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BMIE Market 98372

Pierce County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)26,012
2020–2024 ACS 5-year estimate ±1,609 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households10,231
2020–2024 ACS 5-year estimate ±574 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count22,475
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units9,756
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$98,152
2020–2024 ACS 5-year estimate ±12,144 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age38.2
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,783
2020–2024 ACS 5-year estimate ±55 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$589,900
2020–2024 ACS 5-year estimate ±35,541 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area13.3 sq mi
Census Gazetteer 2020
Restaurants37
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98372
Restaurants per 10,000 residents13.8
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+15.6%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year+12.1%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+68.2%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+236.4%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202839 (range 36–42)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.5 per year, r² 0.50) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score74 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score84 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score67 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score68 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 74 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score83.58440%+33.4
Restaurant Opportunity Score66.66735%+23.3
Market Momentum Score68.46825%+17.1
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 84 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)26,0128640%+34.4
Median household income (ACS)98,1528040%+31.9
Households (ACS)10,2318620%+17.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 67 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth12.15635%+19.6
Restaurants per 10,000 residents (lower = more room)14.25625%+13.9
Population (ACS)26,0128620%+17.2
Median household income (ACS)98,1528020%+16.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 68 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth15.67450%+36.8
10-year restaurant growth12.15630%+16.8
20-year restaurant growth68.27420%+14.8
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (59)

By cuisine

Coffee 16 · American 8 · Bakery 5 · Italian 4 · Mexican 4 · Pizza 4 · Juice / smoothies 3 · Sandwiches 3 · Dessert 2 · Latin American (other) 2 · Asian 1 · British / Irish pub food 1 · Burgers 1 · Chicken / wings 1 · Chinese 1 · Filipino 1 · German / Eastern European 1 · Ice cream / frozen desserts 1 · Japanese 1 · Seafood 1 · Sushi 1

By type

Restaurant (service type not stated) 30 · Quick service 14 · Café 12 · Coffee shop 12 · Bar 10 · Casual dining 6 · Bakery 5 · Brewery / taproom 3 · Dessert 3 · Juice, smoothie, tea 3 · Delivery-focused 2 · Specialty food shop 2 · Catering 1 · Food truck 1 · Winery / distillery / taproom 1

NameTypeCuisineAddressStatus
Baskin-Robbins Baskin-RobbinsDessert · Juice, smoothie, tea · BakeryIce cream / frozen desserts · Juice / smoothies · Bakery1422 E Main Aveopen
Bean Me UpCafé · Restaurant (service type not stated)Coffee1624 E Mainopen
Bumpy's PubBar116 E Main Aveopen
Carreta's Pupuseria y TaqueriaRestaurant (service type not stated)Latin American (other) · Mexican1504 E Main Aveopen
Center Food Service, IncRestaurant (service type not stated)301 2nd Ave NEopen
Charlie's Restaurant and LoungeRestaurant (service type not stated) · Casual dining · Bar113 E Main Aveopen
Chorus Frog WineryWinery / distillery / taproom10418 13th St Ct Eopen
Cockrell Hard CiderBrewery / taproom · Bar6613 114th Ave Ct Eopen
Coffee CabinCoffee shopCoffee9415 State Route 162 Eopen
Coffeezaun ExpressoCoffee shop · Restaurant (service type not stated)Coffee1710 E Main Aveopen
Daffodil EspressoRestaurant (service type not stated) · Casual dining · Bar1710 E Main Aveopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza615 East Pioneer Wayopen
Farm 12Restaurant (service type not stated)3303 8th Ave SEopen
Gravity CoffeeCoffee shopCoffee1710 E Mainopen
Happy Donuts Happy DonutsBakery · DessertDessert · Bakery305 2nd St NEopen
HG BistroRestaurant (service type not stated)American1618 E Main Aveopen
I'm JuicedJuice, smoothie, tea · Coffee shop · CaféJuice / smoothies · Coffee615 Pioneer Wy E Unit 107open
Ichiban Sushi GardenRestaurant (service type not stated)Japanese · Sushi · Asian127 15 St SEopen
Java RanchRestaurant (service type not stated)924 E Mainopen
Jersey Mike's Subs Jersey Mike's SubsSpecialty food shop · Quick serviceSandwiches716 Shaw Rd Eopen
Joeseppi'sRestaurant (service type not stated)German / Eastern European2102 E Main Ste 107open
KFC KFCQuick service · Restaurant (service type not stated)Chicken / wings301 2nd Street NEopen
Lumpia N' MooreRestaurant (service type not stated)Filipino107 E Stewart Aveopen
Main Garden Chinese RestaurantRestaurant (service type not stated)Chinese1106 E Mainopen
Main Street EspressoRestaurant (service type not stated)1303 E Mainopen
Mama Stortini's Restaurant & Bar Mama Stortini's Restaurant & BarRestaurant (service type not stated) · Casual dining · BarItalian · American3207 E Main Aveopen
Martin Henry Coffee RoastersCoffee shop · CaféCoffee2531 Inter Aveopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers304 2nd St Neopen
McDonald's McDonald'sQuick service731 Shaw Rdopen
Mi SalsaFood truck · Restaurant (service type not stated)9508 State Route 162 Eopen
MOD Pizza MOD PizzaQuick service · Restaurant (service type not stated)Pizza732 Shaw Rdopen
Mrs. Turner's Hometown Cafe'Restaurant (service type not stated) · CaféAmerican · Coffee701 E Main Aveopen
Off Camber BrewingBrewery / taproom · Bar6506 114th Ave Ct Eopen
Pizza Hut Pizza HutQuick servicePizza · Italian115 2nd St NE Pierceopen
Popeyes Louisiana KitchenQuick service526 117th Ave Eopen
Powerhouse Restaurant and BreweryBrewery / taproom · Restaurant (service type not stated) · Casual dining · Bar454 E Main Aveopen
Puerto Vallarta Mexican Restaurant and Catering Puerto Vallarta Port OrchardRestaurant (service type not stated)Mexican · Latin American (other)215 15 St SEopen
Puyallup Pizza “Pizza Time”Delivery-focusedPizza · Italian316 Pioneer Wy Eopen
Puyallup – East Main Taco TimeQuick service1127 E Main Ave, Puyallup, WA 98372, USAopen
Rainier Valley Coffee Co. Groundwork Coffee Co.Coffee shop · Restaurant (service type not stated) · CaféCoffee11016 Valley Ave Eopen
Rescue Me CoffeeCoffee shop · Quick service · Specialty food shop · CaféCoffee · Sandwiches1303 E Main Aveopen
Rockin' Bowl CafeCasual dining · Restaurant (service type not stated) · BarAmerican1624 E Main Aveopen
Skippers Seafood and ChowderRestaurant (service type not stated)Seafood · British / Irish pub food · American1420 E Mainopen
Southern Charm EspressoCoffee shopCoffee1710 E Mainopen
Southern Charm Espresso & CateringCafé · Coffee shop · CateringCoffee2615 E Main Aveopen
Starbucks Coffee Company StarbucksCoffee shop · Café · BakeryCoffee · Bakery2614 Pioneer Wy Eopen
Starbucks Coffee Company StarbucksCoffee shop · Juice, smoothie, tea · CaféCoffee · Juice / smoothies401 15th Ave SEopen
Subway SubwayQuick service · Restaurant (service type not stated)Sandwiches1501 E. Main St Suite Aopen
Taco Bell Taco BellQuick serviceMexican724 Shaw Rd. Eastopen
Taco Del MarQuick service716 16th St SEopen
Taco Time Taco Time NWQuick serviceMexican1127 E Main Aveopen
Tacoma CheesecakeRestaurant (service type not stated)2102 E Main Ste 107open
The Cat And Rabbitt Cake ShopBakeryBakery111 E Stewart Aveopen
The Pickled PepperCafé · Restaurant (service type not stated)Coffee · American929 E Mainopen
Toscanos Italian GrillRestaurant (service type not stated) · Bar · Casual dining · CaféItalian · Coffee · American437 29th St NE Ste Gopen
Viva Drive Thru EspressoCoffee shop · CaféCoffee1403 E Main Aveopen
Wanna Cupcake?Restaurant (service type not stated) · Dessert · BakeryBakery · Dessert2102 E Mainopen
Wayne's InnBarAmerican1902 E Main Aveopen
British BitesCasual dining720 E Mainclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199414113SIC1987
199515132SIC1987
199617152SIC1987
199720173SIC1987
1998262110654NAICS1997
1999262310853NAICS1997
2000282514742NAICS1997
2001282412752NAICS1997
20022928111161NAICS1997
200322226115NAICS2002
2004272691251NAICS2002
2005262591061NAICS2002
20063228101172NAICS2002
20073834121482NAICS2002
200839381214121NAICS2007
2009323113991NAICS2007
20103331127121NAICS2007
20113431138101NAICS2007
2012333114891NAICS2012
20133633149101NAICS2012
2014363215891NAICS2012
20153734151181NAICS2012
20163432141081NAICS2012
2017353114107NAICS2017
2018353214108NAICS2017
20193836161010NAICS2017
2020363415109NAICS2017
2021353415910NAICS2017
20224038181010NAICS2022
2023393715139NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98372. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
983901.5 mi432023
983712.7 mi582023
980473.7 mi142023
983544.0 mi182023
984244.7 mi392023
983735.0 mi962023
983915.0 mi682023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.