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BMIE Market 01501

Worcester County, Massachusetts · ZCTA boundaries as of 2020

Profile

Population (current estimate)16,877
2020–2024 ACS 5-year estimate ±95 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01003_001E · on 2020 boundaries · retrieved 2026-09-05
Households6,788
2020–2024 ACS 5-year estimate ±226 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B11001_001E · on 2020 boundaries · retrieved 2026-09-05
Population, 2010 Census count16,075
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · POP10 · on 2010 boundaries · retrieved 2026-09-04
Housing units6,770
2010 Census count · Decennial Census · Census Gazetteer ZCTA 2010 · HU10 · on 2010 boundaries · retrieved 2026-09-04
Median household income$116,762
2020–2024 ACS 5-year estimate ±9,444 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B19013_001E · on 2020 boundaries · retrieved 2026-09-05
Median age44.8
2020–2024 ACS 5-year estimate ±2 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B01002_001E · on 2020 boundaries · retrieved 2026-09-05
Median gross rent$1,467
2020–2024 ACS 5-year estimate ±155 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25064_001E · on 2020 boundaries · retrieved 2026-09-05
Median home value$400,800
2020–2024 ACS 5-year estimate ±15,954 · American Community Survey 5-Year Estimates · ACS 5-Year 2024 (2020-2024) ZCTA · B25077_001E · on 2020 boundaries · retrieved 2026-09-05
Land area15.3 sq mi
Census Gazetteer 2020
Restaurants41
2023 · U.S. Census Bureau, ZIP Code Business Patterns 2023 detail (NAICS2022) · by USPS ZIP 01501
Restaurants per 10,000 residents22.4
DERIVED: 2010 restaurants (ZIP) ÷ 2010 Census population (ZCTA) · different years, stated as such
Restaurant growth, 5-year+20.6%
DERIVED: 2018 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 10-year-2.4%
DERIVED: 2013 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, 20-year+28.1%
DERIVED: 2003 → 2023, ZIP Code Business Patterns restaurants
Restaurant growth, Longest on file+41.4%
DERIVED: 1994 → 2023, ZIP Code Business Patterns restaurants
Projected restaurants, 202838 (range 32–44)
FORECAST · linear trend v1 fitted to 2013–2023 (11 points, 0.0 per year, r² 0.00) · 80% range · confidence Low · momentum, not a guarantee
Projected population, 5 years aheadNeeds more ACS years on file
BMIE Market Score64 / 100
MODELED · bmie_market_score v1 · confidence High · why?
Consumer Market Score83 / 100
MODELED · consumer_market_score v1 · confidence High · why?
Restaurant Opportunity Score48 / 100
MODELED · restaurant_opportunity_score v1 · confidence High · why?
Market Momentum Score56 / 100
MODELED · market_momentum_score v1 · confidence High · why?

Map

Boundary: U.S. Census Bureau cartographic file, 1:500k, 2020 vintage. Basemap © OpenStreetMap contributors.

Why these scores?

Each score is a weighted average of national percentile ranks (0 = lowest of all ZCTAs with that figure, 100 = highest). Weights are set in the model registry, not in code, and every score carries its model version.

BMIE Market Score: 64 (High confidence)

ComponentValueRankWeightAdds
Consumer Market Score82.98340%+33.2
Restaurant Opportunity Score48.34835%+16.9
Market Momentum Score55.85625%+13.9
Health index, advertising, whitespace, competition and risk components join in later versions.

Consumer Market Score: 83 (High confidence)

ComponentValueRankWeightAdds
Population (ACS)16,8777940%+31.4
Median household income (ACS)116,7628940%+35.7
Households (ACS)6,7887920%+15.8
Percentile-rank composite. No spending model yet: income and size stand in for spending capacity.

Restaurant Opportunity Score: 48 (High confidence)

ComponentValueRankWeightAdds
10-year restaurant growth-2.42235%+7.8
Restaurants per 10,000 residents (lower = more room)24.32825%+7.0
Population (ACS)16,8777920%+15.7
Median household income (ACS)116,7628920%+17.9
Whitespace, competition and demand signals are not yet available; this version uses growth, density, size and income only.

Market Momentum Score: 56 (High confidence)

ComponentValueRankWeightAdds
5-year restaurant growth20.67850%+39.0
10-year restaurant growth-2.42230%+6.7
20-year restaurant growth28.15120%+10.2
Restaurant-count growth only until population and income growth series exist.

A high score is a statistical position among all U.S. ZCTAs, not a prediction that a restaurant will succeed.

Restaurants on file (71)

By cuisine

American 17 · Coffee 10 · Dessert 8 · Pizza 7 · Italian 6 · Sandwiches 6 · Asian 4 · Burgers 4 · Juice / smoothies 4 · Chicken / wings 3 · Ice cream / frozen desserts 3 · Japanese 3 · Mexican 3 · Seafood 3 · Sushi 3 · Bakery 2 · Steakhouse 2 · BBQ 1 · Brazilian 1 · Breakfast 1 · Cajun, Creole, Southern 1 · Chinese 1 · Latin American (other) 1 · Middle Eastern 1 · Spanish / tapas 1

By type

Restaurant (service type not stated) 39 · Quick service 13 · Casual dining 11 · Dessert 11 · Bar 9 · Coffee shop 7 · Bakery 6 · Café 5 · Juice, smoothie, tea 4 · Other 3 · Catering 1 · Delivery-focused 1 · Specialty food shop 1

NameTypeCuisineAddressStatus
99 Restaurants 99 RestaurantsCasual dining · Restaurant (service type not stated) · BarAmerican793 Southbridge Stopen
Applebee's Applebee's Grill & BarCasual dining · Restaurant (service type not stated) · BarAmerican680 Southbridge St.open
Arby'sQuick service · Restaurant (service type not stated)Sandwiches406 Southbridge Stopen
Arcade SnacksDessert · Juice, smoothie, tea · BakeryJuice / smoothies · Bakery205 Southbridge Stopen
Ardit Food Service Inc-sba Small 7a TermRestaurant (service type not stated)913 Southbridge Stopen
Auburn Town PizzaRestaurant (service type not stated)Pizza · Italian69 Auburn Stopen
Auntie Anne'sRestaurant (service type not stated) · Dessert · Quick serviceDessert385 Southbridge Stopen
Bajrangi IncRestaurant (service type not stated)68 Auburn Stopen
Bar One and SushiRestaurant (service type not stated)Japanese · Sushi · Asian850 Southbridge Stopen
Bentley PubBar602 Southbridge Stopen
Burger King Burger KingQuick serviceBurgers · American830 Southbridge Stopen
Cafe Amore | Auburn MACoffee shop · CaféCoffee · American385 Southbridge Stopen
Chili's Grill & BarRestaurant (service type not stated)826 Southbridge St.open
Chuck's Steak House & MargaritagrillRestaurant (service type not stated)Mexican · Steakhouse10 Prospect Stopen
Coco's Tropical IceDessertDessert · Ice cream / frozen desserts1 A Swanson Rdopen
Coffee MugCasual diningAmerican · Breakfast286 Southbridge Stopen
D'Angelo Grilled Sandwiches D'Angelo Grilled SandwichesQuick serviceSandwiches · American695 Southbridge Stopen
Dialed- in Nutrition CommunityJuice, smoothie, teaJuice / smoothies64 Auburn Stopen
Dippin Donuts Dippin' DonutsBakery · Dessert · CaféDessert · Coffee · Bakery913 Southbridge Stopen
Domino's Domino's PizzaQuick service · Delivery-focusedPizza711 Southbridge Stopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee310 Washington Stopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee717 Southbridge Stopen
Dunkin'Coffee shopCoffee895 Southbridge Stopen
Dunkin' Dunkin'Bakery · Quick service · Dessert · Coffee shopDessert · Coffee386 Southbridge Stopen
Feng Restaurant IncRestaurant (service type not stated)711 Southbridge Stopen
Friendly's Friendly'sCasual diningAmerican697 Southbridge Stopen
Friendly'sDessertIce cream / frozen desserts385 Southbridge Stopen
Fuego FlanDessertDessert · Spanish / tapas · Brazilianopen
Fusion Cafe and Gelateria Fusion World Food CafeCaféCoffee · Middle Eastern · Italian385 Southbridge St #1704open
Ghost Chicken Cap't Loui BraintreeRestaurant (service type not stated) · Casual diningSeafood · Chicken / wings · Cajun, Creole, Southern · American385 Southbridge Stopen
Halligan's Bar And Function HallBar889 Southbridge Stopen
Heritage Coffee ShoppeCasual dining · Restaurant (service type not stated) · Coffee shopAmerican · Coffee567 Southbridge St #9open
Holiday Pizza Holiday MarketRestaurant (service type not stated)Pizza · American714 Southbridge Stopen
Honey Dew DonutsBakery · Restaurant (service type not stated) · DessertDessert913 Southbridge Stopen
It's Just WingsRestaurant (service type not stated)Chicken / wings826 Southbridge St.open
J. Anthony's Italian GrillRestaurant (service type not stated) · Casual diningItalian · American917 Southbridge Stopen
J. Anthony's Italian Grill & Lounge IncRestaurant (service type not stated)206 Southbridge Stopen
Jasmine Asian CuisineRestaurant (service type not stated)Asian · Sushi · Japanese711 Southbridge Stopen
Jeffrey J Bannon Cpa PcRestaurant (service type not stated)162 Auburn Stopen
Joe's American Bar & GrillCasual dining · BarAmericanopen
KFC KFCQuick service · Restaurant (service type not stated)Chicken / wings820 Southbridge Stopen
Lish NutritionJuice, smoothie, teaJuice / smoothies850 Southbridge Stopen
Looney's Fish & Brew HouseBarSeafood31 Knowles Stopen
Major League Roast Beef & Wings RaxRestaurant (service type not stated)Sandwiches · American503 Washington Stopen
Master WokRestaurant (service type not stated)Asian385 Southbridge Stopen
Matt's Golden PizzaRestaurant (service type not stated)Pizza · Italian20 Auburn Stopen
McDonald'sQuick service · Restaurant (service type not stated)Burgers813 Southbridge Stopen
McDonald's McDonald'sQuick service · Restaurant (service type not stated)Burgers72 Auburn Streetopen
Orange JuliusJuice, smoothie, teaJuice / smoothies385 Southbridge Stopen
Outback SteakhouseRestaurant (service type not stated)BBQ771 Southbridge Stopen
Outback Steakhouse Outback SteakhouseRestaurant (service type not stated)Steakhouse · American452 Southbridge Stopen
Papa Gino's Papa Gino'sRestaurant (service type not stated)Pizza · Italian459 Southbridge Stopen
Pizzeria ReginaRestaurant (service type not stated)Pizza385 Southbridge Stopen
Poshkus Worldwide Headquarters, Tequila Bar & GrillBar · Casual diningMexican599 Oxford St Sopen
Pub HastingsBar · Restaurant (service type not stated)open
Ronnie's SeafoodRestaurant (service type not stated)Seafood871 Southbridge Stopen
Rt 20 Donuts IncRestaurant (service type not stated)895 Southbridge Stopen
Starbucks StarbucksCoffee shop · Restaurant (service type not stated) · CaféCoffee434 Southbridge Stopen
SubwayOtherSandwiches385 Southbridge St Ste F-103open
SubwayOtherSandwiches68 Auburn St # 70open
Tacos Mexico Tacos Mexico RestaurantsRestaurant (service type not stated)Mexican · Latin American (other)385 Southbridge Stopen
Tiny Tim's CafeCafé · Restaurant (service type not stated) · Casual diningCoffee · American500 Washington Stopen
Tiny Tims CafeCasual diningAmerican500 Washington Stopen
Troy's Sports BarBar125 Oxford St Nopen
Tutti Frutti Frozen YogurtOther · DessertIce cream / frozen desserts385 Southbridge St Ste 1open
Uncle Chuck's PizzaRestaurant (service type not stated)Pizza · Italian147 Oxford St Nopen
Vertical Resources Group Inc-sba Small 7a TermRestaurant (service type not stated)23 Midstate Dropen
Weepin WilliesSpecialty food shop · Quick service · CateringSandwiches64 Auburn Stopen
Wendy's Wendy'sQuick serviceBurgers · American688 South Bridge Streetopen
Yong Shing RestaurantRestaurant (service type not stated)Chinese · Sushi · Japanese · Asian90 Auburn Stopen
Biscotto CaféRestaurant (service type not stated)744B Southbridge Stclosed
Listings: Overture Maps Places (CDLA-Permissive-2.0), matched into the BMIE restaurant master. Census establishment counts and listing counts differ by definition (Census counts employer establishments in the reference week; listings are places currently mapped).

Restaurant establishments over time

YearAll food serviceRestaurantsFull-serviceLimited-serviceSnack & beverageBarsIndustry codes
199434295SIC1987
199536315SIC1987
199636315SIC1987
199737316SIC1987
19984029111355NAICS1997
19994029131337NAICS1997
20003729111444NAICS1997
20013729111443NAICS1997
20024131131533NAICS1997
20034232131543NAICS2002
20043932131452NAICS2002
20053730121442NAICS2002
20064032131453NAICS2002
20074235141562NAICS2002
20084437141673NAICS2007
20094133111573NAICS2007
20104636111873NAICS2007
20114737131773NAICS2007
20124741141981NAICS2012
20134942132181NAICS2012
20144539131881NAICS2012
20154538121882NAICS2012
20164536121682NAICS2012
20174635121674NAICS2017
20184434121574NAICS2017
20194435121763NAICS2017
2020423512176NAICS2017
20214538131873NAICS2017
20224840132073NAICS2022
20234941122273NAICS2022
U.S. Census Bureau, ZIP Code Business Patterns, by USPS ZIP 01501. Categories are BMIE roll-ups of the published SIC/NAICS codes (full vs limited service is not split under SIC). More years load in stages.

Nearby markets (within 5 miles)

ZCTADistanceRestaurantsYear
016033.1 mi392023
015423.3 mi32021
016113.3 mi32023
016073.5 mi152023
015273.5 mi282023
015373.8 mi52023
016103.8 mi452023
016024.9 mi292023
015244.9 mi132023
016084.9 mi312023
Distance is centroid to centroid (Census Gazetteer). Restaurants: latest ZBP year on file for that ZIP.