BMIE Market 98390

Pierce County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)	11,546 2020–2024 ACS 5-year estimate ±302 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	4,889 2020–2024 ACS 5-year estimate ±298 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	10,461 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	4,688 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$97,795 2020–2024 ACS 5-year estimate ±5,875 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	37.9 2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,969 2020–2024 ACS 5-year estimate ±120 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$510,000 2020–2024 ACS 5-year estimate ±39,230 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	9.2 sq mi Census Gazetteer 2020
Restaurants	43 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98390
Restaurants per 10,000 residents	45.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	-6.5% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	-2.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-10.4% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+30.3% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	41 (range 38–45) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.2 per year, r² 0.12) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	50 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	76 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	42 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	21 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 98390. Projection: linear trend v1, fitted 2013–2023, -0.2 restaurants per year, r² 0.12, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Washington and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 484, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 50 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	75.7	76	40%	+30.3
Restaurant Opportunity Score	41.9	42	35%	+14.7
Market Momentum Score	20.7	21	25%	+5.2

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 76 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	11,546	73	40%	+29.2
Median household income (ACS)	97,795	79	40%	+31.8
Households (ACS)	4,889	74	20%	+14.8

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 42 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	-2.3	22	35%	+7.8
Restaurants per 10,000 residents (lower = more room)	37.2	15	25%	+3.7
Population (ACS)	11,546	73	20%	+14.6
Median household income (ACS)	97,795	79	20%	+15.9

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 21 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	-6.5	21	50%	+10.7
10-year restaurant growth	-2.3	22	30%	+6.7
20-year restaurant growth	-10.4	17	20%	+3.4

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (105)

By cuisine

Coffee 27 · American 9 · Pizza 8 · Bakery 7 · Dessert 7 · Sandwiches 5 · Breakfast 4 · Juice / smoothies 4 · Mexican 4 · Asian 3 · Burgers 3 · Italian 3 · Japanese 3 · Tea / bubble tea 3 · Chicken / wings 2 · Healthy / salads / bowls 2 · Ice cream / frozen desserts 2 · Latin American (other) 2 · Steakhouse 2 · BBQ 1 · Chinese 1 · Hot dogs 1 · Mediterranean 1 · Seafood 1 · Sushi 1 · Thai 1

By type

Restaurant (service type not stated) 52 · Café 20 · Coffee shop 19 · Bar 14 · Quick service 13 · Bakery 8 · Dessert 8 · Casual dining 7 · Juice, smoothie, tea 6 · Brewery / taproom 3 · Catering 2 · Delivery-focused 2 · Food truck 2 · Specialty food shop 2 · Other 2 · Winery / distillery / taproom 1

Name	Type	Cuisine	Address	Status
A&W Restaurants A&W Singapore	Quick service · Restaurant (service type not stated)	Chicken / wings · Burgers · American	20601 Highway 410	open
Antonina's Bakery	Bakery · Dessert	Bakery · Healthy / salads / bowls · Dessert	5501 W Valley Hwy E	open
Antonina's Gluten-Free Bakery	Bakery	Bakery		open
Associated Espresso	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	2320 136th Ave E	open
Associated Espresso	Coffee shop	Coffee	3819 142nd Ave E	open
Aversano's Italian Restaurant	Restaurant (service type not stated) · Casual dining	Italian · American	6015 Parker Rd E	open
B & B Restaurant Group, Llc	Restaurant (service type not stated)		16009 60th St E Ste A	open
Barnes Ventures Llc	Restaurant (service type not stated)		1012 Ryan Ave	open
Baskin-Robbins	Dessert · Restaurant (service type not stated)	Ice cream / frozen desserts	1201 Valley Ave E	open
Berryland Cafe	Restaurant (service type not stated)	Breakfast	1101 Main St	open
BigFoot Java BigFoot Java	Coffee shop · Restaurant (service type not stated) · Café	Coffee	2411 136th Ave Ct E	open
Bigfoot Java	Coffee shop · Juice, smoothie, tea · Café	Coffee · Juice / smoothies	20709 WA-410	open
Brank's BBQ & Catering	Catering	BBQ · American	13701 24th St E	open
Bwana Llc	Restaurant (service type not stated)		13501 Valley Ave E	open
Cafe Bellis	Coffee shop	Coffee · Mexican · Burgers	1012 Main St	open
Captain Jack's Bar & Grill	Casual dining · Bar		13501 Valley Ave E	open
Castle Perk Espresso	Coffee shop · Café	Coffee	1008 Zehnder St	open
Chase Coffee Company-Resale & Wholesale	Coffee shop · Restaurant (service type not stated)	Coffee	3003 E Valley Highway E	open
Chely's Mexican Kitchen	Restaurant (service type not stated)	Mexican	2150 136th Ave E	open
Chester's Chicken	Restaurant (service type not stated)	Chicken / wings	2320 136th Ave E	open
Copper Coins Coffee	Coffee shop · Food truck · Café	Coffee	16008 60th St E	open
Copper Coins Drinkery & Tap House	Bar		16202 64th St E	open
CRAFT.19	Coffee shop · Café	Breakfast · Coffee	1201 Main St	open
Dillanos Coffee Roasters	Coffee shop	Coffee	1620 45th St E	open
Dixie's Home Cookin'	Restaurant (service type not stated)	American	15717 Main St E	open
Domino's Domino's Pizza	Quick service · Delivery-focused	Pizza	15127 Main St E	open
Dream On Colorado Llc	Restaurant (service type not stated)		14209 29th St E Ste 102	open
el canelo mexican Store	Restaurant (service type not stated) · Specialty food shop · Bakery	Bakery	6019 Parker Rd E	open
El Charro Grill Mexican Restaurant	Restaurant (service type not stated)	Mexican · Latin American (other)	15422 Main St E	open
Electra-start Northwest Inc	Restaurant (service type not stated)		13701 24th St E Unit F2	open
Electric Coffee House	Coffee shop · Restaurant (service type not stated) · Café	Coffee	905 Main St	open
Eternal Soul Bowl	Café · Juice, smoothie, tea	Coffee · Juice / smoothies · Healthy / salads / bowls	926 Main St	open
Farrelli's Pizza Farrelli's Pizza - Tacoma 6th Ave.	Restaurant (service type not stated)	Pizza · Italian	15007 Main St E	open
Fat Zach's Pizza Fat Zach's Pizza	Restaurant (service type not stated)	Pizza	2160 136th Ave E	open
Food Lot at Sumner Square	Food truck		6023 Parker Rd E	open
FORESTea	Juice, smoothie, tea	Tea / bubble tea · Juice / smoothies	15127 Main St E	open
Garden Cafe	Café	Coffee	16009 60th St E	open
Gravity Coffee	Coffee shop · Café	Coffee	6621 166th Ave E	open
Gravity Coffee	Coffee shop	Coffee	6621 166th Ave E	open
Half Lion Brewing Company	Brewery / taproom		1723 West Valley Hwy E Ste 101	open
Heritage Quest Research Library	Restaurant (service type not stated)		1107 Main St	open
Homestead Brew	Coffee shop · Café	Coffee · Hot dogs	1111 Fryar Ave	open
Hometown Charm Cafe	Café	Coffee · Breakfast · American	1012 Main St	open
Hot Iron Mongolian Grill	Restaurant (service type not stated)		15005 Main St E	open
Jack in the Box	Quick service		19510 State Route 410 E	open
Jack in the Box	Quick service		827 Valley Ave	open
Jimmy John's Jimmy John's	Quick service · Specialty food shop	Sandwiches	15005 Main St E Ste. 103	open
Kabaty Coffee	Coffee shop	Coffee	13716 24th St E	open
Lake Tapps Brewing Co.	Brewery / taproom		13804 Valley Ave E	open
Little Caesars Pizza Little Caesars	Restaurant (service type not stated) · Quick service	Pizza	15105 Main St E	open
Log Cabin Pub	Bar · Casual dining		2719 E Valley Hwy E	open
Madyson's Marshmallows	Dessert	Dessert	13708 24th St E Ste 108	open
Main St Dairy Freeze	Dessert · Quick service	Ice cream / frozen desserts · Dessert	1402 Main St	open
MBM Corp.	Restaurant (service type not stated)		4301 W Valley Hwy E	open
McDonald's McDonald's	Quick service · Restaurant (service type not stated)	Burgers	1906 Main St	open
Midtown Station	Café	Coffee	813 Academy St	open
Mignon’s Cafe	Restaurant (service type not stated)		1012 Main St	open
Mini Oscar's Annex	Restaurant (service type not stated)		813 Academy St	open
Modoo #2 Teriyaki	Restaurant (service type not stated)	Japanese · Asian	15127 Main St E	open
Mom's Love, Cookies, & Fudge	Bakery · Dessert	Bakery · Dessert	East Valley	open
Northern Eagle Investments	Restaurant (service type not stated)		15717 Main St E	open
Northwest Java Group Inc	Coffee shop · Restaurant (service type not stated)	Coffee	1003 1/2 Main St Ste 4	open
Office Depot Distribution Center Summer Wa	Bar		2500 142nd Ave E	open
Oxbow Urban Kitchen	Restaurant (service type not stated)	Steakhouse · Seafood · American	1105 Pacific Ave	open
Pacific Northwest Baking Company	Bakery	Bakery	1307 Puyallup St	open
Papa Murphy's Papa Murphy's - Jefferson City	Quick service · Restaurant (service type not stated)	Pizza	1201 Valley Avenue	open
Peking Garden	Restaurant (service type not stated)	Chinese · Asian	1201 Valley Ave Ste 101	open
Pizza Hut Pizza Hut	Quick service · Delivery-focused	Pizza	19940 S Prairie Rd E	open
Pizza Takeout & Delivery Papa Murphy's	Quick service			open
Pizza Time	Restaurant (service type not stated)	Pizza	16202 64th St E	open
PNW Cheesecake Company	Dessert · Bakery	Dessert · Bakery	15509 Main St E	open
Pura Brasa	Restaurant (service type not stated)	Steakhouse · Mexican · Latin American (other)	15127 Main St E	open
Purdy's Public House	Bar		17136 Hwy 410 E	open
Purdy's Public House & Arcade	Bar		16202 64th St E	open
Rhubarb	Casual dining · Restaurant (service type not stated) · Bar	American	16202 64th St E Ste 102-103	open
Sabrina's Lunch in a Box	Other · Café · Restaurant (service type not stated) · Catering	Sandwiches · Coffee	909 Alder Ave	open
Seattle District Beer & Wine	Bar		15127 Main St E	open
Secret Garden Tea Room and Gift	Juice, smoothie, tea	Tea / bubble tea	1711 Elm St E	open
Shiloh Estate Cellars	Winery / distillery / taproom		7462 Riverside Dr E	open
Shio Sushi	Restaurant (service type not stated)	Japanese · Sushi	813 Academy St	open
Sorci's Italian Cafe and Enoteca	Café	Italian · Mediterranean · Coffee	1012 Ryan Ave	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	2418 136th Ave Ct E	open
Starbucks Starbucks	Coffee shop · Restaurant (service type not stated) · Café	Coffee	15005 Main St E	open
Statewide Doughnut Equipment	Bakery · Restaurant (service type not stated) · Dessert	Dessert	815 Valley Ave E	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	13704 24th Street East Suite 104, Building A	open
Subway Subway	Quick service · Restaurant (service type not stated)	Sandwiches	1907 Main St	open
Subway	Other	Sandwiches	6617 166th Ave E	open
Sully's Alder Street Cafe	Restaurant (service type not stated)	American	909 Alder Ave	open
Tea Madame	Juice, smoothie, tea	Tea / bubble tea	16009 60th St E	open
Teriyaki House	Restaurant (service type not stated)	Japanese	1012 Wood Ave	open
Thai’m to Roll	Restaurant (service type not stated)	Thai · Asian	Summer	open
The Buttered Biscuit The Buttered Biscuit	Restaurant (service type not stated)	Breakfast · American	1014 North St #1000	open
The Central Avenue Pub	Bar			open
The Old Coffee House	Café · Restaurant (service type not stated) · Casual dining · Bar	Coffee	13624 Valley Ave E	open
The Rock Wood Fired Kitchen - Pizza, Burgers & Spirits	Restaurant (service type not stated)		14209 29th St E	open
The Windmill Bistro	Restaurant (service type not stated) · Casual dining · Bar		16009 60th St E	open
Top Down Brewing Company	Brewery / taproom · Bar		15355 Main St E	open
Trackside Pizza Trackside Calhoun	Restaurant (service type not stated)	Pizza	1114 Main St	open
Untamed Coffee & Muddy Soda	Coffee shop · Restaurant (service type not stated) · Café	Coffee	1201 Valley Ave Ste 109	open
Urban Timber	Café	Coffee	6621 166th Ave E	open
Valley Social Wine Bar and Tasting Room	Bar		909 Main St	open
Water Hole Pub	Casual dining · Bar		15716 Main St E	open
Wedge Corporation The	Restaurant (service type not stated)		14209 29th St E Ste 102	open
Wow Baking Company	Bakery · Dessert	Bakery · Dessert	1607 45th St E	open
Noffkes Auto Wrecking Inc	Restaurant (service type not stated)		1725 Puyallup St	closed

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	40	33	—	—	—	7	SIC1987
1995	36	30	—	—	—	6	SIC1987
1996	42	35	—	—	—	7	SIC1987
1997	50	44	—	—	—	6	SIC1987
1998	50	44	19	19	5	4	NAICS1997
1999	45	40	22	12	6	4	NAICS1997
2000	44	39	21	12	6	4	NAICS1997
2001	50	44	19	18	7	5	NAICS1997
2002	54	47	21	19	7	4	NAICS1997
2003	55	48	20	21	7	4	NAICS2002
2004	62	53	21	24	8	5	NAICS2002
2005	67	62	23	27	12	3	NAICS2002
2006	77	70	27	28	13	4	NAICS2002
2007	59	55	23	19	12	3	NAICS2002
2008	58	53	22	19	12	3	NAICS2007
2009	54	49	23	17	9	3	NAICS2007
2010	53	48	22	16	10	2	NAICS2007
2011	51	47	23	15	9	1	NAICS2007
2012	52	48	24	16	8	2	NAICS2012
2013	48	44	21	16	7	2	NAICS2012
2014	49	44	19	16	9	2	NAICS2012
2015	48	43	20	14	9	2	NAICS2012
2016	48	43	21	14	8	2	NAICS2012
2017	52	47	23	15	9	—	NAICS2017
2018	51	46	23	14	9	—	NAICS2017
2019	47	43	19	14	10	—	NAICS2017
2020	46	43	17	13	13	—	NAICS2017
2021	46	43	18	13	12	—	NAICS2017
2022	48	42	21	12	9	—	NAICS2022
2023	49	43	18	14	11	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98390. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
98372	1.5 mi	37	2023
98047	3.4 mi	14	2023
98391	3.8 mi	68	2023
98371	4.3 mi	58	2023
98354	4.9 mi	18	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.