BMIE Market 98465

Pierce County, Washington · ZCTA boundaries as of 2020

Profile

Population (current estimate)	7,178 2020–2024 ACS 5-year estimate ±719 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households	3,620 2020–2024 ACS 5-year estimate ±401 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count	6,340 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units	3,244 2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income	$73,226 2020–2024 ACS 5-year estimate ±17,119 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age	42.0 2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent	$1,543 2020–2024 ACS 5-year estimate ±138 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value	$593,300 2020–2024 ACS 5-year estimate ±50,263 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area	1.6 sq mi Census Gazetteer 2020
Restaurants	13 2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 98465
Restaurants per 10,000 residents	18.9 DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year	+30.0% DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year	+8.3% DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year	-13.3% DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file	+62.5% DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 2028	13 (range 10–15) FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.1 per year, r² 0.03) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years ahead	Needs more ACS years on file
BMIE Market Score	58 / 100 MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score	61 / 100 MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score	53 / 100 MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score	61 / 100 MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Trends

Historical lines are published counts. Dashed lines are derived: a least-squares trend through the last decade, extended as a FORECAST with its 80% range. Momentum, not a guarantee.

Restaurants by year, with trend and projection

ZIP Code Business Patterns, USPS ZIP 98465. Projection: linear trend v1, fitted 2013–2023, +0.1 restaurants per year, r² 0.03, confidence Low.

Growth index (first year on file = 100)

Each category relative to its own first published count. Full/limited split is unavailable under SIC (before 1998).

Mix of the food-service market

Share of all food-service establishments. "Other" = snack bars, caterers, contractors, mobile.

Population and restaurants per 10,000 residents

Population points: 2010 Census count and ACS 5-year estimates on file (more vintages load over time). Density uses the population point within two years of each restaurant count. Population projection appears once three or more ACS years are loaded.

Restaurant growth vs. Washington and U.S. averages

Averages are the mean growth across all ZCTAs with the figure (state n = 484, U.S. n = 24,852). DERIVED from ZIP Code Business Patterns.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 58 (High confidence)

Component	Value	Rank	Weight	Adds
Consumer Market Score	61.1	61	40%	+24.4
Restaurant Opportunity Score	52.6	53	35%	+18.4
Market Momentum Score	60.5	61	25%	+15.1

Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
Population (ACS)	7,178	66	40%	+26.3
Median household income (ACS)	73,226	52	40%	+20.8
Households (ACS)	3,620	70	20%	+13.9

Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 53 (High confidence)

Component	Value	Rank	Weight	Adds
10-year restaurant growth	8.3	53	35%	+18.4
Restaurants per 10,000 residents (lower = more room)	18.1	42	25%	+10.6
Population (ACS)	7,178	66	20%	+13.2
Median household income (ACS)	73,226	52	20%	+10.4

Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 61 (High confidence)

Component	Value	Rank	Weight	Adds
5-year restaurant growth	30	83	50%	+41.6
10-year restaurant growth	8.3	53	30%	+15.8
20-year restaurant growth	-13.3	16	20%	+3.2

Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (22)

By cuisine

American 5 · Asian 3 · Coffee 3 · Japanese 2 · Sandwiches 2 · Seafood 2 · Tea / bubble tea 2 · Bakery 1 · Breakfast 1 · Chinese 1 · Latin American (other) 1 · Mexican 1 · Sushi 1 · Thai 1 · Vietnamese 1

By type

Restaurant (service type not stated) 15 · Bar 3 · Casual dining 3 · Quick service 3 · Café 2 · Coffee shop 2 · Juice, smoothie, tea 2 · Bakery 1 · Food truck 1 · Specialty food shop 1

Name	Type	Cuisine	Address	Status
Beach Tavern	Casual dining · Bar	American	8612 6th Ave	open
Carl's Jr.	Restaurant (service type not stated)	American	1205 S Baltimore St	open
Chang Thai	Restaurant (service type not stated)	Asian	1620 S Mildred St Ste B	open
Chowtown	Food truck		1602 S Mildred St	open
Fred's Bar and Grill	Bar · Restaurant (service type not stated)		1234 t	open
Golden Teak Thai Restaurant	Restaurant (service type not stated)	Thai	1620 S Mildred St Ste B	open
IHOP IHOP	Casual dining	Breakfast · American	1802 S Mildred St	open
Ivar's Seafood Bar Ivar's Restaurants	Restaurant (service type not stated) · Casual dining	Seafood · American	1820 S Mildred St	open
Jimmy John's	Quick service · Restaurant (service type not stated)	Sandwiches	1620 S Mildred St Ste A	open
Minji's Pho	Restaurant (service type not stated)	Vietnamese · Asian	1812 S Mildred St	open
Sonic Drive-In Sonic Drive-In	Quick service · Restaurant (service type not stated)	American	5114 6Th Avenue	open
Starboba Tea & Cafe	Juice, smoothie, tea · Café	Tea / bubble tea · Coffee	1816 S Mildred St	open
Starbucks	Coffee shop · Restaurant (service type not stated)	Coffee	1816 S Mildred St (19th & Mildred)	open
Steamer's Seafood Cafe	Restaurant (service type not stated)	Seafood	8802 6th Ave	open
Subway	Quick service · Restaurant (service type not stated) · Specialty food shop	Sandwiches	1816 S Mildred St, 6E	open
Sushido	Restaurant (service type not stated)	Japanese · Sushi	1620 S Mildred St	open
Taqueria El Sabor Taqueria El Sabor	Restaurant (service type not stated)	Mexican · Latin American (other)	1636 S Mildred St	open
The Art Of Crunch	Bakery	Bakery	608B S Oxford St	open
UI Cafe	Juice, smoothie, tea · Coffee shop · Café	Tea / bubble tea · Coffee	7008 6th Ave	open
Van Pho Llc	Restaurant (service type not stated)		1812 S Mildred St Ste 3-E	open
Venus & Mars Lounge	Bar		1620 S Mildred St	open
Wok V Teriyaki	Restaurant (service type not stated)	Chinese · Japanese · Asian	1816 S Mildred St	open

Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

Year	All food service	Restaurants	Full-service	Limited-service	Snack & beverage	Bars	Industry codes
1994	8	8	—	—	—	—	SIC1987
1995	7	7	—	—	—	—	SIC1987
1996	8	8	—	—	—	—	SIC1987
1997	7	7	—	—	—	—	SIC1987
1998	9	9	5	4	—	—	NAICS1997
1999	10	10	6	4	—	—	NAICS1997
2000	12	12	5	5	2	—	NAICS1997
2001	10	10	4	4	1	—	NAICS1997
2002	14	14	6	6	1	—	NAICS1997
2003	16	15	6	7	1	1	NAICS2002
2004	18	17	6	9	1	1	NAICS2002
2005	17	16	7	7	1	1	NAICS2002
2006	19	18	9	6	1	1	NAICS2002
2007	17	16	8	5	1	1	NAICS2002
2008	19	19	12	5	1	—	NAICS2007
2009	14	14	8	5	1	—	NAICS2007
2010	13	12	8	3	1	—	NAICS2007
2011	15	14	9	4	1	—	NAICS2007
2012	12	12	7	4	1	—	NAICS2012
2013	13	12	7	4	1	1	NAICS2012
2014	12	12	6	4	2	—	NAICS2012
2015	11	11	5	3	3	—	NAICS2012
2016	10	10	4	3	3	—	NAICS2012
2017	10	10	4	4	—	—	NAICS2017
2018	10	10	4	4	—	—	NAICS2017
2019	11	11	6	4	—	—	NAICS2017
2020	12	12	8	3	—	—	NAICS2017
2021	11	11	7	3	—	—	NAICS2017
2022	11	11	7	3	—	—	NAICS2022
2023	13	13	7	5	—	—	NAICS2022

U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 98465. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTA	Distance	Restaurants	Year
98406	1.5 mi	69	2023
98466	1.5 mi	52	2023
98416	2.7 mi	—
98407	3.0 mi	39	2023
98405	3.1 mi	37	2023
98467	3.6 mi	6	2023
98403	3.8 mi	28	2023
98409	3.9 mi	95	2023
98402	4.4 mi	83	2023
98418	4.7 mi	25	2023

Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.