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BMIE Market 98422

Pierce County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)21,644
2020–2024 ACS 5-year estimate ±1,000 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households8,038
2020–2024 ACS 5-year estimate ±337 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count20,151
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units7,866
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$118,604
2020–2024 ACS 5-year estimate ±6,941 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age40.0
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$2,180
2020–2024 ACS 5-year estimate ±85 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$663,800
2020–2024 ACS 5-year estimate ±13,824 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area7.0 sq mi
Census Gazetteer 2020
Restaurants4
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98422
Restaurants per 10,000 residents6.5
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-33.3%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-60.0%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year-50.0%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file-50.0%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 20280 (range 0–3)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, -0.5 per year, r² 0.69) · 80% range · confidence Medium · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score57 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score85 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score60 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score6 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 57 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score85.48540%+34.1
Restaurant Opportunity Score60.06035%+21.0
Market Momentum Score5.6625%+1.4
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 85 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)21,6448340%+33.1
Median household income (ACS)118,6049040%+36.0
Households (ACS)8,0388220%+16.3
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 60 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-60235%+0.7
Restaurants per 10,000 residents (lower = more room)1.99925%+24.8
Population (ACS)21,6448320%+16.6
Median household income (ACS)118,6049020%+18.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 6 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-33.3850%+4.1
10-year restaurant growth-60230%+0.6
20-year restaurant growth-50420%+0.9
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (25)

By cuisine

Coffee 3 · Pizza 3 · American 2 · Sandwiches 2 · Asian 1 · BBQ 1 · Italian 1 · Mexican 1 · Seafood 1

By type

Restaurant (service type not stated) 17 · Bar 8 · Casual dining 3 · Coffee shop 3 · Quick service 3 · Café 2 · Brewery / taproom 1 · Food truck 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
AJ's Brew PubBar3420 Laurelwood Cir NEopen
Ark Restaurant IncRestaurant (service type not stated)BBQopen
Brown's Point Improvement ClubRestaurant (service type not stated)1000 Town Ctr NEopen
Browns Point DinerCasual dining · Bar · Restaurant (service type not stated)American6622 East Side Dr NEopen
Browns Point Homebrew ClubBrewery / taproom · Bar1000 Town Ctr NEopen
Browns Point Teriyaki and SushiRestaurant (service type not stated)Pizza1000 Town Ctr NE Ste 140open
Cliff House RestaurantRestaurant (service type not stated) · Casual dining · BarAmerican6300 Marine View Dropen
Coffee and CreamCafé · Restaurant (service type not stated) · Coffee shopCoffee1100 Town Ctr NEopen
Gino's at the Point Gino's RestaurantsRestaurant (service type not stated)Italian · Pizza6912 Soundview Dr NEopen
Italia Bella LlcRestaurant (service type not stated)6300 Marine View Dropen
Jet's Pizza Jet's PizzaQuick service · Restaurant (service type not stated)Pizza4125 B 49th Ave NEopen
Lumpia WorldRestaurant (service type not stated)Asian4901-4907 Wa Tau Ga Ave NEopen
On The Greens RestaurantRestaurant (service type not stated)4101 Northshore Blvd NEopen
Sidebar IncRestaurant (service type not stated)6716 East Side Dr Ne , Ste 1-203open
SieteRestaurant (service type not stated) · Bar1100 Town Ctr NEopen
StarbucksCoffee shop · Restaurant (service type not stated)Coffee4101 49th Ave NEopen
SubwayQuick service · Restaurant (service type not stated)Sandwiches4125 49th Avenue NE, Space Eopen
Tacoma FreshSpecialty food shop · Quick serviceSandwiches6210 29th St Neopen
Taqueria SinaloaFood truckMexican1941 State Rte 509open
The Crows Nest LoungeBarHillside Drive NEopen
The Lobster ShopsRestaurant (service type not stated)Seafood6912 Soundview Dr NEopen
The SandBar & GrillCasual dining · Restaurant (service type not stated) · Bar1941 Marine View Dropen
TILT BARBar3426 Viewpoint Cir NEopen
War Pony of Northeast War Pony Smoke ShopCafé · Coffee shopCoffee6212 29th St NEopen
Ladybug Bikini EspressoCoffee shopCoffee1941 Marine View Drclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
1994108———2SIC1987
19951210———2SIC1987
19961310———3SIC1987
1997107———3SIC1987
1998744——2NAICS1997
1999854—13NAICS1997
20001185213NAICS1997
200112954—2NAICS1997
20028743—1NAICS1997
20039844—1NAICS2002
20046633——NAICS2002
200511103611NAICS2002
20061212651—NAICS2002
20071010532—NAICS2002
20081111731—NAICS2007
20091110721—NAICS2007
20101313724—NAICS2007
20111313742—NAICS2007
20121211533—NAICS2012
20131010532—NAICS2012
201488521—NAICS2012
20156651——NAICS2012
2016553—2—NAICS2012
2017554———NAICS2017
2018665———NAICS2017
2019765———NAICS2017
2020654———NAICS2017
2021543———NAICS2017
2022443———NAICS2022
2023543———NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98422. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
980232.0 mi512023
984212.1 mi102023
984023.5 mi832023
984033.6 mi282023
980033.8 mi1802023
984244.2 mi392023
983544.4 mi182023
984164.6 mi—
984054.9 mi372023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.