) | 2333 Daly St | open |
| TG Thai Food | Restaurant (service type not stated) | Thai · Asian | 2020 Barranca St Unit 102 | open |
| Thai-aholic kitchen | Restaurant (service type not stated) | Thai · Asian | 3317 N Mission Rd K 22 | open |
| The 1917 At San Antonio Winery San Antonio Winery, Los Angeles | Restaurant (service type not stated) · Bar · Casual dining | Italian · American | 737 Lamar St | open |
| The Airliner | Bar | 2419 N Broadway | open | |
| The Heights Deli & Bottle Shop | Specialty food shop · Quick service | Sandwiches | 2927 N Broadway | open |
| The Heights Smoke Shack | Restaurant (service type not stated) | BBQ | 2929 N Broadway | open |
| The Office Bar & Grill | Casual dining · Bar | American | 2412 N Broadway | open |
| The Secret Garden caffe | Café · Coffee shop | Coffee · Breakfast | 3321 Pasadena Ave | open |
| Tierra Mia Coffee Tierra Mia Coffee | Coffee shop · Café | Coffee · Latin American (other) | 2108 N Broadway | open |
| Tom's Jr. Burger | Restaurant (service type not stated) | Burgers | 1883 Daly St Ste 108 | open |
| Trattoria Daly | Restaurant (service type not stated) · Casual dining | Italian · American | 2423 Daly St | open |
| Two Spoons Creamery | Dessert | Ice cream / frozen desserts | 230 W Avenue 26 # 228 | open |
| Viva Tacos La Estrella | Restaurant (service type not stated) | Mexican · Latin American (other) | 3733 N Mission Rd | open |
| WaBa Grill WaBa Grill | Restaurant (service type not stated) | Healthy / salads / bowls · Asian | 3028 N Broadway | open |
| Wendy's Tortas | Restaurant (service type not stated) | Mexican · Latin American (other) | 2603 N Main St | open |
| WG0171 - Los Angeles (N Broadway) WaBa Grill | Quick service | 3028 N Broadway | open | |
| Yoshinoya Yoshinoya | Quick service | Japanese · Asian | 2500 Pasadena Avenue | open |
| Yumami Lincoln Heights | Restaurant (service type not stated) | Asian | 2929 N Broadway | open |
| Yumeya Zushi | Restaurant (service type not stated) | Japanese | 225 N Ave 25 | open |
| Zizou | Bar · Restaurant (service type not stated) | 2425 Daly St | open | |
| Zutra Water | Restaurant (service type not stated) · Other | 3019 N Main St | open | |
| Bar | Bar | 2834 N Broadway | closed | |
| Sugar Butter Bakeshop | Bakery | Bakery | 242 N Avenue 25 Ste 248 | closed |
Restaurant establishments over time
| Year | All food service | Restaurants | Full-service | Limited-service | Snack & beverage | Bars | Industry codes |
|---|---|---|---|---|---|---|---|
| 1994 | 33 | 28 | — | — | — | 5 | SIC1987 |
| 1995 | 33 | 27 | — | — | — | 6 | SIC1987 |
| 1996 | 40 | 31 | — | — | — | 9 | SIC1987 |
| 1997 | 38 | 31 | — | — | — | 7 | SIC1987 |
| 1998 | 37 | 30 | 11 | 17 | 2 | 6 | NAICS1997 |
| 1999 | 37 | 31 | 13 | 17 | 1 | 5 | NAICS1997 |
| 2000 | 37 | 32 | 14 | 17 | 1 | 4 | NAICS1997 |
| 2001 | 37 | 32 | 12 | 18 | 2 | 4 | NAICS1997 |
| 2002 | 37 | 28 | 6 | 18 | 3 | 6 | NAICS1997 |
| 2003 | 42 | 35 | 10 | 19 | 5 | 6 | NAICS2002 |
| 2004 | 41 | 34 | 13 | 19 | 2 | 5 | NAICS2002 |
| 2005 | 38 | 33 | 12 | 18 | 2 | 3 | NAICS2002 |
| 2006 | 38 | 36 | 11 | 22 | 2 | 2 | NAICS2002 |
| 2007 | 36 | 32 | 11 | 20 | 1 | 3 | NAICS2002 |
| 2008 | 35 | 32 | 11 | 21 | — | 2 | NAICS2007 |
| 2009 | 38 | 35 | 13 | 22 | — | 2 | NAICS2007 |
| 2010 | 41 | 37 | 14 | 22 | 1 | 2 | NAICS2007 |
| 2011 | 42 | 37 | 14 | 21 | 2 | 2 | NAICS2007 |
| 2012 | 42 | 38 | 16 | 21 | 1 | 3 | NAICS2012 |
| 2013 | 47 | 41 | 17 | 20 | 3 | 3 | NAICS2012 |
| 2014 | 42 | 35 | 17 | 16 | 2 | 4 | NAICS2012 |
| 2015 | 43 | 36 | 15 | 19 | 2 | 4 | NAICS2012 |
| 2016 | 47 | 39 | 17 | 17 | 5 | 3 | NAICS2012 |
| 2017 | 53 | 42 | 19 | 19 | 4 | 3 | NAICS2017 |
| 2018 | 51 | 41 | 19 | 18 | 4 | 3 | NAICS2017 |
| 2019 | 52 | 45 | 16 | 21 | 8 | — | NAICS2017 |
| 2020 | 56 | 47 | 15 | 25 | 7 | 3 | NAICS2017 |
| 2021 | 64 | 53 | 19 | 24 | 10 | 3 | NAICS2017 |
| 2022 | 59 | 47 | 18 | 22 | 7 | 5 | NAICS2022 |
| 2023 | 63 | 51 | 18 | 25 | 8 | 5 | NAICS2022 |