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BMIE Market 01527

Worcester County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)13,961
2020–2024 ACS 5-year estimate ±38 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households5,572
2020–2024 ACS 5-year estimate ±348 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count13,246
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units5,618
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$118,790
2020–2024 ACS 5-year estimate ±13,217 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age42.6
2020–2024 ACS 5-year estimate ±3 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,623
2020–2024 ACS 5-year estimate ±232 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$450,100
2020–2024 ACS 5-year estimate ±18,760 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area15.6 sq mi
Census Gazetteer 2020
Restaurants28
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01527
Restaurants per 10,000 residents18.9
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year-6.7%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-3.5%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+115.4%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+154.6%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202831 (range 28–34)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, +0.2 per year, r² 0.19) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score59 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score81 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score50 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score34 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 59 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score81.48140%+32.5
Restaurant Opportunity Score49.95035%+17.5
Market Momentum Score34.33425%+8.6
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 81 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)13,9617540%+30.2
Median household income (ACS)118,7909040%+36.0
Households (ACS)5,5727620%+15.2
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 50 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-3.52235%+7.6
Restaurants per 10,000 residents (lower = more room)20.13725%+9.3
Population (ACS)13,9617520%+15.1
Median household income (ACS)118,7909020%+18.0
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 34 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth-6.72150%+10.7
10-year restaurant growth-3.52230%+6.5
20-year restaurant growth115.48620%+17.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (63)

By cuisine

Bakery 9 · Coffee 9 · Dessert 9 · American 8 · Pizza 8 · Ice cream / frozen desserts 5 · Asian 4 · Chinese 4 · Sandwiches 4 · Italian 3 · Healthy / salads / bowls 2 · Seafood 2 · BBQ 1 · Breakfast 1 · Burgers 1 · Chicken / wings 1 · European 1 · Greek 1 · Mexican 1 · Steakhouse 1 · Tea / bubble tea 1 · Thai 1

By type

Restaurant (service type not stated) 32 · Bar 13 · Dessert 13 · Bakery 10 · Casual dining 8 · Café 7 · Coffee shop 7 · Other 3 · Quick service 3 · Winery / distillery / taproom 2 · Brewery / taproom 1 · Fast casual 1 · Specialty food shop 1 · Juice, smoothie, tea 1

NameTypeCuisineAddressStatus
110 Grill - MillburyRestaurant (service type not stated)70 Worcester Providence Tpkeopen
A and D Pizza and PubBar · Casual diningPizza60 Elm Stopen
American Pie of MillburyRestaurant (service type not stated)Pizza56 Canal Stopen
Applebee's Applebee's Grill & BarCasual dining · Restaurant (service type not stated) · BarAmerican70 Worcester Providence Turnpikeopen
B.GOODRestaurant (service type not stated) · Fast casualBurgers · Healthy / salads / bowls70 Worcester-Providence TRPK., Ste 619open
Belfont HotelBar11 S Main Stopen
Bimbo Bakeries Bimbo Bakeries USABakeryBakery10 Latti Farm Rdopen
Boss Fish Co.Restaurant (service type not stated)Seafood65 McCracken Rdopen
Cafe at The MillCafé · Coffee shopCoffee45 River Stopen
Cake Shop CafeCafé · Coffee shop · BakeryCoffee · Bakery22 A West Stopen
Calabria RestaurantRestaurant (service type not stated)Italian · European7 S Main Stopen
Center Bakery & CafeCafé · Coffee shop · BakeryCoffee · Bakeryopen
Chatters Bar & GrillCasual dining · Bar70 Worcester Providence Tpkeopen
Christopher's Homemade Ice CreamDessertIce cream / frozen desserts22 West Stopen
Cold Stone Creamery Cold Stone CreameryDessertIce cream / frozen desserts · Dessert70 Worcester-Providence Tpkeopen
Cold Stone Creamery Cold Stone CreameryDessert · BarDessert70 Worcester Providence Tpke, Ste 420open
Crumbl - MillburyDessertDessert70 Worcester Providence Tpke Ste 619open
Dar-bahBar29 Canal Stopen
Deano's ArtisanRestaurant (service type not stated) · DessertSeafood · Ice cream / frozen desserts · American45 River Stopen
Dunkin Donuts Dunkin'Bakery · Dessert · Coffee shopDessert · Coffee · Bakery1 Elm Stopen
Dunkin' Dunkin'Quick service · Dessert · Coffee shop · BakeryCoffee · Dessert100 Worcester Providence Tpk Xtramartopen
Feng Asian Bistro and Hibachi Feng Asian BistroRestaurant (service type not stated)Asian70 Worcester-Providence Turnpikeopen
Foodworks FoodWorksRestaurant (service type not stated)Chinese · Asian110 Elm Stopen
Gong cha Millbury Gong ChaJuice, smoothie, tea · Coffee shop · CaféTea / bubble tea · Coffee70 Worcester-Providence Turnpikeopen
Kai MookRestaurant (service type not stated)Thai · Asian3 Howe Aveopen
Lindt Factory Outlet (inside Shoppes at Blackstone Valley)DessertDessert70 Worcester Providence Tpke Ste 507open
LongHorn Steakhouse LongHorn SteakhouseRestaurant (service type not stated)Steakhouse · American70 Worcester-Providence Tpkeopen
Marie's Family RestaurantRestaurant (service type not stated)99 W Main Stopen
Millbury Old Time InnBar · Casual dining29 Canal Stopen
Mykonos Cafe and BakeryBakery · CaféBakery · Greek · Coffee49 Elm Stopen
Panera Bread Panera BreadBakery · CaféBakery · Sandwiches · Coffee70 Worcester-Providence Turnpikeopen
Pearl Cafe IiRestaurant (service type not stated)Chinese92 Elm Stopen
Penny Pinchers Brewing CoBrewery / taproom · Bar75 Elm Stopen
Pizza ChefRestaurant (service type not stated)Pizza · Italian32 N Main Stopen
Pizza Hut ExpressRestaurant (service type not stated)Pizza70 Worcester Providence Tpke #100, Target - T1835open
Pizza StadiumRestaurant (service type not stated)Pizza198 Millbury Aveopen
Puffins RestaurantRestaurant (service type not stated) · Casual diningBreakfast · American95 N Main Stopen
Qdoba Mexican Grill QdobaQuick service · Restaurant (service type not stated)Mexican70 Worcester Providence Tpk Millburyopen
QuiznosOtherSandwiches70 Worcester Providence Tpkeopen
Ravioli’s Italian CuisineRestaurant (service type not stated) · Casual diningItalian · American45 River Stopen
Red Robin Gourmet Burgers And BrewsRestaurant (service type not stated)70 Worcester Providence Tpkeopen
Rocco's Doughnut Company Rocco's Doughnut CompanyBakery · DessertDessert · Bakery238 Millbury Aveopen
S.e.a Cuisine “thai Land & Sea”Restaurant (service type not stated)3 Howe Aveopen
Santorini Pizza & Ice CreamDessert · Restaurant (service type not stated)Pizza · Ice cream / frozen desserts56 Canal Stopen
Sixty Elm Inc Sixty Elm Inc A And D Pizza And PubRestaurant (service type not stated)60 Elm Stopen
Spicy Water DistilleryWinery / distillery / taproom108 Elm Stopen
St Charles Hotel IncBar126 W Main Stopen
Star DumplingsRestaurant (service type not stated)Asian · Chinese56 Canal Stopen
Starbucks StarbucksCoffee shop · Restaurant (service type not stated) · CaféCoffee70 Worcester-Providence Turnpikeopen
Stay Ready NutritionRestaurant (service type not stated) · Otheropen
SubwayOtherSandwiches41 Canal Stopen
Teresas PizzaRestaurant (service type not stated)Pizza198 Millbury Aveopen
TGI Fridays TGI FridaysCasual dining · BarAmerican70 Worcester-Providence Tpkeopen
The Candy ShoppeDessertDessert19 N Main Stopen
The Coop Wings and BBQRestaurant (service type not stated)American · Chicken / wings · BBQ110 Elm St #2641open
The Ice Cream ParlorDessertIce cream / frozen desserts56 Canal Stopen
Timothy Jay SweetsBakeryBakery97 Elm Stopen
Uno Pizzeria & GrillRestaurant (service type not stated)Pizza · Healthy / salads / bowls · Chinese70 Worcester Providence Tpke Ste 441open
Village Knoll Deli and SpiritSpecialty food shop · Quick serviceSandwiches107 W Main Stopen
Wheelock innRestaurant (service type not stated) · Casual dining · Bar82 Wheelock Aveopen
Who Cut the CheesecakeBakery · DessertBakery · Dessert26 N Main Stopen
WineNationBar · Winery / distillery / taproom · Restaurant (service type not stated)70 Worcester Providence Tpkeopen
Yard House Yard HouseBar · Restaurant (service type not stated)American70 Worcester-Providence Turnpike Ste 650open
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
19941711———6SIC1987
19951610———6SIC1987
19961812———6SIC1987
19971913———6SIC1987
199818126426NAICS1997
199919127416NAICS1997
200018107217NAICS1997
200119127326NAICS1997
200218138415NAICS1997
200319138416NAICS2002
2004251911536NAICS2002
2005252011635NAICS2002
200623199824NAICS2002
2007261910817NAICS2002
2008292212827NAICS2007
2009292211927NAICS2007
20103225111137NAICS2007
20113125111136NAICS2007
20123528101447NAICS2012
20133529101366NAICS2012
20143427101166NAICS2012
2015332610976NAICS2012
20163430131074NAICS2012
20173529131064NAICS2017
20183630131255NAICS2017
20193531121093NAICS2017
2020352914965NAICS2017
202132301686—NAICS2017
202234311885—NAICS2022
202331281864—NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01527. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
016072.4 mi152023
015013.5 mi412023
016104.1 mi452023
016044.3 mi1002023
015904.4 mi92023
016034.9 mi392023
016085.0 mi312023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.